Product Code: PM2568
The global yoga and exercise mats market size is expected to reach USD 13,238.89 Million by 2032, according to a new study by Polaris Market Research. The report "Yoga and Exercise Mats Market Share, Size, Trends, Industry Analysis Report, By Material (Natural Rubber, Suede, Coconut Fiber, Others); By Distribution Channel; By End-Use; By Region; Segment Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Yoga mats and exercise mats have distinct differences in their purpose, thickness, and materials used. Yoga mats are specifically designed for low-impact exercises like yoga, featuring a thinner profile and materials that offer exceptional grip and stability. On the other hand, exercise mats are constructed for higher-impact workouts, with thicker foam and materials that provide cushioning and shock absorption.
Mats are available in various materials, including PVC, natural rubber, and biodegradable fibers like hemp or cotton. PVC mats are flexible and offer added grip, making them suitable for standard yoga practices. However, for hot yoga, a towel-style surface mat is recommended to absorb sweat and prevent slipping.
Furthermore, the integration of technology into yoga mats, such as AI-enabled smart yoga mats, provides real-time feedback on body position, flexibility, and power stretching. These advanced features are expected to drive the demand for yoga mats in the market. Yoga mats have a rougher texture for enhanced grip during poses, while exercise mats are smoother and easier to clean due to increased sweating during vigorous workouts. The differences in thickness, density, and texture cater to the specific needs of each type of activity.
The increasing prevalence of lifestyle diseases has led to a significant burden of chronic health issues worldwide, affecting millions of people. These diseases, including obesity, diabetes, heart disease, and mental health disorders, are primarily caused by factors such as poor diet, lack of physical activity, and stress. Governments and healthcare organizations are actively addressing these issues by promoting healthy lifestyle behaviors, including regular exercise and physical activity. Yoga and exercise are viewed as effective preventative measures against these lifestyle diseases, promoting physical fitness, mental well-being, and overall vitality.
Yoga and Exercise Mats Market Report Highlights
The natural rubber segment is expected to experience substantial growth in the coming years, particularly in 2023. This is due to the exceptional durability and resilience of yoga and exercise mats made from natural rubber, which also offer excellent anti-skid performance.
The global market is primarily dominated by the supermarket and hypermarket segment, owing to their physical presence in prime locations within a city. These brick-and-mortar retail stores offer a diverse range of products, including groceries, frozen foods, personal care, and toiletries.
The Asia Pacific region has established its dominance in the global market and is expected to show the highest CAGR over the forecasting years. This is due to the region's strong cultural affinity for yoga and traditional wellness practices, which have their roots in this region. Due to its deep cultural roots, the communities in Asia-Pacific perceive yoga as more than just a physical exercise but as a way of life and spiritual pursuit.
The global key market players include Adidas AG, ALO LLC, Barefoot Yoga Co., Freedom At the Mat, Inc., Gaiam, Hugger Mugger, Jade Yoga, Lululemon Athletica, Manduka, TEGO FIT, etc.
Polaris Market Research has segmented the yoga and exercise mats market report based on material, distribution channel, end-use, and region:
Yoga and Exercise Mats, Material Outlook (Volume - Thousand Units, Revenue - USD Million, 2019 - 2032)
- Natural Rubber
- Suede
- Coconut Fiber
- Others
Yoga and Exercise Mats, Distribution Channel Outlook (Volume - Thousand Units, Revenue - USD Million, 2019 - 2032)
- Supermarket & Hypermarket
- Specialty Stores
- Online Channels
- Others
Yoga and Exercise Mats, End-Use Outlook (Volume - Thousand Units, Revenue - USD Million, 2019 - 2032)
- Personal
- Healthcare
- Health & Fitness Club
- Others
Yoga and Exercise Mats, Regional Outlook (Volume - Thousand Units, Revenue - USD Million, 2019 - 2032)
- North America
- U.S.
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Austria
- Netherlands
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Indonesia
- Malaysia
- Australia
- Rest of APAC
- Latin America
- Argentina
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- UAE
- Saudi Arabia
- Israel
- South Africa
- Rest of MEA
Table of Contents
1. Introduction
- 1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
- 1.2. Stakeholders
2. Executive Summary
3. Research Methodology
- 3.1. Overview
- 3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources
4. Yoga and Exercise Mats Market Insights
- 4.1. Yoga and Exercise Mats - Industry Snapshot
- 4.2. Yoga and Exercise Mats Market Dynamics
- 4.2.1. Drivers and Opportunities
- 4.2.1.1. Rising popularity of yoga and other forms of exercise
- 4.2.1.2. Increase in the prevalence of lifestyle diseases
- 4.2.2. Restraints and Challenges
- 4.2.2.1. Volatility in raw material prices
- 4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
- 4.4. PESTEL Analysis
- 4.5. Yoga and Exercise Mats Market Industry Trends
- 4.6. Value Chain Analysis
- 4.7. COVID-19 Impact Analysis
5. Yoga and Exercise Mats Market, by Material
- 5.1. Key Findings
- 5.2. Introduction
- 5.2.1. Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 5.3. Natural Rubber
- 5.3.1. Yoga and Exercise Mats Market, by Natural Rubber, by Region, 2019-2032 (USD Million)
- 5.4. Suede
- 5.4.1. Yoga and Exercise Mats Market, by Suede, by Region, 2019-2032 (USD Million)
- 5.5. Coconut Fiber
- 5.5.1. Yoga and Exercise Mats Market, by Coconut Fiber, by Region, 2019-2032 (USD Million)
- 5.6. Others
- 5.6.1. Global Other Yoga and Exercise Mats Market, by Region, 2019-2032 (USD Million)
6. Yoga and Exercise Mats Market, by Distribution Channel
- 6.1. Key Findings
- 6.2. Introduction
- 6.2.1. Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 6.3. Supermarket & Hypermarket
- 6.3.1. Yoga and Exercise Mats Market, by Supermarket & Hypermarket, by Region, 2019-2032 (USD Million)
- 6.4. Specialty Stores
- 6.4.1. Yoga and Exercise Mats Market, by Specialty Stores, by Region, 2019-2032 (USD Million)
- 6.5. Online Channels
- 6.5.1. Yoga and Exercise Mats Market, by Contraception, by Region, 2019-2032 (USD Million)
- 6.6. Others
- 6.6.1. Yoga and Exercise Mats Market, by Others, by Region, 2019-2032 (USD Million)
7. Yoga and Exercise Mats Market, by End-Use
- 7.1. Key Findings
- 7.2. Introduction
- 7.2.1. Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 7.3. Personal
- 7.3.1. Yoga and Exercise Mats Market, by Personal, by Region, 2019-2032 (USD Million)
- 7.4. Healthcare
- 7.4.1. Yoga and Exercise Mats Market, by Healthcare, by Region, 2019-2032 (USD Million)
- 7.5. Health & Fitness Club
- 7.5.1. Yoga and Exercise Mats Market, by Health & Fitness Club, by Region, 2019-2032 (USD Million)
- 7.6. Others
- 7.6.1. Yoga and Exercise Mats Market, by Others, by Region, 2019-2032 (USD Million)
8. Yoga and Exercise Mats Market, by Geography
- 8.1. Key findings
- 8.2. Introduction
- 8.2.1. Yoga and Exercise Mats Market Assessment, By Geography, 2019-2032 (USD Million)
- 8.3. Yoga and Exercise Mats Market - North America
- 8.3.1. North America: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.3.2. North America: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.3.3. North America: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.3.4. Yoga and Exercise Mats Market - U.S.
- 8.3.4.1. U.S.: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.3.4.2. U.S.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.3.4.3. U.S.: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.3.5. Yoga and Exercise Mats Market - Canada
- 8.3.5.1. Canada: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.3.5.2. Canada.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.3.5.3. Canada: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4. Yoga and Exercise Mats Market - Europe
- 8.4.1. Europe: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.2. Europe.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.3. Europe: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.4. Yoga and Exercise Mats Market - UK
- 8.4.4.1. UK: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.4.2. UK.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.4.3. UK: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.5. Yoga and Exercise Mats Market - France
- 8.4.5.1. France: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.5.2. France.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.5.3. France: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.6. Yoga and Exercise Mats Market - Germany
- 8.4.6.1. Germany: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.6.2. Germany.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.6.3. Germany: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.7. Yoga and Exercise Mats Market - Italy
- 8.4.7.1. Italy: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.7.2. Italy.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.7.3. Italy: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.8. Yoga and Exercise Mats Market - Spain
- 8.4.8.1. Spain: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.8.2. Spain.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.8.3. Spain: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.9. Yoga and Exercise Mats Market - Netherlands
- 8.4.9.1. Netherlands: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.9.2. Netherlands.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.9.3. Netherlands: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.4.10. Yoga and Exercise Mats Market - Russia
- 8.4.10.1. Russia: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.4.10.2. Russia.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.4.10.3. Russia: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5. Yoga and Exercise Mats Market - Asia Pacific
- 8.5.1. Asia Pacific: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.2. Asia Pacific.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.3. Asia Pacific: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.4. Yoga and Exercise Mats Market - China
- 8.5.4.1. China: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.4.2. China.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.4.3. China: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.5. Yoga and Exercise Mats Market - India
- 8.5.5.1. India: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.5.2. India.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.5.3. India: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.6. Yoga and Exercise Mats Market - Malaysia
- 8.5.6.1. Malaysia: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.6.2. Malaysia.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.6.3. Malaysia: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.7. Yoga and Exercise Mats Market - Japan
- 8.5.7.1. Japan: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.7.2. Japan.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.7.3. Japan: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.8. Yoga and Exercise Mats Market - Indonesia
- 8.5.8.1. Indonesia: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.8.2. Indonesia.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.8.3. Indonesia: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.5.9. Yoga and Exercise Mats Market - South Korea
- 8.5.9.1. South Korea: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.5.9.2. South Korea.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.5.9.3. South Korea: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.6. Yoga and Exercise Mats Market - Middle East & Africa
- 8.6.1. Middle East & Africa: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.6.2. Middle East & Africa.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.6.3. Middle East & Africa: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.6.4. Yoga and Exercise Mats Market - Saudi Arabia
- 8.6.4.1. Saudi Arabia: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.6.4.2. Saudi Arabia.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.6.4.3. Saudi Arabia: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.6.5. Yoga and Exercise Mats Market - UAE
- 8.6.5.1. UAE: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.6.5.2. UAE.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.6.5.3. UAE: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.6.6. Yoga and Exercise Mats Market - Israel
- 8.6.6.1. Israel: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.6.6.2. Israel.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.6.6.3. Israel: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.6.7. Yoga and Exercise Mats Market - South Africa
- 8.6.7.1. South Africa: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.6.7.2. South Africa.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.6.7.3. South Africa: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.7. Yoga and Exercise Mats Market - Latin America
- 8.7.1. Latin America: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.7.2. Latin America.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.7.3. Latin America: Yoga and Exercise Mats Market, by End-Use 2019-2032 (USD Million)
- 8.7.4. Yoga and Exercise Mats Market - Mexico
- 8.7.4.1. Mexico: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.7.4.2. Mexico.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.7.4.3. Mexico: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.7.5. Yoga and Exercise Mats Market - Brazil
- 8.7.5.1. Brazil: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.7.5.2. Brazil.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.7.5.3. Brazil: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
- 8.7.6. Yoga and Exercise Mats Market - Argentina
- 8.7.6.1. Argentina: Yoga and Exercise Mats Market, by Material, 2019-2032 (USD Million)
- 8.7.6.2. Argentina.: Yoga and Exercise Mats Market, by Distribution Channel, 2019-2032 (USD Million)
- 8.7.6.3. Argentina: Yoga and Exercise Mats Market, by End-Use, 2019-2032 (USD Million)
9. Competitive Landscape
- 9.1. Expansion and Acquisition Analysis
- 9.1.1. Expansion
- 9.1.2. Acquisitions
- 9.2. Partnerships/Collaborations/Agreements/Exhibitions
10. Company Profiles
- 10.1. Adidas AG
- 10.1.1. Company Overview
- 10.1.2. Financial Performance
- 10.1.3. Material Benchmarking
- 10.1.4. Recent Development
- 10.2. ALO LLC
- 10.2.1. Company Overview
- 10.2.2. Financial Performance
- 10.2.3. Material Benchmarking
- 10.2.4. Recent Development
- 10.3. Barefoot Yoga Co.
- 10.3.1. Company Overview
- 10.3.2. Financial Performance
- 10.3.3. Material Benchmarking
- 10.3.4. Recent Development
- 10.4. Freedom At the Mat, Inc.
- 10.4.1. Company Overview
- 10.4.2. Financial Performance
- 10.4.3. Material Benchmarking
- 10.4.4. Recent Development
- 10.5. Gaiam
- 10.5.1. Company Overview
- 10.5.2. Financial Performance
- 10.5.3. Material Benchmarking
- 10.5.4. Recent Development
- 10.6. Hugger Mugger
- 10.6.1. Company Overview
- 10.6.2. Financial Performance
- 10.6.3. Material Benchmarking
- 10.6.4. Recent Development
- 10.7. Jade Yoga
- 10.7.1. Company Overview
- 10.7.2. Financial Performance
- 10.7.3. Material Benchmarking
- 10.7.4. Recent Development
- 10.8. Lululemon Athletica
- 10.8.1. Company Overview
- 10.8.2. Financial Performance
- 10.8.3. Material Benchmarking
- 10.8.4. Recent Development
- 10.9. Manduka
- 10.9.1. Company Overview
- 10.9.2. Financial Performance
- 10.9.3. Material Benchmarking
- 10.9.4. Recent Development
- 10.10. TEGO FIT
- 10.10.1. Company Overview
- 10.10.2. Financial Performance
- 10.10.3. Material Benchmarking
- 10.10.4. Recent Development