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市场调查报告书
商品编码
1776857
数位汇款的日本市场评估:汇款类别,各流通管道,各用途,各终端用户,各地区,机会,预测(2019年度~2033年度)Japan Digital Remittance Market Assessment, By Remittance Type, By Channel, By Application, By End-user, By Region, Opportunities and Forecast, FY2019-FY2033F |
日本数位汇款市场规模预计将从2025财年的17.3亿美元成长至2033财年的28.7亿美元,预测期间(2026财年-2033财年)的复合年增长率为6.55%。推动这一成长的因素是日本对外籍劳动力的日益依赖,尤其是在医疗保健、IT和製造业等行业,这推动了对快速、低成本跨境汇款的需求。银行和传统汇款业者(MTO)通常收取高额费用并提供不利的汇率,促使用户寻求更便宜、更快捷的数位替代方案,例如Wise、Revolut和本地金融科技平台。此外,日本智慧型手机普及率高,且对数位支付应用的熟悉程度使其成为数位汇款成长的主要市场。
此外,企业并非仅提供支付便利,而是建构以移民、小型企业和无国界家庭为中心的生态系统。这并非仅仅是传统汇款的数位化版本。日本推行无现金支付和金融科技友善政策(例如放宽小额汇款的KYC标准)也在推动数位汇款的普及。
例如,SBI Remit在2024年12月宣布其累计国际汇款额已超过125亿美元。该公司将这一成长归功于外籍劳工的快速普及以及其多语言、整合的工资汇款帐户。
报告也指出,儘管新冠疫情导致经济放缓,但日本的外籍劳工数量仍从2010年10月底的约65万人增加到2023年10月底的约204万人。预计未来几年这一数字将进一步成长。
本报告调查并分析了日本的数位汇款市场,提供了市场规模和预测、市场动态以及主要公司的现状。
Japan digital remittance market is projected to witness a CAGR of 6.55% during the forecast period FY2026-FY2033, growing from USD 1.73 billion in FY2025 to USD 2.87 billion in FY2033. The growth is driven by Japan's increasing reliance on foreign labor, particularly in sectors such as healthcare, IT, and manufacturing, which has heightened the need for fast and low-cost cross-border money transfers. Banks and conventional money transfer operators (MTOs) often charge high fees and offer unfavorable exchange rates, prompting users to seek cheaper, faster digital alternatives, such as Wise, Revolut, and local fintech platforms. In addition, high smartphone usage and familiarity with digital payment apps make Japan a ripe market for digital remittance growth.
Additionally, companies are not only facilitating payments; they are also building ecosystems around migrants, micro-enterprises, and borderless households. This is not just a digital version of old-school remittance. Japan's push for cashless payments and fintech-friendly policies (e.g., relaxed KYC norms for small remittances) has encouraged digital remittance adoption.
For instance, in December 2024, SBI Remit announced that its cumulative international remittances surpassed USD 12.5 billion. The company credited rapid adoption among foreign workers and salary-integrated remittance accounts in multiple languages for fueling growth.
It was also mentioned that the number of foreign workers in Japan grew from around 650,000 at the end of October 2010 to approximately 2.04 million by the end of October 2023, despite the slowdown caused by the COVID-19 pandemic. This figure is expected to rise even more rapidly in the coming years.
Rising Demand from Migrant Workers and Foreign Residents Fuels the Market Growth
Japan is home to over 3 million foreign residents, with the largest communities originating from Vietnam, China, the Philippines, and Brazil. These individuals routinely send small but frequent transfers to their families abroad, making low-cost, real-time digital services essential for their needs.
For instance, in December 2024, Smiles Mobile Remittance, Japan's leading mobile remittance service, announced a direct partnership with HDFC Bank, one of India's top banks. This collaboration promises better exchange rates, faster transfers, enhanced customer support, and increased loyalty rewards for users sending money to India. The partnership aims to further support the Indian community in Japan, with plans to expand services to Canada in the future.
Digital remittance is rising due to the demand for transparency, multilingual support, and mobile-first experiences. Japan's migrant-driven remittance flows are now digital by default.
Fintech-led Disruption by Domestic and Global Players Shapes the Market
Traditional remittance channels have long dominated until now. Fintechs and challenger banks are taking the reins, offering better UI, reduced fees, and instant delivery. It's not just competition, it's disintermediation.
In March 2024, Wise Japan launched a partnership with Seven Bank, allowing users to fund overseas transfers via Seven ATMs across Japan. This hybrid-digital access point combines Wise's mid-market rates with the convenience of Japan's most accessible ATM network. Meanwhile, SBI Remit expanded its real-time tie-ups with international partners, such as Tranglo and RippleNet, enabling the digital settlement of transactions across Southeast Asia and Latin America in seconds.
Outward Business Remittance Dominates the Japan Digital Remittance Market Share
Japan's digital remittance market is overwhelmingly dominated by outward business transactions, reflecting the country's export-driven economy and corporate globalization. As Japanese firms expand overseas operations, they increasingly rely on digital remittance platforms for supplier payments, subsidiary funding, and expatriate payroll, seeking faster processing and better exchange rates than traditional banks offer. Fintech solutions like Wise, Revolut, and GMO Payment Gateway have gained traction by addressing corporate needs for cost efficiency and regulatory compliance. While personal remittances by migrant workers remain steady, business-to-business (B2B) transfers account for the largest market share, accelerated by Japan's push for cashless solutions and streamlined cross-border payment policies for SMEs. This trend highlights the critical role of digital remittance in facilitating Japan's international trade and investment flows.
For instance, in January 2024, Rakuten Bank launched a streamlined international transfer service for SMEs and small traders, slashing processing fees by up to 50% and integrating it within its corporate banking portal. The service saw over 18,000 signups in the first quarter alone, with volumes rising in Vietnam, India, and Thailand. It has also announced that it has surpassed 15 million customers as of February 2024. As SMEs digitalize their procurement and outsourcing, they are seeking payment partners who understand the importance of speed, currency spread, and audit compliance. Remittance tools are now business utilities.
Key Players Landscape and Outlook
Japan's digital remittance market is a tug-of-war between legacy players and fintech insurgents. Western Union and MoneyGram still serve brick-and-mortar users, but their relevance is fading in the app age. Wise, WorldRemit, and PayPal (Xoom) are expanding their market share through seamless user experiences, transparent fees, and cloud-native operations. Local players are adapting fast. SBI Remit, Kyodai Remittance, and Digital Wallet Corp. offer local language interfaces, low-fee corridors to Southeast Asia, and mobile-native apps tailored for migrants. Rakuten Bank and SBI Shinsei are developing B2B capabilities within their banking platforms, targeting small business remitters. The space is competitive, API-heavy, and increasingly B2B-friendly. Whoever delivers real-time value at the correct foreign exchange rate is going to win.
For example, in October 2024, Wise Japan became the first non-bank, non-corporate entity to gain direct access to Japan's Zengin domestic clearing network. This eliminated intermediary steps, significantly reducing processing times and fees. It also powers some of the largest banks and businesses in the world, enabling them to offer faster and more efficient cross-border payments to their customers through Wise's Platform, Wise's infrastructure solution.
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.