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市场调查报告书

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1635124

大学教材现况：2024-2026 年

The State of College Course Materials 2024-2026

出版日期: 2025年01月08日 | 出版商:

SIMBA Information, Inc. | 英文 147 Pages | 商品交期: 最快1-2个工作天内

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简介目录

本报告对影响高等教育材料市场的主要趋势和课题进行了深入分析。报告发现，本科入学率增加了 3%，短期微证书的需求增加了 7.3%，反映出向以劳动力为导向的教育的转变。同时，一年级入学率下降了 5%，这引发了人们对中学教育中更广泛的人口和製度课题的担忧。

儘管学生平均每年的材料费已降至 342 美元，为 16 年来的最低水平，但学费仍然是一个重大问题。这种下降是由开放教育资源（OER）、包容性存取模式和数位优先解决方案的兴起所致。此外，人工智慧的应用正在成长，86% 的学生和 14% 的教师将人工智慧纳入学习过程。这些见解，加上对政策含义和出版商策略的分析，使得该报告对于应对快速发展的教育领域的利益相关者至关重要。

机构类型和数量
营利性私立学校的数量比非营利性学校多。
有本科一年级学生的院校
远距学习
2022 年秋季课程
联邦政府计划强制要求参加线上课程
私立教育机构的入学人数
高等教育面临压力：关闭、併购
增加本科生和研究生的入学人数
新生数量正在减少
对本科证书的兴趣仍然很高
录取学生人数：依学习领域划分
高昂的大学费用阻碍人们上大学
接近入学悬崖

第2章政策与融资

2024-2025 年大学费用
2025-2027 年大学费用
克服年薪10万美元的心理障碍
透明度法案：旨在揭示大学的真实成本
试图结束教科书自动收费
联邦政府为高等教育提供资金
要求：2023-2025
学生贷款学生贷款减免和大学负担能力投资的影响
2025 项目
国家为高等教育提供资金
学生分享
人力资源开发
技能实习生培训计划
职业、科技与成人学习

第 3 章：课程教材

教材成本
为什么学生在材料上花的钱更少了？
教科书和教材成本的影响
学生如何取得课程教材？
努力降低教材成本
对学生成功的影响教师担心教科书价格：扩大开放教育资源（OER）的占有率
联邦政府 OER 推广
国家继续支持 OER
Z 度的出现
大学教材前景
对发布者的建议

第 4 章产业趋势与创新

对高等教育的信任：目前存在严重分歧
大学重组学术课程
加速学位的出现
对 OER 的认知与使用减少
数位教科书：仍未得到教师的完全接受高等教育机构在人工智慧采用上的差异

第5章竞争格局

收购、资产剥离和融资
主要竞争对手
皮尔逊
圣智学习
麦格劳·希尔威利
未来表现
迄今为止的竞争表现

简介目录

Product Code: CURP19472180

Simba Information's The State of College Course Materials 2024-2026 provides an in-depth analysis of key trends and challenges shaping the higher education course materials market. The report highlights a 3% increase in undergraduate enrollment and a 7.3% rise in demand for short-term micro-credentials, reflecting a shift toward workforce-oriented education. At the same time, first-year enrollment has declined by 5%, raising concerns about the broader demographic and systemic challenges in postsecondary education.

Affordability remains a critical issue, with average student spending on course materials dropping to $342 annually, the lowest in 16 years. This decline is driven by widespread adoption of Open Educational Resources (OER), inclusive access models, and digital-first solutions. Additionally, the report explores the growing adoption of artificial intelligence (AI), with 86% of students integrating it into their learning processes, while faculty adoption lags at just 14%. These insights, along with analysis of policy impacts and publisher strategies, make this report essential for stakeholders navigating a rapidly evolving educational landscape.

Table of Content

EXECUTIVE SUMMARY

METHODOLOGY

CHAPTER 1: MARKET SIZE AND ENROLLMENT

INSTITUTION TYPES AND NUMBERS
Table 1-1. Number of US Title IV Postsecondary Institutions, 2023-2024 vs. 2022-2023
FOR-PROFIT PRIVATE INSTITUTIONS OUTNUMBER NON-PROFIT SCHOOLS
INSTITUTIONS WITH FIRST YEAR UNDERGRADUATES
Table 1-2. Degree-Granting Institutions with First-Year Undergraduates, 2023-2024 vs. 2022-2023, vs. 2000-2001
DISTANCE EDUCATION
Table 1-3. Number of Degree-Granting Postsecondary Institutions that Primarily Offer Online
Programs Fall 2022
FEDERAL PLAN TO REQUIRE ATTENDANCE TAKING IN ONLINE COURSES
FOR-PROFIT INSTITUTIONS ENROLLMENT
Table 1-4. Simba Information Career College Enrollment Index, 2022 & 2023
HIGHER EDUCATION UNDER PRESSURE: CLOSURES, MERGERS, AND ACQUISITIONS
Table 1-5. College Closures and Mergers: Completed in 2024 and Forthcoming
UNDERGRADUATE AND GRADUATE ENROLLMENT INCREASED
Freshmen Numbers Decline
Figure 1-1. Freshmen Enrollment Changes by Age, Fall 2023 vs. Fall 2024
Figure 1-2. Freshman Enrollment Changes by Institution Type, Fall 2023 vs. Fall 2024 (% change)
Interest in Undergraduate Certificates Remains Strong
Figure 1-3. Enrollment Changes by Credential Type, 2024 vs. 2023 (% change)
Figure 1-4. Enrollment Changes by Credential Type, Fall 2022 vs. Fall 2023 vs. Fall 2024 (% change)
Table 1-6. Enrollment Changes by Award Level and Sector, Fall 2022, Fall 2023, Fall 2024 (% change)
ENROLLMENT BY MAJOR FIELD OF STUDY
Table 1-7. Enrollment Changes in Top Ten Majors by Credential Type, Fall 2023 vs. Fall 2024
HIGH COST OF COLLEGE HINDER ENROLLMENT
APPROACHING THE ENROLLMENT CLIFF

CHAPTER 2: POLICY AND FUNDING

COST OF ATTENDING COLLEGE IN 2024-2025
Table 2-1. Undergraduate Tuition and Fees, 2023 - 2024 vs. 2024 - 2025
COST OF ATTENDING COLLEGE IN 2025-2027
Table 2-2. Cost of Attending College Estimates, 2025 - 2027
Crossing Psychological Barrier with $100K a Year Sticker Price
Transparency Bills Seek to Reveal the True Cost of College
Table 2-3. Summary of Enacted and Pending Cost Transparency Bills
Attempts to Eliminate Automatic Charges for Textbooks
FEDERAL FUNDING FOR HIGHER EDUCATION
Table 2-4. Selected Higher Education Programs in President Biden's Department of Education Budget
Request, 2023 - 2025P (million dollars)
Student Loans
Table 2-5. Average Cumulative Debt Levels in 2023 Dollars: Bachelor's Degree Recipients at Public
and Private Non-profit Four-Year Institutions, 2007-2008 to 2022-2023, Selected Years
Table 2-6. Distribution of Outstanding Federal Borrowers by Age Third Quarter FY2017, FY2020, and 2024
Table 2-7. Distribution of Outstanding Federal Loan Dollars by Borrowers Age, Third Quarter FY2017,
FY 2020, and FY 2024
Figure 2-1. Number of Federal Student Loan Borrowers in Repayment by Status, as of January 31, 2024
Impact of Student Loan Forgiveness & College Affordability Investments
Support for Historically Black Colleges and Universities
Project 2025
State Funding for Higher Education
Table 2-8. Sources of State and Local Higher Education Funding By State, FY 2023
Student Share
Table 2-9. Net Tuition as a Percentage of Total Education Revenue by State (excluding net tuition revenue used for capital debt service), Selected Years, 1980 - 2023
Workforce Development
Table 2-10. Federal Workforce Development Grants, 2024
Apprenticeships
Figure 2-2. States with the Highest Number of Active Apprentices, FY 2024 (in thousands)
Figure 2-3. Map of OA and SAA States
Career, Technical and Adult Learning

CHAPTER 3: COURSE MATERIALS

COST OF COURSEBOOK MATERIALS
Table 3-1. Average Cost of Books and Supplies for First-Year, Full-Time Undergraduates, 2022 - 2023
Table 3-2. How much do students pay for their course materials?
WHY IS STUDENT SPENDING ON COURSE MATERIALS DECLINING?
The Impact of Textbook and Courseware Costs
How Do Students Source Course Materials?
Course Materials Cost-Cutting Efforts
Figure 3-1. Cost-Cutting Measures Taken to Reduce Cost of Required Course Materials
Impact on Student Success
Figure 3-2. Impact of Cost of Course Materials on Student Academic Success
FACULTY CONCERNED BY TEXTBOOK AFFORDABILITY: THE GROWING SHARE OF OPEN EDUCATIONAL RESOURCES
Federal Governments Continue to Push OER
Table 3-3. Open Textbook Pilot Program New Awards, FY 2024
State Governments Continue to Support OER
Table 3-4. Recent State-Enacted Higher Education OER-Related Policies
THE EMERGENCE OF Z-DEGREES
Table 3-5. Selected Higher Institutions Recent and Ongoing OER Initiatives
OUTLOOK FOR COLLEGE COURSE MATERIALS
Table 3-6. Sales by Segment of Key College Course Materials, 2023 - 2026P (million dollars)
Figure 3-3. Number of High School Graduates, 2009 - 2041
Recommendations for Publishers
Figure 3-4. Digital Access Preferences

CHAPTER 4: INDUSTRY TRENDS AND INNOVATIONS

CONFIDENCE IN HIGHER EDUCATION NOW SHARPLY SPLIT
Gallup Research on Higher Institution
Figure 4-1. Gallup Poll on Confidence in US Higher Education 2015 - 2024
Figure 4-2. Gallup Research: Perceptions of Whether Higher Education Is Headed in the Right or
Wrong Direction, by Confidence in Higher Education, 2024
New American Varying Degrees 2024 Survey
Pew Research Center Study
Americans More Confident in Community Colleges
Figure 4-3. Gallup Research: Americans More Confident in Community Colleges Than Four-Year Universities, 2024
COLLEGES REORGANIZING ACADEMIC PROGRAMS
Programs Consolidation
Institutions Prioritize Online Courses Development
Colleges Expanding Micro-credentials
THE EMERGENCE OF ACCELERATED DEGREES
Faculty Interest in Affordable Access Programs Remains Strong
Inclusive and Equitable Access Programs Expanding
THE AWARENESS AND USE OF OER DWINDLING
DIGITAL TEXTBOOKS HAVE NOT FULLY WON PROFESSORS YET
HIGHER EDUCATION DIVERGED IN AI ADOPTION
Publishers Invest Heavily in AI
Students Embrace AI for Academic Support
Faculty Lags Behind Students in AI Adoption
AI Already Fuels OER Development
AI and the Copyright Legal Challenges
The Copyright Office Stand
Collective Licensing Approach

CHAPTER 5: COMPETITIVE LANDSCAPE

ACQUISITIONS, DIVESTMENT, AND FUNDING
2023 Activity
Pearson's and Wiley's Open Project Management (OPM) Divestments
Barnes & Noble Divests DSS
Pearson acquires PDRI
University of Idaho to Acquire The University of Phoenix
Clarivate Incubator
Table 5-1. Acquisitions, Divestments, and Funding for Higher Education Competitors, 2023
2024 ACTIVITY
Infrastructure Acquires Parchment and Goes Private
The Pursuit of Non-Traditional Students and Non-degree Education
Table 5-2. Acquisitions, Divestments and Funding for Higher Education Competitors, 2024
MAJOR COMPETITORS
Table 5-3. Performance of Higher Education Competitors: Total Corporate and Higher Education Segment, (million dollars)
Pearson
Table 5-4. Pearson Interactive Media Platforms
Table 5-5. Pearson Divisional Financial Results, 2023
Table 5-6. Person's AI Development & Roll Out Milestones - Summary, 2023 - 2024
Cengage Learning
Table 5-7. Cengage's Business Segments
Table 5-8. Cengage's Digital Platforms
Financial Results
Strategic Directions
Personnel Changes
Technological Advancements
McGraw Hill
Table 5-9. McGraw Hill's Digital Platforms
Financial Results
Strategic Directions
Personnel Changes
Technological Advancements
Wiley
Financial Results
Table 5-10. Wiley's Financial Performance by Segment, Financial Year 2024
Strategic Directions
Personnel Changes
Technological Advancements
FUTURE PERFORMANCE
COMPETITIVE PERFORMANCE YEAR-TO-DATE
Table 5-11. Performance and Guidance for Higher Education Competitors, 2024

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