对话系统市场规模、份额、成长分析，按组件、类型、应用、产业、地区 - 产业预测，2024-2031

2022年全球对话系统市场规模为131.3亿美元，从2023年的168亿美元增长到2031年的1211亿美元，预计在预测期内（2024-2031年）复合年增长率为28。

对话系统市场在更广泛的人工智慧领域正在经历显着成长，其特征是自然语言处理（NLP）和机器学习的进步。这些技术促进电脑和使用者之间的类人交互，并在客户支援、虚拟助理、聊天机器人、语言翻译服务等领域中得到应用。越来越多的公司利用对话系统来增强客户体验、提高沟通效率并降低营运成本，这推动了市场的成长。最近的技术进步提高了这些系统的准确性和反应能力，也刺激了采用。此外，通讯应用程式的激增以及对个人化即时互动的需求正在推动对复杂对话解决方案的需求。从地区来看，北美由于早期采用和技术创新而引领市场，而亚太地区由于其精通技术的人口和不断扩大的电子商务领域，正在成为关键参与者。随着各行各业的公司认识到对话系统的潜力并致力于提高客户参与度和业务效率，对话系统市场正在经历持续成长和创新，并日益融入数位通讯。总体而言，对话系统市场被定位为一个充满活力的细分市场，旨在实现互联数位体验的转型和广泛应用。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特分析及影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 技术进步
• 监管环境
• 案例研究

对话系统市场规模：按组件和复合年增长率（2024-2031）

• 计算平台
• 解决方案
• 服务

对话系统市场规模：按类型和复合年增长率（2024-2031）

• 语音协助
• 文字助理
• 其他的
  • 手势姿态辨识
  • 物体辨识
  • 脸部表情辨识

对话系统市场规模：依应用与复合年增长率（2024-2031）

• 记忆
• 客户支援和私人助理
• 品牌和广告
• 资料隐私和合规性
• 其他的
  • 宣传活动分析
  • 资料集中

对话系统市场规模：依产业及复合年增长率（2024-2031）

• BFSI
• 媒体和娱乐
• 零售与电子商务
• 旅行和招待
• 通讯
• 医疗保健和生命科学
• 其他的
  • 政府
  • 製造业
  • 教育
  • 活力
  • 公共事业

对话系统市场规模：依地区及复合年增长率（2024-2031）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Amazon Web Services, Inc.
• TENEO.AI
• Baidu, Inc.
• Conversica, Inc.
• Google LLC
• IBM Corporation
• Microsoft Corporation
• Oracle
• SAP SE
• Artificial Solutions
• Conversica
• Rasa
• Rulai
• Avaamo
• Kore.ai
• Pypestream
• Inbenta
• Saarthi.ai.
• Cisco Meraki
• Skillsoft

结论和建议

Global Conversational Systems Market size was valued at USD 13.13 billion in 2022 and is poised to grow from USD 16.8 billion in 2023 to USD 121.1 billion by 2031, growing at a CAGR of 28% during the forecast period (2024-2031).

The conversational systems market is experiencing significant growth within the broader artificial intelligence landscape, characterized by advancements in natural language processing (NLP) and machine learning. These technologies facilitate human-like interactions between computers and users, finding applications across customer support, virtual assistants, chatbots, and language translation services. The market's growth is spurred by businesses increasingly leveraging conversational systems to enhance customer experiences, improve communication efficiency, and lower operational costs. Enhanced accuracy and responsiveness of these systems, driven by recent technological advancements, further fuel their adoption. Additionally, the surge in messaging app usage and the demand for personalized, instant interactions are propelling the need for sophisticated conversational solutions. Regionally, North America leads the market due to its early adoption and technological innovations; however, the Asia-Pacific region is emerging as a vital player thanks to its tech-savvy demographics and expanding e-commerce sector. As organizations across various industries recognize the potential of conversational systems to engage customers and streamline operations, the market is set for sustained growth and innovation, with these solutions becoming increasingly integrated into the fabric of digital communication. Overall, the conversational systems market stands as a dynamic segment poised for transformation and wider application in our interconnected digital experiences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Conversational Systems market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Conversational Systems Market Segmental Analysis

Global Conversational Systems Market is segmented By Components, by Type, by Application, by Verticals and by Region. Based on Components, the market is segmented into Compute Platforms, Solutions, Services. Based on Type, the market is segmented into Voice Assisted, Text Assistant, Others (Gesture Recognition, Object Recognition and Expression Recognition). Based on Application, the market is segmented into Customer Support and Personal Assistant, Branding and Advertisement, Data Privacy and Compliance, Others (Campaign Analysis and Data Aggregation). Based on Verticals, the market is segmented into BFSI, Media and Entertainment, Retail and eCommerce, Travel and Hospitality, Telecom, Healthcare and Life Sciences, Others (Government, Manufacturing, Education, and Energy and Utilities). Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Conversational Systems Market

The Global Conversational Systems market is primarily driven by the escalating demand for improved customer experiences. Organizations are progressively adopting conversational systems to facilitate smooth, personalized, and instantaneous interactions with their clientele. This strategic shift aims to elevate customer satisfaction and foster brand loyalty by ensuring that customers receive timely assistance and tailored responses to their inquiries. As a result, businesses are recognizing the value of integrating these advanced technologies to streamline communication processes and meet the evolving expectations of consumers, ultimately driving growth within the conversational systems landscape.

Restraints in the Global Conversational Systems Market

The Global Conversational Systems market faces significant restraints, particularly in relation to privacy and data security concerns. As these systems rely heavily on the collection and processing of user data, there is an inherent risk regarding personal information protection. Companies must navigate the delicate balance between delivering tailored and personalized user experiences while maintaining stringent data security measures. This challenge often leads to apprehension among consumers about how their information is handled, potentially hindering market growth. Consequently, addressing these privacy issues is vital for fostering trust and encouraging broader adoption of conversational systems in various applications.

Market Trends of the Global Conversational Systems Market

The Global Conversational Systems market is witnessing a significant trend towards omnichannel integration, as businesses strive to create seamless interactions across diverse platforms such as websites, mobile applications, social media, and messaging services. This shift is driven by the necessity for consistent customer experiences that enhance engagement and satisfaction, ultimately fostering brand loyalty. Companies are leveraging advanced conversational technologies, including chatbots and AI-driven virtual assistants, to streamline communication and provide instant support. This trend not only improves operational efficiency but also aligns with the growing consumer demand for personalized and responsive interactions, positioning omnichannel strategies as a cornerstone for future growth in conversational systems.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies

Global Conversational Systems Market Size by Components & CAGR (2024-2031)

• Compute Platforms
• Solutions
• Services

Global Conversational Systems Market Size by Type & CAGR (2024-2031)

• Voice Assisted
• Text Assistant
• Others
  • Gesture Recognition
  • Object Recognition
  • Expression Recognition

Global Conversational Systems Market Size by Application & CAGR (2024-2031)

• DRAM
• Customer Support and Personal Assistant
• Branding and Advertisement
• Data Privacy and Compliance
• Others
  • Campaign Analysis
  • Data Aggregation

Global Conversational Systems Market Size by Verticals & CAGR (2024-2031)

• BFSI
• Media and Entertainment
• Retail and eCommerce
• Travel and Hospitality
• Telecom
• Healthcare and Life Sciences
• Others
  • Government
  • Manufacturing
  • Education
  • Energy
  • Utilities

Global Conversational Systems Market Size by Region & CAGR (2024-2031)

• North America, (By Components, by Type, by Application, by Verticals)
  • US
  • Canada
• Europe, (By Components, by Type, by Application, by Verticals)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (By Components, by Type, by Application, by Verticals)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (By Components, by Type, by Application, by Verticals)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (By Components, by Type, by Application, by Verticals)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Amazon Web Services, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TENEO.AI
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baidu, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conversica, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Artificial Solutions
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conversica
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rasa
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rulai
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avaamo
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kore.ai
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pypestream
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inbenta
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Saarthi.ai.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco Meraki
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Skillsoft
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation