市场调查报告书
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全球婴儿高脚椅市场评估:依产品类型、材料类型、年龄层、通路、地区、机会、预测(2016-2030)Baby High Chair Market Assessment, By Product Type, By Material Type, By Age Group, By Distribution Channel, By Region, Opportunities, and Forecast, 2016-2030F |
全球婴儿高脚椅市场规模预计将从 2022 年的 20.5 亿美元增至 2030 年的 31.9 亿美元,2023-2030 年预测期间复合年增长率为 5.7%。我是。 市场很大程度上受到各国出生率和人们维持生活品质意识的影响。 自2019年以来,美国出生率稳定成长0.09%。 2023年全国出生率为每千人12.023人,较上年增加0.09%。 不同国家出生率的逐渐上升推动了对婴儿高脚椅的需求。
随着世界城市化率的不断提高以及婴儿产品人体工学意识的不断增强,家长对婴幼儿人体工学座椅的需求不断增加。 社群媒体和行销活动进一步促进了这一点,导致婴儿高脚椅市场不断扩大。 此外,职业妇女的数量不断增加,双收入家庭的数量也在增加。 这些女性意识到婴儿护理产品中人体工学的重要性,并愿意购买价格更高的产品,从而推动了预测期内的市场成长。
2023 年 11 月,Mockingbird 推出了一款具有无与伦比功能的二合一高脚椅。 该产品旨在解决父母的所有问题,让他们安心。 Mockingbird 解决了消费者的所有担忧,包括防止隐藏的麵包屑被抓住。 我们还减少了托盘设计中的缝隙数量,并添加了可用洗碗机清洗的托盘衬垫,可以用一隻手轻鬆移除。 此外,配备可调式 5 点式安全带的支撑座椅让您的宝宝在任何年龄或阶段都能以理想的姿势坐直。 此外,极简主义和现代设计融入任何空间。
由于智慧型手机以及品牌网站和应用程式的出现,婴儿高脚椅市场的电子商务平台正在不断成长。 透过智慧型手机和电子商务,客户现在可以随时随地进行购买,使购买变得更加轻鬆便捷,推动了市场的扩张。 电子商务平台的增加也增加了婴儿高脚椅的选择,让父母接触到各种设计、风格、颜色和功能。 疫情过后,电子商务蓬勃发展,从网站和其他电子商务平台订购变得更加方便和容易。 在线购买时,您还可以透过使用优惠券和轻鬆的线上付款来获得折扣。 例如,以高品质婴儿背带而闻名的ERGObaby Carrier Inc.于2023年2月发布了Evolve 3合1高脚椅。 这是一款多功能高脚椅,成人也可以使用,并配有 5 点式安全带,可确保宝宝安全。
由于高脚椅的多面向好处,人们对高脚椅重要性的认识不断提高,已经渗透到儿童保育界。 家长越来越意识到高脚椅是确保孩子安全、鼓励良好姿势和鼓励独立饮食习惯的重要工具。 随着资讯透过社群媒体、育儿论坛和教育资源传播,越来越多的家庭开始投资高脚椅,将其作为婴幼儿照护的重要组成部分。
高脚椅对妈妈们来说非常方便,因为它们为宝宝提供了一个安全可靠的地方,也让妈妈们更容易做家事。 高脚椅的设计旨在最大限度地减少潜在危险,同时保持舒适和受控的环境。 到2022年,47%的美国女性将作为创业家创业。 这种急剧增长推动了对婴儿高脚椅的需求。 将育儿纳入日常生活可以让母亲有更多时间有效地履行自己的责任。 例如,2023 年 7 月,比利时公司 Childhome BV 推出了 EVOSIT 可调式高脚椅,该高脚椅由优质山毛榉木製成,采用螺丝和螺栓设计。 这张椅子的座椅和脚踏板只需按一下按钮即可轻鬆调节,无需任何工具。 椅子配备5点式安全带,比传统3点式安全带提供更全面的保护。
本报告研究和分析了全球婴儿高脚椅市场,提供市场规模和预测、市场动态以及主要参与者的现状和前景。
Global baby high chair market size was valued at USD 2.05 billion in 2022, expected to reach USD 3.19 billion in 2030, with a CAGR of 5.7% for the forecast period between 2023 and 2030. The market greatly depends on the birth rates of different countries as well as the awareness of people towards maintaining the quality of life. The birth rate in the United States has been growing consistently since 2019 at 0.09%. In 2023, the birth rate for the country is 12.023 births per 1000 people, which is 0.09% more than the previous year. This gradual increase in birth rates across various countries fuels the demand for baby high chairs.
Through greater global urbanization rate and awareness of ergonomics in baby products, parents are increasing the demand for ergonomic seats for toddlers and infants. This is further driven by social media and marketing campaigns, resulting in market expansion of the baby high chairs. Moreover, there is an increased number of working women, resulting in a higher number of dual-income households. These women are aware of the importance of ergonomics in baby care products and are willing to spend even higher prices, boosting market growth during the forecast period.
In November 2023, Mockingbird launched a 2-in-1 high chair with unmatched features. The product is designed in a way that it will solve all the problems of the parents making them feel at ease. Mockingbird has eliminated all concerns of the consumers like keeping hidden crumbs from getting trapped. It has also reduced the number of splits in the tray design and added a dishwasher-safe tray liner that is easy to remove with one hand. An adjustable tray allows the customers to customize the depth and height for the ideal seating position, and a supportive seat with an adjustable 5-point safety harness helps keep babies upright in the ideal seating position at all ages and stages. The minimalist and modern design also blends into any space.
The baby high chair market has seen an increase in e-commerce platforms owing to smartphones and brand websites and applications. Through smartphones and e-commerce, purchasing has become much easier and more convenient as they enable customers to make purchases whenever and wherever they choose, which supports market expansion. The increase in e-commerce platforms has also led to increased availability of baby high chairs, giving parents access to a wide range of designs, styles, colors, and features. Post pandemic, the ecommerce has seen a boom as ordering from websites and other e-commerce platforms is more convenient and easier. Through online purchases, parents can even avail discounts by using coupons and simple online payment options. For instance , in February 2023, Evolve 3-in-1 High Chair was released by ERGObaby Carrier Inc., a brand that is majorly associated with high-end infant carriers. The chair is a multipurpose high chair meant to be used well into adulthood, with a 5-point harness that helps keep babies safe and secure.
A growing awareness about the significance of high chairs has penetrated parenting circles, driven by their multifaceted benefits. Parents increasingly recognize high chairs as essential tools for ensuring child safety, encouraging proper posture, and promoting independent feeding habits. As information spreads through social media, parenting forums, and educational resources, more families are investing in high chairs as a crucial component of infant care. In fact , during the online early childhood education and care roadshow hosted by the NSW Department of Education in May 2022, high chairs were discussed as they can be incredibly useful for very small children. In July 2022, Love All Little Ones, Inc. launched a unique high chair with a 3-in-1 design that transforms from high chair to booster seat to play chair. The chair comes with an adjustable foot rest and a five-point harness along with a wrap-around belly bar that ensures increased safety of the child.
High chairs are incredibly helpful to mothers because they give babies a safe and secure place to sit, making it easier for mothers to do household chores. They are designed to minimize potential hazards while maintaining a comfortable and controlled environment. In 2022 , 47% of women in the United States started their own businesses as entrepreneurs as compared to the pre-pandemic times when it was just 29%. This dramatic increase has fuelled the demand for baby high chairs. Merging childcare into everyday activities, giving moms more time to handle their obligations effectively gets easy with the help of these chairs. For instance , in July 2023, the Belgian company Childhome BV introduced EVOSIT Adjustable High Chair, which is made using premium quality beech wood with covered screw and bolt design. The chair's seat and footrest can be easily adjusted with a single press of button without tools. The chair is equipped with a five-point safety harness that provides more comprehensive protection than a traditional three-point safety harness.
The COVID-19 pandemic notably impacted the market for baby high chairs. Due to more people leading homebound lifestyles, there was an increase in the number of online sales of baby products, including high chairs, as lockdowns and restrictions affected retail operations. However, some consumers reduced their non-essential spending due to economic uncertainties, which hindered the growth of the market. Recurring delays and shortages were brought on by supply chain disruptions that affected manufacturing and delivery.
Concerns about safety increased demand for high chairs with surfaces that were simple to clean, which helped to change consumer preferences. Virtual platforms became essential for increasing product sales and awareness. As parents began to prioritize high chairs that were space-saving, robust, and versatile, the market dynamics changed.
The baby high chair market remained strong in the face of difficulties, adjusting to shifting consumer preferences and market dynamics. The industry continued to negotiate new standards as the pandemic passed, striking a balance between safety concerns, and changing consumer expectations.
Several major competitors have emerged in the fiercely competitive baby high chair market, each vying for market share in this expanding sector. Well-known companies like Graco Inc., ERGObaby Carrier Inc., and Childhome BV dominate the market with their wide range of products that prioritize comfort, safety, and creative design. These industry leaders frequently use their robust distribution networks and strong brand reputations to reach a worldwide audience. They can create niche markets by focusing on eco-friendly materials or catering to consumer preferences. Startups and newcomers like Stokke AS offer novel viewpoints and frequently focus on slender designs, eco-friendly procedures, and ergonomic considerations. To remain competitive and meet contemporary parents' wide range of needs, companies in the baby high chair market must navigate a dynamic landscape that calls for ongoing research and development investments, strategic alliances, and a close focus on customer feedback. Sustainable production is also gaining prominence in the market.
For instance , the Norwegian company Stokke AS committed to source wood responsibly from around the world for its well-known children's products in 2022 and signed the Science Based Target Initiative to measure and reduce scope 1, 2, and 3 emissions. By 2030, the company plans to have all of its wood products certified by the Forest Stewardship Council.
All segments will be provided for all regions and countries covered:
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.