印度的立式搅拌机市场:类别[倾斜头式，碗式升降式]，各终端用户[住宅，商业]，各流通管道[超级市场/大卖场，复数品牌店，线上，其他]，各地区，机会，预测，2019年～2033年

预计全球百强连接器製造商的出货量在2024年将达到700.6亿美元，占全球连接器市场的81.0%，低于2023年的82.4%。预计连接器产业其他厂商的出货量在2024年将达到164.17亿美元，占全球市场的19.0%。

在过去十年中，我们已识别出超过750家连接器製造商，其中许多已被大型公司收购或合併成立新的连接器公司。事实上，将2000年的连接器百强榜单与2024年的连接器百强榜单进行比较，可以发现2000年的榜单上的大多数公司已被其他公司收购。事实上，近年来，曾经跻身百强的公司，例如 CONEC、ERNI、Positronic、Genesis Connector Technology 和 Winchester，都已被收购。预计这种整合不会很快结束。 Carlisle Interconnect（2023 年排名第 24 位）将于 2023 年被安费诺收购，而康普（2024 年排名第 25 位）和 AirBorn（2024 年排名第 41 位）将于 2025 年消失。康普将被安费诺收购，而 AirBorn 将成为 Molex 的一部分。

这些变化将导致新的公司出现在 Bishop 的百大连接器製造商名单中。像 Qnnect 这样的公司，是一家由 Cristek、Fil-Con、Connectronics 和 Meritec/Joy Signal 等连接器製造商组成的投资组合公司，现在被列为排名第 27 位的连接器製造商。此外，像西南微波这样产品线非常集中的公司也进入了前 100 名。正如预期的那样，我们预计将继续发现更多连接器公司，尤其是在中国和其他发展中国家，同时也看到非连接器公司扩展其现有产品线，包括互连产品或开发专用连接器以支援其他产品。

本报告研究了全球前 100 家电子连接器製造商，并提供了详细的统计数据，包括 2023/2024 年的总收入、按最终用途设备市场划分的收入、按产品类别划分的收入以及按地区划分的收入。

第1章 计划的范围和定义

第2章 调查手法

第3章 美国的关税的影响

第4章 摘要整理

第5章 顾客的迴响

• 受访者的人口统计
• 品牌认知度
• 决定是否购买时考虑的要素
• 优先流通管道

第6章 印度的立式搅拌机市场展望，2019年度～2033年度

• 市场规模分析与预测
  • 各金额
  • 各数量
• 市场占有率分析与预测
  • 类别
    • 倾斜头式
    • 碗式升降式
  • 各终端用户
    • 住宅
    • 商业
  • 各流通管道
    • 超级市场/大卖场
    • 多品牌商店
    • 线上
    • 其他
  • 各地区
    • 北
    • 东
    • 西部和中央部
    • 南
  • 各企业市场占有率分析(前五名公司以及其他- 以金额为准，2025年度)
• 2025年度市场地图分析
  • 类别
  • 各终端用户
  • 各流通管道
  • 各地区

第7章 进口和出口的分析

第8章 波特的五力分析

第9章 大环境分析

第10章 价格分析

第11章 市场动态

• 推动市场要素
• 市场课题

第12章 市场趋势与发展

第13章 案例研究

第14章 竞争情形

• 前五名市场领导公司的竞争矩阵
• 前五名企业的SWOT分析
• 前10名市场主要企业的形势
  • Whirlpool Corporation(KitchenAid)
  • 公司概要
  • 主要经营团队
  • 所提供主要产品
  • 主要财务状况(报告时刻)
  • 主要市场的着重和地理存在感
  • 最近的趋势/合作/伙伴关係/合併和收购
  • Inalsa Appliances Limited
  • Universal Corporation Ltd(Agaro)
  • BSB Marketing Pvt. Ltd.(Ariete)
  • Wonderchef Home Appliances Pvt. Ltd
  • Rossmann India Galvano Technology Private Limited
  • Hafele India Private Limited
  • Panasonic Life Solutions India Pvt. Ltd.
  • BSH Household Appliances Manufacturing Private Limited
  • Bajaj Electricals Limited

以上公司非基于市场占有率排序，并且可能会根据研究过程中可用的信息而变化。

第15章 策略性建议

第16章 关于调查公司·免责声明

India stand mixer market is projected to witness a CAGR of 6.81% during the forecast period FY2026-FY2033, growing from USD 103.79 million in FY2025 to USD 175.81 million in FY2033, owing to a combination of changing lifestyles, increased disposable income, and the rising popularity of home baking. Social media platforms, along with shows like MasterChef, have raised the demand for western sweets, artisanal breads, and gourmet cooking practices, motivating consumers to look for quality kitchen appliances. The COVID-19 pandemic also boosted the trend, with more individuals picking up home baking, a trend that persists even after the pandemic. Urbanization and the growth of the middle and upper-middle classes have also been contributing factors, with nuclear families and dual-income families being willing to spend money on high-end appliances in the name of convenience and leisure.

E-commerce websites have brought stand mixers within reach with discounts, EMI options, and a host of international brands available. Westernized lifestyles, cafe culture, and home-based bakery startups have contributed to the demand as well. Consumers now look for multi-functional stand mixers with blending, grinding, and even making pasta attachments, and energy efficiency and durability concerns still take precedence. Additionally, stand mixers have emerged as popular wedding gifts and festival gifts, and brands have taken cognizance of the trend through premium packaging and bundle offers. Companies are now resorting to celebrity endorsements and demonstration activities to lure consumers, while no-cost EMI options further boost the affordability of premium products. Improved after-sales service and longer warranties have further enhanced consumers' confidence. There are, however, concerns, such as the premium price, power consumption concerns, and availability of spurious material. Smart IoT-based mixers, Indian food localized features, and renting are likely to be the drivers for the direction of the market in the future.

For instance, in February 2025, KitchenAid India Shop introduced Butter as the Color of the Year, launching it as part of their annual limited-edition Artisan stand mixer collection.

Rising Interest in Home Baking and Cooking Drives the India Stand Mixer Market Demand

The growing popularity of gourmet cooking and home baking is significantly driving the demand for stand mixers in India. Influenced by social media, television cooking shows, and a pandemic-induced change towards food cooked at home, consumers are increasingly engaging in craft baking, dessert preparation, and experimenting with international cuisine. Platforms such as Instagram, Inc., and YouTube (Google LLC) have made baking a cool hobby, while celebrity chefs and food bloggers continue to influence Indians to buy professional-grade kitchen machines. Stand mixers, once a luxury, are now most sought after due to ease and versatility in making a variety of things, such as cakes, bread, Indian sweets, and doughs. Additionally, the growth in home bakeries and cloud kitchens has also contributed to the demand, as small entrepreneurs increasingly utilize stand mixers for business purposes. Companies are capitalizing on the trend by introducing models with features, with grinding attachments, whipping attachments, and kneading attachments, thus catering to the requirements of beginners and serious foodies alike. With the expected expansion of the culture of home baking, the Indian stand mixer market is expected to expand further, fuelled by evolving lifestyles of consumers and a passion for culinary creativity.

E-commerce and Easy Availability Expands the India Stand Mixer Market Size

The surge in the number of e-commerce websites has propelled the availability and sales of stand mixers in India considerably higher, thus driving market growth. Established online players like Amazon.com, Inc. and Flipkart Internet Private Limited have boosted the availability of high-end and mid-range models of stand mixers, even in tier-2 and tier-3 cities where the availability of traditional retail otherwise was low. End users are now offered benefits like competitive prices, round-the-clock discounts, no-cost EMI schemes, and detailed product comparisons, all of which provide the foundation for rational purchasing decisions. Doorstep delivery convenience, simple return policies, and genuine customer reviews also assist in generating consumer confidence for online purchases. Direct-to-consumer (D2C) sales through brand websites and kitchen appliance portal platforms have also driven product availability. For instance, in October 2024, Sharp Corporation offered an assured gift from the kitchen appliances on each purchase, such as a hand mixer, stand mixer, kettle, or water bottle.

The presence of video demonstrations, unboxing, and influencer reviews on social commerce platforms has also driven consumer education and demand generation. With the steady rise in digital adoption and the development of online payment infrastructures, e-commerce is expected to continue being a key driver of the growth of the stand mixer market, making high-end appliances affordable to an increasingly diversified consumer base.

Tilt Head Type is Dominating the India Stand Mixer Market

The tilt head stand mixer has emerged as the prevailing configuration in the Indian market, with a significant majority of consumer preference based on its perfect fit with regional kitchen requirements and usage patterns. The widespread popularity of the design is derived from the space-efficient design, which is well-suited to India's generally small urban kitchens, and a rational operation that facilitates multiple bowl changes during the cooking process. Indian consumers particularly value the comfort provided by the tilt-head mechanism for frequent tasks such as kneading atta for chapatis or cake batter mixing, making it more convenient than the less convenient bowl-lift models. The appeal of the design has been boosted by manufacturers with the introduction of features specific to local requirements, such as high-powered motors for intense atta kneading and multi-purpose attachments that accommodate traditional cooking practices. With increasingly more Indian households adopting home baking and automated food preparation practices, the tilt-head design is poised to drive market growth and expansion; however, premium bowl-lift models continue to cater to the requirements of professional bakers and serious culinary experts.

For instance, in February 2024, KitchenAid India Shop launched new color Blue Salt, of its Artisan Series 5-Quart Tilt-Head Stand Mixer.

Impact of the U.S. Tariffs on India Stand Mixer Market

The imposition of U.S. tariffs on imported goods, including stand mixers, could have mixed effects on India's domestic market, influencing pricing, manufacturing, and trade dynamics.

Indian manufacturers exporting stand mixers to the U.S. may face reduced competitiveness due to higher tariffs, leading to lower export volumes.

Companies relying on U.S. exports might target import to tariff-exempt countries.

Higher export barriers could push Indian brands to focus more on the domestic market, increasing product variety and competitive pricing.

Key Players Landscape and Outlook

The India stand mixer market offers a dynamic, competitive market with well-established segments for different consumer needs. In the premium market, international brands are the aspirational choice of serious enthusiasts, with others competing based on their image of being long-lasting and multi-functional. The mid-market businesses witness cut-throat competition, balancing performance with affordability. The budget segment is the domain of local brands, which use extensive distribution channels and price-sensitive positioning to meet the needs of first-time buyers and small towns. For the future, the business is set for disruption through a series of key trends. Premiumization is driving consumers to seek smart, connected appliances, while localization initiatives are modifying products to Indian cooking needs, such as heavy-duty dough kneading. The distribution pattern is in the process of changing with D2C brands disrupting online businesses, supplemented by e-commerce platforms offering private label products. But the industry is confronted with the challenge of reaching price-conscious consumers in tier-3 cities with sophisticated features at affordable prices, necessitating innovative product and pricing strategies to realize the full business potential of the market.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

• 5.1. Respondent Demographics
• 5.2. Brand Awareness
• 5.3. Factors Considered in Purchase Decisions
• 5.4. Preferred Distribution Channel

6. India Stand Mixer Market Outlook, FY2019-FY2033F

• 6.1. Market Size Analysis & Forecast
  • 6.1.1. By Value
  • 6.1.2. By Volume
• 6.2. Market Share Analysis & Forecast
  • 6.2.1. By Type
    • 6.2.1.1. Tilt Head
    • 6.2.1.2. Bowl Lift
  • 6.2.2. By End User
    • 6.2.2.1. Residential
    • 6.2.2.2. Commercial
  • 6.2.3. By Distribution Channel
    • 6.2.3.1. Supermarkets/Hypermarkets
    • 6.2.3.2. Multi-Branded Stores
    • 6.2.3.3. Online
    • 6.2.3.4. Others
  • 6.2.4. By Region
    • 6.2.4.1. North
    • 6.2.4.2. East
    • 6.2.4.3. West and Central
    • 6.2.4.4. South
  • 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2025)
• 6.3. Market Map Analysis, FY2025
  • 6.3.1. By Type
  • 6.3.2. By End User
  • 6.3.3. By Distribution Channel
  • 6.3.4. By Region

7. Import and Export Analysis

8. Porter's Five Forces Analysis

9. PESTLE Analysis

10. Pricing Analysis

11. Market Dynamics

• 11.1. Market Drivers
• 11.2. Market Challenges

12. Market Trends and Developments

13. Case Studies

14. Competitive Landscape

• 14.1. Competition Matrix of Top 5 Market Leaders
• 14.2. SWOT Analysis for Top 5 Players
• 14.3. Key Players Landscape for Top 10 Market Players
  • 14.3.1. Whirlpool Corporation (KitchenAid)
    • 14.3.1.1. Company Details
    • 14.3.1.2. Key Management Personnel
    • 14.3.1.3. Key Products Offered
    • 14.3.1.4. Key Financials (As Reported)
    • 14.3.1.5. Key Market Focus and Geographical Presence
    • 14.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 14.3.2. Inalsa Appliances Limited
  • 14.3.3. Universal Corporation Ltd (Agaro)
  • 14.3.4. BSB Marketing Pvt. Ltd. (Ariete)
  • 14.3.5. Wonderchef Home Appliances Pvt. Ltd
  • 14.3.6. Rossmann India Galvano Technology Private Limited
  • 14.3.7. Hafele India Private Limited
  • 14.3.8. Panasonic Life Solutions India Pvt. Ltd.
  • 14.3.9. BSH Household Appliances Manufacturing Private Limited
  • 14.3.10. Bajaj Electricals Limited

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

15. Strategic Recommendations

16. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Stand Mixer Market, By Value, In USD Million, FY2019-FY2033F
• Figure 2. India Stand Mixer Market, By Volume, In Thousand Units, FY2019-FY2033F
• Figure 3. India Stand Mixer Market Share (%), By Type, FY2019-FY2033F
• Figure 4. India Stand Mixer Market Share (%), By End User, FY2019-FY2033F
• Figure 5. India Stand Mixer Market Share (%), By Distribution Channel, FY2019-FY2033F
• Figure 6. India Stand Mixer Market Share (%), By Region, FY2019-FY2033F
• Figure 7. By Type Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 8. By End User Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 9. By Distribution Channel Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 10. By Region Map-Market Size (USD Million) & Growth Rate (%), FY2025