有机个人保养用品的印度市场评估:各产品类型，各流通管道，各地区，机会，预测(2019年度～2033年度)

印度有机个人护理市场预计将从2025财年的13.9亿美元成长至2033财年的42.2亿美元，2026财年至2033财年的复合年增长率为14.88%。这得归功于消费者对无化学成分、永续个人护理产品的认知度不断提升。消费者对健康、保健和永续实践的认知度不断提升，推动印度各地有机个人护理产品的普及。

2024年，印度对有机个人护理产品的需求大幅增长，重塑了该国的美容和个人护理行业。人们的健康意识不断增强，以及对传统化妆品中常用合成化学品潜在风险的认识不断提高，推动着印度有机个人护理产品的成长。随着印度消费者对日常用品成分的了解日益加深，他们越来越青睐有机产品。这种转变反映了更广泛的趋势，即消费者在购买时更加明智、更注重健康。喀拉拉邦和马哈拉施特拉邦以其阿育吠陀和草药传统而闻名。例如，2025年4月，有机护肤品牌KORA Organics与Beautindia和Nykaa合作，在印度重新推出其产品，让消费者更容易获得经过认证的有机、营养丰富的护肤品。这代表着印度消费者对清洁、有意识的美容产品的需求日益增长，因为他们追求有效、奢华和天然的护肤品。

本报告探讨了印度有机个人护理市场，提供了市场规模和预测、推动因素和课题，并分析了主要参与者的格局。

目录

第1章 计划的范围和定义

第2章 调查手法

第3章 美国关税的影响

第4章 GST合理化的影响

第5章 摘要整理

第6章 客户的迴响

• 受访者的人口统计
• 品牌认知度
• 决定是否购买时考虑的要素
• 购买后面临的课题
• 首选分销管道

第7章 印度的有机个人保养用品市场预测(2019年度～2033年度)

• 市场规模的分析与预测
  • 金额
  • 数量
• 市场占有率的分析与预测
  • 各产品类型
    • 护肤
    • 彩色化妆品
    • 卫浴用品
    • 香水·消臭剂
  • 各流通管道
    • 超级市场/大卖场
    • 便利商店
    • 多品牌商店
    • 线上
    • 其他
  • 各地区
    • 北部
    • 东部
    • 西部·中部
    • 南部
  • 市场占有率分析:各企业(前五名公司和其他)(金额)(2025年度)
• 市场地图分析(2025年度)
  • 各产品类型
  • 各流通管道
  • 各地区

第8章 供需的分析

第9章 进口和出口的分析

第10章 价值链分析

第11章 波特的五力分析

第12章 大环境分析

第13章 价格分析

第14章 市场动态

• 推动市场要素
• 市场课题

第15章 市场趋势与发展

第16章 政策和法规形势

第17章 案例研究

第18章 竞争情形

• 前五名市场领导公司的竞争矩阵
• 前五名公司的SWOT分析
• 前十大主要企业的形势
  • Juicy Chemistry Private Limited
  • Himalaya Wellness Company
  • Organic Harvests Private Limited
  • Idam Natural Wellness Private Limited (Bella Vita Organic)
  • Amishi Consumers Technologies Private Limited (The Moms Co.)
  • Organic India Private Limited
  • Multi Pharma Private Limited (Vaadi Herbals)
  • Kama Ayurveda Private Limited
  • Lotus Herbals Private Limited
  • Mountain Valley Springs (India) Private Limited (Forest Essential)

第19章 策略性建议

第20章 关于调查公司·免责声明

India organic personal care products market is projected to witness a CAGR of 14.88% during the forecast period, FY2026-FY2033, growing from USD 1.39 billion in FY2025 to USD 4.22 billion in FY2033F, driven by rising consumer awareness regarding chemical-free and sustainable personal care alternatives. The increasing awareness of consumers regarding health, wellness, and sustainable practices is driving the adoption of organic personal care products across India.

In 2024, the demand for organic personal care products in India experienced significant growth, reshaping India's beauty and personal care domain. The growing health consciousness and increasing awareness of the potential risks associated with synthetic chemicals commonly used in conventional cosmetic products are drivers of the growth of organic personal care products in India. As awareness grows among Indian consumers regarding the components of everyday products, there is an increasing preference for organic options. This shift reflects a broader trend toward more informed and health-conscious purchasing decisions. States such as Kerala and Maharashtra are famous for their Ayurvedic and herbal traditions. For instance, in April 2025, the organic skincare brand, KORA Organics, partnered with Beautindia and Nykaa to relaunch its products in India, making certified organic, nutrient-rich skincare accessible to consumers. This represents the growing demand for clean and conscious beauty as Indian consumers seek effective, luxurious, natural skincare.

Rising Health and Wellness Awareness Driving Market Growth

Rising health and wellness awareness is significantly driving the demand for organic personal care products in India. Consumers are increasingly concerned about the harmful effects of synthetic chemicals in conventional beauty products, leading them to seek natural alternatives. This shift is evident in the growing popularity of Ayurvedic and herbal products, which are perceived as safer and more aligned with holistic well-being. Brands like Patanjali have gained consumer trust by offering products that emphasize natural ingredients and traditional formulations.

Furthermore, the influence of social media and wellness influences has amplified this trend, as consumers turn to digital platforms for information and recommendations on clean beauty. This digital transformation has made organic personal care products more accessible to a broader audience, including those in tier-II and tier-III cities.

For instance, in April 2024, a Gurugram startup named Yellow Naturals started making products for children aged 4-12. As infants are more prone to skin allergies and rashes, their focus was on skin care and hair care solutions for age-appropriate kids. The brand's offerings include daily shampoo and conditioner, body wash, and a makeup kit formulated with natural oils and butters, free from toxins and chemicals.

Sustainability and Eco-Friendly Practices Augmenting Market Growth

With growing environmental concerns, the demand for sustainable and eco-friendly products is also increasing. It is not limited to the ingredients, but consumers also prefer products with sustainable packaging and production processes. By introducing and adopting sustainable practices, these companies significantly contribute to reducing the carbon footprint of the personal care industry in India. Many companies within the Organic personal care products market landscape are making significant developments that are adding value to the market. For instance, Amantyacare is focused on building sustainable products by using eco-friendly packaging, including reusable glass containers and recycled materials. Also, they are planning to expand their product line to include acne-care, pre-aging solutions, and skincare-infused makeup.

Urbanization and Rising Disposable Incomes

Urbanization at a rapid pace is playing a vital role in shaping consumer preferences in India, especially when it comes to personal care products. The consumers are not only becoming more aware, but also very particular about which brand they use and what type of product they use daily. There is a noticeable shift towards organic personal care products among customers due to better access to information regarding the benefits of using organic products and due to wider product choices. Alongside this, rising disposable income is also reshaping the personal care landscape in India. As more people move to cities, they enjoy higher earnings, which directly links their willingness to invest more in premium and organic products when it comes to safety and health. The trend is not only limited to the Tier-1 cities, but it goes way beyond Tier-2 and Tier-3 towns, as they are also witnessing the increased demand for premium and organic personal care products. Customers are actively looking for natural products, free from any harsh chemicals, and sourced sustainably.

Future Market Scenario (2025 - 2033F)

Many companies, such as Forest Essentials, Biotique, Khadi Natural, and Kama Ayurveda, are expanding their product portfolio by leveraging herbal ingredients and Ayurveda to tap into the organic consumer market.

People are becoming more concerned about what they apply to their skin and hair. They demand a high level of transparency regarding the ingredients. For instance, in January 2025, COCOVO and The Organic World announced their collaboration, with The Organic World becoming a trusted retailer for COCOVO's natural personal care products.

One of the key drivers is the availability of organic personal care products. Sales are increasing due to the expansion of various distribution channels, including online platforms, supermarkets, hypermarkets, and beauty parlors, which further makes consumer access easy.

Key Players Landscape and Outlook

The Indian organic personal products market continues to evolve at a steady pace. The market remains moderately fragmented. There are several established players in the market, like Forest Essentials, Biotique, and Khadi Naturals. The noticeable trend among these key players is a growing emphasis on Ayurveda-inspired formulations and sustainable packaging. Many brands are shifting toward ingredient transparency and eco-conscious production methods to align with the evolving preferences of health-aware consumers. The demand is being fueled by a growing inclination for chemical-free alternatives, especially among urban millennials and Gen Z. In response, companies are enhancing their digital presence, leveraging social media, and forging partnerships with niche influencers to build stronger brand narratives. This fusion of tradition with modern consumer expectations is shaping a vibrant, competitive landscape in India's organic personal care segment.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Impact of GST Rationalization

5. Executive Summary

6. Voice of Customers

• 6.1. Respondent Demographics
• 6.2. Brand Awareness
• 6.3. Factors Considered in Purchase Decisions
• 6.4. Challenges Faced Post Purchase
• 6.5. Preferred Distribution Channel

7. India Organic Personal Care Products Market Outlook, FY2019-FY2033F

• 7.1. Market Size Analysis & Forecast
  • 7.1.1. By Value
  • 7.1.2. By Volume
• 7.2. Market Share Analysis & Forecast
  • 7.2.1. By Product Type
    • 7.2.1.1. Skin Care
    • 7.2.1.2. Color Cosmetic Products
    • 7.2.1.3. Bath and Shower Products
    • 7.2.1.4. Perfumes and Deodorants
  • 7.2.2. By Distribution Channel
    • 7.2.2.1. Supermarkets/Hypermarkets
    • 7.2.2.2. Convenience Stores
    • 7.2.2.3. Multi-Branded Stores
    • 7.2.2.4. Online
    • 7.2.2.5. Others
  • 7.2.3. By Region
    • 7.2.3.1. North
    • 7.2.3.2. East
    • 7.2.3.3. West and Central
    • 7.2.3.4. South
  • 7.2.4. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2025)
• 7.3. Market Map Analysis, FY2025
  • 7.3.1. By Product Type
  • 7.3.2. By Distribution Channel
  • 7.3.3. By Region

8. Demand Supply Analysis

9. Import and Export Analysis

10. Value Chain Analysis

11. Porter's Five Forces Analysis

12. PESTLE Analysis

13. Pricing Analysis

14. Market Dynamics

• 14.1. Market Drivers
• 14.2. Market Challenges

15. Market Trends and Developments

16. Policy and Regulatory Landscape

17. Case Studies

18. Competitive Landscape

• 18.1. Competition Matrix of Top 5 Market Leaders
• 18.2. SWOT Analysis for Top 5 Players
• 18.3. Key Players Landscape for Top 10 Market Players
  • 18.3.1. Juicy Chemistry Private Limited
    • 18.3.1.1. Company Details
    • 18.3.1.2. Key Management Personnel
    • 18.3.1.3. Key Products Offered
    • 18.3.1.4. Key Financials (As Reported)
    • 18.3.1.5. Key Market Focus and Geographical Presence
    • 18.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisitions
  • 18.3.2. Himalaya Wellness Company
  • 18.3.3. Organic Harvests Private Limited
  • 18.3.4. Idam Natural Wellness Private Limited (Bella Vita Organic)
  • 18.3.5. Amishi Consumers Technologies Private Limited (The Moms Co.)
  • 18.3.6. Organic India Private Limited
  • 18.3.7. Multi Pharma Private Limited (Vaadi Herbals)
  • 18.3.8. Kama Ayurveda Private Limited
  • 18.3.9. Lotus Herbals Private Limited
  • 18.3.10. Mountain Valley Springs (India) Private Limited (Forest Essential)

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

19. Strategic Recommendations

20. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Organic Personal Care Products Market, By Value, In USD Billion, FY2019-FY2033F
• Figure 1. India Organic Personal Care Products Market, By Volume, In Thousand Units, FY2019-FY2033F
• Figure 2. India Organic Personal Care Products Market Share (%), By Product Type, FY2019-FY2033F
• Figure 3. India Organic Personal Care Products Market Share (%), By Distribution Channel, FY2019-FY2033F
• Figure 4. India Organic Personal Care Products Market Share (%), By Region, FY2019-FY2033F
• Figure 5. India Organic Personal Care Products Market Share (%), By Company, FY2025
• Figure 6. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 7. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 8. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2025