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市场调查报告书
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1641935

资料遮罩：市场占有率分析、产业趋势、统计资料、成长预测（2025-2030 年）

Data Masking - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

资料遮罩市场规模预计在 2025 年为 10.8 亿美元，预计到 2030 年将达到 21.4 亿美元，预测期内（2025-2030 年）的复合年增长率为 14.71%。

数据屏蔽-市场-IMG1

在这个资讯时代，网路安全至关重要。随着资料外洩和恶意软体攻击的增加，资料遮罩正在进入资料主导产业。

主要亮点

  • 资料遮罩是一种对资料遮罩的智慧技术。资料遮罩技术使公司能够分析大量资料而不会中断其日常流程。换句话说，资料遮罩技术创建组织资料的虚假但真实的版本以保护组织的敏感资讯。
  • 降低资料外洩风险的需求日益增长，推动了动态资料遮罩市场的成长，预计该市场在预测期内将以最快的速度成长。 Active 资料 遮罩还可以协助保护敏感资料或资料，资料支援外包、境外外包和云端基础的倡议。
  • 此外，考虑到企业对保护其财务资料的巨大需求，资料遮罩和更好的安全解决方案的需求预计将在市场成长中发挥关键作用。资料驱动的财务要求每个组织都有一个会计部门来储存和管理财务资料，包括大额货币交易。如果这些资料洩露，可能会导致 PCI DSS、HIPAA 和其他实施法律等监管要求问题，以及对公司声誉和市场造成经济损失。这是推动该业务功能资料遮罩市场成长的最重要原因。
  • 然而，较贫穷和新兴国家缺乏技术纯熟劳工和技术力，以及标准化，可能会限制市场扩张。此外，资料整合和同步日益复杂也可能减缓该行业的发展。开发中国家缺乏强大的IT基础设施也阻碍了市场扩张。
  • 由于新冠肺炎疫情，各国正实施预防措施。由于学校关闭、社区被要求待在家中，各组织已经找到了让员工在家工作的方法。这导致资料外洩事件增加，从而推动了资料遮罩市场的成长。即使在疫情之后，快速的数位化也推动了市场的成长。

资料遮罩市场趋势

BFSI 产业实现显着成长

  • BFSI 行业是关键基础设施行业之一，由于其庞大的基本客群和财务资讯的暴露，该行业面临多次资料外洩和隐私问题。网路犯罪分子优化了各种恶意的网路攻击，以破坏金融业这一利润丰厚的营运模式，其具有惊人的回报以及相对较低的风险和可检测性的优势。这些攻击威胁包括木马、ATM、勒索软体、行动银行恶意软体、资料外洩、组织入侵、资料窃取和财务外洩。
  • 银行、保险公司、信用机构和贷款人都依赖资料来了解消费者、建立更深层的关係，并确定市场是波动还是保持稳定成长。然而，这些宝贵的资料受到网路犯罪分子和相关人员的追捧，资料隐私监管机构也越来越要求遵守规定。资料遮罩工具可协助您安全地为客户设计创新、个人化的体验。
  • 2021 年 4 月，在 Mobikwik 和付款聚合商 JusPay 等业者遭遇一系列资料外洩事件后，印度储备银行 (RBI)提案了针对付款服务供应商 (PSP) 的网路安全规范。虽然金融科技主导的付款服务提供者的标准与针对银行和非银行金融公司发布的网路卫生规范类似，但印度储备银行表示，为了使数位安全交易更加普及，公司必须拥有最低限度。我们必须做的不仅仅是遵守标准。
  • 2022 年，全球金融机构受到了创新型新型勒索软体技术的影响，这些技术可最大限度地提高威胁行为者的投资报酬率。虽然金融机构在勒索软体攻击的直接受害者中所占比例很小，但它们确实会受到针对第三方的攻击的影响，而第三方是它们的主要目标。此类威胁将会增加 BFSI 领域对网路安全解决方案的使用。

亚太地区可望成为成长最快的市场

  • 由于印度和中国等新兴经济体是世界上最大的两个经济体，预计亚太地区的成长速度将高于其他地区。过去几年来，该地区的汽车产业不断发展。大量人口流动和可支配收入的增加推动了这些行业的成长，从而导致需求增加。
  • 目前，这两个国家都经历加速成长，并且正在进行大量的发展活动，包括新的製造推出和产品发布。所有这些活动都对巨量资料有所贡献。每天都会储存大量的资料，这非常重要。印度、中国和新加坡等新兴经济体正在迅速数位化并产生大量非结构化资料。
  • 此外，技术进步正在增加中国连网设备的数量。它是全球最大的物联网（IoT）市场。此外，5G和支援5G的设备将大大提高设备互联互通性。由此带来的连网设备的增加直接增加了安全产品的市场需求。因此，该网站可能更容易被第三方操纵或欺骗，与该网站通讯的使用者的敏感资料可能更容易被外国情报机构截获。
  • 同时，随着公有云端处理的推进，越来越多的企业将业务系统重新部署到云端平台。资料安全、租户隔离、存取控制等问题越来越成为这些企业关注的焦点。
  • 近年来，中国政府积极推出资料隐私方面的法规，资料隐私成为中国的热门话题。 《网路安全法》（CSL）（2017 年）、 《资料安全法》（DSL）（2021 年）和《个人资讯保护法》（PIPL）都已发布并生效。例如，2022年6月，中国发布了《个人资讯跨境处理认证规范》最终版。这可以为企业取得跨境资料传输认证提供指导，作为企业将个人资讯传输到中国境外的合法途径之一。

资料遮罩行业概况

资料遮罩市场高度分散，有许多全球参与者参与。这个市场竞争非常激烈。资料遮罩市场的主要竞争对手包括 IBM Corporation、Oracle Corporation、Informatica LLC、Delphix Corp. 和 Mentis, Inc. (Mage)。资料遮罩市场的关键参与者正在采取策略伙伴关係、各类本地参与者的併购以及产品创新等策略，以在市场上取得竞争优势。

  • 2022 年 6 月－IBM 公司宣布计画收购着名的攻击面管理 (ASM) 和攻击性网路安全供应商 Randori。 Landry 持续识别攻击者可见的资产（无论是在本地还是在云端），并协助您确定带来最严重风险的暴露优先顺序。此次收购旨在进一步推进 IBM 的混合云策略，并加强其基于人工智慧的网路安全产品和服务组合。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场动态

  • 市场概况
  • 市场驱动因素与限制因素简介
  • 市场驱动因素
    • 组织资料量不断增加
  • 市场限制
    • 资料遮罩的技术复杂性阻碍了市场成长
  • 产业吸引力-波特五力分析
    • 新进入者的威胁
    • 供应商的议价能力
    • 消费者议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争
  • COVID-19 市场影响

第五章 技术简介

第六章 市场细分

  • 按类型
    • 静止的
    • 动态的
  • 按部署
    • 云
    • 本地
  • 按最终用户产业
    • BFSI
    • 卫生保健
    • 资讯科技/通讯
    • 零售
    • 政府和国防
    • 製造业
    • 媒体和娱乐
    • 其他最终用户产业
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
    • 欧洲
      • 英国
      • 德国
      • 其他欧洲国家
    • 亚太地区
      • 中国
      • 印度
      • 其他亚太地区
    • 拉丁美洲
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • IBM Corporation
    • Oracle Corporation
    • Informatica LLC
    • Delphix Corp.
    • Mentis Inc.（Mage）
    • Innovative Routines International Inc.
    • Solix Technologies Inc.
    • K2view Ltd
    • Red Gate Software Ltd
    • Broadcom Inc.

第八章投资分析

第九章 市场机会与未来趋势

简介目录
Product Code: 62381

The Data Masking Market size is estimated at USD 1.08 billion in 2025, and is expected to reach USD 2.14 billion by 2030, at a CAGR of 14.71% during the forecast period (2025-2030).

Data Masking - Market - IMG1

In this information age, cyber security is essential. With the growth of breaches and malware attacks, data masking is making its way into the data-driven industry.

Key Highlights

  • Data masking is an intelligent technology that provides real-time data masking of production data. Data masking technology allows for analyzing large amounts of data without disrupting routine company processes. In other words, data masking technology produces a fake but realistic version of organizational data to safeguard sensitive organizational information.
  • The increasing need for decreasing the risk of data breaching is fueling the dynamic data masking market growth, which is expected to execute the fastest growth rate over the forecast period. Besides, active data masking helps to protect sensitive and personal data while supporting outsourcing, offshoring, and cloud-based initiatives.
  • Furthermore, considering the significant demand among enterprises for securing their financial data, the requirement for data masking and better security solutions is projected to play a vital role in the market's growth. Data-driven finance has mandated that every organization have an accounting department to store and maintain financial data that includes large monetary transactions that, if leaked, could result in issues with the company's reputation and monetary losses in the market, as well as issues with regulatory directives such as PCI DSS, HIPAA, and other enforced laws. This is the most crucial reason driving the growth of the data masking market in this business function.
  • However, a lack of skilled workers and technological competence in poor and developing nations and a lack of standardization may limit market expansion. Increasing complexity in data integration and synchronization may also slow industry development. A solid IT infrastructure in developing nations would also hinder market expansion.
  • Due to the COVID-19 outbreak, countries have implemented preventive measures. With schools being closed and communities being asked to stay at home, multiple organizations found a way to enable employees to work from their homes. This resulted in a rise in data breaches and fuels the growth of the data masking market. Due to rapid digitization, the market is also growing after the pandemic.

Data Masking Market Trends

The BFSI Industry to Witness a Significant Growth

  • The BFSI industry is one of the critical infrastructure segments that face multiple data breaches and privacy issues, owing to the massive customer base that the sector serves and the financial information at stake. Cybercriminals are optimizing various diabolical cyberattacks to immobilize the financial sector as a highly lucrative operation model with phenomenal returns and the added upside of relatively low risk and detectability. These attacks' threat landscape ranges from Trojans, ATMs, ransomware, mobile banking malware, data breaches, institutional invasion, data thefts, fiscal breaches, etc.
  • Banks, insurance firms, credit bureaus, and lenders rely on data to understand and build deeper relationships with their consumers and determine whether the market fluctuates and maintains stable growth. However, this valuable data is being sought by both cybercriminals and insiders, and data privacy regulators are growing more demanding in their compliance requirements. Data masking tools help to safely design innovative, personalized experiences for their customers.
  • In April 2021, the Reserve Bank of India (RBI) proposed cybersecurity norms for payment service providers (PSPs) following a series of data breaches faced by operators, including Mobikwik and payment aggregator JusPay. While the standards for fintech-driven payment services providers would be like cyber hygiene norms issued for banks and non-banking finance companies, the RBI is quite clear that firms will have to do more than observe the minimum standards to ensure digital safety transactions gain further traction.
  • In 2022, financial firms worldwide were impacted by innovative new ransomware tactics that maximized ROI for the threat actors. While financial firms represent a small percentage of victims directly targeted by ransomware attacks, they can and have been impacted by attacks on third parties, who are prime targets. Such threats are poised to increase the usage of cybersecurity solutions in the BFSI sector.

Asia Pacific is Expected to be the Fastest Growing Market

  • The Asia Pacific is expected to witness a higher growth rate than other regions because developing countries, such as India and China, are the world's two biggest economies. Automotive industries in the region increased over the past few years. The growth in these industries was propelled by a vast population shift and an increase in disposable incomes, which resulted in higher demand.
  • Currently, these two countries are growing faster, and many developmental activities are being done here to set up new manufacturing industries and product launches. All these activities contribute to big data. Lots of data are being stored daily, which is very crucial. The rapid digitization among developing countries, such as India, China, and Singapore, has produced the bulk of unstructured data.
  • Furthermore, owing to technological advancements, there is an increase in the number of connected devices in China. It is the largest global Internet of Things (IoT) market. Furthermore, 5G and 5 G-enabled devices will exponentially increase the devices' interconnectivity. As a result, it increases connected devices, directly augmenting the market's need for security products. The websites are thereby prone to be manipulated and impersonated by third parties, and sensitive user data communicated with the website can be intercepted more easily by foreign intelligence agencies.
  • On the other hand, the increasing adoption of public cloud computing is leading to more enterprises re-allocating their business systems to cloud platforms. Issues concerning data security, tenant isolation, access control, etc., have gradually become a focal point of these enterprises.
  • Data privacy has become a hot topic in China since the Chinese government has actively publicized data privacy rules and regulations in recent years. The Cybersecurity Law (CSL) (2017), the Data Security Law (DSL) (2021), and the Personal Information Protection Law (PIPL) have all been published and are currently in effect. For instance, in June 2022, China published the final version of the Certification Specification for Cross-Border Processing of Personal Information, which could provide companies with guidance on how to have their cross-border data transfer certified as one of the legal routes for business operators to transfer personal information outside China.

Data Masking Industry Overview

The data masking market is highly fragmented due to many global players in this industry. This market is highly competitive. Some key competitive players in the data masking market are IBM Corporation, Oracle Corporation, Informatica LLC, Delphix Corp., and Mentis, Inc. (Mage). The major players in the data masking market follow the strategy of strategic partnership, mergers or acquisitions of various local players, and product innovation to gain a competitive edge in the market.

  • June 2022 - IBM Corporation announced its plans to acquire Randori, a prominent attack surface management (ASM) and offensive cybersecurity provider. Randori helps clients continuously identify assets visible to attackers, both on-premise and in the cloud, and prioritize exposures that pose the most significant risk. The acquisition aims to advance IBM's Hybrid Cloud strategy further and strengthen its AI-powered cybersecurity products and services portfolio.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Introduction to Market Drivers and Restraints
  • 4.3 Market Drivers
    • 4.3.1 Increase of Organizational Data Volumes
  • 4.4 Market Restraints
    • 4.4.1 Technological Complexities Associated with Data Masking Challenge the Market Growth
  • 4.5 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Suppliers
    • 4.5.3 Bargaining Power of Consumers
    • 4.5.4 Threat of Substitutes
    • 4.5.5 Intensity of Competitive Rivalry
  • 4.6 Impact of COVID-19 on the Market

5 TECHNOLOGY SNAPSHOT

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Static
    • 6.1.2 Dynamic
  • 6.2 By Deployment
    • 6.2.1 Cloud
    • 6.2.2 On-premise
  • 6.3 By End-user Industry
    • 6.3.1 BFSI
    • 6.3.2 Healthcare
    • 6.3.3 IT and Telecom
    • 6.3.4 Retail
    • 6.3.5 Government and Defense
    • 6.3.6 Manufacturing
    • 6.3.7 Media and Entertainment
    • 6.3.8 Other End-user Industries
  • 6.4 By Geography
    • 6.4.1 North America
      • 6.4.1.1 United States
      • 6.4.1.2 Canada
    • 6.4.2 Europe
      • 6.4.2.1 United Kingdom
      • 6.4.2.2 Germany
      • 6.4.2.3 Rest of Europe
    • 6.4.3 Asia Pacific
      • 6.4.3.1 China
      • 6.4.3.2 India
      • 6.4.3.3 Rest of Asia Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 IBM Corporation
    • 7.1.2 Oracle Corporation
    • 7.1.3 Informatica LLC
    • 7.1.4 Delphix Corp.
    • 7.1.5 Mentis Inc. (Mage)
    • 7.1.6 Innovative Routines International Inc.
    • 7.1.7 Solix Technologies Inc.
    • 7.1.8 K2view Ltd
    • 7.1.9 Red Gate Software Ltd
    • 7.1.10 Broadcom Inc.

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS