市场调查报告书
商品编码
1412372
全球樱桃市场规模:份额、成长分析、类型、颜色 - 2023-2030 年产业预测Global Cherry Market Size, Share, Growth Analysis, By Type(Sweet and Sour), By Colour(Red and Black) - Industry Forecast 2023-2030 |
2021年全球樱桃市场规模为554.5亿美元,从2022年的596.1亿美元增长到2030年的988.9亿美元,预测期内(2023-2030年)复合年增长率为7.5%。预计将增长至美元。
消费者偏好转向新鲜甜樱桃,而不是对天气和储存条件更敏感的软、酸味品种,这是由消费者口味转向新鲜甜樱桃(例如 Cherry Grand 和 Cheerly Treat)推动的。因为对此类大而甜的进口樱桃的需求不断增加。根据联合国粮食及农业组织(FAO)统计,全球前五个鲜樱桃生产国(土耳其、美国、智利、乌兹别克和伊朗)各生产689,834吨。未来几年,这些国家预计将进口 343,190 吨、325,048.6 吨、21,600 吨和 156,134.13 吨,但面临天气和储存条件的脆弱性。健康意识的增强和冰沙等新鲜饮料的流行推动了对新鲜樱桃的需求激增。由于优质甜樱桃和新品种的种植,马赛和巴黎的樱桃平均价格上涨至3,607.94美元。儘管智利樱桃种植面积传统上每年都在增加,但美国农业部在2021-2022年创下了44,000公顷的新纪录,面临霜冻和持续干旱等挑战,产量放缓,但产量预计为395,000吨。为了保持果实的大小和质量,种植者正在调整树木修剪、增加开花和疏果等策略,从而获得更大、更高品质的果实,但每公顷产量较低。产量正在下降。
我们采用自上而下和自下而上的方法,估算并检验了全球樱桃市场规模以及其他各个相关子市场的市场规模。用于估计市场规模的调查方法包括以下详细资讯:我们透过二次研究确定了市场的主要企业,并透过初步和二次研究确定了市场占有率。整个过程包括研究主要企业的年度和财务报告以及广泛的采访,以获得执行长、副总裁、董事和行销负责人等行业领导者的重要见解。所有股份比率和细目分类均使用二手资讯确定并使用主要资讯检验。本研究涵盖的所有可能影响市场的参数都经过了详细的考虑和研究,透过初步研究检验和分析,以获得最终的定量和定性资料。
全球樱桃市场按产品、最终用户和地区细分。依产品划分,市场分为合成纤维、钢铁、棉花等。按最终用户划分,市场分为住宅、商业和工业。依地区划分,分为北美、欧洲、亚太地区、中东/非洲、拉丁美洲。
事实证明,扩大国际贸易对樱桃市场有利,尤其是北美、欧洲和智利等以樱桃生产闻名的地区。这些地区正在抓住机会向樱桃种植有限或淡季的国家出口樱桃。透过这些出口途径,樱桃生产商正在扩大其消费群,满足全球需求并推动市场成长。
樱桃需求的激增归因于创新的产品开发和有效的行销策略。引进新樱桃品种、开发樱桃产品以及透过广告、社交媒体和烹饪活动推广樱桃的努力正在提高人们的普及和消费者的兴趣。此外,创意包装解决方案(例如便携式型态)的推出,透过增加樱桃对消费者的吸引力和便利性,进一步推动市场成长。
樱桃种植的成功很大程度上取决于特定的气候条件,包括温度范围和天气模式。霜冻、冰雹、过量降雨和热浪等不利天气条件会对樱桃收成产生负面影响,导致产量下降和果实品质较差。气候变迁和不可预测的天气模式的威胁日益严重,对樱桃生产带来风险,使其更容易歉收和市场不稳定。
樱桃市场的一个显着趋势是人们越来越偏好本地品种和传家宝品种。这一趋势是由怀旧、独特风味和支持当地农业的愿望等因素所推动的。消费者欣赏这些樱桃的独特特征和区域重要性,这些樱桃通常与特定的种植区域相关,且产量有限。当地种植和自由放养的樱桃为消费者提供了与传统的联繫,并透过促进当地采购为永续性做出贡献。
Global Cherry Market size was valued at USD 55.45 billion in 2021 and is poised to grow from USD 59.61 billion in 2022 to USD 98.89 billion by 2030, at a CAGR of 7.5% during the forecast period (2023-2030).
The shift in consumer preference towards fresh sweet cherries, as opposed to softer and sour varieties susceptible to weather and storage conditions, is attributed to a growing demand for larger, sweeter, and imported cherries such as "cherry grand" and "cheery treat." The top five global producers of fresh cherries, according to the Food and Agriculture Organisation (FAO) - Turkey, the United States, Chile, Uzbekistan, and Iran - contribute 689,834 metric tonnes each. In the coming years, these countries are expected to contribute 343,190, 325,048.6, 21,600, and 156,134.13 metric tonnes, facing vulnerability to weather and storage conditions. The surge in demand for fresh cherries is fueled by increasing health consciousness and the popularity of fresh beverages like smoothies. The rise in the average price of cherries in Marseille and Paris to USD 3607.94 is attributed to the cultivation of premium-quality sweet cherries and new varieties. Despite a traditional annual increase in the Chilean cherry planting area, the USDA projects a new record of 44,000 hectares in 2021-2022, with a forecasted production of 395,000 metric tonnes, albeit with challenges like frost damage and ongoing drought impacting yields. To maintain fruit size and quality, producers are adjusting tactics, including increased tree trimming and bloom and fruit thinning, resulting in larger and higher-quality fruit but lower yields per hectare.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Cherry Market and the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to get the final quantitative and qualitative data.
Global Cherry Market is segmented on the basis of product, end user and region. By product, the market is segmented into synthetic, steel, cotton, others. By end user, market is segmented into residential, commercial, industrial. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
The expansion of international trade has proven advantageous for the cherry market, particularly in regions known for cherry production such as North America, Europe, and Chile. These regions have seized the opportunity to export cherries to nations with limited or out-of-season cherry cultivation. Through these export avenues, cherry growers have widened their consumer reach, meeting demand across various parts of the world and propelling market growth.
The surge in cherry demand can be attributed to innovative product development and effective marketing strategies. Initiatives aimed at introducing novel cherry varieties, creating cherry-based products, and promoting cherries through advertising, social media, and culinary events have generated awareness and heightened consumer interest. Additionally, the implementation of inventive packaging solutions, such as convenient grab-and-go formats, has further fueled market growth by enhancing the appeal and convenience of cherries for consumers.
The successful cultivation of cherries heavily relies on specific climate conditions, encompassing temperature ranges and weather patterns. Unfavorable weather phenomena such as frost, hail, excessive rain, or heat waves can adversely impact cherry crops, resulting in yield losses or diminished fruit quality. The increasing threat of climate change and unpredictable weather patterns pose risks to cherry production, rendering it susceptible to crop failures and destabilizing the market.
A notable trend in the cherry market is the escalating preference for local and heirloom varieties. This inclination is driven by factors such as nostalgia, unique flavors, and a desire to support local agriculture. Consumers value the distinctive characteristics and regional significance of these cherries, often associated with specific growing regions and characterized by limited production. Local and heirloom cherries provide consumers with a connection to their heritage and contribute to sustainability through the promotion of local sourcing.