资料分析外包市场规模、份额和成长分析：按类型、组织规模、应用程式和地区划分 - 行业预测，2024-2031 年

2022年全球资料分析外包市场规模将为142.3亿美元，预测期内（2024-2031年）复合年增长率为34.1%，从2023年的190.8亿美元增长到2031年的190.8亿美元。至1995.6亿。

由于组织越来越需要利用资料的力量进行策略决策，资料分析外包的全球市场正在迅速发展和扩大。随着资料量激增和分析技术变得更加复杂，企业开始转向专业的外包供应商来有效管理其资料分析需求。对熟练资料分析师的需求推动了这一趋势。外包可以透过提供专家人才库来满足这项需求，而无需大量的内部资源。此外，采用预测分析和机器学习等先进分析技术通常需要内部无法提供的专业知识，这使得外包成为获取这些能力的有效解决方案。儘管成长，资料分析外包市场仍面临重大挑战。资料安全和隐私仍然是主要问题，并且可能使外包安排复杂化，因为保护敏感资讯需要严格的合规性和管治框架。此外，全球外包关係可能会带来文化和语言障碍等问题，影响沟通和对业务需求的准确理解。主要市场趋势包括人工智慧 (AI) 和自动化技术的集成，以简化资料处理并提高效率。我们还提供产业专用的分析，其中外包合作伙伴提供医疗保健、金融和零售等特定行业的专业知识，并提供客製化的见解和解决方案来应对特定行业的挑战。

目录

介绍

• 研究目的
• 定义
• 市场范围

调查方法

• 资讯采购
• 次要/一级资讯来源
• 市场规模预测
• 市场假设与限制

执行摘要

• 市场概况展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场动态
  • 促进因素
  • 机会
  • 抑制因素
  • 任务
• 波特的分析

主要市场考察

• 市场成功的关键因素
• 竞争程度
• 关键投资机会
• 市场魅力指数
• 生态系绘图
• 专利分析
• 价格分析
• 贸易分析
• 消费者和购买标准
• 监管分析
• 技术分析

资料分析外包市场：按类型

• 市场概况
• 概括
• 预测性的
• 规范的

资料分析外包市场：依应用分类

• 市场概况
• 销售分析
• 行销分析
• 财务和风险分析
• 供应链分析
• 其他的

资料分析外包市场：依最终用途分类

• 市场概况
• 卫生保健
• BFSI（银行、金融服务和保险）
• 零售/电子商务
• 製造业
• 通讯
• 媒体娱乐
• 其他的

各地区资料分析外包市场规模

• 市场概况
• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 英国
  • 法国
  • 义大利
  • 西班牙
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲 (MEA)
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲地区

竞争格局

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市集活动
• 主要企业市场占有率（2023年）

主要企业简介

• Accenture（Ireland）
• IBM Corporation（US）
• Capgemini（France）
• Tata Consultancy Services（India）
• Cognizant（US）
• Infosys Limited（India）
• Wipro Limited（India）
• Genpact（US）
• HCL Technologies（India）
• DXC Technology（US）
• Ernst & Young（UK）
• Deloitte（US）
• PricewaterhouseCoopers（UK）
• KPMG（Netherlands）
• NTT DATA Corporation（Japan）
• Tech Mahindra（India）
• Atos（France）
• WNS Global Services（India）
• L&T Infotech（India）
• Mu Sigma（US）

Global Data Analytics Outsourcing Market size was valued at USD 14.23 billion in 2022 and is poised to grow from USD 19.08 billion in 2023 to USD 199.56 billion by 2031, at a CAGR of 34.1% during the forecast period (2024-2031).

The Global Data Analytics Outsourcing Market is rapidly evolving and expanding, driven by the increasing need for organizations to harness the power of data for strategic decision-making. As data volumes surge and analytical methods become more sophisticated, businesses are increasingly turning to specialized outsourcing providers to manage their data analysis needs efficiently. This trend is fueled by the demand for skilled data analysts, which outsourcing addresses by offering access to a pool of expert talent without necessitating extensive internal resources. Furthermore, the adoption of advanced analytics techniques, such as predictive analytics and machine learning, often requires expertise not available within the organization, making outsourcing a viable solution for gaining these capabilities. Despite its growth, the data analytics outsourcing market faces significant challenges. Data security and privacy remain major concerns, as protecting sensitive information requires rigorous compliance and governance frameworks, which can complicate outsourcing arrangements. Additionally, global outsourcing relationships may encounter issues such as cultural and language barriers that affect communication and the accurate understanding of business requirements. Key trends in the market include the integration of artificial intelligence (AI) and automation technologies, which streamline data processing and enhance efficiency. Another trend is the rise of industry-specific analytics solutions, where outsourcing partners offer specialized expertise in sectors like healthcare, finance, and retail, providing tailored insights and solutions to address sector-specific challenges.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Data Analytics Outsourcing market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Data Analytics Outsourcing Market Segmental Analysis

Global Data Analytics Outsourcing Market is segmented based on Type, application, end user, and region. By type, the market is segmented into descriptive predictive and prescriptive. By application, the market is segmented into Sales analytics, marketing analytics, finance and risk analytics, supply chain analytics and others. By end user, the market is segmented into healthcare, BFSI (banking, financial services, and insurance), retail and e-commerce, manufacturing, telecommunications, and others. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Data Analytics Outsourcing Market

The surge in digital platforms, IoT devices, and social media has led to the generation of vast amounts of complex and unstructured data. To extract meaningful insights from this data, advanced analytics techniques are required. Outsourcing data analytics enables organizations to tap into the expertise of specialized service providers adept at managing and analyzing large datasets efficiently. For instance, a retail company that outsources its data analytics can gain valuable insights into customer behavior, preferences, and purchasing patterns by analyzing extensive transactional and demographic data. This approach allows the company to make data-driven decisions and refine its business strategies based on comprehensive analytical results.

Restraints in the Global Data Analytics Outsourcing Market

Data security and privacy are significant concerns for organizations outsourcing their data analytics operations. The process exposes sensitive business information, customer data, and intellectual property to potential risks. To address these concerns, organizations must implement strong data protection measures, secure data transfer protocols, and adhere to regulatory requirements. For example, a financial institution looking to outsource its analytics tasks must thoroughly evaluate the data security protocols of the service provider to ensure the protection of sensitive customer financial information. By doing so, the organization can safeguard its data and maintain compliance with relevant standards.

Market Trends of the Global Data Analytics Outsourcing Market

The data analytics outsourcing market is increasingly influenced by the integration of AI and automation technologies. These advancements allow outsourcing providers to automate routine tasks, streamline data processing, and boost overall operational efficiency. For example, machine learning algorithms are utilized to automate data cleaning and preprocessing, which not only speeds up the process but also enhances the accuracy of data analysis. This integration helps organizations achieve more precise insights and optimizes the efficiency of their analytics operations.

Table of Contents

Introduction

• Objectives of the Study
• Definitions
• Market Scope

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Market Overview Outlook
• Supply Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors of The Market
• Degree Of Competition
• Top Investment Pockets
• Market Attractive Index
• Ecosystem Mapping
• Patent Analysis
• Pricing Analysis
• Trade Analysis
• Consumer And Buying Criteria
• Regulatory Analysis
• Technology Analysis

Global Data Analytics Outsourcing Market by Type

• Market Overview
• Descriptive
• Predictive
• Prescriptive

Global Data Analytics Outsourcing Market by Application

• Market Overview
• Sales Analytics
• Marketing Analytics
• Finance And Risk Analytics
• Supply Chain Analytics
• Others

Global Data Analytics Outsourcing Market by End-use

• Market Overview
• Healthcare
• BFSI (Banking, Financial Services, and Insurance)
• Retail And E-commerce
• Manufacturing
• Telecommunications
• Media And Entertainment
• Others

Global Data Analytics Outsourcing Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM Corporation (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capgemini (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Consultancy Services (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cognizant (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infosys Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wipro Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genpact (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HCL Technologies (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DXC Technology (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ernst & Young (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deloitte (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PricewaterhouseCoopers (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KPMG (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NTT DATA Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tech Mahindra (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Atos (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WNS Global Services (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L&T Infotech (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mu Sigma (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments