查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
1851495

烟草包装：市场占有率分析、产业趋势、统计数据和成长预测（2025-2030 年）

Tobacco Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 127 Pages | 商品交期: 2-3个工作天内

价格

※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。

简介目录

预计到 2025 年，烟草包装市场规模将达到 187 亿美元，到 2030 年将达到 221.8 亿美元，年复合成长率为 3.47%。

烟草包装市场-IMG1

强制简易包装法规已在25个司法管辖区生效，欧盟《包装和包装废弃物法规》推动100%使用可回收材料，以及对溯源解决方案的加速投资，共同构成了烟草包装市场最强劲的成长动力。随着高所得地区吸烟率的下降，能够整合防伪技术、纸基阻隔材料和自动化包装形式的供应商将有机会抢占原本停滞不前的市场份额。向纸板和生物分解性塑胶的材料转型，既降低了监管风险，又增加了对防潮和防香材料的需求，并维持了铝箔衬垫和全息撕膜等组件的优质化。亚太地区凭藉中国、日本和韩国的大规模消费以及热撕式包装（烟草包装）技术的快速普及，保持主导地位。这些因素将支撑烟草包装市场在2030年之前保持稳定且受监管主导的成长轨迹。

全球烟草包装市场趋势与洞察

强制推行简易包装及加强图形警示

目前已有25个国家强制要求使用简易包装，澳洲将于2025年要求将警示讯息直接印在香烟上，实际上会消除品牌识别。供应商必须重新设计包装结构，以保持包装的完整性，即使超过75%的包装面积都用于健康警示图，也能确保在香烟销售趋于平稳的情况下获得可预测的合规收入。加拿大的滑动式包装系统将警示面积扩大了41%，显示监管变化正在推动全新的包装结构出现。英国也正在推动这项进程，目前正在就2024年前将标准化范围扩大到所有烟草产品进行磋商。

为了永续性和降低成本，改用纸板。

欧盟的《一次性塑胶指令》将香烟过滤嘴列为海滩上第二大常见垃圾，敦促各品牌重新评估其层压材料，并采用能够稳定水分含量并取代金属化薄膜的高阻隔纸涂层。 ITC 旗下的 InnovPack 目前每年将超过 10 万吨可回收纸板转化为 Bioseal 和 Oxyblock 产品，证明其大规模成本与多层塑胶相当。双层水性涂布纸板的研究表明，镀铝纸在满足可堆肥性目标的同时，还能实现与聚合物薄膜相当的香气保护效果。

商品税上涨抑制消费

加拿大2025年烟附加税条例要求製造商缴纳与销售额挂钩的年度附加税，将给包装预算带来成本压力。印尼的法规也反映了类似的增税措施，该法规规定2024年起香烟包装的最小规格为20支，这表明税收和包装设计之间存在相互作用。

细分市场分析

到2024年，纸和纸板将占烟草包装市场83.26%的份额，这反映了监管政策的偏好以及阻隔涂层技术的日趋成熟。塑胶包装市场占有率较小，但其复合年增长率将达到7.45%，成为成长最快的细分市场，这主要得益于专为加热烟草烟弹和儿童电子烟油烟弹设计的多层薄膜不断扩大市场份额。预计2025年至2030年间，塑胶烟草包装市场将新增11亿美元，主要得益于自动化相容的复合机能够以每分钟600包的速度高效运作且密封无损。铝箔在高端产品线（例如Treasurer London Aluminum）中仍然扮演着重要的保鲜角色，其作用范围虽窄但稳定。

对木质素-高密度聚乙烯（HDPE）共混物和海藻基薄膜的快速研究表明，到2030年，有望将原生塑胶的体积减少5%，这与欧盟100%可回收包装的目标相符。 Smurfit Westlock公司研发的金属化阻隔整合混合板材可进行路边回收，且氧气透过率已低于1克/平方米，这表明加工商如何利用规模效应，将实验室的突破性技术迅速商业化。

到2024年，初级包装将占烟草包装市场份额的65.78%。受免税捆绑包装形式以及嵌入式RFID和QR码追踪技术的需求成长推动，二次性纸盒预计将以5.63%的复合年增长率超越初级包装。到2030年，烟草包装二级解决方案的市场规模预计将达到62亿美元，这主要得益于采用线上序列化技术的高速装箱机的普及。

供应商正在透过智慧撕开胶带提升产品价值，这种胶带打开后会显现全息图，并防止重复使用。运输纸板采用至少含有30%消费后回收成分的再生纸板，以满足企业的范围3排放义务。高阶硬纸盒，例如大卫杜夫的温斯顿邱吉尔2025版，采用再生纸板核心材料，并且限量生产。

烟草包装市场报告按材料（纸/纸板、塑胶、金属、玻璃、生质塑胶）、包装类型（初级包装、二级包装、散装包装、高檔硬盒包装）、产品形式（软包装、硬包装、袋装、管装、条状包装）、烟草类型（捲烟、无烟烟草、新一代烟草、欧洲雪茄）和地区（北美、欧洲、亚洲、中东和地区）。市场预测以美元计价。

区域分析

亚太地区预计到2024年将占全球销售额的38.34%，年均成长率达6.82%。这主要得益于中国、印度和印尼等吸烟人口数量居全球首位，同时电子烟监管标准也日益严格。亚太地区烟草包装市场预计在2025年至2030年间达到18亿美元，主要驱动力是国内纸板厂扩大阻隔涂布纸板的生产。此外，中国一线城市不断推进的都市化和高端消费的兴起，也将带动节庆期间金属礼品罐的需求增长。

北美在材料创新方面继续保持领先地位，Amcor 的 AmFiber 纸计划于 2025 年在欧洲获得专利并在美国进行商业推广，并将供应给希望在香烟外包装中替代 PVdC 薄膜的加工商。

欧洲面临严格的 PFAS 禁令以及 2040 年无烟目标，这迫使加工商投资于水性阻隔化学品和闭合迴路回收技术。中东和非洲的高端市场在海湾地区呈现成长态势，免税店偏好烫金纸盒。受经济波动影响，南美洲的成长有所放缓，但巴西计划于 2026 年对其国家健康警示进行改革，预计将推动该地区印刷品质的提升。

其他福利：

  • Excel格式的市场预测（ME）表
  • 3个月的分析师支持

目录

第一章 引言

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章 市场情势

  • 市场概览
  • 市场驱动因素
    • 统一包装规定及加强图形警示
    • 为了追求永续性和成本控制，转向使用纸板。
    • 引入单元级防伪技术
    • 适用于HTP/电子烟的自动化相容包装格式
    • 文化活动限量版
  • 市场限制
    • 提高消费税将减少消费
    • 全球简易包装的普及性降低了品牌投资报酬率
    • 欧盟和美国收紧了对PFAS和塑胶的禁令
  • 供应链分析
  • 监管环境
  • 技术展望
  • 波特五力分析
    • 供应商的议价能力
    • 买方的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章 市场规模与成长预测

  • 材料
    • 纸和纸板
    • 塑胶（BOPP、PET、PVC）
    • 金属（铝箔、马口铁）
    • 玻璃和陶瓷
    • 生质塑胶和可堆肥塑料
  • 按包装类型
    • 基本的
    • 二次性
    • 散装/转运
    • 高端豪华硬盒
  • 按产品形式
    • 烟草软包
    • 香烟硬盒/铰链链盖纸盒
    • 小袋和包装袋
    • 管状、棒状、加热不燃烧棒
  • 依烟草类型
    • 吸烟
    • 无烟烟草
    • 下一代产品（加热不燃烧烟草製品和电子烟）
    • 雪茄和小雪茄
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 义大利
      • 西班牙
      • 俄罗斯
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 印度
      • 日本
      • 韩国
      • 澳洲、纽西兰
      • 亚太其他地区
    • 中东和非洲
      • 中东
      • 阿拉伯聯合大公国
      • 沙乌地阿拉伯
      • 土耳其
      • 其他中东地区
      • 非洲
      • 南非
      • 奈及利亚
      • 埃及
      • 其他非洲地区
    • 南美洲
      • 巴西
      • 阿根廷
      • 南美洲其他地区

第六章 竞争情势

  • 市场集中度
  • 策略趋势
  • 市占率分析
  • 公司简介
    • Amcor plc
    • Smurfit Westrock
    • International Paper Company
    • Mondi Group
    • Innovia Films Ltd.
    • Philip Morris International Inc.
    • Sonoco Products Company
    • Siegwerk Druckfarben AG & Co. KGaA
    • Japan Tobacco International
    • Treofan Film International
    • Stora Enso Oyj
    • ITC Limited（Packaging & Printing）
    • British American Tobacco plc
    • Shenzhen Jinjia Group Co. Ltd.
    • Huhtamaki Oyj
    • Uflex Ltd.
    • DS Smith plc
    • Jindal Poly Films Ltd.
    • Oji Holdings Corp.
    • SCHUR Flexibles Holding

第七章 市场机会与未来展望

简介目录
Product Code: 55202

The tobacco packaging market size is valued at USD 18.70 billion in 2025 and is forecast to reach USD 22.18 billion by 2030, advancing at a 3.47% CAGR.

Tobacco Packaging - Market - IMG1

Mandatory plain-pack rules now enforced in 25 jurisdictions, the drive for 100% recyclable materials under the EU Packaging and Packaging Waste Regulation, and accelerating investment in track-and-trace solutions together shape the most powerful growth levers for the tobacco packaging market. Suppliers able to integrate anti-counterfeit technology, paper-based barrier materials and automation-ready formats capture volume that would otherwise stagnate as smoking prevalence edges down in high-income regions. Material shifts toward paperboard and biodegradable plastics lower regulatory risk yet increase demand for moisture and aroma barriers, sustaining premiumisation in components such as foil liners and hologram tear tapes. Asia-Pacific retains leadership thanks to large-scale consumption and rapid harmonisation of heated-tobacco packaging laws in China, Japan, and South Korea. Together, these forces keep the tobacco packaging market on a steady yet regulation-dominated growth path through 2030.

Global Tobacco Packaging Market Trends and Insights

Rising plain-pack mandates and graphic warnings

Twenty-five countries now enforce plain packaging, and Australia moved warnings directly onto cigarette sticks in 2025, leaving brand imagery almost obsolete. Suppliers must redesign structural features to preserve pack integrity despite 75 %-plus panel space devoted to health graphics, ensuring predictable compliance revenue even where cigarette volumes plateau. Canada's slide-and-shell format enlarged warning area by 41 %, illustrating how rule changes prompt entirely new pack architectures. The UK's 2024 consultation to extend standardisation to all tobacco products signals further momentum.

Paperboard shift for sustainability and cost

The EU Single-Use Plastics Directive ranks cigarette filters as the second most littered beach item, prompting brands to overhaul laminates and adopt high-barrier paper coatings that replace metallised films while keeping moisture content stable. ITC's InnovPack now converts more than 100,000 tonnes of recyclable board into Bioseal and Oxyblock formats annually, demonstrating large-scale cost parity with multi-layer plastics. Research on double-layer water-based coated boards shows aluminium-plated paper achieving comparable aroma protection to polymer films yet meeting compostability targets.

Escalating excise taxes shrink consumption

Canada's 2025 Tobacco Charges Regulations oblige manufacturers to pay annual levies indexed to sales, adding cost pressure that trickles into packaging budgets. Similar hikes appear in Indonesia's 2024 rule mandating minimum pack sizes of 20 cigarettes, showing how tax policy and packaging design interact.

Other drivers and restraints analyzed in the detailed report include:

  1. Unit-level anti-counterfeit technology adoption
  2. Automation-ready pack formats for HTP/e-cig
  3. Global plain-pack roll-out reduces branding ROI

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Paper & paperboard captured 83.26 % of the tobacco packaging market in 2024, reflecting both regulatory preference and maturing barrier-coating technology. The plastics segment, though smaller, will post the highest 7.45 % CAGR as multilayer films tailored for heated-tobacco cartridges and child-resistant e-liquid pods gain share. The tobacco packaging market size for plastics is forecast to add USD 1.1 billion between 2025 and 2030, buoyed by automation-ready laminates that run at 600 packs/minute without seal failure. Aluminium foil maintains a narrow but stable role for aroma retention in premium lines such as Treasurer London Aluminum.

Rapid research into lignin-HDPE blends and seaweed-based films indicates potential to shift a further 5 % volume away from virgin plastic by 2030, aligning with the EU target of 100 % recyclable packs. Smurfit WestRock's hybrid board with integrated metallised barrier already satisfies <1 g/m2 oxygen transmission while remaining curb-side recyclable, demonstrating how converters use scale to commercialise lab breakthroughs swiftly.

Primary packs delivered 65.78 % of the tobacco packaging market share in 2024 thanks to regulatory mandates for health messaging on every retail unit. Secondary cartons will outpace at 5.63 % CAGR, driven by duty-free bundle formats and growing need to embed RFID or QR codes for track-and-trace. Tobacco packaging market size for secondary solutions is projected to touch USD 6.2 billion by 2030, supported by high-speed case packers integrating on-line serialisation.

Suppliers add value through smart tear tapes that reveal holograms when opened, deterring reuse. In line haul, transit packaging leverages recycled corrugated grades exceeding 30 % post-consumer content to meet corporate scope-3 emission commitments. Luxury rigid boxes endure in limited runs, such as Davidoff's Winston Churchill 2025 edition using layered beech veneer over recycled board cores.

The Tobacco Packaging Market Report is Segmented by Material (Paper and Paperboard, Plastics, Metals, Glass, Bioplastics), Packaging Type (Primary, Secondary, Bulk, Luxury Rigid Boxes), Product Form (Soft Pack, Hard Pack, Pouch, Tube and Stick), Tobacco Type (Smoking, Smokeless, Next-Generation Products, Cigars), and Geography (North America, Europe, Asia-Pacific, MEA, South America). Market Forecasts are in Value (USD).

Geography Analysis

Asia-Pacific commanded 38.34 % of revenue in 2024 and will expand 6.82 % annually as China, India and Indonesia tighten e-cigarette standards yet maintain the world's largest smoking populations. Tobacco packaging market size additions in Asia-Pacific will reach USD 1.8 billion over 2025-2030, supported by domestic board mills scaling barrier-coated grades. Urbanisation and premiumisation in tier-one Chinese cities also fuel demand for metallicised gift tins during festival peaks.

North America stays material-innovation leader, with Amcor's AmFiber paper gaining European patent in 2025 and slated for US commercial roll-out, supplying converters aiming to replace PVdC films in cigarette overwrap.Canada's annual tobacco charges and large graphic warnings will lift compliance spend per pack by an estimated 2 US cents, modestly boosting packaging value despite flat cigarette volumes.

Europe faces stringent PFAS bans and the 2040 tobacco-free goal, compelling converters to invest in water-based barrier chemistries and closed-loop recycling. The Middle East & Africa offer pockets of premium growth in the Gulf, where duty-free outlets favour gold-foil embossed cartons. South America's progress is slower amid economic volatility but Brazil's national health-warning refresh slated for 2026 should spark regional print-quality upgrades.

  1. Amcor plc
  2. Smurfit Westrock
  3. International Paper Company
  4. Mondi Group
  5. Innovia Films Ltd.
  6. Philip Morris International Inc.
  7. Sonoco Products Company
  8. Siegwerk Druckfarben AG & Co. KGaA
  9. Japan Tobacco International
  10. Treofan Film International
  11. Stora Enso Oyj
  12. ITC Limited (Packaging & Printing)
  13. British American Tobacco plc
  14. Shenzhen Jinjia Group Co. Ltd.
  15. Huhtamaki Oyj
  16. Uflex Ltd.
  17. DS Smith plc
  18. Jindal Poly Films Ltd.
  19. Oji Holdings Corp.
  20. SCHUR Flexibles Holding

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising plain-pack mandates and graphic warnings
    • 4.2.2 Paperboard shift for sustainability and cost
    • 4.2.3 Unit-level anti-counterfeit tech adoption
    • 4.2.4 Automation-ready pack formats for HTP/e-cig
    • 4.2.5 Cultural-event limited-edition packs
  • 4.3 Market Restraints
    • 4.3.1 Escalating excise taxes shrink consumption
    • 4.3.2 Global plain-pack roll-out erodes branding ROI
    • 4.3.3 PFAS and plastics bans tightening in EU and US
  • 4.4 Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Bargaining Power of Suppliers
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Threat of New Entrants
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5 MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Material
    • 5.1.1 Paper and Paperboard
    • 5.1.2 Plastics (BOPP, PET, PVC)
    • 5.1.3 Metals (Al Foil, Tinplate)
    • 5.1.4 Glass and Ceramics
    • 5.1.5 Bioplastics and Compostables
  • 5.2 By Packaging Type
    • 5.2.1 Primary
    • 5.2.2 Secondary
    • 5.2.3 Bulk / Transit
    • 5.2.4 High-End Luxury Rigid Boxes
  • 5.3 By Product Form
    • 5.3.1 Cigarette Soft Pack
    • 5.3.2 Cigarette Hard Pack / Hinge-lid Carton
    • 5.3.3 Pouch and Sachet
    • 5.3.4 Tube, Stick and Heat-Not-Burn Sticks
  • 5.4 By Tobacco Type
    • 5.4.1 Smoking Tobacco
    • 5.4.2 Smokeless Tobacco
    • 5.4.3 Next-Generation Products (HTP and e-cig)
    • 5.4.4 Cigars and Cigarillos
  • 5.5 By Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
    • 5.5.2 Europe
      • 5.5.2.1 Germany
      • 5.5.2.2 United Kingdom
      • 5.5.2.3 France
      • 5.5.2.4 Italy
      • 5.5.2.5 Spain
      • 5.5.2.6 Russia
      • 5.5.2.7 Rest of Europe
    • 5.5.3 Asia-Pacific
      • 5.5.3.1 China
      • 5.5.3.2 India
      • 5.5.3.3 Japan
      • 5.5.3.4 South Korea
      • 5.5.3.5 Australia and New Zealand
      • 5.5.3.6 Rest of Asia-Pacific
    • 5.5.4 Middle East and Africa
      • 5.5.4.1 Middle East
      • 5.5.4.1.1 United Arab Emirates
      • 5.5.4.1.2 Saudi Arabia
      • 5.5.4.1.3 Turkey
      • 5.5.4.1.4 Rest of Middle East
      • 5.5.4.2 Africa
      • 5.5.4.2.1 South Africa
      • 5.5.4.2.2 Nigeria
      • 5.5.4.2.3 Egypt
      • 5.5.4.2.4 Rest of Africa
    • 5.5.5 South America
      • 5.5.5.1 Brazil
      • 5.5.5.2 Argentina
      • 5.5.5.3 Rest of South America

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 Amcor plc
    • 6.4.2 Smurfit Westrock
    • 6.4.3 International Paper Company
    • 6.4.4 Mondi Group
    • 6.4.5 Innovia Films Ltd.
    • 6.4.6 Philip Morris International Inc.
    • 6.4.7 Sonoco Products Company
    • 6.4.8 Siegwerk Druckfarben AG & Co. KGaA
    • 6.4.9 Japan Tobacco International
    • 6.4.10 Treofan Film International
    • 6.4.11 Stora Enso Oyj
    • 6.4.12 ITC Limited (Packaging & Printing)
    • 6.4.13 British American Tobacco plc
    • 6.4.14 Shenzhen Jinjia Group Co. Ltd.
    • 6.4.15 Huhtamaki Oyj
    • 6.4.16 Uflex Ltd.
    • 6.4.17 DS Smith plc
    • 6.4.18 Jindal Poly Films Ltd.
    • 6.4.19 Oji Holdings Corp.
    • 6.4.20 SCHUR Flexibles Holding

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-Need Assessment