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封面
市场调查报告书
商品编码
1669315

市场占有率：B2B 行销自动化平台（B2B MAP）工具，全球，2023年至2028年（2 份报告合集）

Market Share: B2B Marketing Automation Platforms (B2B MAP) Tools, 2023-2028, Worldwide (Bundle of Two Reports)
出版日期: | 出版商: QKS Group | 英文 110 Pages | 商品交期: 最快1-2个工作天内

价格

市场占有率说明

QKS 集团透露，B2B 行销自动化平台（B2B MAP）市场预计到2028年将实现 12.4%的年复合成长率。

B2B 行销自动化平台（B2B MAP）可协助组织在与潜在客户帐户互动的同时简化销售週期。 B2B 行销自动化平台连结销售和行销团队，以实现更有针对性的方法，并协助协调客户参与活动。组织可以衡量其 B2B MAP 进度并确保从其行销策略中获得更高的投资报酬率。此外，可以使用针对每封电子邮件的基于触发器的规则同时处理多个帐户，有效利用资源并为组织节省时间。

市场预测

QKS 集团透露，B2B 行销自动化平台市场预计到2028年将达到 12.4%的年复合成长率。

在许多 B2B 组织日益扩大业务规模的行业中，公司已经开始采用 B2B 行销自动化平台，透过细分受众并满足他们的需求来简化业务流程。无所不在的电子邮件推广需求的不断成长，以及多个行业行动装置使用量的快速成长，是推动 B2B MAP 市场扩张的主要因素。行销自动化技术帮助企业建立有效的客户参与活动，透过消除重复性任务（如潜在客户捕获和评分、点滴活动管理、基于帐户的定位、资料同步等），腾出更多时间致力于重要方面。透过提供高度互动、经济高效且可扩展的客户资料工作流程，它使公司能够在买家生命週期的每个阶段提供非常具体的解决方案。

目录

市场占有率：

第1章 执行摘要

  • 主要调查结果
  • 关键预测
  • 主要趋势
  • 市场概况

第2章 市场概览

  • 市场定义和范围
  • 影响市场的主要因素
  • 驱动因素和限制因素

第3章 市场分析

  • 全球 B2B MAP 市场占有率分析

第4章 市场占有率分析

  • 各地区市场占有率
  • 市场占有率：全球
  • 市场占有率：美国
  • 市场占有率：加拿大
  • 市场占有率：拉丁美洲
  • 市场占有率：西欧
  • 市场占有率：中欧和东欧
  • 市场占有率：中东和非洲
  • 市场占有率：中国
  • 市场占有率：亚太地区（日本和中国除外）
  • 市场占有率：日本
  • 市场占有率：依行业
  • 市场占有率：媒体与娱乐
  • 市场占有率：零售
  • 市场占有率：BFSI
  • 市场占有率：旅游与旅馆业
  • 市场占有率：教育
  • 市场占有率：公共部门
  • 市场占有率：医疗保健与生命科学
  • 市场占有率：汽车
  • 市场占有率：食品和饮料
  • 市场占有率：依部署类型
  • 市场占有率：本地
  • 市场占有率：云端运算
  • 市场占有率：依客户类型
  • 市场占有率：中小型企业
  • 市场占有率：大公司
  • 市场占有率：企业

第5章 公司简介

  • 公司简介
  • 分析师的观点与分析

第6章 附录

  • 研究方法

市场预测：

第1章 执行摘要

  • 主要调查结果
  • 关键预测
  • 主要趋势
  • 市场概况

第2章 市场概览

  • 市场定义和范围
  • 影响市场的主要因素
  • 驱动因素和限制因素

第3章 市场分析

  • 全球 B2B MAP 市场预测分析

第4章 市场预测分析

  • 市场预测：依地区
  • 市场预测：全球
  • 市场预测：美国
  • 市场预测：加拿大
  • 市场预测：拉丁美洲
  • 市场预测：西欧
  • 市场预测：中欧与东欧
  • 市场预测：中东与非洲
  • 市场预测：中国
  • 市场预测：亚太地区（日本和中国除外）
  • 市场预测：日本
  • 市场预测：依行业
  • 市场预测：媒体与娱乐
  • 市场预测：零售
  • 市场预测：BFSI
  • 市场预测：旅游与旅馆业
  • 市场预测：教育
  • 市场预测：公共部门
  • 市场预测：医疗保健与生命科学
  • 市场预测：汽车
  • 市场预测：食品和饮料
  • 市场预测：依部署类型
  • 市场预测：本地
  • 市场预测：云端
  • 市场预测：依客户类型
  • 市场预测：中小企业
  • 市场预测：大型企业
  • 市场预测：企业

第5章 公司简介

  • 公司简介
  • 分析师的观点与分析

第6章 附录

  • 研究方法
Product Code: QKS-02934

This product includes two reports: Market Share and Market Forecast.

Market Share Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR of 12.4% by 2028.

B2B Marketing Automation Platforms support organizations in streamlining the sales cycle while engaging with potential customer accounts. It aligns sales and marketing teams for a more targeted approach and helps orchestrate customer engagement campaigns, allowing both teams to focus on revenue generation aspects rather than working on repetitive tasks such as manual follow-ups or direct calling. Organizations can measure the progress of B2B MAPs, ensuring that a higher ROI is derived from marketing strategies. Additionally, they enable the efficient usage of resources and save time for organizations, as they can reach out to multiple accounts simultaneously using the trigger-based rule on each email.

Quadrant Knowledge Solutions defines a B2B Marketing Automation Platform (MAP) as a technology solution that automates lead management and provides optimized marketing and sales solutions to drive seamless customer engagements. It assists marketing teams with lead sourcing and nurtures and aligns brands' sales offerings to lead requirements across multiple marketing channels. It automatically identifies the most engaged accounts, facilitating easy targeting, and helps organizations improve marketing and sales activities across each stage of the buying process.

Market Forecast Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR of 12.4% by 2028.

In many industry verticals wherein B2B organizations have scaled their operations, enterprises have started implementing B2B Marketing Automation Platforms to streamline their business processes by segmenting audiences and catering to their requirements. The rising demand for ubiquitous email promotions and the rapid increase of mobile device usage across multiple industries are some of the major factors driving the expansion of the B2B MAP market. Marketing automation technology is further helping organizations build effective customer engagement campaigns by eliminating repetitive tasks, such as lead capture and scoring, drip campaign management, account-based targeting, and data synching, giving them more time to focus on critical aspects. It also offers a highly interactive, cost-effective, and scalable customer data workflow, helping organizations deliver highly specific solutions across each stage of the buyer's lifecycle.

TABLE OF CONTENTS

Market Share:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global B2B MAP Market Share Analysis

Chapter 04: Market Share Analysis

  • Market Share by Region
  • Market Share Worldwide
  • Market Share USA
  • Market Share Canada
  • Market Share Latin America
  • Market Share Western Europe
  • Market Share Central & Eastern Europe
  • Market Share Middle East & Africa
  • Market Share China
  • Market Share APAC Ex Japan & China
  • Market Share Japan
  • Market Share by Industry Verticals
  • Market Share by Media & Entertainment
  • Market Share by Retail
  • Market Share by BFSI
  • Market Share by Travel & Hospitality
  • Market Share by Education
  • Market Share by Public Sector
  • Market Share by Healthcare & Life Science
  • Market Share by Automotive
  • Market Share by Food & Beverage
  • Market Share by Deployment Type
  • Market Share by Deployment Type: On prem
  • Market Share by Deployment Type: Cloud
  • Market Share by Customer Type
  • Market Share by SMB
  • Market Share by Large
  • Market Share by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies

Market Forecast:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global B2B MAP Market Forecast Analysis

Chapter 04: Market Forecast Analysis

  • Market Forecast by Region
  • Market Forecast Global
  • Market Forecast USA
  • Market Forecast Canada
  • Market Forecast Latin America
  • Market Forecast Western Europe
  • Market Forecast Central & Eastern Europe
  • Market Forecast Middle East & Africa
  • Market Forecast China
  • Market Forecast APAC Ex Japan & China
  • Market Forecast Japan
  • Market Forecast by Industry Verticals
  • Market Forecast by Media & Entertainment
  • Market Forecast by Retail
  • Market Forecast by BFSI
  • Market Forecast by Travel & Hospitality
  • Market Forecast by Education
  • Market Forecast by Public Sector
  • Market Forecast by Healthcare & Life Science
  • Market Forecast by Automotive
  • Market Forecast by Food & Beverage
  • Market Forecast by Deployment Type
  • Market Forecast by Deployment Type: On prem
  • Market Forecast Deployment Type: Cloud
  • Market Forecast by Customer Type
  • Market Forecast by SMB
  • Market Forecast by Large
  • Market Forecast by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies

LIST OF FIGURES

Market Share:

  • Fig. 1 Market Share of B2B Marketing Automation Platform (B2B MAP) Worldwide, 2023
  • Fig. 2 Market Share of B2B Marketing Automation Platform (B2B MAP) USA, 2023
  • Fig. 3 Market Share of B2B Marketing Automation Platform (B2B MAP) Canada, 2023
  • Fig. 4 Market Share of B2B Marketing Automation Platform (B2B MAP) Latin America, 2023
  • Fig. 5 Market Share of B2B Marketing Automation Platform (B2B MAP) Western Europe, 2023
  • Fig. 6 Market Share of B2B Marketing Automation Platform (B2B MAP) Central & Eastern Europe, 2023
  • Fig. 7 Market Share of B2B Marketing Automation Platform (B2B MAP) Middle East & Africa, 2023
  • Fig. 8 Market Share of B2B Marketing Automation Platform (B2B MAP) Asia excluding Japan and China, 2023
  • Fig. 9 Market Share of B2B Marketing Automation Platform (B2B MAP) Japan, 2023
  • Fig. 10 Market Share of B2B Marketing Automation Platform (B2B MAP) China, 2023
  • Fig. 11 Market Share of B2B Marketing Automation Platform (B2B MAP) IT & Telecom Industry, 2023
  • Fig. 12 Market Share of B2B Marketing Automation Platform (B2B MAP) Banking & Financial Services Industry, 2023
  • Fig. 13 Market Share of B2B Marketing Automation Platform (B2B MAP) Insurance Industry, 2023
  • Fig. 14 Market Share of B2B Marketing Automation Platform (B2B MAP) Healthcare Industry, 2023
  • Fig. 15 Market Share of B2B Marketing Automation Platform (B2B MAP) Government & Public Sector, 2023
  • Fig. 16 Market Share of B2B Marketing Automation Platform (B2B MAP) Retail & eCommerce, 2023
  • Fig. 17 Market Share of B2B Marketing Automation Platform (B2B MAP) Manufacturing, 2023
  • Fig. 18 Market Share of B2B Marketing Automation Platform (B2B MAP) Hospitality, 2023
  • Fig. 19 Market Share of B2B Marketing Automation Platform (B2B MAP) On-premises Deployment, 2023
  • Fig. 20 Market Share of B2B Marketing Automation Platform (B2B MAP) Cloud Deployment, 2023
  • Fig. 21 Market Share of B2B Marketing Automation Platform (B2B MAP) SMB Customers, 2023
  • Fig. 22 Market Share of B2B Marketing Automation Platform (B2B MAP) Large Customers, 2023
  • Fig. 23 Market Share of B2B Marketing Automation Platform (B2B MAP) Enterprise Customers, 2023

Market Forecast:

  • Fig. 1 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Worldwide, 2024-2028
  • Fig. 2 Market Forecast of B2B Marketing Automation Platform (B2B MAP) USA, 2024-2028
  • Fig. 3 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Canada, 2024-2028
  • Fig. 4 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Latin America, 2024-2028
  • Fig. 5 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Western Europe, 2024-2028
  • Fig. 6 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Central & Eastern Europe, 2024-2028
  • Fig. 7 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Middle East & Africa, 2024-2028
  • Fig. 8 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Asia excluding Japan and China, 2024-2028
  • Fig. 9 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Japan, 2024-2028
  • Fig. 10 Market Forecast of B2B Marketing Automation Platform (B2B MAP) China, 2024-2028
  • Fig. 11 Market Forecast of B2B Marketing Automation Platform (B2B MAP) IT & Telecom Industry, 2024-2028
  • Fig. 12 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Banking & Financial Services Industry, 2024-2028
  • Fig. 13 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Insurance Industry, 2024-2028
  • Fig. 14 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Healthcare Industry, 2024-2028
  • Fig. 15 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Government & Public Sector, 2024-2028
  • Fig. 16 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Retail & eCommerce, 2024-2028
  • Fig. 17 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Manufacturing, 2024-2028
  • Fig. 18 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Hospitality, 2024-2028
  • Fig. 19 Market Forecast of B2B Marketing Automation Platform (B2B MAP) On-premises Deployment, 2024-2028
  • Fig. 20 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Cloud Deployment, 2024-2028
  • Fig. 21 Market Forecast of B2B Marketing Automation Platform (B2B MAP) SMB Customers, 2024-2028
  • Fig. 22 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Large Customers, 2024-2028
  • Fig. 23 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Enterprise Customers, 2024-2028