市场调查报告书
商品编码
1605258
包装胶带印刷市场规模、份额、成长分析、按产品类型、按机制、按材料、按印刷油墨、按最终用途行业、按地区 - 行业预测,2024-2031 年Packaging Tape Printing Market Size, Share, Growth Analysis, By Product Type (Hot melt carton sealing tape, Acrylic carton sealing tape), By Mechanism, By Material, By Printing Ink, By End Use Industry, By Region - Industry Forecast 2024-2031 |
2022年全球包装胶带印刷市场规模估值为171亿美元,从2023年的182亿美元增长到2031年的284亿美元,预计在预测期内(2024-2031年)复合年增长率为5.7。 %。
全球包装胶带印刷市场是印刷包装行业的重要组成部分,近年来在蓬勃发展的电子商务和物流行业以及对定制包装解决方案的需求不断增长的推动下经历了显着增长。该市场主要集中于生产品牌包装胶带,透过确保运输过程中包装的安全性和完整性,同时提高品牌知名度,为各行业做出贡献。印有标誌和促销讯息的包装胶带不仅可以增强产品标识,而且可以作为重要的行销工具并积极塑造消费者的认知。这一增长的主要驱动因素包括由于在线零售的兴起而增加的小包裹运输量,以及消费者对永续和环保产品的偏好不断增加,对环保包装胶带的兴趣不断增加。此外,有关包装材料的严格环境法规以及需要先进的印刷技术来保持高品质和充满活力的设计也是重要的考虑因素。也就是说,永续包装解决方案的创新机会以及与电子商务和物流参与者的潜在合作伙伴关係,使製造商能够开拓新兴市场并满足动态数位零售业的需求,从而适应成长。如果相关人员有效地应对复杂性和挑战,包装胶带印刷市场将迎来光明的未来。
Global Packaging Tape Printing Market size was valued at USD 17.1 billion in 2022 and is poised to grow from USD 18.2 billion in 2023 to USD 28.4 billion by 2031, growing at a CAGR of 5.7% during the forecast period (2024-2031).
The global Packaging Tape Printing Market, a crucial segment within the printing and packaging industry, has experienced significant growth recently, fueled by the escalating demand for customized packaging solutions alongside the booming e-commerce and logistics sectors. This market primarily focuses on the production of branded packaging tapes that serve various industries by ensuring package security and integrity during transport while enhancing brand visibility. Packaging tapes printed with logos and promotional messages not only elevate product identity but also act as vital marketing tools, positively shaping consumer perceptions. A few key drivers of this growth include the increasing volume of parcel shipments prompted by the rise in online retailing and a growing consumer preference for sustainable and eco-friendly products, which has led to heightened interest in environmentally conscious packaging tapes. Furthermore, stringent environmental regulations on packaging materials and the need for advanced printing technologies to maintain high quality and vibrant designs are critical considerations. Nonetheless, opportunities abound for innovation in sustainable packaging solutions, as well as potential collaborations with e-commerce and logistics players, enabling manufacturers to tap into emerging markets and meet increasing demands in the dynamic digital retail landscape. The packaging tape printing market promises a robust future, provided stakeholders navigate the complexities and challenges effectively.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Packaging Tape Printing market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Packaging Tape Printing Market Segmental Analysis
Global Packaging Tape Printing Market is segmented by Product Type, Mechanism, Material, Printing Ink, End Use Industry and region. Based on Product Type, the market is segmented into hot melt carton sealing tape, acrylic carton sealing tape and natural rubber carton sealing tape. Based on Mechanism, the market is segmented into flexography, lithography, digital printing, screen printing, gravure and others. Based on Material, the market is segmented into polypropylene, polyvinyl chloride and others. Based on Printing Ink, the market is segmented into water-based ink, UV-curable ink and solvent-based ink. Based on End Use Industry, the market is segmented into food & beverages, consumer durables, transportation & logistics and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Driver of the Global Packaging Tape Printing Market
The rapid growth of the e-commerce sector is a key catalyst for the expansion of the global packaging tape printing market. As more consumers embrace online shopping, businesses are increasingly aware of the vital role that printed tapes play in amplifying their brand identity and delivering an unforgettable unboxing experience. Custom-branded tapes featuring logos and promotional messages contribute significantly to brand recall, serving as an effective marketing instrument throughout the shipping and handling stages. This strategic use of printed packaging not only enhances customer engagement but also strengthens brand loyalty in an increasingly competitive online marketplace.
Restraints in the Global Packaging Tape Printing Market
One of the key challenges facing the Global Packaging Tape Printing market is the cost associated with customization. Although custom packaging tapes provide various advantages, the financial burden of customization can pose a significant obstacle, particularly for small and medium-sized enterprises. The substantial initial investment required for printing equipment combined with the necessity of meeting minimum order quantities for bespoke designs can discourage budget-conscious companies from pursuing packaging tape printing options. Consequently, this cost factor can limit the adoption of customized solutions, hindering growth opportunities within the market for businesses that may otherwise benefit from tailored packaging.
Market Trends of the Global Packaging Tape Printing Market
The Global Packaging Tape Printing market is witnessing a significant shift towards sustainable and eco-friendly solutions, driven by heightened awareness of environmental issues among businesses and consumers. As the demand for packaging tapes increases, there is a growing preference for products made from recycled or biodegradable materials, alongside eco-friendly printing inks. Companies are increasingly adopting greener practices to cater to these changing consumer preferences while simultaneously aiming to reduce their carbon footprint. This trend not only fosters brand loyalty but also positions businesses as responsible players in the market, ultimately reshaping the packaging landscape towards more sustainable practices.