单户租户：连接和智慧家居

Single-Family Renters: Connectivity & Smart Home

出版日期: 2024年12月09日 | 出版商:

Parks Associates | 英文 | 商品交期: 最快1-2个工作天内

价格

简介目录

由于房屋库存紧张和高利率，越来越多的消费者寻求租赁，单户租赁市场正在扩大。居民、房东和物业经理有独特的安全、保全、门禁控制和连接需求。

信息图形

这份研究报告深入研究了单户租户在网路服务、家庭网路、安全系统、智慧家庭设备等方面的偏好和使用模式。它还详细介绍了市场不断变化的需求，并为业主、管理者、服务提供者和设备製造商提供指导，以客製化服务和产品，以满足快速发展的互联生活环境中租户的需求。

居民类型的趋势
搬家意愿与未来居住类型
网路服务在未来房屋租赁与购买的重要性
居民购买的设备和饭店提供的设备
购买智慧家庭设备的意图：依居民类型划分
独栋出租屋所需的产品
安全系统与智慧家庭设备对租赁决策的影响：多户住宅与单户住宅
安装智慧家居设备的房屋的额外每月租金：各居民类型

独门住宅租人市场

居住类型：单户家庭、多户家庭、租户、业主
房东类型：单户租户与多户租户
租金意识：独立屋租户
租金意识：所有租户
为什么要租房子而不是公寓或公寓？
为什么要租房子而不是买房子？
宠物数量：依居民类型划分
拥有的宠物类型：依居民类型分类
家庭结构：依居民类型分类
家庭组成：单户住宅租户与公寓租户
住房类型：依受访者年龄分类
住房类型：依家庭收入划分
租赁历史：单户住宅租户与多户住宅租户

独立式住宅租住宅的连接性

网路服务对于未来房屋租赁/购买的重要性（按居民类型划分）
单户租屋者的家庭网路模式
楼主发来的路由器
按住宅类型划分的家庭互联网净推荐值
家庭网路的平均每月费用（不包括付费电视等传统服务套餐）
房东有兴趣支付千兆网路+电视套餐
对测试包不感兴趣的原因
居民类型对 5G 固定无线接取的态度

智慧家庭&保全的引进

租赁或购买未来房屋时最重要的 5 项设施：各居民类型
安全系统与智慧家庭设备对租赁决策的影响
安全系统实施状况：依居民类型分类
安全服务介绍
如何购买安全系统
独立出租房的家庭安全模式
居民购买的设备和饭店提供的设备
如何取得智慧家庭和安全设备：各市场
智慧家居设备套餐的首选付款方式：各居民类型
安装智慧家居设备的房屋的额外每月租金：各居民类型

更智慧的出赁住宅的需求

独栋出租屋所需的房地产产品
智慧家庭设备对租户的优势
智慧型装置的认知度：依居民类型划分
智慧家庭设备购买量：依居民类型划分
阻碍租户购买智慧家庭设备的因素
房地产供应设备的广泛使用
居民拥有的智慧型设备的采用

附录

受访者的人口统计概况：依居民类型分类
受访者人口统计与住房细分：各居民类型分类

简介目录

SYNOPSIS:

The single-family rental market is growing as constrained housing inventory and high interest rates push more consumers to rent. Residents, landlords, and property management companies have unique safety, security, access control, and connectivity needs.

INFOGRAPHICS

This study delves into the preferences and usage patterns of single-family renters regarding internet services, home networking, security systems, and smart home devices. The study offers a nuanced understanding of the evolving demands within the rental market, providing property owners, management companies, service providers, and device makers with crucial data to tailor services and products that align with the desires of single-family renters in the rapidly advancing landscape of connected living.

Key questions addressed:

1. What housing market and lifestyle factors influence the decision to rent a single-family home instead of renting a multifamily unit or purchasing a single-family home or apartment/condo?
2. What is the outlook for renting or purchasing a single-family home or apartment/condo?
3. What is the connectivity foundation in single-family rental homes, including broadband services to the home and use of Wi-Fi/networking equipment?
4. What smart living use cases are of highest appeal to single family renters?
5. What is the adoption rate of security systems and smart home devices?
6. Who is the buyer of internet, security, and smart home solutions: the resident, landlord, or a property management company? Who pays ongoing service fees?
7. How do connectivity, security, and smart home offerings impact the rental decision and rents?
8. What is the willingness to pay for smart living solutions?

ANALYST INSIGHT:

"The market for proptech in single-family rentals market is at an early stage of its development. Leveraging the lessons learned from the retail market and from multifamily, device makers and service providers have an opportunity to capture share and growth." - Kristen Hanich, Director of Research, Parks Associates.

Executive Summary

Trends of Resident Types
Intention to Move and Type of Future Home
Importance of Internet Services for Future Home Rent/Purchase
Resident-Procured vs. Property-Provided Devices
Smart Home Device Purchase Intentions by Resident Types
Desired Products from Property for Single-Family Renters
Impact of Security System and Smart Home Devices on Rental Decision by MDU vs. Single-Family Renters
Additional Monthly Rent for Pre-installed Smart Home Devices Home by Resident Type

Single-Family Renter Market

Resident Types: Single Family, Multifamily, Renters and Owners
Landlord Type by Single-Family Renters vs. MDU Renters
Perception of Rental Fee Among Single-Family Renters
Perception of Rental Fee Among All Renters
Reasons for Renting Single-Family Houses, Instead of Apartment or Condo
Reasons for Renting Single-Family Houses, Instead of Buying a House
Number of Pets Owned by Resident Type
Pet Type Owned by Resident Type
Family Size by Resident Type
Household Composition: Single-Family vs. Multifamily Renters
Resident Types by Age of Respondents
Resident Types by Household Income
Renting History Length by Single-Family Renters vs. MDU Renters

Connectivity in Single-Family Rentals

Importance of Internet Services for Future Home Rent/Purchase by Resident Types
Home Internet Models Among Single-Family Renters
Router Received from Landlord
Home Internet Net Promoter Score by Residence Type
Average Monthly Cost of Home Internet (Excluding Traditional Services Bundles, Such as Pay TV)
Interest in Paying for Gigabit Internet + TV Bundle from Landlord
Reasons for Disinterest in Tested Bundle
Attitude Toward 5G Fixed-Wireless Access by Resident Types

Adoption of Smart Home and Security

Top 5 Important Amenities for Future Home Rent/Purchase by Resident Types
Impact of Security System and Smart Home Devices on Rental Decision
Security System Adoption by Resident Type
Adoption of Security Services
Security System Purchase Method
Home Security Model Among Single-Family Renters
Resident-Procured vs. Property-Provided Devices
Preferred Method of Acquiring Smart Home & Security Devices by Market
Preferred Payment Method Smart Home Device Package by Resident Types
Additional Monthly Rent for Pre-installed Smart Home Devices Home by Resident Type