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市场调查报告书
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1851550

数位气味：市场份额分析、行业趋势、统计数据和成长预测（2025-2030 年）

Digital Scent - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

数位气味市场预计到 2025 年将达到 13.9 亿美元，到 2030 年将达到 19.8 亿美元，年复合成长率为 7.33%。

数位香氛市场-IMG1

人工智慧、物联网网路和感测器小型化技术的稳定发展，正推动即时嗅觉数位化在医疗保健、国防、环境监测、消费性电子、身临其境型媒体等领域的应用。基于呼吸的疾病诊断技术在临床环境中展现出86%的准确率，这为商业性发展注入了强劲动力。美国「呼气」（EXHALE）计画正在资助研发用于部队健康保护的手持式挥发性化合物侦测器。区域需求主要集中在北美，预计2024年，北美将占据数位气味市场37.6%的份额。同时，亚太地区预计将以9.3%的复合年增长率实现最快成长，这主要得益于日本气味经济的快速发展和中国感官智慧产业的蓬勃发展。儘管硬体销售仍以电子鼻系统为主导（预计到2024年将占据61.8%的市场份额），但随着各大品牌开发手持式香氛设备和基于网络的配送平台，气味合成器市场正在加速成长。至2024年，医疗诊断将引领终端应用普及，市占率将达到34.4%；而随着元宇宙开发者整合嗅觉回馈技术，VR/AR娱乐将以9.1%的复合年增长率成长。同时，日益严格的排放法规，例如欧盟甲醛浓度限制在0.062毫克/立方公尺（2026年生效），正推动供应商转向可生物降解的滤芯化学技术。

全球数位气味市场趋势与洞察

将数位气味融入身临其境型虚拟实境和元宇宙体验

与纯视觉体验相比，气味增强虚拟实境（VR）可将记忆保持率提高 40%。实验室规模的可穿戴介面可与视听流无缝同步，在 0.07 秒内传递气味线索。诸如 Aroma Shooter Wearable 之类的商业性原型产品采用可互换的气味盒和蓝牙连接来支援混合实境内容，目标开发者价格低于 400 美元。 OGDiffusion 等生成式人工智慧工具可从质谱分析结果中产生新的气味，说明符匹配准确率高达 95%，从而缩短配方前置作业时间。诸如此类的进步使元宇宙平台脱颖而出，并促进了感测器公司和内容发布商之间的生态系统伙伴关係。

欧洲医疗保健体系中电子鼻诊断技术的应用

欧洲各大医院正将体学纳入筛检流程。机器学习模型对胆固醇的估计平均绝对误差在13.7%以内，使其应用范围扩展到肿瘤科以外的领域。标准化呼吸分析已能解释97.15%的人群变异性，而携带式多通道嗅觉测试仪则支持患者自行进行嗅觉评估，既能减轻诊所的工作量，又能保持准确性。随着医保报销机制的完善，电子鼻诊断正逐渐成为早期常规筛检工具。

多感测器电子鼻的校准和维护成本很高。

感测器在不同温度和湿度条件下的漂移会降低精度，需要每年重新校准，这可能占到初始硬体成本的30%。新的自校准演算法可以将与参考仪器的相关係数提高到0.9，并延长维护週期，但成本仍然是小型实验室和食品加工商面临的一大障碍。低成本的开放原始码设计正在进入市场，但它们仍然需要专业人员的监督，这限制了它们在短期内的普及。

细分市场分析

电子鼻平台在2024年占据了数位气味市场61.8%的份额，医院、工业企业和保全机构都优先考虑其久经考验的分类精度和成熟度。配备1万个可寻址气体感测器的仿生晶片，在手持设备中实现了参考实验室级的选择性，而温度调製的三氧化钨薄膜则将检测窗口缩短至不到一秒。预计数位气味合成器市场将从2025年的4.4亿美元成长到2030年的6.7亿美元，复合年增长率达8.4%。供应商正在投资研发可生物降解的聚合物滤芯，以满足即将生效的欧盟甲醛法规的要求。与人工智慧加速器的持续集成，实现了设备端频谱匹配，从而降低了现场操作的延迟和频宽消耗。

第二代硬体优先考虑便携性。一款可在毫秒内识别爆炸物的信用卡设备正在紧急救援人员中进行试点，而一款颈挂式香氛扩散器则可将香气与体育赛事和音乐会同步释放。模组化设计理念允许互换感测器阵列、风扇组件和香氛盒等组件，从而延长设备使用寿命并降低整体拥有成本。这迭代式硬体蓝图将助力数位气味市场从以实验室为中心的实验走向日常消费。

到2024年，医疗机构将占数位气味市场收入的34.4%，因为用于癌症、胆固醇、感染疾病的呼吸检测正从研究走向实践。与影像学和侵入性采样相比，电子鼻诊断可以缩短等待时间并减少患者的不适感。同时，娱乐产业预计将以9.1%的复合年增长率成长，到2030年将达到1.2亿美元，因为元宇宙平台、主题乐园和电子竞技场馆正在嵌入嗅觉元素，以增强沉浸感和品牌差异化。内容创作者正与感测器公司合作，自动触发特定场景的气味，并建立类似于影片串流媒体的订阅式气味包模式。

工业气味合规、食品安全和智慧家居香氛系统构成了一个多元化的中阶。汽车製造商正在尝试定制车内空气特征，而奢侈品零售商则引入气味区域来延长顾客停留时间并提升购买意愿。随着各国政府越来越依赖电子鼻进行边防安全和危险品筛检，国防需求持续成长。总而言之，这些垂直领域使得数位气味产业比任何单一领域都更能抵御景气衰退。

区域分析

2024年，北美将占据数位气味市场37.6%的份额，这得益于其雄厚的国防预算、创业投资网络以及领先的肿瘤治疗中心对电子鼻疗法的检验。加州空气资源委员会的挥发性有机化合物（VOC）法规鼓励工业部署能够同时减少排放并符合规定的技术。该地区的软体生态系统结合了云端分析和硬体新兴企业，以加速商业化进程并缩短产品上市週期。

亚太地区预计将以9.3%的复合年增长率实现最快增长，这主要得益于日本香水市场在两年内几乎翻番的增长，以及中国智慧城市计划强制推行基于感测器的空气品质监测。政府的创新补贴和不断扩大的生产规模正在降低生产成本，从而推动消费者快速接受智慧香熏机和扩增实境（AR）香氛设备。当地企业正在将香氛转化为语言和情感评分，拓展其在零售和酒店业的应用场景。

欧洲持续保持稳定的贡献，这得益于工业排放指令以及大学与特种化学品公司之间长期的研发伙伴关係。即将于2026年实施的甲醛排放上限正在加速对合规墨盒材料和连续监测感测器的需求。一家领先的香水公司正利用其位于巴黎的数位工厂，与客户共同打造人工智慧设计的香氛，以强化该地区的创造性供应链。儘管南美洲和中东及非洲目前所占份额较小，但它们在环境合规和油气安全方面蕴藏着日益增长的机会，尤其是在洩漏现场检测碳氢化合物的电子鼻领域。

其他福利：

  • Excel格式的市场预测（ME）表
  • 3个月的分析师支持

目录

第一章 引言

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章 市场情势

  • 市场概览
  • 市场驱动因素
    • 将数位气味融入身临其境型虚拟实境和元宇宙体验
    • 欧洲医疗保健途径中电子鼻诊断的采用
    • 欧盟和中国收紧工业气味即时监测法规
    • 化学和生物威胁侦测系统的国防合约
    • 具备物联网功能的智慧家庭香熏机，可实现人工智慧驱动的香味个人化
    • 汽车和旗舰店中的高端品牌香氛行销
  • 市场限制
    • 多感测器电子鼻的校准和维护成本很高。
    • 缺乏标准化的数位气味通讯协定导致互通性存在差距。
    • 欧盟排放法规限制了墨盒配方
    • 人工智慧模型缺乏大规模标註的嗅觉资料集
  • 产业价值链分析
  • 监理与技术展望
  • 波特五力分析
    • 买方的议价能力
    • 供应商的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争
  • 投资分析

第五章 市场规模与成长预测

  • 透过硬体
    • 电子鼻
    • 气味合成器
    • 香氛盒/模组
  • 按最终用途行业划分
    • 医疗诊断
    • 食品饮料品管
    • 环境监测和废弃物管理
    • 国防/安全
    • 消费性电子产品和智慧家居
    • 娱乐和虚拟实境/扩增实境
    • 行销与零售经验
  • 透过使用
    • 医学呼吸与疾病诊断（呼吸与体液）
    • 品质检验和评级
    • 气味监测和污染控制
    • 威胁和爆炸物探测
    • 身临其境型内容与游戏
    • 身临其境型香氛行销
  • 按外形规格
    • 固定/桌面系统
    • 可携式手持设备
    • 穿戴式和嵌入式模组
    • 网路感测器阵列
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 北欧国家
      • 其他欧洲地区
    • 南美洲
      • 巴西
      • 南美洲其他地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 东南亚
      • 亚太其他地区
    • 中东和非洲
      • 中东
      • GCC
      • 其他中东地区
      • 非洲
      • 南非
      • 其他非洲地区

第六章 竞争情势

  • 策略趋势
  • 市占率分析
  • 公司简介
    • Alpha MOS SA
    • Aryballe Technologies SA
    • Electronic Sensor Technology Inc.
    • Airsense Analytics GmbH
    • Plasmion GmbH
    • Odotech Inc.
    • The eNose Company
    • Comon Invent BV
    • Aroma Bit, Inc.
    • Aromajoin Corporation
    • Scent Sciences Corporation
    • Olorama Technology
    • Aromyx Corporation
    • Stratuscent Inc.
    • Scentrealm Inc.
    • Vapor Communications
    • Olfactomics BV
    • SmellSpace Pte Ltd
    • Nose Labs AB
    • Bosch Sensortec GmbH

第七章 市场机会与未来展望

简介目录
Product Code: 56993

The Digital Scent market size stood at USD 1.39 billion in 2025 and is projected to reach USD 1.98 billion by 2030, advancing at a 7.33% CAGR.

Digital Scent - Market - IMG1

Steady progress in artificial intelligence, IoT networking, and sensor miniaturization is allowing real-time olfactory digitization across healthcare, defense, environmental monitoring, consumer electronics, and immersive media. Commercial momentum is anchored in breath-based disease diagnostics that have demonstrated 86% accuracy in clinical settings. Military procurement also underpins spending, with the U.S. EXHALE program funding handheld volatile-compound detectors for force health protection. Regional demand skews toward North America, which controlled 37.6% of the Digital Scent market in 2024, while Asia-Pacific is expanding the fastest on 9.3% CAGR as Japan's fragrance economy and China's perception-intelligence sector scale rapidly. Hardware revenues remain concentrated in electronic-nose (e-nose) systems that captured 61.8% share in 2024, yet scent synthesizers are pacing growth as brands develop handheld aroma devices and web-linked distribution platforms. Healthcare diagnostics led end-use adoption at 34.4% share in 2024, but VR/AR entertainment is projected to rise at 9.1% CAGR as metaverse developers integrate olfactory feedback. Stricter emission caps-such as the EU's 0.062 mg/m3 formaldehyde limit effective 2026-are simultaneously pushing vendors toward biodegradable cartridge chemistries.

Global Digital Scent Market Trends and Insights

Integration of Digital Scent in Immersive VR and Metaverse Experiences

Scent-enabled VR enhances memory retention by 40% versus visual-only experiences. Lab-scale wearable interfaces now deliver odor cues within 0.07 seconds, synchronizing seamlessly with audiovisual streams. Commercial prototypes such as Aroma Shooter Wearable use replaceable scent cartridges and Bluetooth links to mixed-reality content, targeting sub-USD 400 developer pricing. Generative AI tools like OGDiffusion create new fragrances from mass-spectrometry profiles with 95% descriptor matching accuracy, reducing formulation lead times. These advances differentiate metaverse platforms and spur ecosystem partnerships among sensor firms and content publishers.

Adoption of E-Nose Diagnostics in European Healthcare Pathways

European hospitals are embedding breathomics into screening protocols because e-noses align with histopathology in 86% of lung-cancer cases while costing roughly USD 10 per test. Machine-learning models estimate cholesterol within 13.7% mean absolute error, broadening use beyond oncology. Standardized breathprint analytics already explain 97.15% population variance, and portable multi-channel odor testers enable self-administered smell assessments that cut clinic workload while retaining accuracy. As reimbursement frameworks mature, e-nose diagnostics are on track to become routine early-stage screening tools.

High Calibration and Maintenance Costs of Multi-Sensor E-Noses

Annual recalibration can reach 30% of initial hardware cost because sensor drift undermines accuracy in diverse temperature and humidity conditions. Emerging self-calibrating algorithms boost correlation coefficients to 0.9 against reference instruments and lengthen maintenance intervals, yet cost remains a barrier for small laboratories and food processors. Lower-priced open-source designs are entering the market, but they still require skilled oversight, tempering near-term adoption.

Other drivers and restraints analyzed in the detailed report include:

  1. Regulatory Push for Real-Time Industrial Odor Monitoring in EU and China
  2. Defense Contracts for Chemical and Bio-Threat Detection Systems
  3. Interoperability Gaps from Lack of Standard Digital Scent Protocols

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

E-nose platforms generated 61.8% of Digital Scent market revenue in 2024 as hospitals, industrial plants, and security agencies prioritized their proven classification accuracy and maturity. Biomimetic chips embedding 10,000 addressable gas sensors now provide reference-lab selectivity in handheld packages, while temperature-modulated tungsten-trioxide films shorten detection windows to under a second. The Digital Scent market size for scent synthesizers is projected to lift from USD 0.44 billion in 2025 to USD 0.67 billion by 2030 on 8.4% CAGR, supported by luxury retail and streaming-media clients seeking multisensory engagement. Vendors are investing in biodegradable polymer cartridges to meet looming EU formaldehyde limits. Ongoing convergence with AI accelerators allows on-device spectral matching, reducing latency and bandwidth consumption during field operations.

Second-generation hardware emphasizes portability. Credit-card devices that identify explosives in milliseconds are in pilot trials with first responders, while neckband diffusers synchronize aroma bursts to sporting events and music concerts. Modular design philosophies enable component swaps-sensor arrays, fan assemblies, cartridge bays-prolonging device life and lowering total cost of ownership. This iterative hardware roadmap supports the Digital Scent market's transition from lab-centric experiments to everyday consumer

Healthcare facilities accounted for 34.4% of Digital Scent market revenue in 2024 as breath tests for oncology, cholesterol, and infectious diseases moved from research to practice. E-nose diagnostics shorten wait times and reduce patient discomfort relative to imaging or invasive sampling. Meanwhile, the entertainment sector is forecast to capture an incremental USD 120 million by 2030, rising at 9.1% CAGR as metaverse platforms, theme parks, and esports arenas embed olfactory layers that heighten immersion and brand differentiation. Content producers collaborate with sensor firms to auto-trigger scene-specific aromas, creating subscription-based scent-pack models that mirror video streaming revenue structures.

Industrial odor compliance, food safety, and smart-home diffusers form a diversified mid-tier. Automotive OEMs are trialing cabin-air signature customization, and premium retailers deploy scent zones to boost dwell time and purchase intent. Governments' increasing reliance on e-nose installations for border security and hazardous-material screening continues to add to defense-derived demand. Collectively, these verticals reinforce the Digital Scent industry's resilience against single-sector slowdowns.

The Digital Scent Market Report is Segmented by Hardware (E-Nose, Scent Synthesizer, and More), End-Use Industry (Healthcare Diagnostics, Food and Beverage Quality Control, and More), Application (Medical Breath and Disease Diagnostics, Quality Inspection and Grading, and More), Form Factor (Fixed/Benchtop Systems, Portable Handheld Devices, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

North America retained 37.6% of Digital Scent market revenue in 2024, benefiting from robust defense budgets, venture-capital networks, and leading oncology centers that validate e-nose therapeutics. California's Air Resources Board VOC regulations simultaneously incentivize industrial deployments that cut emissions and document compliance. Regional software ecosystems accelerate commercialization by pairing cloud analytics with hardware start-ups, shortening go-to-market cycles.

Asia-Pacific is forecast to grow at 9.3% CAGR, the fastest worldwide, as Japan's fragrance segment nearly doubled within two years and Chinese smart-city initiatives mandate sensor-based air-quality monitoring. Government innovation subsidies and manufacturing scale lower production costs, encouraging rapid consumer adoption of smart diffusers and AR-linked scent devices. Local firms translate scents into language and emotion scores, expanding retail and hospitality use cases.

Europe remains a steady contributor, underpinned by the Industrial Emission Directive and long-standing R&D partnerships between universities and specialty-chemicals companies. The impending 2026 formaldehyde limit accelerates demand for compliant cartridge materials and continuous-monitoring sensors. Leading fragrance houses leverage Paris-based digital factories to co-create AI-designed scents with clients, strengthening the region's creative supply chain. South America and the Middle East & Africa currently capture modest shares but show rising opportunity in environmental compliance and oil-and-gas safety, particularly where e-noses detect hydrocarbons at spill sites.

  1. Alpha MOS SA
  2. Aryballe Technologies SA
  3. Electronic Sensor Technology Inc.
  4. Airsense Analytics GmbH
  5. Plasmion GmbH
  6. Odotech Inc.
  7. The eNose Company
  8. Comon Invent BV
  9. Aroma Bit, Inc.
  10. Aromajoin Corporation
  11. Scent Sciences Corporation
  12. Olorama Technology
  13. Aromyx Corporation
  14. Stratuscent Inc.
  15. Scentrealm Inc.
  16. Vapor Communications
  17. Olfactomics BV
  18. SmellSpace Pte Ltd
  19. Nose Labs AB
  20. Bosch Sensortec GmbH

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Integration of Digital Scent in Immersive VR and Metaverse Experiences
    • 4.2.2 Adoption of E-Nose Diagnostics in European Healthcare Pathways
    • 4.2.3 Regulatory Push for Real-Time Industrial Odor Monitoring in EU and China
    • 4.2.4 Defense Contracts for Chemical and Bio-Threat Detection Systems
    • 4.2.5 IoT-Enabled Smart-Home Diffusers with AI Scent Personalization
    • 4.2.6 Premium Brand Scent Marketing in Automotive and Flagship Retail
  • 4.3 Market Restraints
    • 4.3.1 High Calibration and Maintenance Costs of Multi-Sensor E-Noses
    • 4.3.2 Interoperability Gaps from Lack of Standard Digital Scent Protocols
    • 4.3.3 EU VOC-Emission Rules Limiting Cartridge Formulations
    • 4.3.4 Scarcity of Large Annotated Olfactory Datasets for AI Models
  • 4.4 Industry Value Chain Analysis
  • 4.5 Regulatory and Technological Outlook
  • 4.6 Porter's Five Forces Analysis
    • 4.6.1 Bargaining Power of Buyers
    • 4.6.2 Bargaining Power of Suppliers
    • 4.6.3 Threat of New Entrants
    • 4.6.4 Threat of Substitute Products
    • 4.6.5 Intensity of Competitive Rivalry
  • 4.7 Investment Analysis

5 MARKET SIZE AND GROWTH FORECASTS (VALUES)

  • 5.1 By Hardware
    • 5.1.1 E-Nose
    • 5.1.2 Scent Synthesizer
    • 5.1.3 Scent Cartridge/Module
  • 5.2 By End-use Industry
    • 5.2.1 Healthcare Diagnostics
    • 5.2.2 Food and Beverage Quality Control
    • 5.2.3 Environmental Monitoring and Waste Management
    • 5.2.4 Defense and Security
    • 5.2.5 Consumer Electronics and Smart Home
    • 5.2.6 Entertainment and VR/AR
    • 5.2.7 Marketing and Retail Experiences
  • 5.3 By Application
    • 5.3.1 Medical Breath and Disease Diagnostics (Breath and Fluid)
    • 5.3.2 Quality Inspection and Grading
    • 5.3.3 Odor Monitoring and Pollution Control
    • 5.3.4 Threat and Explosive Detection
    • 5.3.5 Immersive Content and Gaming
    • 5.3.6 Immersive Aroma Marketing
  • 5.4 By Form Factor
    • 5.4.1 Fixed/Benchtop Systems
    • 5.4.2 Portable Handheld Devices
    • 5.4.3 Wearable and Embedded Modules
    • 5.4.4 Networked Sensor Arrays
  • 5.5 By Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
    • 5.5.2 Europe
      • 5.5.2.1 Germany
      • 5.5.2.2 United Kingdom
      • 5.5.2.3 France
      • 5.5.2.4 Nordics
      • 5.5.2.5 Rest of Europe
    • 5.5.3 South America
      • 5.5.3.1 Brazil
      • 5.5.3.2 Rest of South America
    • 5.5.4 Asia-Pacific
      • 5.5.4.1 China
      • 5.5.4.2 Japan
      • 5.5.4.3 India
      • 5.5.4.4 South-East Asia
      • 5.5.4.5 Rest of Asia-Pacific
    • 5.5.5 Middle East and Africa
      • 5.5.5.1 Middle East
      • 5.5.5.1.1 Gulf Cooperation Council Countries
      • 5.5.5.1.2 Rest of Middle East
      • 5.5.5.2 Africa
      • 5.5.5.2.1 South Africa
      • 5.5.5.2.2 Rest of Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles (includes Global Overview, Market Overview, Core Segments, Financials, Strategic Info, Market Rank/Share, Products and Services, Recent Developments)
    • 6.3.1 Alpha MOS SA
    • 6.3.2 Aryballe Technologies SA
    • 6.3.3 Electronic Sensor Technology Inc.
    • 6.3.4 Airsense Analytics GmbH
    • 6.3.5 Plasmion GmbH
    • 6.3.6 Odotech Inc.
    • 6.3.7 The eNose Company
    • 6.3.8 Comon Invent BV
    • 6.3.9 Aroma Bit, Inc.
    • 6.3.10 Aromajoin Corporation
    • 6.3.11 Scent Sciences Corporation
    • 6.3.12 Olorama Technology
    • 6.3.13 Aromyx Corporation
    • 6.3.14 Stratuscent Inc.
    • 6.3.15 Scentrealm Inc.
    • 6.3.16 Vapor Communications
    • 6.3.17 Olfactomics BV
    • 6.3.18 SmellSpace Pte Ltd
    • 6.3.19 Nose Labs AB
    • 6.3.20 Bosch Sensortec GmbH

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-Space and Unmet-Need Assessment