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市场调查报告书
商品编码
1631385

高强度RTD麦芽饮料的全球市场:产业分析，规模，占有率，成长，趋势，预测(2025年～2032年)

High-Strength RTD Malt Beverages Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 205 Pages | 商品交期: 2-5个工作天内

价格
简介目录

预计到2025 年，全球高浓度即饮麦芽饮料市场规模将达到52 亿美元，在2025 年至2032 年的预测期内复合年增长率为6.5%，预计到2032 年将达到81 亿美元。

高浓度即饮 (RTD) 麦芽饮料因其便利性和多种口味而在全球广受欢迎。这些饮料通常比标准麦芽饮料具有更高的酒精度 (ABV)，适合寻求传统啤酒和烈酒替代品的消费者。该市场面向广泛的消费者，包括千禧世代和城市居民，并销售酒精和非酒精饮料。消费者偏好的变化、无酒精选择的日益普及以及创新产品的推动推动了市场成长。

全球高浓度即饮麦芽饮料市场由几个关键因素推动，包括消费者对便利性需求的变化、可支配收入的增加以及调味酒精饮料的日益普及。此外，高端化趋势，越来越多的消费者选择更高品质、更强的饮料，也进一步扩大了市场。对无酒精和低酒精饮料日益增长的偏好也是一个主要推动力，品牌不断创新以满足传统消费者和注重健康的消费者的需求。此外，不断扩大的千禧世代消费者基础以及社群媒体对饮料趋势的影响也促进了市场的成长。

由于产品创新、地理扩张以及对无酒精饮料不断增长的需求，高浓度即饮麦芽饮料市场提供了巨大的成长机会。品牌有巨大的机会透过开发独特的口味、改进包装和提供低糖含量和有机成分等附加价值来迎合注重健康的细分市场。电子商务平台的持续成长开闢了新的分销管道，使製造商能够接触到更多消费者。策略联盟、行销投资和引入环保包装解决方案对于利用新机会和提高市场占有率至关重要。

按本报告提供全球量强度RTD麦芽饮料市场相关调查，提供性质，不同的香味，各包装，各流通管道，各地区趋势，及加入此市场的主要企业简介等资讯。

目录

第1章 摘要整理

第2章 市场简介

第3章 高强度RTD麦芽饮料市场背景

  • 宏观经济要素
  • 机会分析
  • 世界经济预测
  • 全球食品和饮料产业的展望
  • 酒精饮料市场- 供应链
  • 酒精消费模式
  • 社群媒体感情分析
  • 主要的法规
  • 市场动态
  • 成本结构分析

第4章 全球量强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)

第5章 全球量强度RTD麦芽饮料市场价格分析

第6章 全球量浓度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)，各地区

第7章 全球量强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)，按性质

第8章 全球量强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)，不同的香味

第9章 全球量浓度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)，各包装

第10章 全球量浓度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)，各流通管道

第11章 北美的高强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)

第12章 南美的高强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)

第13章 欧洲的高浓度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)

第14章 亚太地区的高强度RTD麦芽饮料市场分析(2019年～2024年)及预测(2025年～2032年)

第15章 高强度RTD麦芽饮料市场产业结构

第16章 竞争分析

  • 竞争仪表板
  • 竞争基准
  • 竞争盈利和毛利的分析
  • 竞争的发展(合併，收购，扩大)
  • 竞争详细内容
    • EVANS BREWING COMPANY, INC.
    • Founders Brewing Company
    • United Brands Company, Inc.
    • Prestige Beverage Group
    • Lightning Brewery
    • Voodoo Brewery
    • Simple Malt - Brewers
    • Geloso Beverage Group LLC
    • Stout Brewing Company, LLC
    • Phusion Projects, LLC
    • Coney Island Brewing Company
    • Minhas Craft Brewery
    • Bugsy Brewing Inc

第17章 调查手法

第18章 假设与使用的缩写

简介目录
Product Code: PMRREP23725

Persistence Market Research has recently released a comprehensive report on the worldwide market for High-Strength RTD Malt Beverages. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the global High-Strength RTD Malt Beverages market from 2025 to 2032.

Key Insights:

  • High-Strength RTD Malt Beverages Market Size (2025E): USD 5.2 Billion
  • Projected Market Value (2032F): USD 8.1 Billion
  • Global Market Growth Rate (CAGR 2025 to 2032): 6.5%

High-Strength RTD Malt Beverages Market - Report Scope:

High-strength ready-to-drink (RTD) malt beverages are gaining significant traction globally due to their convenience and diverse flavors. These beverages, typically containing a higher alcohol by volume (ABV) than standard malt drinks, cater to consumers seeking an alternative to traditional beers and spirits. The market serves a broad consumer base, including millennials and urban dwellers, with products available in both alcoholic and non-alcoholic versions. Market growth is driven by changing consumer preferences, the growing popularity of alcohol-free options, and innovative product offerings.

Market Growth Drivers:

The global High-Strength RTD Malt Beverages market is propelled by several key factors, including a shift in consumer demand for convenience, the rise in disposable incomes, and the increasing popularity of flavored alcoholic beverages. Additionally, the ongoing trend of premiumization, with more consumers opting for higher-quality, stronger beverages, has further expanded the market. The growing inclination toward alcohol-free and low-alcohol beverages also provides a significant boost, as brands innovate to cater to both traditional and health-conscious consumers. Furthermore, the expansion of the millennial consumer base and the influence of social media in beverage trends are contributing to the market's growth.

Market Restraints:

Despite promising growth prospects, the High-Strength RTD Malt Beverages market faces challenges related to regulations, changing consumer preferences, and market saturation. Stringent government regulations regarding the production and distribution of alcoholic beverages in certain regions may limit market growth. Moreover, the rising concerns about health and wellness, particularly among younger consumers, could lead to reduced demand for high-alcohol content drinks. Additionally, competition from other alcoholic beverages, such as craft beers and spirits, and the challenge of maintaining product differentiation in a crowded market pose obstacles to sustained growth.

Market Opportunities:

The High-Strength RTD Malt Beverages market presents significant growth opportunities driven by product innovations, geographical expansion, and the growing demand for alcohol-free variants. There is a substantial opportunity for brands to create unique flavors, improve packaging, and offer value-added features such as low sugar and organic ingredients to cater to the health-conscious segment. The continued growth of e-commerce platforms also opens new distribution channels, allowing manufacturers to reach a broader audience. Strategic collaborations, investment in marketing, and the introduction of eco-friendly packaging solutions are essential to capitalize on emerging opportunities and strengthen market presence.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the High-Strength RTD Malt Beverages market globally?
  • Which regions are expected to witness the highest demand for High-Strength RTD Malt Beverages?
  • How are consumer trends, including health consciousness and flavor preferences, reshaping the market landscape?
  • Who are the leading players in the High-Strength RTD Malt Beverages market, and what strategies are they employing to stay competitive?
  • What are the future prospects for alcohol-free and low-alcohol High-Strength RTD Malt Beverages?

Competitive Intelligence and Business Strategy:

Leading players in the High-Strength RTD Malt Beverages market, including Anheuser-Busch InBev, Heineken N.V., and Molson Coors Beverage Company, focus on innovation, brand differentiation, and market expansion to maintain their competitive edge. These companies invest in R&D to introduce new flavors, improve production techniques, and enhance product appeal. They also engage in strategic partnerships with distributors, retailers, and e-commerce platforms to ensure broad market reach. Sustainability initiatives, such as reducing packaging waste and incorporating eco-friendly materials, are increasingly being adopted to align with consumer preferences and environmental standards.

Key Companies Profiled:

  • Anheuser-Busch InBev
  • Heineken N.V.
  • Molson Coors Beverage Company
  • Carlsberg Group
  • Diageo plc
  • SABMiller (now part of AB InBev)
  • Constellation Brands, Inc.
  • Asahi Group Holdings, Ltd.
  • Boston Beer Company
  • Kirin Holdings Company, Ltd.

Market Segmentation

By Nature

  • Natural
  • Conventional

By Flavor

  • Grapefruit
  • Lime
  • Orange
  • Cherry
  • Cola
  • Strawberry
  • Apple
  • Peach
  • Mixed Flavour

By Packaging

  • Cans
  • Bottles

By Distribution Channel

  • Hypermarket/Supermarkets
  • Convenience Stores
  • Discount Stores
  • Independent Drink Stores
  • Specialty Retail Stores

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific

Table of Contents

1. Executive Summary

  • 1.1. Market Overview
  • 1.2. Market Analysis
  • 1.3. PMR Analysis and Recommendations
  • 1.4. Wheel of Fortune

2. Market Introduction

  • 2.1. Market Definition
  • 2.2. Market Taxonomy
  • 2.3. Analyst Credentials
  • 2.4. About PMR

3. High-Strength RTD Malt Beverages Market Background

  • 3.1. Macro-Economic Factors
  • 3.2. Opportunity Analysis
  • 3.3. Global Economic Outlook
  • 3.4. Global Food and Beverages Industry Outlook
  • 3.5. Alcoholic Beverages Market-Supply Chain
  • 3.6. Alcohol Consumption Patterns
  • 3.7. Social Media Sentiment Analysis
  • 3.8. Key Regulations
  • 3.9. Market Dynamics
    • 3.9.1. Drivers
    • 3.9.2. Restraints
    • 3.9.3. Trends
  • 3.10. Cost Structure Analysis

4. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 4.1. Market Volume (Liters) Projections
  • 4.2. Market Size (US$ Bn ) Projections
    • 4.2.1. Y-o-Y Projections
    • 4.2.2. Absolute $ Opportunity Analysis

5. Global High-Strength RTD Malt Beverages Market Pricing Analysis

6. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Region

  • 6.1. Introduction
    • 6.1.1. Market Value Share Analysis By Region
    • 6.1.2. Y-o-Y Growth Analysis By Region
  • 6.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Region, 2019 - 2024
  • 6.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Region, 2025 - 2032
    • 6.3.1. North America
    • 6.3.2. Latin America
    • 6.3.3. Europe
    • 6.3.4. Asia Pacific
  • 6.4. Market Attractiveness Analysis By Region

7. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Nature

  • 7.1. Introduction
    • 7.1.1. Market Value Share Analysis By Nature
    • 7.1.2. Y-o-Y Growth Analysis By Nature
  • 7.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Nature, 2019 - 2024
  • 7.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Nature, 2025 - 2032
    • 7.3.1. Natural
    • 7.3.2. Conventional
  • 7.4. Market Attractiveness Analysis By Nature

8. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Flavour

  • 8.1. Introduction
    • 8.1.1. Market Value Share Analysis By Flavour
    • 8.1.2. Y-o-Y Growth Analysis By Flavour
  • 8.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Flavour, 2019 - 2024
  • 8.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Flavour, 2025 - 2032
    • 8.3.1. Grapefruit
    • 8.3.2. Lime
    • 8.3.3. Orange
    • 8.3.4. Cherry
    • 8.3.5. Cola
    • 8.3.6. Strawberry
    • 8.3.7. Apple
    • 8.3.8. Peach
    • 8.3.9. Mixed Flavour
    • 8.3.10. Others
  • 8.4. Market Attractiveness Analysis By Flavour

9. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Packaging

  • 9.1. Introduction
    • 9.1.1. Market Value Share Analysis By Packaging
    • 9.1.2. Y-o-Y Growth Analysis By Packaging
  • 9.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Packaging, 2019 - 2024
  • 9.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Packaging, 2025 - 2032
    • 9.3.1. Cans
    • 9.3.2. Bottles
  • 9.4. Market Attractiveness Analysis By Packaging

10. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Value Share Analysis By Distribution Channel
    • 10.1.2. Y-o-Y Growth Analysis By Distribution Channel
  • 10.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Distribution Channel, 2019 - 2024
  • 10.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Distribution Channel 2025 - 2032
    • 10.3.1. Hypermarket/Supermarkets
    • 10.3.2. Convenience Stores
    • 10.3.3. Discount Stores
    • 10.3.4. Independent Drink Stores
    • 10.3.5. Specialty Retail Stores
  • 10.4. Market Attractiveness Analysis By Distribution Channel

11. North America High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 11.1. Introduction
  • 11.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 11.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 11.3.1. By Country
      • 11.3.1.1. U.S.
      • 11.3.1.2. Canada
    • 11.3.2. By Nature
    • 11.3.3. By Flavour
    • 11.3.4. By Packaging
    • 11.3.5. By Distribution Channel
  • 11.4. Market Attractiveness Analysis
    • 11.4.1. By Country
    • 11.4.2. By Nature
    • 11.4.3. By Flavour
    • 11.4.4. By Packaging
    • 11.4.5. By Distribution Channel
  • 11.5. Drivers and Restraints: Impact Analysis

12. Latin America High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 12.1. Introduction
  • 12.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 12.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 12.3.1. By Country
      • 12.3.1.1. Peru
      • 12.3.1.2. Mexico
      • 12.3.1.3. Rest of Latin America
    • 12.3.2. By Nature
    • 12.3.3. By Flavour
    • 12.3.4. By Packaging
    • 12.3.5. By Distribution Channel
  • 12.4. Market Attractiveness Analysis
    • 12.4.1. By Country
    • 12.4.2. By Nature
    • 12.4.3. By Flavour
    • 12.4.4. By Packaging
    • 12.4.5. By Distribution Channel
  • 12.5. Drivers and Restraints: Impact Analysis

13. Europe High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 13.1. Introduction
  • 13.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 13.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 13.3.1. By Country
      • 13.3.1.1. France
      • 13.3.1.2. Netherlands
      • 13.3.1.3. Rest of Europe
    • 13.3.2. By Nature
    • 13.3.3. By Flavour
    • 13.3.4. By Packaging
    • 13.3.5. By Distribution Channel
  • 13.4. Market Attractiveness Analysis
    • 13.4.1. By Country
    • 13.4.2. By Nature
    • 13.4.3. By Flavour
    • 13.4.4. By Packaging
    • 13.4.5. By Distribution Channel
  • 13.5. Drivers and Restraints: Impact Analysis
  • 13.6. Key Market Participants

14. Asia Pacific High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 14.1. Introduction
  • 14.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 14.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 14.3.1. By Country
      • 14.3.1.1. China
      • 14.3.1.2. Korea
      • 14.3.1.3. Australia
      • 14.3.1.4. Singapore
      • 14.3.1.5. Rest of Asia Pacific
    • 14.3.2. By Nature
    • 14.3.3. By Flavour
    • 14.3.4. By Packaging
    • 14.3.5. By Distribution Channel
  • 14.4. Market Attractiveness Analysis
    • 14.4.1. By Country
    • 14.4.2. By Nature
    • 14.4.3. By Flavour
    • 14.4.4. By Packaging
    • 14.4.5. By Distribution Channel
  • 14.5. Drivers and Restraints: Impact Analysis
  • 14.6. Key Market Participants

15. High-Strength RTD Malt Beverages Market Industry Structure

  • 15.1. Market Analysis by Tier of Companies
  • 15.2. Market Concentration

16. Competition Analysis

  • 16.1. Competition Dashboard
  • 16.2. Competitive Benchmarking
  • 16.3. Profitability and Gross Margin Analysis By Competition
  • 16.4. Competition Developments (Mergers, Acquisitions and Expansions)
  • 16.5. Competition Deep-dive
    • 16.5.1. EVANS BREWING COMPANY, INC.
      • 16.5.1.1. Overview
      • 16.5.1.2. Product Portfolio
      • 16.5.1.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.1.4. Production Footprint
      • 16.5.1.5. Sales Footprint
      • 16.5.1.6. Channel Footprint
      • 16.5.1.7. Strategy Overview
    • 16.5.2. Founders Brewing Company
      • 16.5.2.1. Overview
      • 16.5.2.2. Product Portfolio
      • 16.5.2.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.2.4. Production Footprint
      • 16.5.2.5. Sales Footprint
      • 16.5.2.6. Channel Footprint
      • 16.5.2.7. Strategy Overview
    • 16.5.3. United Brands Company, Inc.
      • 16.5.3.1. Overview
      • 16.5.3.2. Product Portfolio
      • 16.5.3.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.3.4. Production Footprint
      • 16.5.3.5. Sales Footprint
      • 16.5.3.6. Channel Footprint
      • 16.5.3.7. Strategy Overview
    • 16.5.4. Prestige Beverage Group
      • 16.5.4.1. Overview
      • 16.5.4.2. Product Portfolio
      • 16.5.4.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.4.4. Production Footprint
      • 16.5.4.5. Sales Footprint
      • 16.5.4.6. Channel Footprint
      • 16.5.4.7. Strategy Overview
    • 16.5.5. Lightning Brewery
      • 16.5.5.1. Overview
      • 16.5.5.2. Product Portfolio
      • 16.5.5.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.5.4. Production Footprint
      • 16.5.5.5. Sales Footprint
      • 16.5.5.6. Channel Footprint
      • 16.5.5.7. Strategy Overview
    • 16.5.6. Voodoo Brewery
      • 16.5.6.1. Overview
      • 16.5.6.2. Product Portfolio
      • 16.5.6.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.6.4. Production Footprint
      • 16.5.6.5. Sales Footprint
      • 16.5.6.6. Channel Footprint
      • 16.5.6.7. Strategy Overview
    • 16.5.7. Simple Malt - Brewers
      • 16.5.7.1. Overview
      • 16.5.7.2. Product Portfolio
      • 16.5.7.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.7.4. Production Footprint
      • 16.5.7.5. Sales Footprint
      • 16.5.7.6. Channel Footprint
      • 16.5.7.7. Strategy Overview
    • 16.5.8. Geloso Beverage Group LLC
      • 16.5.8.1. Overview
      • 16.5.8.2. Product Portfolio
      • 16.5.8.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.8.4. Production Footprint
      • 16.5.8.5. Sales Footprint
      • 16.5.8.6. Channel Footprint
      • 16.5.8.7. Strategy Overview
    • 16.5.9. Stout Brewing Company, LLC
      • 16.5.9.1. Overview
      • 16.5.9.2. Product Portfolio
      • 16.5.9.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.9.4. Production Footprint
      • 16.5.9.5. Sales Footprint
      • 16.5.9.6. Channel Footprint
      • 16.5.9.7. Strategy Overview
    • 16.5.10. Phusion Projects, LLC
      • 16.5.10.1. Overview
      • 16.5.10.2. Product Portfolio
      • 16.5.10.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.10.4. Production Footprint
      • 16.5.10.5. Sales Footprint
      • 16.5.10.6. Channel Footprint
      • 16.5.10.7. Strategy Overview
    • 16.5.11. Coney Island Brewing Company
      • 16.5.11.1. Overview
      • 16.5.11.2. Product Portfolio
      • 16.5.11.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.11.4. Production Footprint
      • 16.5.11.5. Sales Footprint
      • 16.5.11.6. Channel Footprint
      • 16.5.11.7. Strategy Overview
    • 16.5.12. Minhas Craft Brewery
      • 16.5.12.1. Overview
      • 16.5.12.2. Product Portfolio
      • 16.5.12.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.12.4. Production Footprint
      • 16.5.12.5. Sales Footprint
      • 16.5.12.6. Channel Footprint
      • 16.5.12.7. Strategy Overview
    • 16.5.13. Bugsy Brewing Inc
      • 16.5.13.1. Overview
      • 16.5.13.2. Product Portfolio
      • 16.5.13.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.13.4. Production Footprint
      • 16.5.13.5. Sales Footprint
      • 16.5.13.6. Channel Footprint
      • 16.5.13.7. Strategy Overview

17. Research Methodology

18. Assumption and Acronyms Used