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市场调查报告书
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1635794

零售分析市场：全球产业分析、市场规模、占有率、成长、趋势与未来预测（2025-2032）

Retail Analytics Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 237 Pages | 商品交期: 2-5个工作天内

价格
简介目录

Persistence Market Research 最近发布了一份关于全球零售分析市场的深刻报告。这项综合研究彻底分析了市场动态，包括关键推动因素、趋势、课题和催化剂，并对 2025 年至 2032 年的市场成长轨迹提供了详细展望。

重要见解

  • 零售分析市场规模（2025 年）：214 亿美元
  • 市场规模预测（价值基础，2032 年）：434 亿美元
  • 全球市场成长率（CAGR，2025-2032）：10.60%

零售分析市场：分析范围

零售分析是一个快速发展的领域，其推动力在于零售业务中扩大采用数据驱动的决策。该市场使用大数据分析、人工智慧（AI）和机器学习（ML）等先进的分析技术从大量消费者数据中获取见解。零售商利用这些见解来改善客户体验、优化营运并推动业务成长。市场正在不断发展以适应全通路零售、个人化客户体验和供应链优化等新趋势。

市场成长动力：

全球零售分析市场受到多种因素的推动。电子商务的日益普及、对即时消费者洞察的需求以及全通路零售的兴起是推动市场发展的关键因素。零售商扩大采用数据分析来瞭解客户偏好、优化产品组合、改善定价策略和加强库存管理。此外，对个人化购物体验的需求正在推动零售分析的成长。此外，人们越来越关注透过数据驱动的供应链管理来提高营运效率和降低成本，这也刺激了市场扩张。

市场阻碍因素：

儘管零售分析市场成长前景看好，但它仍面临许多课题。资料隐私问题和强而有力的网路安全措施的需求是保护客户资讯必须解决的重大课题。此外，部署高阶分析解决方案的成本高昂，尤其是对中小型零售商而言，也会限制零售分析技术的采用。此外，能够有效利用这些技术的熟练专业人员数量也存在差距，这可能会阻碍市场成长。

市场机会：

在技术进步和新兴趋势的推动下，零售分析市场出现了许多商机。人工智慧 (AI) 和机器学习 (ML) 融入零售分析有望使零售商做出更准确的预测，更好地瞭解消费者行为并实现流程自动化，从而开闢新的成长途径。此外，随着越来越多的零售商转向全通路商业模式，对能够跨实体和数位接触点提供洞察的整合分析解决方案的需求创造了巨大的市场机会。预测分析在改善供应链管理和需求预测方面的应用日益广泛，也为创新和市场扩张打开了大门。

本报告回答的关键问题

  • 推动全球零售分析市场成长的关键因素有哪些？
  • 人工智慧和机器学习的进步将如何增强零售分析能力？
  • 零售分析在客户体验优化和供应链管理的主要应用是什么？
  • 资料隐私和网路安全问题如何影响零售分析解决方案的采用？
  • 零售分析市场主要参与者采用了哪些竞争策略？

目录

第1章 执行摘要

第2章 市场概况

  • 市场范围和定义
  • 市场动态
    • 促进因素
    • 阻碍因素
    • 机会
    • 任务
    • 主要趋势
  • 解决方案生命週期分析
  • 零售分析市场：价值链
    • 原材料供应商名单
    • 製造商名单
    • 经销商名单
    • 用途一览
    • 获利能力分析
  • 波特五力分析
  • 地缘政治紧张局势：对市场的影响
  • 宏观经济因素
    • 全球产业展望
    • 全球GDP增长展望
    • 全球母公司市场概览
  • 预测因素：相关性和影响
  • 监管和部署状态

第 3 章 全球零售分析市场展望：历史（2019-2023 年）与预测（2025-2032 年）

  • 主要亮点
    • 市场规模预测（以数量为基础）
    • 市场规模及年成长率
    • 绝对的获利机会
  • 市场规模分析及预测（价值（十亿美元））
    • 历史市场规模分析（2019-2023）
    • 目前市场规模预测（2025-2032）
  • 全球零售分析市场展望（按解决方案）
    • 简介/主要发现
    • 按解决方案划分的历史市场规模表现（价值（十亿美元）和数量，2019 年至 2023 年）
    • 目前按解决方案划分的市场规模预测（价值（十亿美元）和数量，2025 年至 2032 年）
      • 软体
      • 公司规模
        • 培训和咨询
        • 整合与部署
        • 管理公司规模
  • 市场吸引力分析：按解决方案
  • 按部署方式划分的全球零售分析市场展望
    • 简介/主要发现
    • 按部署类型划分的历史市场规模表现（价值（十亿美元）和数量，2019 年至 2023 年）
    • 按部署类型划分的当前市场规模预测（价值（十亿美元）和数量，2025 年至 2032 年）
      • 本地
      • 基于云的
  • 依部署方法进行市场吸引力分析
  • 全球零售分析市场展望（依公司规模）
    • 简介/主要发现
    • 按公司规模划分的历史市场表现（价值（十亿美元）和数量，2019 年至 2023 年）
    • 按公司规模划分的当前市场规模预测（价值（十亿美元）和数量，2025 年至 2032 年）
      • 小型办公室（1-9 名员工）
      • 小型企业（10-99 名员工）
      • 中型企业（员工人数 100-499 人）
      • 大型公司（员工数 500-999 人）
      • 大型公司（员工人数超过 1,000 人）
  • 市场吸引力分析：按公司规模
  • 全球零售分析市场展望（按功能）
    • 简介/主要发现
    • 按功能划分的历史市场规模表现（价值（十亿美元）和数量，2019 年至 2023 年）
    • 目前市场规模预测（按功能划分，价值（十亿美元）和数量，2025 年至 2032 年）
      • 用户管理
      • 推销
      • 店舖管理
      • 供应链
      • 策略与规划
  • 按功能进行市场吸引力分析

第 4 章 全球零售分析市场按地区展望

  • 主要亮点
  • 按地区划分的历史市场规模分析（价值（十亿美元）和数量，2019 年至 2023 年）
  • 目前各地区市场规模预测（价值（十亿美元）和数量，2025 年至 2032 年）
    • 北美
    • 欧洲
    • 东亚
    • 南亚/大洋洲
    • 拉丁美洲
    • 中东/非洲
  • 市场吸引力分析：按地区

第 5 章 北美零售分析市场展望：历史（2019-2023 年）与预测（2025-2032 年）

第 6 章 欧洲零售分析市场展望：历史（2019-2023 年）与预测（2025-2032 年）

第 7 章 东亚零售分析市场展望：历史（2019-2023 年）与预测（2025-2032 年）

第 8 章 南亚和大洋洲零售分析市场展望：历史（2019-2023 年）和预测（2025-2032 年）

第 9 章 拉丁美洲零售分析市场展望：历史（2019-2023 年）与预测（2025-2032 年）

第 10 章中东和非洲零售分析市场展望：历史（2019-2023 年）和预测（2025-2032 年）

第11章 竞争格局

  • 市场占有率分析（2024 年）
  • 市场结构
    • 竞争加剧地图：按市场划分
    • 比赛仪表板
    • 产品生产能力（表观值）
  • 公司简介（详细资料：概述、财务状况、策略、最新发展）
    • Microsoft
    • IBM
    • AWS
    • Oracle
    • Salesforce
    • Qlik
    • HCL
    • Fujitsu
    • Oracle
    • SAS Institute

第12章 附录

  • 分析方法
  • 分析前提条件
  • 缩写
简介目录
Product Code: PMRREP33658

Persistence Market Research has recently published an insightful report on the global Retail Analytics Market. This comprehensive study provides a thorough analysis of the market dynamics, including key drivers, trends, challenges, and opportunities, offering a detailed outlook on the growth trajectory of the market from 2025 to 2032.

Key Insights:

  • Retail Analytics Market Size (2025E): USD 21.4 Billion
  • Projected Market Value (2032F): USD 43.4 Billion
  • Global Market Growth Rate (CAGR 2025 to 2032): 10.60%

Retail Analytics Market - Report Scope:

Retail analytics is a rapidly growing sector driven by the increased adoption of data-driven decision-making across retail operations. This market involves the use of advanced analytics techniques, such as big data analytics, artificial intelligence (AI), and machine learning (ML), to gain insights from vast amounts of consumer data. Retailers use these insights to enhance customer experiences, optimize operations, and drive business growth. The market is evolving to accommodate emerging trends, such as omnichannel retailing, personalized customer experiences, and supply chain optimization.

Market Growth Drivers:

The global retail analytics market is driven by a multitude of factors. Increasing e-commerce adoption, the need for real-time consumer insights, and the rise of omnichannel retailing are major factors propelling the market. Retailers are increasingly adopting data analytics to understand customer preferences, optimize product assortment, improve pricing strategies, and enhance inventory management. Additionally, the demand for personalized shopping experiences is driving the growth of retail analytics, as retailers seek to tailor offers and marketing efforts based on data insights. Furthermore, the growing focus on operational efficiency and reducing costs through data-driven supply chain management is further fueling market expansion.

Market Restraints:

Despite its promising growth prospects, the retail analytics market faces several challenges. Data privacy concerns and the need for robust cybersecurity measures are significant issues that need to be addressed to protect customer information. The high cost of implementing advanced analytics solutions, especially for small and medium-sized retailers, may also limit the adoption of retail analytics technologies. Furthermore, there is a gap in the availability of skilled professionals who can leverage these technologies effectively, which could potentially hinder market growth.

Market Opportunities:

There are several opportunities within the retail analytics market driven by technological advancements and emerging trends. The integration of artificial intelligence (AI) and machine learning (ML) with retail analytics is expected to unlock new growth avenues, allowing retailers to make more accurate forecasts, better understand consumer behavior, and automate processes. Additionally, as more retailers shift to omnichannel business models, the need for integrated analytics solutions that can offer insights across both physical and digital touchpoints presents a significant market opportunity. The growing use of predictive analytics to enhance supply chain management and demand forecasting also opens doors for innovation and market expansion.

Key Questions Answered in the Report:

  • What are the key factors driving the growth of the retail analytics market globally?
  • How do advancements in artificial intelligence and machine learning enhance retail analytics capabilities?
  • What are the primary applications of retail analytics in customer experience optimization and supply chain management?
  • How do data privacy and cybersecurity concerns impact the adoption of retail analytics solutions?
  • What are the competitive strategies employed by leading players in the retail analytics market?

Competitive Intelligence and Business Strategy:

Leading players in the global retail analytics market, such as SAS Institute, IBM, Oracle, and SAP, are investing heavily in technological advancements, strategic acquisitions, and partnerships to maintain their competitive positions. These companies are focused on offering comprehensive, scalable analytics solutions that integrate seamlessly with retailers' existing operations. Moreover, many of these companies are expanding their presence in emerging markets, where there is a growing demand for data-driven insights to optimize retail operations. By embracing AI, machine learning, and predictive analytics, these market leaders are positioning themselves to capitalize on the growing demand for advanced retail analytics solutions.

Key Companies Profiled:

  • Microsoft
  • IBM
  • AWS
  • Oracle
  • Salesforce
  • Qlik
  • HCL
  • Fujitsu
  • Oracle
  • SAS Institute

Retail Analytics Market Research Segmentation

By Solution:

  • Software
  • Services

By Deployment Mode:

  • On-Premise
  • Cloud-Based

By Enterprise Size:

  • Small Offices (1-9 employees)
  • Small Enterprises (10-99 employees)
  • Medium-sized Enterprise (100-499 employees)
  • Large Enterprises (500-999 employees)
  • Very Large Enterprises (1,000+ employees)

By Function:

  • Customer Management
  • Merchandising
  • Store Operations
  • Supply Chain
  • Strategy & Planning

By Region:

  • North America
  • Europe
  • East Asia
  • South Asia & Oceania
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Retail Analytics Market Snapshot, 2025 - 2032
  • 1.2. Market Opportunity Assessment, 2025 - 2032, US$ Bn
  • 1.3. Key Market Trends
  • 1.4. Future Market Projections
  • 1.5. Premium Market Insights
  • 1.6. Industry Developments and Key Market Events
  • 1.7. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definition
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Opportunity
    • 2.2.4. Challenges
    • 2.2.5. Key Trends
  • 2.3. Solution Lifecycle Analysis
  • 2.4. Retail Analytics Market: Value Chain
    • 2.4.1. List of Raw Material Supplier
    • 2.4.2. List of Manufacturers
    • 2.4.3. List of Distributors
    • 2.4.4. List of Applications
    • 2.4.5. Profitability Analysis
  • 2.5. Porter Five Force's Analysis
  • 2.6. Geopolitical Tensions: Market Impact
  • 2.7. Macro-Economic Factors
    • 2.7.1. Global Sectorial Outlook
    • 2.7.2. Global GDP Growth Outlook
    • 2.7.3. Global Parent Market Overview
  • 2.8. Forecast Factors - Relevance and Impact
  • 2.9. Regulatory and Deployment Mode Landscape

3. Global Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 3.1. Key Highlights
    • 3.1.1. Market Volume (Units) Projections
    • 3.1.2. Market Size and Y-o-Y Growth
    • 3.1.3. Absolute $ Opportunity
  • 3.2. Market Size (US$ Bn) Analysis and Forecast
    • 3.2.1. Historical Market Size Analysis, 2019 - 2023
    • 3.2.2. Current Market Size Forecast, 2025 - 2032
  • 3.3. Global Retail Analytics Market Outlook: Solution
    • 3.3.1. Introduction / Key Findings
    • 3.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Solution, 2019 - 2023
    • 3.3.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
      • 3.3.3.1. Software
      • 3.3.3.2. Enterprise Sizes
        • 3.3.3.2.1. Training & Consulting
        • 3.3.3.2.2. Integration & Deployment
        • 3.3.3.2.3. Managed Enterprise Sizes
  • 3.4. Market Attractiveness Analysis: Solution
  • 3.5. Global Retail Analytics Market Outlook: Deployment Mode
    • 3.5.1. Introduction / Key Findings
    • 3.5.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Deployment Mode, 2019 - 2023
    • 3.5.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
      • 3.5.3.1. On-Premise
      • 3.5.3.2. Cloud-Based
  • 3.6. Market Attractiveness Analysis: Deployment Mode
  • 3.7. Global Retail Analytics Market Outlook: Enterprise Size
    • 3.7.1. Introduction / Key Findings
    • 3.7.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Enterprise Size, 2019 - 2023
    • 3.7.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
      • 3.7.3.1. Small Offices (1-9 employees)
      • 3.7.3.2. Small Enterprises (10-99 employees)
      • 3.7.3.3. Medium-sized Enterprise (100-499 employees)
      • 3.7.3.4. Large Enterprises (500-999 employees)
      • 3.7.3.5. Very Large Enterprises (1,000+ employees)
  • 3.8. Market Attractiveness Analysis: Enterprise Size
  • 3.9. Global Retail Analytics Market Outlook: Function
    • 3.9.1. Introduction / Key Findings
    • 3.9.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Function, 2019 - 2023
    • 3.9.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
      • 3.9.3.1. Customer Management
      • 3.9.3.2. Merchandising
      • 3.9.3.3. Store Operations
      • 3.9.3.4. Supply Chain
      • 3.9.3.5. Strategy & Planning
  • 3.10. Market Attractiveness Analysis: Function

4. Global Retail Analytics Market Outlook: Region

  • 4.1. Key Highlights
  • 4.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Region, 2019 - 2023
  • 4.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Region, 2025 - 2032
    • 4.3.1. North America
    • 4.3.2. Europe
    • 4.3.3. East Asia
    • 4.3.4. South Asia and Oceania
    • 4.3.5. Latin America
    • 4.3.6. Middle East & Africa (MEA)
  • 4.4. Market Attractiveness Analysis: Region

5. North America Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 5.1. Key Highlights
  • 5.2. Pricing Analysis
  • 5.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 5.3.1. By Country
    • 5.3.2. By Solution
    • 5.3.3. By Deployment Mode
    • 5.3.4. By Enterprise Size
    • 5.3.5. By Function
  • 5.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 5.4.1. U.S.
    • 5.4.2. Canada
  • 5.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 5.5.1. Software
    • 5.5.2. Services
      • 5.5.2.1. Training & Consulting
      • 5.5.2.2. Integration & Deployment
      • 5.5.2.3. Managed Services
  • 5.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 5.6.1. On-Premise
    • 5.6.2. Cloud-Based
  • 5.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 5.7.1. Small Offices (1-9 employees)
    • 5.7.2. Small Enterprises (10-99 employees)
    • 5.7.3. Medium-sized Enterprise (100-499 employees)
    • 5.7.4. Large Enterprises (500-999 employees)
    • 5.7.5. Very Large Enterprises (1,000+ employees)
  • 5.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 5.8.1. Customer Management
    • 5.8.2. Merchandising
    • 5.8.3. Store Operations
    • 5.8.4. Supply Chain
    • 5.8.5. Strategy & Planning
  • 5.9. Market Attractiveness Analysis

6. Europe Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 6.1. Key Highlights
  • 6.2. Pricing Analysis
  • 6.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 6.3.1. By Country
    • 6.3.2. By Solution
    • 6.3.3. By Deployment Mode
    • 6.3.4. By Enterprise Size
    • 6.3.5. By Function
  • 6.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 6.4.1. Germany
    • 6.4.2. France
    • 6.4.3. U.K.
    • 6.4.4. Italy
    • 6.4.5. Spain
    • 6.4.6. Russia
    • 6.4.7. Turkey
    • 6.4.8. Rest of Europe
  • 6.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 6.5.1. Software
    • 6.5.2. Services
      • 6.5.2.1. Training & Consulting
      • 6.5.2.2. Integration & Deployment
      • 6.5.2.3. Managed Services
  • 6.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 6.6.1. On-Premise
    • 6.6.2. Cloud-Based
  • 6.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 6.7.1. Small Offices (1-9 employees)
    • 6.7.2. Small Enterprises (10-99 employees)
    • 6.7.3. Medium-sized Enterprise (100-499 employees)
    • 6.7.4. Large Enterprises (500-999 employees)
    • 6.7.5. Very Large Enterprises (1,000+ employees)
  • 6.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 6.8.1. Customer Management
    • 6.8.2. Merchandising
    • 6.8.3. Store Operations
    • 6.8.4. Supply Chain
    • 6.8.5. Strategy & Planning
  • 6.9. Market Attractiveness Analysis

7. East Asia Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 7.3.1. By Country
    • 7.3.2. By Solution
    • 7.3.3. By Deployment Mode
    • 7.3.4. By Enterprise Size
    • 7.3.5. By Function
  • 7.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 7.4.1. China
    • 7.4.2. Japan
    • 7.4.3. South Korea
  • 7.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 7.5.1. Software
    • 7.5.2. Services
      • 7.5.2.1. Training & Consulting
      • 7.5.2.2. Integration & Deployment
      • 7.5.2.3. Managed Services
  • 7.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 7.6.1. On-Premise
    • 7.6.2. Cloud-Based
  • 7.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 7.7.1. Small Offices (1-9 employees)
    • 7.7.2. Small Enterprises (10-99 employees)
    • 7.7.3. Medium-sized Enterprise (100-499 employees)
    • 7.7.4. Large Enterprises (500-999 employees)
    • 7.7.5. Very Large Enterprises (1,000+ employees)
  • 7.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 7.8.1. Customer Management
    • 7.8.2. Merchandising
    • 7.8.3. Store Operations
    • 7.8.4. Supply Chain
    • 7.8.5. Strategy & Planning
  • 7.9. Market Attractiveness Analysis

8. South Asia & Oceania Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 8.3.1. By Country
    • 8.3.2. By Solution
    • 8.3.3. By Deployment Mode
    • 8.3.4. By Enterprise Size
    • 8.3.5. By Function
  • 8.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 8.4.1. India
    • 8.4.2. Southeast Asia
    • 8.4.3. ANZ
    • 8.4.4. Rest of South Asia & Oceania
  • 8.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 8.5.1. Software
    • 8.5.2. Services
      • 8.5.2.1. Training & Consulting
      • 8.5.2.2. Integration & Deployment
      • 8.5.2.3. Managed Services
  • 8.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 8.6.1. On-Premise
    • 8.6.2. Cloud-Based
  • 8.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 8.7.1. Small Offices (1-9 employees)
    • 8.7.2. Small Enterprises (10-99 employees)
    • 8.7.3. Medium-sized Enterprise (100-499 employees)
    • 8.7.4. Large Enterprises (500-999 employees)
    • 8.7.5. Very Large Enterprises (1,000+ employees)
  • 8.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 8.8.1. Customer Management
    • 8.8.2. Merchandising
    • 8.8.3. Store Operations
    • 8.8.4. Supply Chain
    • 8.8.5. Strategy & Planning
  • 8.9. Market Attractiveness Analysis

9. Latin America Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 9.3.1. By Country
    • 9.3.2. By Solution
    • 9.3.3. By Deployment Mode
    • 9.3.4. By Enterprise Size
    • 9.3.5. By Function
  • 9.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 9.4.1. Brazil
    • 9.4.2. Mexico
    • 9.4.3. Rest of Latin America
  • 9.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 9.5.1. Software
    • 9.5.2. Services
      • 9.5.2.1. Training & Consulting
      • 9.5.2.2. Integration & Deployment
      • 9.5.2.3. Managed Services
  • 9.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 9.6.1. On-Premise
    • 9.6.2. Cloud-Based
  • 9.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 9.7.1. Small Offices (1-9 employees)
    • 9.7.2. Small Enterprises (10-99 employees)
    • 9.7.3. Medium-sized Enterprise (100-499 employees)
    • 9.7.4. Large Enterprises (500-999 employees)
    • 9.7.5. Very Large Enterprises (1,000+ employees)
  • 9.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 9.8.1. Customer Management
    • 9.8.2. Merchandising
    • 9.8.3. Store Operations
    • 9.8.4. Supply Chain
    • 9.8.5. Strategy & Planning
  • 9.9. Market Attractiveness Analysis

10. Middle East & Africa Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 10.3.1. By Country
    • 10.3.2. By Solution
    • 10.3.3. By Deployment Mode
    • 10.3.4. By Enterprise Size
    • 10.3.5. By Function
  • 10.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 10.4.1. GCC
    • 10.4.2. Egypt
    • 10.4.3. South Africa
    • 10.4.4. Northern Africa
    • 10.4.5. Rest of Middle East & Africa
  • 10.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 10.5.1. Software
    • 10.5.2. Services
      • 10.5.2.1. Training & Consulting
      • 10.5.2.2. Integration & Deployment
      • 10.5.2.3. Managed Services
  • 10.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 10.6.1. On-Premise
    • 10.6.2. Cloud-Based
  • 10.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 10.7.1. Small Offices (1-9 employees)
    • 10.7.2. Small Enterprises (10-99 employees)
    • 10.7.3. Medium-sized Enterprise (100-499 employees)
    • 10.7.4. Large Enterprises (500-999 employees)
    • 10.7.5. Very Large Enterprises (1,000+ employees)
  • 10.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 10.8.1. Customer Management
    • 10.8.2. Merchandising
    • 10.8.3. Store Operations
    • 10.8.4. Supply Chain
    • 10.8.5. Strategy & Planning
  • 10.9. Market Attractiveness Analysis

11. Competition Landscape

  • 11.1. Market Share Analysis, 2024
  • 11.2. Market Structure
    • 11.2.1. Competition Intensity Mapping By Market
    • 11.2.2. Competition Dashboard
    • 11.2.3. Apparent Product Capacity
  • 11.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 11.3.1. Microsoft
      • 11.3.1.1. Overview
      • 11.3.1.2. Segments and Product
      • 11.3.1.3. Key Financials
      • 11.3.1.4. Market Developments
      • 11.3.1.5. Market Strategy
    • 11.3.2. IBM
      • 11.3.2.1. Overview
      • 11.3.2.2. Segments and Product
      • 11.3.2.3. Key Financials
      • 11.3.2.4. Market Developments
      • 11.3.2.5. Market Strategy
    • 11.3.3. AWS
      • 11.3.3.1. Overview
      • 11.3.3.2. Segments and Product
      • 11.3.3.3. Key Financials
      • 11.3.3.4. Market Developments
      • 11.3.3.5. Market Strategy
    • 11.3.4. Oracle
      • 11.3.4.1. Overview
      • 11.3.4.2. Segments and Product
      • 11.3.4.3. Key Financials
      • 11.3.4.4. Market Developments
      • 11.3.4.5. Market Strategy
    • 11.3.5. Salesforce
      • 11.3.5.1. Overview
      • 11.3.5.2. Segments and Product
      • 11.3.5.3. Key Financials
      • 11.3.5.4. Market Developments
      • 11.3.5.5. Market Strategy
    • 11.3.6. Qlik
      • 11.3.6.1. Overview
      • 11.3.6.2. Segments and Product
      • 11.3.6.3. Key Financials
      • 11.3.6.4. Market Developments
      • 11.3.6.5. Market Strategy
    • 11.3.7. HCL
      • 11.3.7.1. Overview
      • 11.3.7.2. Segments and Product
      • 11.3.7.3. Key Financials
      • 11.3.7.4. Market Developments
      • 11.3.7.5. Market Strategy
    • 11.3.8. Fujitsu
      • 11.3.8.1. Overview
      • 11.3.8.2. Segments and Product
      • 11.3.8.3. Key Financials
      • 11.3.8.4. Market Developments
      • 11.3.8.5. Market Strategy
    • 11.3.9. Oracle
      • 11.3.9.1. Overview
      • 11.3.9.2. Segments and Product
      • 11.3.9.3. Key Financials
      • 11.3.9.4. Market Developments
      • 11.3.9.5. Market Strategy
    • 11.3.10. SAS Institute
      • 11.3.10.1. Overview
      • 11.3.10.2. Segments and Product
      • 11.3.10.3. Key Financials
      • 11.3.10.4. Market Developments
      • 11.3.10.5. Market Strategy

12. Appendix

  • 12.1. Research Methodology
  • 12.2. Research Assumptions
  • 12.3. Acronyms and Abbreviations