护肤市场规模、份额、成长分析、按类型、价格分布、成分、有机、使用场合、品牌、性别、最终用户、分销渠道、地区 - 行业预测，2024~2031

2022年全球护肤市场规模将为1,358.3亿美元，从2023年的1,422.1亿美元成长到2031年的2,053.6亿美元，复合年增长率预计为4.7%。

由于消费者对外观和皮肤品质的意识不断增强以及全球消费能力的不断增强，护肤市场正在经历显着增长。主要商机在于对有机护肤品的需求迅速增长，製造商不断推出源自天然成分的创新美容产品，以吸引註重健康的消费者。这一趋势反映出人们越来越意识到与化学替代品相关的潜在副作用。个人化护肤产品也在兴起，符合消费者对客製化美容解决方案的偏好。因此，预计在接下来的预测期内，由天然成分製成的乳霜、精华液和保湿霜的需求将会增加。美国护肤市场预计将持续成长，预计明年年复合成长率将保持稳定。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特分析及影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 监管环境
• 专利分析
• 案例研究
• 客户和购买标准分析
• Start-Ups分析

护肤市场规模：按类型和复合年增长率（2024-2031）

• 市场概况
• 清洁剂
  • 洗面乳
  • 卸妆油
  • 胶束水
• 碳粉
  • 保湿爽肤水
  • 去角质爽肤水
• 保湿霜
  • 奶油
  • 洗剂
  • 凝胶
• 去角质
  • 物理去角质
  • 化学去角质剂
• 防晒油
  • 物理防晒油
  • 化学防晒油
• 美容液
  • 保湿精华液
  • 抗老精华液
  • 亮白精华液
• 面具
  • 片状面膜
  • 黏土面膜
  • 撕下面膜
• 其他的

护肤市场规模：按价格分布和复合年增长率（2024-2031）

• 市场概况
• 廉价的
• 中阶
• 优质的
• 奢华

护肤市场规模：依成分及复合年增长率（2024-2031）

• 市场概况
• 天然成分
  • 芦荟
  • 绿茶
  • 洋甘菊
• 合成成分
  • 玻尿酸
  • 视网醇
  • 胜肽

护肤市场规模：有机和复合年增长率（2024-2031）

• 市场概况
• 有机护肤品
• 非有机护肤品

护肤市场规模：依使用场合及复合年增长率（2024-2031）

• 市场概况
• 日常使用
• 特殊场合
  • 婚礼
  • 派对
• 季节性的
  • 夏天
  • 冬天

护肤市场规模：依品牌及复合年增长率（2024-2031）

• 市场概况
• 奢侈品牌
• 药局品牌专卖店
• 小众品牌

护肤市场规模：性别与复合年增长率（2024-2031）

• 市场概况
• 男性
• 女士
• 男女通用的

护肤市场规模：按最终用户和复合年增长率（2024-2031）

• 市场概况
• 成人
• 青少年
• 孩子

护肤市场规模：依通路及复合年增长率（2024-2031）

• 市场概况
• 网路零售
  • 电子商务网站
  • 品牌网站
• 线下零售
  • 超级市场
  • 专卖店
  • 百货公司

护肤市场规模及复合年增长率（2024-2031）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• L'Oreal
• Unilever
• Procter & Gamble
• Estee Lauder Companies Inc.
• Shiseido
• Beiersdorf AG
• Johnson & Johnson
• Coty Inc.
• Amorepacific Corporation
• Kao Corporation
• LVMH Moet Hennessy Louis Vuitton SE
• Colgate-Palmolive Company
• Avon Products, Inc.
• Mary Kay Inc.
• Revlon, Inc.
• Oriflame Holding AG
• Clarins Group
• Natura & Co.
• GlaxoSmithKline plc
• Henkel AG & Co. KGaA

结论和建议

Global Skincare Market size was valued at USD 135.83 billion in 2022 and is poised to grow from USD 142.21 billion in 2023 to USD 205.36 billion by 2031, growing at a CAGR of 4.7% during the forecast period (2024-2031).

The skincare market is experiencing significant growth driven by increasing consumer awareness of appearance and skin quality, along with rising global spending power. A key opportunity lies in the surge of demand for organic skincare products, as manufacturers continuously introduce innovative beauty items derived from natural ingredients to attract health-conscious consumers. This trend reflects a growing awareness of the potential side effects associated with chemical-based alternatives. Personalized skincare products are also on the rise, aligning with consumer preferences for customized beauty solutions. As a result, creams, serums, and moisturizers made from natural ingredients are anticipated to see heightened demand in the upcoming forecast period. The US skincare market is positioned for sustainable growth, with a strong compound annual growth rate (CAGR) expected in the coming year.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Skincare market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Skincare Market Segmental Analysis

Global Skincare Market is segmented by type, price range, ingredients, organic, occasion of use, brand, gender, end user, distribution channel and region. Based on type, the market is segmented into cleansers, toners, moisturizers, exfoliators, sunscreens, serums and masks. Based on price range, the market is segmented into budget, mid-range, premium and luxury. Based on ingredients, the market is segmented into natural ingredients and synthetic ingredients. Based on organic, the market is segmented into organic skincare products and non-organic skincare products. Based on occasion of use, the market is segmented into daily use, special occasions and seasonal use. Based on brand, the market is segmented into high-end brands, drugstore brands and niche brands. Based on gender, the market is segmented into men, women and unisex. Based on end user, the market is segmented into adults, teenagers and children. Based on distribution channel, the market is segmented into online retail and offline retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Skincare Market

One of the prominent drivers of the global skincare market is the growing ease of access for consumers. With rapid and affordable delivery options, luxury brands are becoming more accessible, resulting in a shift from exclusivity to convenience. Consumers increasingly rely on digital platforms during their shopping journeys, prioritizing ease of use as a critical factor. In the beauty sector, convenience encompasses user-friendly store layouts, intuitive website designs, and straightforward product trial processes. This facilitates quick access to expert advice and recommendations, ultimately streamlining the decision-making process for shoppers and enhancing their overall experience in the skincare market.

Restraints in the Global Skincare Market

One of the significant restraints in the global skincare market is the proliferation of fake and counterfeit products sold at lower prices, particularly in many emerging and underdeveloped regions. These substandard products can undermine consumer trust in genuine skincare brands and create intense competition that hampers the sales of legitimate products. The presence of such pseudo products not only poses health risks to consumers but also complicates market dynamics by blurring the lines between authentic and fraudulent goods. As a result, established brands may find it increasingly challenging to maintain their market share and uphold their reputation amidst this ongoing battle against deception.

Market Trends of the Global Skincare Market

The global skincare market is witnessing a significant trend towards the incorporation of natural ingredients in products, driven by an escalating consumer demand for organic and clean-label offerings. Manufacturers are increasingly formulating products with herbal components to address concerns over synthetic additives and potential side effects, promoting a safer and more holistic approach to skincare. This shift enhances consumer confidence and encourages higher usage rates among individuals who prioritize wellness and environmentally-friendly options. As a result, brands that emphasize transparency and sustainability in their ingredient sourcing are poised to capture a larger share of the burgeoning skincare market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis
• Startup Analysis

Global Skincare Market Size by Type & CAGR (2024-2031)

• Market Overview
• Cleansers
  • Face Wash
  • Cleansing Oils
  • Micellar Water
• Toners
  • Hydrating Toners
  • Exfoliating Toners
• Moisturizers
  • Creams
  • Lotions
  • Gels
• Exfoliators
  • Physical Exfoliators
  • Chemical Exfoliators
• Sunscreens
  • Physical Sunscreens
  • Chemical Sunscreens
• Serums
  • Hydrating Serums
  • Anti-Aging Serums
  • Brightening Serums
• Masks
  • Sheet Masks
  • Clay Masks
  • Peel-Off Masks
• Others

Global Skincare Market Size by Price Range & CAGR (2024-2031)

• Market Overview
• Budget
• Mid-Range
• Premium
• Luxury

Global Skincare Market Size by Ingredients & CAGR (2024-2031)

• Market Overview
• Natural Ingredients
  • Aloe Vera
  • Green Tea
  • Chamomile
• Synthetic Ingredients
  • Hyaluronic Acid
  • Retinol
  • Peptides

Global Skincare Market Size by Organic & CAGR (2024-2031)

• Market Overview
• Organic Skincare Products
• Non-Organic Skincare Products

Global Skincare Market Size by Occasion of Use & CAGR (2024-2031)

• Market Overview
• Daily Use
• Special Occasions
  • Weddings
  • Parties
• Seasonal Use
  • Summer
  • Winter

Global Skincare Market Size by Brand & CAGR (2024-2031)

• Market Overview
• High-End Brands
• Drugstore Brands
• Niche Brands

Global Skincare Market Size by Gender & CAGR (2024-2031)

• Market Overview
• Men
• Women
• Unisex

Global Skincare Market Size by End User & CAGR (2024-2031)

• Market Overview
• Adults
• Teenagers
• Children

Global Skincare Market Size by Distribution Channel & CAGR (2024-2031)

• Market Overview
• Online Retail
  • E-commerce Websites
  • Brand Websites
• Offline Retail
  • Supermarkets
  • Specialty Stores
  • Department Stores

Global Skincare Market Size & CAGR (2024-2031)

• North America, (Type, Price Range, Ingredients, Organic, Occasion of Use, Brand, Gender, End User, Distribution Channel)
  • US
  • Canada
• Europe, (Type, Price Range, Ingredients, Organic, Occasion of Use, Brand, Gender, End User, Distribution Channel)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Type, Price Range, Ingredients, Organic, Occasion of Use, Brand, Gender, End User, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Type, Price Range, Ingredients, Organic, Occasion of Use, Brand, Gender, End User, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Type, Price Range, Ingredients, Organic, Occasion of Use, Brand, Gender, End User, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• L'Oreal
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coty Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton SE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Holding AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clarins Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natura & Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GlaxoSmithKline plc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation