印度冰箱市场：依产品类型、类型、部署类型、容量、最终用途、技术、价格、通路、地区、机会、预测，2018 -2032年

印度冰箱市场规模预计将从2024年的29.2亿美元成长到2032年的67亿美元，预测期内（2025-2032年）的年复合成长率为 10.91%。印度冰箱市场成长，原因包括可支配收入的增加和消费者意识的增强。过去十年，印度的人均收入几乎倍增，不断壮大的中产阶级已经将冰箱从奢侈品变成了家庭必需品。此外，政府的举措，例如 Saubhagya 计划下的100%农村电气化，将进一步推动冷水机组在需求尚未充分开发的半城市和农村地区的普及。

印度炎热潮湿的气候增加了冷气的需求，特别是在温度超过 50°C 的地区。此外，预计到2030年，城市化率将达到 40%，而核心家庭数量的增加也推动了现代家用电器的普及。此外，白色家电的生产挂钩激励（PLI）计划和能源效率局（BEE）的能源效率计划等政府政策也进一步刺激了市场扩张。

此外，技术创新也促进了市场的扩大，企业推出节能变频压缩机、基于物联网的智慧冰箱、太阳能冰箱等，满足消费者的多样化需求。电子商务和数位支付的成长增加了冰箱的供应，而便利的EMI 选项和线上优惠推动销售。

此外，在 "印度製造" 计画的推动下，本地生产崛起。三星、LG、惠而浦和 Voltas 等大公司建立生产工厂以抑制进口。这有望使高端智慧冰箱更加实惠、更具吸引力。

例如，2024年3月，电子和家电製造商Elista推出了一系列单门冰箱，进入印度冰箱市场。该公司的目标是到2025年实现 5,761万美元的收入。

本报告研究了印度冰箱市场，并提供了市场概况以及依产品类型、类型、部署类型、容量、最终用途、技术、价格、通路、区域趋势和参与市场的公司的简介。

目录

第1章 专案范围与定义

第2章 研究方法

第3章 执行摘要

第4章 顾客回馈

第5章 印度冰箱市场的前景，2018年～2032年

• 市场规模分析及预测
• 市场占有率分析及预测
• 2024年市场地图分析
  • 依产品类型
  • 依类型
  • 依部署类型
  • 依容量
  • 依最终用途
  • 依技术
  • 依价格
  • 依通路
  • 依地区

第6章 需求与供给分析

第7章 进出口分析

第8章 价值链分析

第9章 波特五力分析

第10章 PESTLE 分析

第11章 定价分析

第12章 市场动态

第13章 消费者购买行为分析

第14章 市场趋势与发展

第15章 政策与监理情势

第16章 案例研究

第17章 竞争格局

• 五大市场领导者的竞争矩阵
• 五大公司的SWOT分析
• 市场前十大主要公司的状况
  • Samsung India Electronics Private Limited
  • Haier Appliances (India) Private Limited
  • Whirlpool of India Limited
  • LG Electronics India Private Limited
  • Godrej & Boyce Manufacturing Company Limited
  • Videocon Industries Limited
  • Electrolux India Private Limited
  • Blue Star Limited
  • Panasonic India Private Limited
  • Hitachi India Private Limited
  • TCL Industries Holdings Co., Ltd.
  • Voltas Limited
  • Bosch Limited
  • Siemens Limited

第18章 策略建议

第19章 关于调查公司/免责声明

India refrigerator market is projected to witness a CAGR of 10.91% during the forecast period FY2025-FY2032, growing from USD 2.92 billion in FY2024 to USD 6.70 billion in FY2032. India refrigerator market is experiencing growth due to several factors, such as rising disposable income and increasing consumer awareness. India's per capita income has nearly doubled over the past decade and the middle-class population has expanded which has transformed refrigerators from luxury items to household essentials. Furthermore, the government's initiatives, such as 100% rural electrification under the Saubhagya scheme have further boosted refrigeration outreach in semi-urban and rural areas where demand remains significantly untapped.

India's hot and humid climate increases the need for refrigeration, especially in region where temperatures exceed 50 degrees Celsius. Additionally, rapid urbanization is projected to reach 40% by 2030, and the growing nuclear families are driving the adoption rate of modern home appliances. Also, government policies such as the production linked incentive (PLI) scheme for white goods and the energy efficiency program by the Bureau of Energy Efficiency (BEE) have further fueled the market expansion.

Additionally, technological innovations have been instrumental in the market expansion, with companies launching energy-saving inverter compressors, IoT-based smart refrigerators, and solar-powered refrigerators to meet consumers' varied needs. The growth of e-commerce and digital payments has increased the availability of refrigerators, and convenient EMI options and online offers are driving sales.

Besides this, local production is on the rise under the Make in India initiative. Some large players, such as Samsung, LG, Whirlpool, and Voltas, are going for production plants, which will curtail their imports. This will enhance affordability and preference for premium and smart refrigerators.

For instance, in March 2024, Elista, a manufacturer of electronics and home appliances entered the Indian refrigerator market by launching a range of single-door refrigerators. The company aims to achieve USD 57.61 million in revenue by 2025.

Hot and Humid Climate is Boosting Refrigeration Needs in India

India's tropical and humid weather is a growing demand for refrigerators in the nation. Summer temperatures are reaching well over 40 degrees Celsius in most parts of the country and above 50 degrees Celsius in states such as Rajasthan making refrigeration a need rather than a luxury. The high temperatures cause food items to spoil faster, which again renders refrigerators necessary to store perishables like milk, vegetables, and meat. This is particularly in rural and semi-urban areas where food storage options are limited.

Moreover, humidity in coastal and southern regions such as Kerala, Tamil Nadu and West Bengal is usually more than 80%, which promotes quicker bacterial growth and spoilage of food. This has boosted consumer consciousness about the need for refrigeration to ensure food safety and minimize wastage. Also, urbanization and lifestyle changes have promoted more consumption of frozen and ready-to-eat foods, which has also fueled demand for refrigerators equipped with new generation cooling technologies.

To cater to these climate conditions manufacturers are introducing customized cooling solutions such as moisture lock crispers, multi airflow cooling and convertible refrigerators that adapt to seasonal variations. Energy-efficient models with inverter compressors which ensure stable cooling even during frequent power cuts are common in high-temperature regions.

In addition, increasing emphasis on cold chain facilities for fruits, vegetables and dairy items is also broadening the demand for refrigeration in commercial and residential markets. With the climate situation deteriorating because of global warming, demand for effective cooling solutions will increase. It will further diversify the revenue streams of the market and provide a stable demand, significantly boosting its growth.

For instance, in July 2024, Whirlpool India reported a 51% growth in net profit. This surge was driven by higher sales of refrigerators and air conditioners fueled by the extreme summer heat. This growth highlights India's hot and humid climate directly impacts consumers demand which makes the refrigerators an essential household appliance.

Electrification and Rural Demand Growth is Propelling Market Expansion

The growth of electrification in rural India has driven the growth of the refrigerators market in India. With the government's Saubhagya scheme having achieved 99.9% rural electrification, millions of homes now enjoy a stable power supply, which makes it possible to own and use refrigerators. With increasing electricity penetration, rural households are increasingly seeing the advantages of refrigeration for food preservation, dairy storage, and minimizing daily grocery trips.

Despite these advancements, refrigerator penetration in rural India remains below 25% compared to over 70% in urban areas. This presents a vast untapped market. Moreover, rising rural incomes, government schemes, and easy financing options are making refrigerators more accessible. Schemes like PM Kisan and MNREGA are boosting rural disposable incomes, enabling more households to invest in appliances.

Furthermore, to suit this segment, the manufacturers are launching cost-effective, energy-efficient models like solar-powered and DC-powered refrigerators that operate in areas of regular power cuts. Godrej, Haier, and Whirlpool are growing their presence in Tier 2 and Tier 3 towns and providing customized small-capacity refrigerators that are appropriate for rural use.

Further, dairy and fisheries' cold storage demands are leading to growing refrigeration needs in rural India. In line with the government's effort towards self-reliance and rural economy, refrigerator uptake will see growth in the country. This spreads the market base, ensuring sustainable expansion.

For instance, in January 2023, Samsung introduced its premium Side-by-Side Refrigerator range, which is 100% manufactured in India. This line includes features tailored to Indian customers, such as convertible 5-in-1 mode, which allows customizable storage options.

Top Freezer Segment is Leading the Market Share

The top freezer refrigerator segment has cemented their dominance with strong statistics in the market. Due to its affordability, energy efficiency and practicality. These refrigerators provide a balanced combination of freezer and refrigeration space which makes them ideal for storage habits of Indian households where both fresh and frozen foods are commonly used.

Affordability is also a major factor driving the demand for this segment. With a large portion of Indian consumers being price-sensitive, top freezer models are most cost-effective compared to side-by-side or French refrigerators. Their lower energy consumption further adds to the appeal as electricity costs remain a significant concern for households.

In terms of usability, the compact design of top freezer refrigerators fits into small and medium sized kitchens which are common in urban and semi-urban areas. The separate freezer compartment allows easy access to frozen foods while keeping fresh produce at an optimal temperature. This aligns with Indian cooking habits where frozen meats, dairy and homemade ice creams are stored alongside fresh vegetables and leftovers.

Additionally, availability of variety of models and brands in this segment increases its accessibility to varied income groups. Dominant players like Samsung, LG, Whirlpool, and Godrej keep upgrading the cooling technologies in terms of moisture control, inverter compressors and antibacterial coating further reinforcing the domination of this segment.

North India Dominates Refrigerator Market Share

North India is making the most of its supremacy in the Indian refrigerator market fueled by its peculiar climatic conditions, increasing urbanization, and economic prosperity. The region is subject to severe temperatures, with boiling summer frequently going above 45 degrees Celsius and freezing winters, which require effective refrigeration to maintain food and drink quality throughout the year. Such climatic conditions make refrigerators essential household appliances for maintaining food quality and safety.

Big metropolises such as Delhi, Noida, Gurgaon, and Chandigarh lead the demand greatly because of the high population and lifestyle in cities. These metropolises have observed huge economic upsurge resulting in high disposable incomes and moves towards new technologies such as more advanced refrigeration solutions. As more consumers adopt nuclear family structures and busy lifestyles the need for reliable food storage has surged.

For instance, in August 2024, Samsung introduces Bespoke AI Double Door refrigerator series with advanced AI features. The refrigerator will be available in three capacities - 396L, 419L and 465L and it offers large storage capacity, convenience and flexibility.

Future Market Scenario (FY2025 - FY2032F)

There is a growing consumer focus on health, leading to increased demand for refrigerators that can preserve food longer and store fresh produce effectively.

The rapid urbanization in India with more people moving to cities and adopting modern lifestyles is a driving the adoption of refrigerator.

With increasing household incomes, people are more willing to spend money on high-end and technologically sophisticated refrigerators. This can be seen specifically in urban pockets where affluent households are seeking intelligent refrigerators with cutting-edge technology.

Key Players Landscape and Outlook

Continuous innovation characterizes the landscape of refrigerator market in India, as the companies compete to outperform one another in terms of smart features, energy efficiency, and unique features. The market prognosis remains positive, owing to increased hot and humid climate, and electrification and rural demand for electricity. Refrigerator manufacturers in India are focused on variety of models, energy efficiency, and eco-friendly practices, which will likely define the industry's future. Collaborations and developing technologies are projected to increase competition in this fast-paced market.

In September 2023, LG launched its latest refrigerator line, the 4-Door Standard-Depth MAX, designed to bring a new level of organization, flexibility, and style to the kitchen. The refrigerators are available in five different models (LF30S8210, LF30H8210, LF29S8330, LF29H8330, LF29S8250), allowing users to select a model that best fits their kitchen style, budget, and family needs.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customers

• 4.1. Respondent Demographics
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
• 4.4. Preferred Purchase Channel
• 4.5. Frequency of Purchase
• 4.6. Challenges Faced Post Purchase

5. India Refrigerator Market Outlook, FY2018-FY2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Product Type
    • 5.2.1.1. Single Door
    • 5.2.1.2. Top Freezer
    • 5.2.1.3. French Door
    • 5.2.1.4. Bottom Freezer
    • 5.2.1.5. Side-By-Side
    • 5.2.1.6. Others
  • 5.2.2. By Type
    • 5.2.2.1. Smart
    • 5.2.2.2. Non-Smart
  • 5.2.3. By Deployment Type
    • 5.2.3.1. Free-Standing Refrigerators
    • 5.2.3.2. Built-In Refrigerators
  • 5.2.4. By Capacity
    • 5.2.4.1. Less Than 200 L
    • 5.2.4.2. 200 L - 400 L
    • 5.2.4.3. Above 400 L
  • 5.2.5. By End-use
    • 5.2.5.1. Residential
    • 5.2.5.2. Commercial
  • 5.2.6. By Technology
    • 5.2.6.1. Inverter
    • 5.2.6.2. Non-Inverter
  • 5.2.7. By Price
    • 5.2.7.1. Mass
    • 5.2.7.2. Premium
    • 5.2.7.3. Luxury
  • 5.2.8. By Distribution Channel
    • 5.2.8.1. Supermarkets and Hypermarkets
    • 5.2.8.2. Exclusive Stores
    • 5.2.8.3. Multi Branded Stores
    • 5.2.8.4. Online
    • 5.2.8.5. Others
  • 5.2.9. By Region
    • 5.2.9.1. North
    • 5.2.9.2. South
    • 5.2.9.3. East
    • 5.2.9.4. West and Central
  • 5.2.10. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Product Type
  • 5.3.2. By Type
  • 5.3.3. By Deployment Type
  • 5.3.4. By Capacity
  • 5.3.5. By End-use
  • 5.3.6. By Technology
  • 5.3.7. By Price
  • 5.3.8. By Distribution Channel
  • 5.3.9. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Consumer Buying Behavior Analysis

14. Market Trends and Developments

15. Policy and Regulatory Landscape

16. Case Studies

17. Competitive Landscape

• 17.1. Competition Matrix of Top 5 Market Leaders
• 17.2. SWOT Analysis for Top 5 Players
• 17.3. Key Players Landscape for Top 10 Market Players
  • 17.3.1. Samsung India Electronics Private Limited
    • 17.3.1.1. Company Details
    • 17.3.1.2. Key Management Personnel
    • 17.3.1.3. Key Products Offered
    • 17.3.1.4. Key Financials (As Reported)
    • 17.3.1.5. Key Market Focus and Geographical Presence
    • 17.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 17.3.2. Haier Appliances (India) Private Limited
  • 17.3.3. Whirlpool of India Limited
  • 17.3.4. LG Electronics India Private Limited
  • 17.3.5. Godrej & Boyce Manufacturing Company Limited
  • 17.3.6. Videocon Industries Limited
  • 17.3.7. Electrolux India Private Limited
  • 17.3.8. Blue Star Limited
  • 17.3.9. Panasonic India Private Limited
  • 17.3.10. Hitachi India Private Limited
  • 17.3.11. TCL Industries Holdings Co., Ltd.
  • 17.3.12. Voltas Limited
  • 17.3.13. Bosch Limited
  • 17.3.14. Siemens Limited

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

18. Strategic Recommendations

19. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Refrigerator Market, By Value, In USD Billion, FY2018-FY2032F
• Figure 2. India Refrigerator Market, By Volume, In Thousand Units, FY2018-FY2032F
• Figure 3. India Refrigerator Market Share (%), By Product Type, FY2018-FY2032F
• Figure 4. India Refrigerator Market Share (%), By Type, FY2018-FY2032F
• Figure 5. India Refrigerator Market Share (%), By Deployment Type, FY2018-FY2032F
• Figure 6. India Refrigerator Market Share (%), By Capacity, FY2018-FY2032F
• Figure 7. India Refrigerator Market Share (%), By End-use, FY2018-FY2032F
• Figure 8. India Refrigerator Market Share (%), By Technology, FY2018-FY2032F
• Figure 9. India Refrigerator Market Share (%), By Price, FY2018-FY2032F
• Figure 10. India Refrigerator Market Share (%), By Distribution Channel, FY2018-FY2032F
• Figure 11. India Refrigerator Market Share (%), By Region, FY2018-FY2032F
• Figure 12. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 13. By Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 14. By Deployment Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 15. By Capacity Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 16. By End-use Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 17. By Technology Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 18. By Price Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 19. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 20. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2024