IT 营运分析市场规模、份额、按产品、资料来源、技术和地区分類的成长分析 - 产业预测，2024-2031 年

2022年全球IT营运分析市场规模为251亿美元，从2023年的343.1亿美元成长到2031年的4,184亿美元，在预测期间（2024-2031年）预计复合年增长率为36.70。

在巨量资料技术进步带来的资料来源和资料量的爆炸性成长推动下，在通用IT和分析业务中使用分析工具的机会正在增加。物联网主导的资料爆炸以及用于营运分析的人工智慧和机器学习的整合将进一步增强这一市场成长轨迹。 IT 营运分析 (ITOA) 在协助组织监控系统并从各种 IT 营运资料来源中获取见解、帮助使用者做出明智的决策并识别潜在威胁方面发挥关键作用。最近对来自美国、中国、德国、法国和英国等主要市场的 600 名高阶主管进行的一项调查显示，分析的重点已转向以营运为中心，而不是以消费者为中心。儘管动态IT基础设施和资源限制带来了挑战，但业务IT资料几乎涵盖所有业务维度，并从 IT 服务和应用程式产生持续输入。因此，对 IT 营运分析解决方案的需求激增，为企业提供了评估风险、影响和潜在中断的重要见解。儘管 COVID-19 大流行扰乱了全球供应链和经济稳定，但由于互联网连接能力增强、组件成本降低、连网型设备需求不断增长以及政府 IT 投资增加，ITOA 市场预计将持续增长。随着监管的放鬆和工业活动的恢復，市场将从 2022 年开始开始復苏。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特分析及影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 技术进步
• 监管环境
• 专利分析
• 案例研究

IT 营运分析市场规模：依产品及复合年增长率 (2024-2031)

• 市场概况
• 解决方案
  • 云
  • 本地
• 服务
  • 咨询
  • 系统整合与实施
  • 支援与维护

IT 营运分析市场规模：依资料来源和复合年增长率 (2024-2031)

• 市场概况
• 机器资料
• 有线资料
• 代理资料
• 综合资料
• 人类资料
• 其他的

IT 营运分析市场规模：依技术和复合年增长率 (2024-2031)

• 市场概况
• 说明分析
• 预测分析
• 指示性分析
• 诊断分析
• 其他的

IT 营运分析市场规模：按应用和复合年增长率 (2024-2031)

• 市场概况
• 日誌管理与分析
• 应用程式效能监控
• 异常检测和根本原因分析
• 网管
• IT服务管理
• 基础设施管理
• 安全和事件管理
• 其他用途

IT 营运分析市场规模：依最终用户划分及复合年增长率 (2024-2031)

• 市场概况
• BFSI
• 医疗保健和生命科学
• 零售与电子商务
• 政府和国防
• 政府和国防
• 製造ITITE
• 运输/物流
• 能源/公共产业
• 通讯
• 其他最终用户

IT 营运分析市场规模：按地区和复合年增长率 (2024-2031)

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• IBM
• Cisco
• Oracle
• OpenText
• Microsoft
• Dynatrace
• Hitachi
• Broadcom
• SolarWinds
• BMC Software
• NetApp
• Elastic
• Nexthink
• HCL Technologies
• ServiceNow
• Dell Technologies
• HPE
• Cloud Software Group
• BigPanda
• ExtraHop Networks

结论和建议

Global IT Operations Analytics Market size was valued at USD 25.1 billion in 2022 and is poised to grow from USD 34.31 billion in 2023 to USD 418.40 billion by 2031, growing at a CAGR of 36.70% during the forecast period (2024-2031).

The accessibility of analytics tools in operations for general-purpose IT and analysis is on the rise, fueled by an explosion of data sources and volumes as big data technologies advance. The growth trajectory of this market is further enhanced by the IoT-driven data surge and the integration of AI and ML for operational analytics. IT Operations Analytics (ITOA) plays a vital role in enabling organizations to monitor systems and derive insights from various IT operations data sources, helping users make informed decisions and identify potential threats. As digitization initiatives proliferate across industry sectors, operational analytics has emerged as a strategic priority, evidenced by a recent survey of 600 executives from major markets like the US, China, Germany, France, and the UK, indicating a shift in focus towards operational over consumer-centric analytics. Despite the challenges posed by a dynamic IT infrastructure and resource constraints, operational IT data encapsulates nearly all business dimensions and generates continuous input from IT services and applications. Consequently, the demand for IT operations analytics solutions has surged, empowering businesses with essential insights to assess risks, impacts, and potential outages. While the COVID-19 pandemic disrupted global supply chains and economic stability, the ITOA market is anticipated to flourish due to enhanced internet connectivity, reduced component costs, growing demand for connected devices, and increased IT investments from governments. The market is poised for recovery post-2022 as restrictions ease and industrial activities recommence.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global It Operations Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global It Operations Analytics Market Segmental Analysis

Global IT Operations Analytics Market is segmented by Offering, Data Source, Technology, Application, End User, and region. Based on Offering, the market is segmented into Solution, and Services. Based on Data Source, the market is segmented into Machine Data, Wire Data, Agent Data, Synthetic Data, and Human Data. Based on Technology, the market is segmented into Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, and Diagnostic Analytics. Based on Application, the market is segmented into Log Management & Analysis, Application Performance Monitoring, Anomaly Detection & Root Cause Analysis, Network Management, IT Service Management, Infrastructure Management, Security & Event Management, and Other Applications. Based on End User, the market is segmented into BFSI, Healthcare & Life Sciences, Retail & Ecommerce, Government & Defense, Government & Defense, Manufacturing, IT & ITEs, Transportation & Logistics, Energy & Utilities, Telecommunication, and Other End Users. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global It Operations Analytics Market

The Global IT Operations Analytics (ITOA) market is experiencing significant growth, driven by the increasing volume of operational data generated by the rapidly evolving IT landscape and the complexities of modern IT environments. Traditional data analytics methods have proven inadequate in handling this vast data, resulting in lower returns on investment. However, with the adoption of ITOA solutions, organizations can effectively analyze this operational data to generate actionable insights. These solutions enable quick identification of performance issues and facilitate cost-effective, scalable analyses across various applications. Furthermore, by leveraging real-time analysis capabilities, ITOA solutions enhance analytical outcomes, allowing organizations to address IT and cross-domain challenges more efficiently, thereby propelling market demand.

Restraints in the Global It Operations Analytics Market

Restraints in the Global IT Operations Analytics market arise from the complexities associated with modern IT architectures. Companies are increasingly adopting virtualization methods, such as cloud computing, containers, and virtual machines, to enhance the flexibility and dynamism of their IT infrastructure. As cloud-based solutions gain traction, many organizations migrate their applications to the cloud to harness the adaptability of analytics technologies in response to evolving resource needs. However, the disconnection of workflows and workloads from existing physical IT frameworks leads to a significant reduction in visibility for these organizations, complicating the identification and resolution of potential issues in their systems.

Market Trends of the Global It Operations Analytics Market

The Global IT Operations Analytics market is poised for substantial growth, driven by the surge in cloud computing utilization and the decreasing costs of data storage. As organizations increasingly adopt advanced analytics solutions to manage the vast amounts of data generated, the demand for effective IT operations analytics is intensifying. This trend is further fueled by escalating data growth rates and the integration of sophisticated call routing technologies to enhance operational efficiency. Moreover, businesses are recognizing the strategic importance of leveraging analytics to gain actionable insights, streamline processes, and improve decision-making, thus solidifying the market's upward trajectory throughout the forecast period.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies

Global IT Operations Analytics Market Size by Offering & CAGR (2024-2031)

• Market Overview
• Solution
  • Cloud
  • On-premises
• Services
  • Consulting
  • System integration & implementation
  • Support & maintenance

Global IT Operations Analytics Market Size by Data Source & CAGR (2024-2031)

• Market Overview
• Machine Data
• Wire Data
• Agent Data
• Synthetic Data
• Human Data
• Others

Global IT Operations Analytics Market Size by Technology & CAGR (2024-2031)

• Market Overview
• Descriptive Analytics
• Predictive Analytics
• Prescriptive Analytics
• Diagnostic Analytics
• Others

Global IT Operations Analytics Market Size by Application & CAGR (2024-2031)

• Market Overview
• Log Management & Analysis
• Application Performance Monitoring
• Anomaly Detection & Root Cause Analysis
• Network Management
• IT Service Management
• Infrastructure Management
• Security & Event Management
• Other Applications

Global IT Operations Analytics Market Size by End User & CAGR (2024-2031)

• Market Overview
• BFSI
• Healthcare & Life Sciences
• Retail & Ecommerce
• Government & Defense
• Government & Defense
• Manufacturing, IT & ITEs
• Transportation & Logistics
• Energy & Utilities
• Telecommunication
• Other End Users

Global IT Operations Analytics Market Size & CAGR (2024-2031)

• North America, (Offering, Data Source, Technology, Application, End User)
  • US
  • Canada
• Europe, (Offering, Data Source, Technology, Application, End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Offering, Data Source, Technology, Application, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Offering, Data Source, Technology, Application, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Offering, Data Source, Technology, Application, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• IBM
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenText
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dynatrace
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hitachi
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Broadcom
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SolarWinds
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMC Software
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NetApp
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Elastic
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nexthink
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HCL Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ServiceNow
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HPE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cloud Software Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BigPanda
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ExtraHop Networks
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation