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市场调查报告书
商品编码
1690158

路线优化软体：市场占有率分析、产业趋势与统计、成长预测（2025-2030）

Route Optimization Software - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

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简介目录

路线优化软体市场规模预计在 2025 年为 80.2 亿美元，预计到 2030 年将达到 159.2 亿美元，预测期内（2025-2030 年）的复合年增长率为 14.7%。

路线优化软体-市场-IMG1

路线优化软体可以规划、安排和计算最有效的车辆路线，节省您的时间和金钱。当您有多个停靠点、客户会议和产品交付时，路线优化软体会非常有用。该软体透过使用场景测试和历史资料来确定哪些路线最慢或最拥挤，从而避免交通堵塞。

研究中的市场数据代表来自不同终端用户的收益，包括按需食品配送、零售和快速消费品、现场服务、叫车和计程车服务等。食品和饮料、零售和电子商务以及物流等多个行业正在转变其业务流程，以提供配送服务，例如按需食品配送、零售和杂货配送服务以及电子商务配送。预计这些发展将大大促进对路线优化软体日益增长的需求。

随着燃料价格飙升，运输成本上昇在所难免，影响货物需求，造成物流业收益与利润下降。企业专注于透自订的物流路线优化解决方案来优化和管理车队路线，而物流公司则专注于透过减少时间和里程来维持运输成本、维持客户满意度并增加利润。

传统物流系统需要增加硬体投资，这常常导致扩充性的限制。然而，云端基础的解决方案的出现使企业能够降低成本，同时获得无与伦比的灵活性。物流供应商可以扩大业务规模，以适应需求和业务成长的波动。大多数云端解决方案采用订阅模式，因此比购买硬体和软体更实惠。硬体成本下降使企业能够投资所需的伺服器、储存设备和高效能网路设备。

路线优化软体的准确性取决于底层资料的品质。因此，与资料相关的不准确性可能导致路线决策不理想、资源利用效率低下以及客户对软体的不满。例如，如果路线优化软体不能考虑非结构化资料模式，就会导致路线效率低下和运送不佳。

新冠肺炎疫情正在影响世界各地的生活和商业。随着新冠肺炎疫情的持续，快递公司面临多重障碍。由于到府限购的限制，网路买菜增加。如图所示，网路使用者数量显着增加。超级市场配送需求的增加对电子商务、线上零售和杂货公司按时送货构成了重大障碍。受此影响，路线优化软体产业在疫情期间和疫情后都蓬勃发展。

路线优化软体市场趋势

按需食品配送大幅成长

  • 在后疫情时代，按需宅配已成为全球成长最快的产业之一。自疫情爆发以来，随着新的按需送餐业务的出现，该行业经历了成长。随着客户对快速送餐的期望越来越高，对路线优化软体的需求也随之增加，以帮助食品配送业者实现最高效率并确保及时送餐，同时最大限度地降低费用。
  • 随着消费者对按需送餐需求的巨大变化，科技已成为送餐业务成功的关键。对于快餐连锁店来说，网上订餐已迅速成为其业务的主要部分。这导致对路线优化软体的需求迅速增长，该软体提供准确的预计到达时间 (ETA) 计算和通信，以实现更快的交付并改善最终客户体验。
  • 智慧型手机的广泛使用和互联网在全球的普及促进了网上订餐。根据GSMA的《2023年行动经济》报告，北美智慧型手机普及率将占总行动连线的84%，预计到2030年将成长到90%。
  • 随着千禧世代的偏好从传统外食转向各种随选送餐服务，送餐业者也开始专注于随选送餐服务，为预测期内采用路线优化软体创造了机会。

亚太地区预计将占据主要市场占有率

  • 亚太地区正在经历快速的都市化和人口成长，导致中国、印度和日本等主要国家的交通拥堵加剧。受此影响，DHL、FedEx 和 Bluedart 等物流公司已开始使用路线优化软体来帮助公司高效地穿越都市区并减少运输时间和燃料消耗，从而推动了该地区对路线优化软体的需求。
  • 食品配送、杂货配送和叫车服务等随选服务在亚洲迅速普及。许多按需配送公司已在亚洲开展业务，例如 Zepto、Blinkit 和 Zomato。这就是为什么这些公司越来越多地采用路线来优化解决方案的原因。路线优化解决方案对于优化按需运送路线、提高效率和增加客户满意度至关重要。
  • 此外，随着全球化日益深入，亚太地区对高效率跨境物流解决方案的需求日益增长。路线优化解决方案可协助企业规划和优化跨境路线，管理清关程序，并确保及时交付。
  • 此外，由于电子商务活动的激增，该地区的运输量也在增加。路线优化软体可协助零售商和快速消费品公司管理将货物分发到不同地点的复杂性，提高运送速度并降低成本。
  • 因此，亚太地区对路线优化软体的需求不断增长，是由企业降低成本、提高效率和满足不断增长的客户期望的需求所推动的。利用路线优化解决方案，企业可以发掘新机会，克服物流挑战，并在充满活力且快速发展的亚太市场中蓬勃发展。

路线优化软体市场概览

路线优化软体市场比较分散，由全球和地区竞争者组成。市场对新参与企业的进入门槛很高，有几家新参与企业正在推动市场：Trimble Inc.、Caliper Corporation、The Descartes Systems Group Inc.、ESRI Global Inc. 和 Google LLC（Alphabet Inc.）。

2024 年 2 月-笛卡尔系统集团宣布，Arctic Glacier 透过利用笛卡尔的战略路线规划解决方案优化从 100 多个设施和 1,000 多辆车辆向美国和加拿大的 75,000 个客户地点的冰块运送，提高了配送网络效率、车辆性能和客户体验。

2023 年 9 月 - Trimble 推出 Appian Daily Planner，这是一种云端基础的多商店、多车辆路线优化解决方案，可提高准时交货率、资产利用率和客户服务。

其他福利：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争程度
  • 产业价值链分析
  • 宏观趋势如何影响市场

第五章 市场动态

  • 市场驱动因素
    • 增加物流专用解决方案的使用
    • 降低硬体和连接成本
  • 市场限制
    • 资料结构化和非结构化资料

第六章 市场细分

  • 按最终用户产业
    • 按需送餐
    • 零售和快速消费品
    • 现场服务
    • 叫车和计程车服务
    • 其他最终用户产业
  • 按组织规模
    • 中小型企业
    • 大型企业
  • 按部署形式
    • 云
    • 本地
  • 按地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • Trimble Inc.
    • Caliper Corporation
    • The Descartes Systems Group Inc.
    • ESRI Global Inc.
    • Google LLC（Alphabet Inc.）
    • TrackoBit（InsightGeeks Solutions Pvt. Ltd）
    • Microlise Group PLC
    • Omnitracs LLC
    • Ortec BV
    • Paragon Software Systems PLC
    • PTV Planung Transport Verkehr GMBH
    • Route4me LLC
    • Routific Solutions Inc.
    • Verizon Connect Solutions Inc.
    • WorkWave LLC

第八章投资分析

第九章：市场的未来

简介目录
Product Code: 70442

The Route Optimization Software Market size is estimated at USD 8.02 billion in 2025, and is expected to reach USD 15.92 billion by 2030, at a CAGR of 14.7% during the forecast period (2025-2030).

Route Optimization Software - Market - IMG1

Route optimization software plans, schedules, and calculates the most efficient vehicle route, saving time and money. Route optimization software comes in handy when there are several stops, client meetings, and product delivery. This software avoids traffic congestion by utilizing scenario testing and historical data to determine which route is the slowest or busiest.

The study's market numbers indicate the revenue generated from various end users, such as on-demand food delivery, retail and FMCG, field services, ride-hailing and taxi services, and other end-user verticals. Several industries, such as food and beverages, retail and e-commerce, and logistics, are increasingly transforming their business processes to provide delivery services, including on-demand food delivery, retail and grocery delivery services, and e-commerce delivery. Such developments are expected to boost route optimization software's increasing demand significantly.

With fuel prices soaring, delivery costs are inevitably rising, impacting demand for goods and causing a drop in revenue and profit for the logistics industry. Businesses emphasize optimizing and managing their fleet routes with a custom logistics route optimization solution, and logistics companies focus on retaining their delivery costs, keeping customers satisfied, and making more profit through reductions in time and mileage.

Traditional logistics systems often require increased hardware investments, leading to scalability constraints. However, with the advent of cloud-based solutions, enterprises can now gain unparalleled flexibility at reduced costs. Logistics providers can scale their operations, accommodating demand fluctuations and business growth. Most cloud solutions operate on a subscription model, making it more affordable than purchasing hardware and software. With declining hardware costs, enterprises can invest in the required servers, storage devices, and networking equipment for high performance.

The accuracy of route optimization software depends on the quality of underlying data. Thus, inaccuracy related to data may lead to suboptimal route decisions, inefficient resource utilization, and customer dissatisfaction with the software. For example, if the route optimization software cannot account for unstructured data patterns, it may lead to inefficient routes, resulting in poor delivery.

The COVID-19 pandemic has had an influence on everyone's lives and businesses throughout the world. During the continuing COVID-19 outbreak, delivery companies confront several obstacles. Due to the lockdown limitations, there has been an increase in internet grocery buying. The growth in internet users has been significant, as indicated in the graph; this increased demand for supermarket delivery poses a significant barrier for e-commerce, online retail, and grocery firms to deliver supplies on time. As a result of these circumstances, the route optimization software sector flourished during the pandemic and the current post-pandemic period.

Route Optimization Software Market Trends

On-demand Food Delivery to Witness Significant Growth

  • In the post-COVID era, on-demand food delivery has become one of the fastest-growing industries worldwide. The industry witnessed growth in the emergence of new on-demand food delivery businesses post-pandemic. Evolving customer expectations for fast delivery have necessitated the demand for route optimization software to help food delivery businesses achieve maximum efficiency and ensure timely delivery while minimizing expenses.
  • With the dramatic shifts in consumer demand for on-demand food delivery, technologies are becoming critical for food delivery businesses to thrive. Online food ordering has quickly become a major part of the business for fast-food restaurant chains. Therefore, the demand for route optimization software is quickly gaining traction to deliver fast with accurate ETA calculation and communication to improve the end-customer experience.
  • The high adoption of smartphones across the world and internet penetration prompted online food ordering. According to the Mobile Economy 2023 of GSMA, North America's smartphone adoption rate accounts for 84% of the total mobile connections, and it is expected to increase to 90% by 2030, along with regions like CIS and Asia-Pacific forecast to register larger growth.
  • Along with millennials shifting their inclinations from conventional eat-out to various on-demand food delivery services, food delivery businesses are focusing on on-demand food delivery services, thus creating an opportunity to adopt route optimization software over the forecast period.

Asia-Pacific is Expected to Hold Significant Market Share

  • The Asia-Pacific region is experiencing significant urbanization and population growth, leading to increased congestion and city traffic congestion in major countries such as China, India, and Japan. Due to this, logistic companies such as DHL, FedEx, Bluedart, and others have started using route optimization software that helps businesses navigate urban areas efficiently, reducing delivery times and fuel consumption, which is driving the demand for route optimization software in the region.
  • The popularity of on-demand services, including food delivery, grocery delivery, and ride-hailing, is growing rapidly in Asia. Many companies such as Zepto, Blinkit, Zomato, and others that offer on-demand delivery have started in Asia. Hence, these companies are increasingly adopting route optimization solutions. Route optimization solutions are crucial in optimizing routes for on-demand deliveries, improving efficiency, and enhancing customer satisfaction.
  • In addition, with increasing globalization, there is a growing demand for efficient cross-border logistics solutions in the Asia-Pacific region. Route optimization solutions assist businesses in planning and optimizing cross-border routes, managing customs procedures, and ensuring timely deliveries.
  • Additionally, the surge in e-commerce activities in the region has led to a higher volume of deliveries. Route optimization software helps retailers and FMCG companies manage the complexities of delivering goods to diverse locations, improving delivery speed and reducing costs.
  • Therefore, the rising demand for route optimization software in the Asia-Pacific region is driven by the need for businesses to reduce costs, improve efficiency, and meet customers' growing expectations. By utilizing route optimization solutions, businesses can unlock new opportunities, overcome logistical challenges, and position themselves for success in the dynamic and rapidly evolving Asia-Pacific market.

Route Optimization Software Market Overview

The route optimization software market is fragmented and comprises global and regional players in the competitive market space. Although the market poses high barriers to entry for the new players, several new entrants have gained traction: Trimble Inc., Caliper Corporation, The Descartes Systems Group Inc., ESRI Global Inc., Google LLC (Alphabet Inc.)

February 2024 - Descartes Systems Group announced that Arctic Glacier improved its distribution network efficiency, fleet performance, and customer experience by using Descartes' strategic route planning solution to optimize ice distribution from over 100 facilities and 1,000 vehicles to 75,000 customer locations across the United States and Canada.

September 2023 - Trimble introduced Appian Daily Planner, a cloud-based solution for multi-stop, multi-vehicle route optimization that improves on-time deliveries, asset utilization, and customer service.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Degree of Competition
  • 4.3 Industry Value Chain Analysis
  • 4.4 Impacts of Macro Trends on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Use of Logistics-Specific Solutions
    • 5.1.2 Declining Hardware and Connectivity Costs
  • 5.2 Market Restraints
    • 5.2.1 Handling Structured and Unstructured Data

6 MARKET SEGMENTATION

  • 6.1 By End-user Vertical
    • 6.1.1 On-Demand Food Delivery
    • 6.1.2 Retail and FMCG
    • 6.1.3 Field Services
    • 6.1.4 Ride Hailing and Taxi Services
    • 6.1.5 Other End-user Verticals
  • 6.2 By Size of the Organization
    • 6.2.1 Small and Medium Enterprise
    • 6.2.2 Large Enterprises
  • 6.3 By Deployment Mode
    • 6.3.1 Cloud
    • 6.3.2 On-Premise
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia-Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Trimble Inc.
    • 7.1.2 Caliper Corporation
    • 7.1.3 The Descartes Systems Group Inc.
    • 7.1.4 ESRI Global Inc.
    • 7.1.5 Google LLC (Alphabet Inc.)
    • 7.1.6 TrackoBit (InsightGeeks Solutions Pvt. Ltd)
    • 7.1.7 Microlise Group PLC
    • 7.1.8 Omnitracs LLC
    • 7.1.9 Ortec BV
    • 7.1.10 Paragon Software Systems PLC
    • 7.1.11 PTV Planung Transport Verkehr GMBH
    • 7.1.12 Route4me LLC
    • 7.1.13 Routific Solutions Inc.
    • 7.1.14 Verizon Connect Solutions Inc.
    • 7.1.15 WorkWave LLC

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET