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市场调查报告书
商品编码
1641995

行动资料保护：市场占有率分析、产业趋势与统计、成长预测（2025-2030 年）

Mobile Data Protection - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

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简介目录

行动资料保护市场规模预计在 2025 年为 118.6 亿美元，预计到 2030 年将达到 304.8 亿美元，预测期内（2025-2030 年）的复合年增长率为 20.78%。

行动资料保护-市场-IMG1

行动资料保护 (MDP) 产品和服务是一种软体安全技术，可保护对最终用户工作站大容量储存系统上储存的加密资料的存取并执行保密标准。

关键亮点

  • 随着全球行动装置的兴起和资料可访问性策略的进步，存取资料比以往任何时候都更加容易。透过使用智慧型设备并可以从任何地方存取公司资料，公司能够更快地做出业务决策。
  • 行动资料可访问性的大幅提升也推动了盈利的提高和业务效率的提升。然而，组织内部储存并定期在网路中传输的大量资料始终面临被篡改和滥用的风险。为了统一保护这些资料，企业正在认真探索使用行动资料保护解决方案。
  • 为了提高行动资料的安全性，行动资料保护产业在各个终端用户领域蓬勃发展。这个市场呈现强劲趋势，包括企业对 BYOD 的接受度越来越高以及行动资料使用的量不断增加。
  • 此外，资料传输增加了诈欺的资料处理而导致资料遗失和被盗的风险，同时寻找保护资料和行动生产的策略也可能阻碍市场成长。
  • COVID-19 已将商业和社会活动转向线上资料隐私，从而提高了保护力度，对市场成长产生了积极影响。

行动资料保护市场趋势

行动付款解决方案的日益普及有望推动市场成长

  • 行动付款的兴起导致行动资料外洩急剧增加，对行动资料保护市场产生了重大影响。在所有付款方式中，行动付款成长速度最快。由于这种增长，行动资料也呈上升趋势。
  • 此外，Apple Pay、Android Pay 和 Walmart Pay 等行动钱包的普及预计将进一步推动行动资料保护市场的成长。由于智慧型手机付款量的增加，预测期内对行动资料保护的需求预计会增加。
  • 随着行动电子钱包的兴起，零售业正朝向行动化发展。数位钱包的安全问题必将推动行动保护市场的发展。这是因为 5G 的出现将加速零售技术的创新，从而使顾客受益。
  • 爱立信表示，在已经推出商用5G网路的国家中，到2022年，约有13%的用户将拥有支援5G的智慧型手机，而17%的用户则不会拥有。
  • 预计「自带设备」、「云端运算」、「线上媒体」等趋势以及有关行动资料保护的严格规定将支援各种规模企业的行动资料保护产业的发展。
  • 此外，全球智慧型手机的普及率不断提高以及发展中市场电子商务领域的成长是推动行动付款资料保护产业成长的关键因素。

预计北美将占据较大的市场占有率

  • 北美预计将主导全球行动资料保护市场，这是由于美国公司较早采用资料安全，并且有大量行动资料保护供应商的存在，这将有助于聚集行动资料的大部分收益保护市场。该地区的云端技术采用率也相对较高。
  • 北美是全球 IT BFSI 市场的最大贡献者，也是行动资料保护的主要市场。此外，严格的政府监管也导致提供保全服务的公司蓬勃发展。此外，由于各行业智慧型手机使用率高，该地区在行动资料保护市场处于领先地位。
  • 此外，北美行业的一个主要趋势是越来越多地使用 BYOD 等物联网设备来存取银行和医疗保健服务，这为行动资料保护带来了巨大的市场机会。
  • 此外，这些行动资料保护的重大发展正在提高整个全部区域的盈利和企业生产力。随着企业资料以统一的方式保护资料，对行动资料保护解决方案的需求正在增长。

行动资料保护产业概览

行动资料保护解决方案市场是一个高度细分的利基市场，供应商数量有限。该行业的主要参与企业主要透过合作和收购来开发创新产品。市场高度分散，竞争激烈，技术格局和标准不断发展。越来越多的製造商利用其资源和能力来提供资料资讯管理解决方案。我们也透过併购进一步扩大产品系列。

2023 年 2 月，惠普企业发展有限公司宣布将透过收购 Athonet 来扩展其连接的边缘到云端产品。这家私人蜂巢式网路技术提供商为企业和通讯服务供应商提供行动核心网路。它与 HPE 的通讯业者和 Aruba 的网路产品组合整合在一起。企业面临着跨大面积和偏远地区的复杂连接挑战，而私人 5G 可在校园和工业环境中提供高覆盖率、可靠性和移动性。

2022 年 11 月，趋势科技公司宣布了一种新的保护部署模型，为安全和开发团队带来更大的价值。此新产品直接回应了以下回馈：安全团队经常难以跟上公共云端环境中应用程式变化的速度。随着开发人员快速部署新的和更新的应用程式资源，他们需要在所有资源中有效地部署安全控制。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业价值链分析
  • 产业吸引力-波特五力分析
    • 新进入者的威胁
    • 购买者/消费者的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章 市场动态

  • 市场驱动因素
    • 行动付款解决方案的日益普及推动了行动资料保护市场的发展
    • 组织中 BYOD（自带设备）的趋势日益增长
  • 市场限制
    • 由于存在多个平台设备而导致的功能互通性问题正在抑制市场成长

第六章 市场细分

  • 按类型
    • 软体
    • 服务
  • 按部署
    • 本地
    • 云
  • 按公司
    • 大型企业
    • 中小企业
  • 按最终用户产业
    • BFSI
    • 医疗
    • 零售
    • 饭店业
    • 运输
  • 按地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 南美洲
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • Dell Inc.
    • Microsoft Corporation
    • Hewlett Packard Enterprise Development LP
    • Broadcom Inc.（Symantec Corporation）
    • Trend Micro Incorporated
    • McAfee LLC
    • Check Point Software Technologies Ltd.
    • Cisco Systems, Inc.
    • Thales Group（Gemalto NV）
    • CipherCloud, Inc.

第八章投资分析

第九章 市场机会与未来趋势

简介目录
Product Code: 64786

The Mobile Data Protection Market size is estimated at USD 11.86 billion in 2025, and is expected to reach USD 30.48 billion by 2030, at a CAGR of 20.78% during the forecast period (2025-2030).

Mobile Data Protection - Market - IMG1

Mobile data protection (MDP) products and services are software security techniques that protect access to encrypted data stored on end-user workstation mass storage systems to enforce confidentiality standards.

Key Highlights

  • Data has become more accessible than ever due to the rise of mobile devices worldwide and the advancement of data accessibility strategies. Businesses have benefited by making quick business judgments thanks to the permission to utilize smart devices for accessing corporate data anywhere.
  • Also, these significant improvements in mobile data accessibility have increased company profitability and boosted their corporate efficiency. However, this large amount of data that resides within the organizations and regularly goes over the network runs the continual danger of being altered and exploited. Enterprises have been seriously exploring using mobile data protection solutions to safeguard this data uniformly.
  • To improve mobile data security, the mobile data protection industry is gaining pace across various end-user sectors. The market is observing a strong trend that includes growing BYOD acceptance among enterprises and increasing the volume of mobile data being used, among other factors.
  • Furthermore, data transfer has increased the risk of data loss and unauthorized data processing theft, along with discovering strategies to protect data, as mobile production might hamper the market growth.
  • Due to COVID-19, commercial and social activities moved to online data privacy, and protection was increased, positively impacting the market's growth.

Mobile Data Protection Market Trends

Increasing Adoption of Mobile Payment Solutions is Expected to Drive the Market Growth

  • Mobile data breaches have dramatically increased due to the rise in mobile payments, which has significantly impacted the mobile data protection market. Among all payment options, mobile payments are growing the fastest. Mobile data has increased as a result of this growth.
  • Additionally, the market for mobile data protection is anticipated to grow further due to the proliferation of mobile wallets like Apple Pay, Android Pay, and Walmart Pay. Over the projection period, there will likely be a rise in demand for mobile data protection due to the increasing use of smartphones for making payments.
  • Retail has evolved into a mobile function with the rise in mobile e-wallets. Security problems in digital wallets must drive the mobile protection market because the arrival of 5G will accelerate retail technology innovation, benefiting customers.
  • According to Ericsson, in 2022, across the countries with the commercial 5G network available, about 13 percent of subscribers owned a 5G-capable smartphone, and 17 percent did not; about 30 percent of the global average intended to upgrade to a 5G subscription.
  • Similar to how trends like "bring your device," "cloud computing," and "online media," as well as strict legislation for mobile data protection, are expected to support the growth of the mobile data protection industry across enterprises of all sizes.
  • Also, the proliferation of smartphones worldwide and the growth of the e-commerce sector in the developing mobile payments data protection market are the main factors driving the industry's rise.

North America is Expected to Hold Significant Market Share

  • Due to the early adoption of data security by American businesses and the presence of numerous mobile data protection vendors in the region, which would help to consolidate the majority of revenues in the mobile data protection market, North America is predicted to dominate the global market for mobile data protection. Also, this region has a relatively high acceptance rate for cloud technology.
  • North America is the most significant contributor to the global IT BFSI market, which is the primary market for mobile data protection. Furthermore, businesses that offer security services are working due to strict government rules. Also, the area leads the market for mobile data protection because it has one of the highest smartphone usage rates among all industries.
  • Also, a significant trend for the North American industry is the growing use of IoT devices, such as BYOD, to access banking and healthcare services, which indicates a significant market opportunity for mobile data protection.
  • Moreover, these significant developments in mobile data protection have increased their profitability and corporate productivity across the region. The demand for mobile data protection solutions is growing as enterprises utilize mobile data protection solutions to protect data in a unified manner.

Mobile Data Protection Industry Overview

The Mobile Data Protection Solutions Market is a highly fragmented, niche market with a limited number of vendors. The key industry players primarily engage in partnerships and acquisitions to develop innovative products. The market is highly fragmented and intensely competitive, marked by a constantly-evolving technological landscape and standards. There has been a rise in manufacturers offering data and information management solutions using their resources and capabilities. They are further extending their product portfolios by undertaking mergers & acquisitions.

In February 2023, Hewlett Packard Enterprise Development LP announced the expansion of its connected edge-to-cloud offering with the acquisition of Athonet. This private cellular network technology provider delivers mobile core networks to enterprises and communication service providers. They are combined with the HPE telco and Aruba networking portfolios. With enterprises facing complex connectivity challenges across large and remote sites, private 5G offers high coverage, reliability, and mobility across campus and industrial environments.

In November 2022, Trend Micro Incorporated has announced a new protection deployment model that delivers excellent value to security and development teams. The new offering directly responds to security teams sharing how they often battle to keep pace with the speed of application change in public cloud environments. Developers rapidly deploy new and updated application resources, and security controls must be effectively deployed for all resources.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Mobile Payment Solutions will Drive the Mobile Data Protection Market
    • 5.1.2 Increasing Bring Your Own Devices (BYOD) Trend among Organisations
  • 5.2 Market Restraints
    • 5.2.1 Issues of Functional Interoperability due to the Presence of Multiple Platform Devices will Restrain the Market Growth

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Deployment
    • 6.2.1 On-Premises
    • 6.2.2 Cloud
  • 6.3 By Enterprise
    • 6.3.1 Large Enterprise
    • 6.3.2 Small & Medium Enterprise
  • 6.4 By End-user Industry
    • 6.4.1 BFSI
    • 6.4.2 Healthcare
    • 6.4.3 Retail
    • 6.4.4 Hospitality
    • 6.4.5 Transport
  • 6.5 By Geography
    • 6.5.1 North America
    • 6.5.2 Europe
    • 6.5.3 Asia Pacific
    • 6.5.4 South America
    • 6.5.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Dell Inc.
    • 7.1.2 Microsoft Corporation
    • 7.1.3 Hewlett Packard Enterprise Development LP
    • 7.1.4 Broadcom Inc. (Symantec Corporation)
    • 7.1.5 Trend Micro Incorporated
    • 7.1.6 McAfee LLC
    • 7.1.7 Check Point Software Technologies Ltd.
    • 7.1.8 Cisco Systems, Inc.
    • 7.1.9 Thales Group (Gemalto N.V.)
    • 7.1.10 CipherCloud, Inc.

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS