市场调查报告书
商品编码
1452787
全球热昇华服装市场规模、份额、成长分析、按产品(下装、连帽衫)、按印刷技术(小幅面热压机、日历热压机)-产业预测 2024-2031Global Dye Sublimated Apparel Market Size, Share, Growth Analysis, By Product(Bottom wear, Hoodies), By Printing Technique(Small Format Heat Press, Calendar Heat Press) - Industry Forecast 2024-2031 |
2022年,全球染料昇华服饰市场规模为45.0亿美元,预计将从2023年的50.6亿美元成长到2031年的129.9亿美元,在预测期内(2024-2031年)复合年增长率为12.50%。
订製服装,包括从衬衫到连帽衫和夹克的一系列产品,越来越受到企业的欢迎,作为宣传其品牌和产品的现代方法。许多新创公司优先考虑品牌建设,为员工配备个人化 T 恤,既作为合适的服装,又作为有效的促销工具。 Swiggy、Foodpanda 和 Uber Eats 等公司策略性地将订製服装纳入其配送团队的行销策略中。这种个人化服装不仅提高了品牌知名度,而且是一种经济高效的广告方式,超越了电视广告和名人代言等传统途径。此外,在 T 恤生产中使用优质材料可确保长久的知名度,而个性化服装的趋势则由时尚部落格和 Pinterest 和 Instagram 等社交媒体平台塑造。 The Embroidered & Printed Clothing Company 等公司也利用 YouTube 等平台来展示产品发布和製造流程,从而扩大客户范围。
Global Dye Sublimated Apparel Market size was valued at USD 4.50 billion in 2022 and is poised to grow from USD 5.06 billion in 2023 to USD 12.99 billion by 2031, growing at a CAGR of 12.50% during the forecast period (2024-2031).
Tailored garments, encompassing a range from shirts to hoodies and jackets, are increasingly embraced by businesses as a contemporary method to promote their brand and products. Many startups prioritize brand establishment by outfitting their staff with personalized t-shirts, serving both as suitable attire and effective promotional tools. Companies such as Swiggy, Foodpanda, and Uber Eats strategically integrate customized clothing into their marketing strategies for their delivery teams. This personalized apparel not only boosts brand visibility but also serves as a cost-effective advertising method, surpassing traditional avenues like television ads and celebrity endorsements. Additionally, the use of high-quality materials in t-shirt production ensures prolonged visibility, while trends in personalized apparel are shaped by fashion blogs and social media platforms like Pinterest and Instagram. Platforms like YouTube are also utilized by companies such as The Embroidered & Printed Clothing Company to showcase product launches and manufacturing processes, expanding their customer reach.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dye Sublimated Apparel Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Dye Sublimated Apparel Market Segmental Analysis
The global dye sublimated apparel market is segmented on the basis of product, printing technique, region. By product, the market is segmented bottom wear, hoodies, t-shirts, others. By printing technique, the market is segmented into small format heat press, calendar heat press, flatbed heat press, 3d vacuum heat press. By distribution channel, the market is segmented into offline, online. By region, the market is segmented into North America, Europe, Latin America, Asia- Pacific, Middle East and Africa.
Drivers of the Global Dye Sublimated Apparel Market
The growing inclination among consumers for personalized clothing, motivated by the aspiration to showcase individuality, stands as a key catalyst for the dye sublimated apparel industry. Through customization, individuals are empowered to craft exclusive designs and styles that resonate with their personal tastes and preferences.
Restraints in the Global Dye Sublimated Apparel Market
Accomplishing accurate color matching proves to be a hurdle in dye sublimation, potentially resulting in variations between the end product and the desired design, thereby affecting overall quality and customer contentment.
Market Trends of the Global Dye Sublimated Apparel Market
Artistic collaborations with designers, artists, and influencers are driving the creation of exclusive, limited-edition collections of dye-sublimated apparel, tailored to specific markets and sparking increased interest and demand.