Product Code: PM3812
The global pregnancy pillow market size is expected to reach USD 810.80 million by 2032, according to a new study by Polaris market research. The report "Pregnancy Pillow Market Share, Size, Trends, Industry Analysis Report, By Material Filled (Styrofoam Balls, Microbeads, Polyester Fiber, Buckwheat, Memory Foam, and Others); By Shape; By End Use; By Region; Segment Forecast, 2023 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The rising proliferation of innovative designs, materials, and features in pregnancy pillows, catering to different needs and preferences, including specialized pillows for specific purposes like back support, side sleeping, or multi-functional pillows that can be used during pregnancy and postpartum, are prominent factors influencing the global market growth. Additionally, with the continuous rise in R&D activities mainly focused on developing pillows with improved characteristics and features, the significant expansion of online retail channels globally is likely to create lucrative growth opportunities for the market.
For instance, in April 2023, Quilt Comfort introduced its new pregnancy support belly belt, which is another amazing pregnancy pillow that delivers additional comfort during the pregnancy and helps to reduce back and waist stay pain-free.
Increasing prevalence among key product manufacturers across the globe towards the development of specialized pillows targeting specific needs, such as pillows designed for different stages of pregnancy, postpartum recovery, or specific discomforts like pelvic pain or acid reflux, thus the expansion of product portfolio and offering can cater to a wider range of consumer preferences and requirements and help companies to gain a competitive edge in the market.
Moreover, the growing popularity of e-commerce and various online shopping channels worldwide and the surge in the number of companies focusing on establishing a strong online presence, partnering with e-commerce platforms, and optimizing the online shopping experience to expand their market reach and accessibility to customers in remote areas as well, have been pushing the growth of the market forward.
For instance, the number of people buying goods and services online stood at 2.3 million people, growing at a significant rate. This accounts for around 28% of the global population, and the number is likely to surpass over 3 million by the end of 2030.
Pregnancy Pillow Market Report Highlights
Polyester fiber segment accounted for the largest market share in 2022, which is mainly attributable to its beneficial properties, including moldable, soft, and lightweight
The residential segment is projected to grow at the highest growth rate during the forecast period, mainly due to increasing consumer disposable incomes and spending capacity, allowing them to spend more on their well-being
The North American region led the industry market with a considerable share in 2022 on account of the presence of well-established healthcare infrastructure and widespread adoption of these pillows among pregnant women
The global key market players include: Easygrow AS, Cozy Bump Corporation, Pregnancy Pillow, Moonlight Slumber, PharMeDoc, The Boppy Company, and Coast Feather Company
Polaris market research has segmented the pregnancy pillow market report based on material filled, shape, end-use, and region:
Pregnancy Pillow, Material Filled Outlook (Revenue - USD Million, 2023 - 2032)
- Styrofoam Balls
- Microbeads
- Polyester Fiber
- Buckwheat
- Memory Foam
- Others
Pregnancy Pillow, Shape Outlook (Revenue - USD Million, 2023 - 2032)
- J Shape
- Wedge-Shaped Pillows
- U Shape
Pregnancy Pillow, End-Use Outlook (Revenue - USD Million, 2023 - 2032)
- Residential
- Commercial
- Hospitals
- Maternity Homes
- Others
Pregnancy Pillow, Regional Outlook (Revenue - USD Million, 2023 - 2032)
- North America
- U.S.
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Russia
- Netherlands
- Asia Pacific
- China
- India
- Japan
- South Korea
- Indonesia
- Malaysia
- Latin America
- Argentina
- Brazil
- Mexico
- Middle East & Africa
- UAE
- Saudi Arabia
- Israel
- South Africa
Table of Contents
1. Introduction
- 1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
- 1.2. Stakeholders
2. Executive Summary
3. Research Methodology
- 3.1. Overview
- 3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources
4. Global Pregnancy Pillow Market Insights
- 4.1. Pregnancy Pillow Market - End-Use Snapshot
- 4.2. Pregnancy Pillow Market Dynamics
- 4.2.1. Drivers and Opportunities
- 4.2.1.1. Maternal comfort during pregnancy for better sleep
- 4.2.1.2. Growing awareness of prenatal wellness
- 4.2.2. Restraints and Challenges
- 4.2.2.1. Limited market penetration in developing regions
- 4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
- 4.4. PESTEL Analysis
- 4.5. Pregnancy Pillow Market End-Use Trends
- 4.6. Value Chain Analysis
- 4.7. COVID-19 Impact Analysis
5. Global Pregnancy Pillow Market, by Material Filled
- 5.1. Key Findings
- 5.2. Introduction
- 5.2.1. Global Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 5.3. Styrofoam Balls
- 5.3.1. Global Pregnancy Pillow Market, by Styrofoam Balls, by Region, 2019-2032 (USD Million)
- 5.4. Microbeads
- 5.4.1. Global Pregnancy Pillow Market, by Microbeads, by Region, 2019-2032 (USD Million)
- 5.5. Polyester Fiber
- 5.5.1. Global Pregnancy Pillow Market, by Polyester Fiber, by Region, 2019-2032 (USD Million)
- 5.6. Buckwheat
- 5.6.1. Global Pregnancy Pillow Market, by Buckwheat, by Region, 2019-2032 (USD Million)
- 5.7. Memory Foam
- 5.7.1. Global Pregnancy Pillow Market, by Memory Foam, by Region, 2019-2032 (USD Million)
- 5.8. Others
- 5.8.1. Global Pregnancy Pillow Market, by Others, by Region, 2019-2032 (USD Million)
6. Global Pregnancy Pillow Market, by Shape
- 6.1. Key Findings
- 6.2. Introduction
- 6.2.1. Global Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 6.3. J Shape
- 6.3.1. Global Pregnancy Pillow Market, by J Shape, by Region, 2019-2032 (USD Million)
- 6.4. Wedge-Shaped Pillows
- 6.4.1. Global Pregnancy Pillow Market, by Wedge-Shaped Pillows, by Region, 2019-2032 (USD Million)
- 6.5. U Shape
- 6.5.1. Global Pregnancy Pillow Market, by U Shape, by Region, 2019-2032 (USD Million)
7. Global Pregnancy Pillow Market, by End-Use
- 7.1. Key Findings
- 7.2. Introduction
- 7.2.1. Global Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 7.3. Residential
- 7.3.1. Global Pregnancy Pillow Market, by Residential, By Region, 2019-2032 (USD Million)
- 7.4. Commercial
- 7.4.1. Global Pregnancy Pillow Market, by Commercial, By Region, 2019-2032 (USD Million)
- 7.5. Hospitals
- 7.5.1. Global Pregnancy Pillow Market, by Hospitals, By Region, 2019-2032 (USD Million)
- 7.6. Maternity Homes
- 7.6.1. Global Pregnancy Pillow Market, by Maternity Homes, By Region, 2019-2032 (USD Million)
- 7.7. Others
- 7.7.1. Global Pregnancy Pillow Market, by Others, By Region, 2019-2032 (USD Million)
8. Global Pregnancy Pillow Market, by Geography
- 8.1. Key findings
- 8.2. Introduction
- 8.2.1. Pregnancy Pillow Market Assessment, By Geography, 2019-2032 (USD Million)
- 8.3. Pregnancy Pillow Market - North America
- 8.3.1. North America: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.3.2. North America: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.3.3. North America: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.3.4. Pregnancy Pillow Market - U.S.
- 8.3.4.1. U.S.: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.3.4.2. U.S.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.3.4.3. U.S.: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.3.5. Pregnancy Pillow Market - Canada
- 8.3.5.1. Canada: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.3.5.2. Canada.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.3.5.3. Canada: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4. Pregnancy Pillow Market - Europe
- 8.4.1. Europe: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.2. Europe.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.3. Europe: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.4. Pregnancy Pillow Market - UK
- 8.4.4.1. UK: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.4.2. UK.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.4.3. UK: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.5. Pregnancy Pillow Market - France
- 8.4.5.1. France: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.5.2. France.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.5.3. France: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.6. Pregnancy Pillow Market - Germany
- 8.4.6.1. Germany: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.6.2. Germany.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.6.3. Germany: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.7. Pregnancy Pillow Market - Italy
- 8.4.7.1. Italy: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.7.2. Italy.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.7.3. Italy: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.8. Pregnancy Pillow Market - Spain
- 8.4.8.1. Spain: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.8.2. Spain.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.8.3. Spain: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.9. Pregnancy Pillow Market - Netherlands
- 8.4.9.1. Netherlands: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.9.2. Netherlands.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.9.3. Netherlands: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.4.10. Pregnancy Pillow Market - Russia
- 8.4.10.1. Russia: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.4.10.2. Russia.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.4.10.3. Russia: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5. Pregnancy Pillow Market - Asia Pacific
- 8.5.1. Asia Pacific: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.2. Asia Pacific.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.3. Asia Pacific: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.4. Pregnancy Pillow Market - China
- 8.5.4.1. China: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.4.2. China.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.4.3. China: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.5. Pregnancy Pillow Market - India
- 8.5.5.1. India: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.5.2. India.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.5.3. India: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.6. Pregnancy Pillow Market - Malaysia
- 8.5.6.1. Malaysia: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.6.2. Malaysia.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.6.3. Malaysia: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.7. Pregnancy Pillow Market - Japan
- 8.5.7.1. Japan: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.7.2. Japan.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.7.3. Japan: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.8. Pregnancy Pillow Market - Indonesia
- 8.5.8.1. Indonesia: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.8.2. Indonesia.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.8.3. Indonesia: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.5.9. Pregnancy Pillow Market - South Korea
- 8.5.9.1. South Korea: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.5.9.2. South Korea.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.5.9.3. South Korea: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.6. Pregnancy Pillow Market - Middle East & Africa
- 8.6.1. Middle East & Africa: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.6.2. Middle East & Africa.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.6.3. Middle East & Africa: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.6.4. Pregnancy Pillow Market - Saudi Arabia
- 8.6.4.1. Saudi Arabia: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.6.4.2. Saudi Arabia.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.6.4.3. Saudi Arabia: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.6.5. Pregnancy Pillow Market - UAE
- 8.6.5.1. UAE: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.6.5.2. UAE.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.6.5.3. UAE: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.6.6. Pregnancy Pillow Market - Israel
- 8.6.6.1. Israel: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.6.6.2. Israel.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.6.6.3. Israel: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.6.7. Pregnancy Pillow Market - South Africa
- 8.6.7.1. South Africa: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.6.7.2. South Africa.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.6.7.3. South Africa: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.7. Pregnancy Pillow Market - Latin America
- 8.7.1. Latin America: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.7.2. Latin America.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.7.3. Latin America: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.7.4. Pregnancy Pillow Market - Mexico
- 8.7.4.1. Mexico: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.7.4.2. Mexico.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.7.4.3. Mexico: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.7.5. Pregnancy Pillow Market - Brazil
- 8.7.5.1. Brazil: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.7.5.2. Brazil.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.7.5.3. Brazil: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
- 8.7.6. Pregnancy Pillow Market - Argentina
- 8.7.6.1. Argentina: Pregnancy Pillow Market, by Material Filled, 2019-2032 (USD Million)
- 8.7.6.2. Argentina.: Pregnancy Pillow Market, by End-Use, 2019-2032 (USD Million)
- 8.7.6.3. Argentina: Pregnancy Pillow Market, by Shape, 2019-2032 (USD Million)
9. Competitive Landscape
- 9.1. Expansion and Acquisition Analysis
- 9.1.1. Expansion
- 9.1.2. Acquisitions
- 9.2. Partnerships/Collaborations/Agreements/Exhibitions
10. Company Profiles
- 10.1. Babymoov
- 10.1.1. Company Overview
- 10.1.2. Financial Performance
- 10.1.3. Product Benchmarking
- 10.1.4. Recent Development
- 10.2. .Cozy Bump Corporation
- 10.2.1. Company Overview
- 10.2.2. Financial Performance
- 10.2.3. Product Benchmarking
- 10.2.4. Recent Development
- 10.3. Easygrow AS
- 10.3.1. Company Overview
- 10.3.2. Financial Performance
- 10.3.3. Product Benchmarking
- 10.3.4. Recent Development
- 10.4. Hiccapop
- 10.4.1. Company Overview
- 10.4.2. Financial Performance
- 10.4.3. Product Benchmarking
- 10.4.4. Recent Development
- 10.5. Leachco Inc.
- 10.5.1. Company Overview
- 10.5.2. Financial Performance
- 10.5.3. Product Benchmarking
- 10.5.4. Recent Development
- 10.6. Medela AG
- 10.6.1. Company Overview
- 10.6.2. Financial Performance
- 10.6.3. Product Benchmarking
- 10.6.4. Recent Development
- 10.7. Moonlight Slumber
- 10.7.1. Company Overview
- 10.7.2. Financial Performance
- 10.7.3. Product Benchmarking
- 10.7.4. Recent Development
- 10.8. My Best Friend
- 10.8.1. Company Overview
- 10.8.2. Financial Performance
- 10.8.3. Product Benchmarking
- 10.8.4. Recent Development
- 10.9. Naomi Home
- 10.9.1. Company Overview
- 10.9.2. Financial Performance
- 10.9.3. Product Benchmarking
- 10.9.4. Recent Development
- 10.10. Pacific Coast Feather Company
- 10.10.1. Company Overview
- 10.10.2. Financial Performance
- 10.10.3. Product Benchmarking
- 10.10.4. Recent Development
- 10.11. PharMeDoc
- 10.11.1. Company Overview
- 10.11.2. Financial Performance
- 10.11.3. Product Benchmarking
- 10.11.4. Recent Development
- 10.12. Pregnancy Pillow Co.
- 10.12.1. Company Overview
- 10.12.2. Financial Performance
- 10.12.3. Product Benchmarking
- 10.12.4. Recent Development
- 10.13. Queen Rose
- 10.13.1. Company Overview
- 10.13.2. Financial Performance
- 10.13.3. Product Benchmarking
- 10.13.4. Recent Development
- 10.14. Quilt Comfort
- 10.14.1. Company Overview
- 10.14.2. Financial Performance
- 10.14.3. Product Benchmarking
- 10.14.4. Recent Development
- 10.15. Snoogle
- 10.15.1. Company Overview
- 10.15.2. Financial Performance
- 10.15.3. Product Benchmarking
- 10.15.4. Recent Development
- 10.16. The Boppy Company
- 10.16.1. Company Overview
- 10.16.2. Financial Performance
- 10.16.3. Product Benchmarking
- 10.16.4. Recent Development
- 10.17. Theraline UK
- 10.17.1. Company Overview
- 10.17.2. Financial Performance
- 10.17.3. Product Benchmarking
- 10.17.4. Recent Development
- 10.18. Today's Mom
- 10.18.1. Company Overview
- 10.18.2. Financial Performance
- 10.18.3. Product Benchmarking
- 10.18.4. Recent Development