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市场调查报告书
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1851576

行车记录器：市场份额分析、行业趋势、统计数据和成长预测（2025-2030 年）

Dashboard Camera - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

预计到 2025 年，行车记录器市场规模将达到 54 亿美元，到 2030 年将达到 88.9 亿美元，复合年增长率为 10.50%。

行车记录器市场-IMG1

欧洲强制安装车载资料记录器、北美保险远端资讯处理专案扩展以及人工智慧的快速应用提升了车队营运商对远端资讯处理价值的认知，这些因素共同推动了远端资讯处理技术的快速发展。同时，亚洲强大的汽车製造业和对远端资讯处理技术持开放态度的保险公司也为该地区的快速成长提供了支持。技术差异化正从硬体转向软体，云端连接分析、符合GDPR标准的储存以及耐热设计等因素正在提升品牌偏好。随着售后市场专家、车队远端资讯处理供应商和原始设备製造商(OEM)纷纷涌入这一互联视讯领域，竞争日趋激烈，推动了新的伙伴关係和白牌供应模式的出现。

全球行车记录器市场趋势与洞察

随着欧洲强制实施紧急呼叫资料记录器（eCall-Event Data Recorder），原厂预装行车记录器变得越来越普遍。

2024年7月生效的法规将要求欧盟所有新乘用车储存碰撞相关资料。製造商必须确保其产品符合法规要求，供应商必须确保长期的平台供应，而售后市场品牌则必须将重心转向经销商配件和车辆改装。德国一级电子公司正迅速推进符合GDPR要求的韧体和加密储存技术，这使得全球平台在向其他市场出口欧盟检验技术时更具优势。

美国和英国物流采用人工智慧赋能的车队视讯远端资讯处理技术

一家大型运输公司已从事故审查转向预测性指引。人工智慧分析可自动标记尾随、分心和疲劳驾驶等行为，使安全管理人员能够更早介入，从而减少索赔并协商降价的保险费。可扩展的云端审查减少了人工影像搜寻，并支援在数千辆牵引车和货车上进行企业级部署。拥有专有电脑视觉技术的供应商正在赢得与渴望实现视讯优先差异化的远端资讯处理整合商的策略伙伴关係。

德国和奥地利的GDPR录音限制

强制循环录製、匿名化和最短保质期增加了韧体的复杂性和成本。奥地利交通管理部门对违规行为处以最高 2,000 万欧元（约 2,180 万美元）的罚款。德国联邦法院裁定行车记录器证据可在诉讼中被采纳后，法律的清晰度有所提高，但硬体供应商仍要求提供特定地区的 SKU，这削弱了规模经济效益。

细分市场分析

到2024年，基础型行车记录器将占据58%的市场份额，而智慧型/人工智慧整合行车记录器到2030年将以12.2%的复合年增长率快速成长。智慧型行车记录器可以将影片转化为警示讯息，帮助车队减少索赔并降低保费。个人用户购买基础行车记录器是为了获得经济实惠的证据，而高阶用户则越来越多地选择支援应用程式和云端上传功能的装置。掌握电脑视觉智慧财产权的供应商能够确保持续的订阅收入，并延缓行车记录器市场的硬体同质化。

同时，保险公司在协商保费时会引用人工智慧产生的风险评估报告，这提振了保险公司和第三人意外责任险对行车记录器的需求。虽然私家车车主仍然对价格比较敏感，但豪华车买家则更倾向于选择具备应用程式功能的设备，这些功能可以提供紧急上传和远端监控等安心保障。随着空中升级的普及，韧体蓝图而非外观设计，很可能成为行车记录器品牌在市场中保持竞争力的关键因素。

到2024年，单通道设计将占据72%的收入份额，而双通道系统正以11.1%的复合年增长率增长，这主要得益于车队对车头和车厢内视频证据的需求。物流公司报告称，当车内影像可用时，纠纷解决速度可提高30%，证明了增加资本支出的合理性。叫车司机和家长构成了多视角套件的主要零售客户群体，而原始设备製造商（OEM）正在整合现有的泊车辅助感测器，以触发选择性车厢录像，从而在满足隐私合规性的同时扩大覆盖范围。

消费者对后视+车内视角功能的接受度一直不高，主要受安装复杂性和隐私顾虑的限制。然而，叫车司机和家长等特定族群愿意为360°全景影像付费。汽车製造商正在利用现有的泊车辅助感测器实现选择性车内录影，以兼顾安全性和隐私性。

区域分析

到2024年，欧洲将以35%的市占率领先，这主要得益于强制性eCall事件资料记录器（EDDR）的普及，推动了视讯证据制度化。北欧市场的采用率高于平均水平，因为保险公司已将影像用于理赔分诊。自动人脸模糊等隐私保护措施现已成为标准规范，虽然增加了开发复杂性，但也提升了消费者的信任度。

到2030年，亚洲将以11.6%的复合年增长率成为全球成长最快的地区。中国将受益于製造业的规模经济以及政府对智慧城市津贴，这些补贴鼓励使用连网摄影机。韩国保险公司将提供结构化的远距资讯处理信贷，加速家庭用户的普及。印度2026年起实施的商用ADAS（高级驾驶辅助系统）要求，使该国成为主要的需求推动力。当地供应商已开始根据印度公路运输和公路部的指导方针，试用针对季风潮湿环境优化的加固型设备。

北美车队发展势头强劲。货运公司正在将影片整合到现有的电子记录设备 (ELD) 和路线优化系统中，而具有前瞻性的保险公司和风险管理机构也倾向于使用摄影机证据来控制诉讼成本。西南地区的极端高温，以及中东和非洲的气候，仍受到硬体可靠性问题的限制。随着检验的现场数据的出现，投资耐热设计的供应商将释放其巨大潜力。

其他福利：

  • Excel格式的市场预测（ME）表
  • 3个月的分析师支持

目录

第一章 引言

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章 市场情势

  • 市场概览
  • 市场驱动因素
    • 欧洲强制实施eCall事件资料记录器规定推动原厂安装行车记录仪
    • 美国和英国物流采用人工智慧驱动的车队视讯远端资讯处理技术
    • 特斯拉、宝马和现代等汽车厂商预先安装的行车记录器加速了亚太地区的普及。
    • 加拿大和韩国的保险远端资讯处理折扣
    • 政府商用车辆视讯证据法规（例如印度2026年法规）
    • 保险公司主导4K/UHD 视讯品质以提高理赔清晰度
  • 市场限制
    • 德国和奥地利的GDPR录音限制
    • 连网行车记录器网路安全漏洞揭露
    • 因高温导致的设备故障（例如中东地区（RMA 率超过 15%））
    • 双摄影机/车内摄影机安装的复杂性和隐私问题
  • 价值/供应链分析
  • 监理展望
  • 技术展望
  • 波特五力模型
    • 供应商的议价能力
    • 买方的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争
  • 投资分析

第五章 市场规模与成长预测

  • 透过技术
    • 基本的
    • 进步
    • 智慧/人工智慧集成
  • 依产品类型
    • 单通道
    • 双通道
    • 后视/环绕
  • 视讯品质
    • 标清和高画质
    • 全高清
    • 4K/UHD
  • 透过使用
    • 私家车
    • 商业车队
  • 透过分销管道
    • 店内
    • 在线的
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
    • 南美洲
      • 巴西
      • 阿根廷
      • 南美洲其他地区
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 义大利
      • 西班牙
      • 北欧国家（瑞典、挪威、丹麦、芬兰）
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 韩国
      • 东协（印尼、泰国、马来西亚、越南、菲律宾）
      • 亚太其他地区
    • 中东和非洲
      • 中东
      • 沙乌地阿拉伯
      • 阿拉伯聯合大公国
      • 土耳其
      • 其他中东地区
      • 非洲
      • 南非
      • 奈及利亚
      • 其他非洲地区

第六章 竞争情势

  • 市场集中度
  • 策略趋势
  • 市占率分析
  • 公司简介
    • Garmin Ltd.
    • Nextbase
    • Thinkware Corporation
    • Cobra Electronics（Cedar Electronics）
    • Pittasoft Co. Ltd.（BlackVue）
    • Xiaomi Corp.
    • DOD Tech
    • HP Inc.
    • Lukas（Qronetek）
    • Kenwood Corp.（JVC Kenwood）
    • Philips NV（Dashcam Line）
    • Steelmate Automotive
    • Papago Inc.
    • RoadHawk UK
    • AsusTek Computer Inc.
    • Vantrue
    • Viofo Ltd.
    • Panasonic Corporation

第七章 市场机会与未来展望

简介目录
Product Code: 58821

The dashboard camera market size is valued at USD 5.40 billion in 2025 and is forecast to reach USD 8.89 billion by 2030, reflecting a 10.50% CAGR.

Dashboard Camera - Market - IMG1

This expansion stems from compulsory in-vehicle data recorders in Europe, expanding insurance telematics programs in North America, and rapid AI integration that raises perceived value among fleet operators. Europe's firm regulatory stance has positioned factory-fit units as the new norm, while Asia's thriving automotive production base and telematics-friendly insurers underpin the fastest regional growth momentum. Technological differentiation has pivoted from hardware to software; cloud-connected analytics, GDPR-compliant storage, and heat-resistant designs now determine brand preference. Competition is intensifying as aftermarket specialists, fleet telematics vendors, and OEMs converge on the same connected-video opportunity, prompting new partnerships and white-label supply models.

Global Dashboard Camera Market Trends and Insights

European eCall-Event Data Recorder mandate driving factory-fit dashcams

The July 2024 regulation obliges every new passenger vehicle in the EU to store crash-related data, making video capture a logical extension that OEMs are embedding at the production line . Manufacturers gain a compliance differentiator, suppliers secure long-term platform volume, and aftermarket brands must pivot toward dealer accessories and fleet retrofits. German Tier-1 electronics firms have moved quickly with GDPR-ready firmware and encrypted storage, giving them an edge as global platforms export EU-validated technology to other markets.

AI-enabled fleet video telematics adoption in US and UK logistics

Large carriers have transitioned from incident review to predictive coaching. AI analytics automatically flag tail-gating, distraction, or fatigue, enabling safety managers to intervene early, cut claims, and negotiate lower premiums . Scalable cloud review reduces manual footage trawling and makes enterprise deployments feasible across thousands of tractors and vans. Vendors that own proprietary computer-vision stacks now command strategic partnerships with telematics integrators eager for video-first differentiation.

GDPR-driven recording restrictions in Germany and Austria

Loop recording, anonymization, and minimal retention periods are compulsory, raising firmware complexity and cost. The Austrian traffic authority enforces fines up to EUR 20 million (USD 21.8 million) for non-compliance. Legal clarity improved after Germany's Federal Court allowed dashcam evidence in lawsuits, but hardware vendors still need region-specific SKUs, eroding economies of scale.

Other drivers and restraints analyzed in the detailed report include:

  1. OEM-installed dashcams by global automakers accelerating APAC uptake
  2. Insurance telematics discounts in Canada and selected APAC markets
  3. Heat-induced device failures in Middle East markets

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Basic dashcam technology retained the largest 58% market share in 2024, while smart/AI-integrated units register the fastest 12.2% CAGR through 2030. Smart models convert video into coaching alerts, helping fleets cut claims and negotiate lower premiums. Personal users still buy basic units for cost-effective evidence, yet upscale buyers increasingly choose app-linked devices with cloud uploads. Suppliers that control computer-vision IP secure recurring subscription revenue, buffering hardware commoditization within the dashboard camera market.

Concurrently, insurers cite AI-generated risk profiles when negotiating premiums, reinforcing demand from both carriers and self-insured corporates. Personal vehicle owners remain price-focused, yet upscale buyers gravitate to app-enhanced devices offering emergency upload and remote-viewing peace of mind. As over-the-air updates become commonplace, firmware road-maps rather than optics will anchor brand stickiness within the dashboard camera market.

Single-channel designs led with 72% revenue share in 2024, but dual-channel systems are growing at an 11.1% CAGR on the strength of fleet demand for forward-plus-cabin evidence. Logistics firms report 30% faster dispute resolution when interior footage is available, validating higher capital spend. Ride-hailing drivers and parents form a niche retail audience for multi-view kits, whereas OEMs integrate existing park-assist sensors to trigger selective cabin recording, merging privacy compliance with expanded coverage.

Consumer adoption of rear-plus-cabin views is slower; installation complexity and privacy hesitancy dampen uptake. Nonetheless, ride-hailing drivers and parents are niche segments willing to pay for 360° coverage. OEMs are experimenting with leveraging existing park-assist sensors to trigger selective interior recording, blending safety with privacy compliance.

The Dashboard Camera Market Report is Segmented by Technology (Basic, Advanced, Smart/AI-Integrated), Product Type (Single-Channel, Dual-Channel, Rear-View/Surround), Video Quality (SD and HD, Full-HD, 4K/UHD), Application (Personal Vehicles, Commercial Fleets), Distribution Channel (In-Store, and Online), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

Europe led with 35% share in 2024, anchored by the eCall-Event Data Recorder mandate that institutionalized video evidence. Northern markets exhibit above-average attach rates as insurers embrace footage for claims triage. Privacy safeguards such as automatic face blurring are now baseline specifications, adding development complexity yet raising consumer trust.

Asia posts the fastest 11.6% CAGR to 2030. China benefits from scale manufacturing economies and municipal smart-city grants that endorse connected cameras. South Korea's insurers offer structured telematics credits, accelerating household adoption. India's 2026 commercial ADAS requirement positions the country as a major demand catalyst; localized suppliers already pilot rugged units tuned for monsoon humidity under guidelines from the Ministry of Road Transport and Highways.

North America shows robust fleet momentum. Carriers integrate video with existing ELD and route-optimization stacks, while progressive insurers and risk-management pools endorse camera evidence to curb litigation costs. Extreme-heat regions of the Southwest, alongside Middle-Eastern and African climates, remain constrained by hardware reliability issues; vendors investing in thermal-resistant designs stand to unlock latent potential as validated field data emerges.

  1. Garmin Ltd.
  2. Nextbase
  3. Thinkware Corporation
  4. Cobra Electronics (Cedar Electronics)
  5. Pittasoft Co. Ltd. (BlackVue)
  6. Xiaomi Corp.
  7. DOD Tech
  8. HP Inc.
  9. Lukas (Qronetek)
  10. Kenwood Corp. (JVC Kenwood)
  11. Philips N.V. (Dashcam Line)
  12. Steelmate Automotive
  13. Papago Inc.
  14. RoadHawk UK
  15. AsusTek Computer Inc.
  16. Vantrue
  17. Viofo Ltd.
  18. Panasonic Corporation

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 European eCall-Event Data Recorder Mandate Driving Factory-Fit Dashcams
    • 4.2.2 AI-Enabled Fleet Video Telematics Adoption in US and UK Logistics
    • 4.2.3 OEM-Installed Dashcams by Tesla, BMW and Hyundai Accelerating APAC Uptake
    • 4.2.4 Insurance Telematics Discounts in Canada and South Korea
    • 4.2.5 Government Commercial Fleet Video Evidence Regulation (e.g. India 2026 Regulation)
    • 4.2.6 Insurer-driven 4K/UHD video-quality adoption for claim clarity
  • 4.3 Market Restraints
    • 4.3.1 GDPR-Driven Recording Restrictions in Germany and Austria
    • 4.3.2 Cyber-Vulnerability Disclosures in Connected Dashcams
    • 4.3.3 Heat-Induced Device Failures (e.g., Middle-East (>15 % RMA))
    • 4.3.4 Installation complexity and privacy hesitancy for dual/in-cabin cameras
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Regulatory Outlook
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces
    • 4.7.1 Bargaining Power of Suppliers
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Threat of New Entrants
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry
  • 4.8 Investment Analysis

5 MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Technology
    • 5.1.1 Basic
    • 5.1.2 Advanced
    • 5.1.3 Smart / AI-Integrated
  • 5.2 By Product Type
    • 5.2.1 Single-Channel
    • 5.2.2 Dual-Channel
    • 5.2.3 Rear-View/Surround
  • 5.3 By Video Quality
    • 5.3.1 SD and HD
    • 5.3.2 Full-HD
    • 5.3.3 4K / UHD
  • 5.4 By Application
    • 5.4.1 Personal Vehicles
    • 5.4.2 Commercial Fleets
  • 5.5 By Distribution Channel
    • 5.5.1 In-store
    • 5.5.2 Online
  • 5.6 By Geography
    • 5.6.1 North America
      • 5.6.1.1 United States
      • 5.6.1.2 Canada
      • 5.6.1.3 Mexico
    • 5.6.2 South America
      • 5.6.2.1 Brazil
      • 5.6.2.2 Argentina
      • 5.6.2.3 Rest of South America
    • 5.6.3 Europe
      • 5.6.3.1 Germany
      • 5.6.3.2 United Kingdom
      • 5.6.3.3 France
      • 5.6.3.4 Italy
      • 5.6.3.5 Spain
      • 5.6.3.6 Nordics (Sweden, Norway, Denmark, Finland)
      • 5.6.3.7 Rest of Europe
    • 5.6.4 Asia Pacific
      • 5.6.4.1 China
      • 5.6.4.2 Japan
      • 5.6.4.3 India
      • 5.6.4.4 South Korea
      • 5.6.4.5 ASEAN (Indonesia, Thailand, Malaysia, Vietnam, Philippines)
      • 5.6.4.6 Rest of Asia Pacific
    • 5.6.5 Middle East and Africa
      • 5.6.5.1 Middle East
      • 5.6.5.1.1 Saudi Arabia
      • 5.6.5.1.2 United Arab Emirates
      • 5.6.5.1.3 Turkey
      • 5.6.5.1.4 Rest of Middle East
      • 5.6.5.2 Africa
      • 5.6.5.2.1 South Africa
      • 5.6.5.2.2 Nigeria
      • 5.6.5.2.3 Rest of Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (Includes Global-level Overview, Market-level Overview, Core Segments, Financials, Strategic Info, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 Garmin Ltd.
    • 6.4.2 Nextbase
    • 6.4.3 Thinkware Corporation
    • 6.4.4 Cobra Electronics (Cedar Electronics)
    • 6.4.5 Pittasoft Co. Ltd. (BlackVue)
    • 6.4.6 Xiaomi Corp.
    • 6.4.7 DOD Tech
    • 6.4.8 HP Inc.
    • 6.4.9 Lukas (Qronetek)
    • 6.4.10 Kenwood Corp. (JVC Kenwood)
    • 6.4.11 Philips N.V. (Dashcam Line)
    • 6.4.12 Steelmate Automotive
    • 6.4.13 Papago Inc.
    • 6.4.14 RoadHawk UK
    • 6.4.15 AsusTek Computer Inc.
    • 6.4.16 Vantrue
    • 6.4.17 Viofo Ltd.
    • 6.4.18 Panasonic Corporation

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-Need Assessment