按需列印市场规模、份额、成长分析、按平台、按产品、按应用、按最终用户、按地区 - 行业预测，2024-2031 年

2022年全球按需印刷市场规模估值为61.8亿美元，从2023年的77.7亿美元增长到2031年的487.7亿美元，在预测期内（2024-2024年）预计复合年增长率为25.8% 2031年）。

由于时尚趋势的快速发展、印刷技术的进步以及大流行后购买力的增强，按需印刷（POD）市场预计将出现强劲增长。 POD 服务透过提供服装、鞋类等的可客製化设计来满足多样化的客户需求。 Shopify、Etsy 和 Amazon 等电子商务平台正在迅速扩张，鼓励企业采用 POD 技术，使他们能够在家中製造而无需持有库存。电子商务销售和智慧型手机普及率的增加进一步推动了这一成长。直接到服装方法等数位印刷创新提高了产品品质和成本效率。此外，随着消费者优先考虑永续性，POD 公司正在透过利用环保材料和工艺来应对，以满足市场对环保选择不断增长的需求。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 抑制因素和挑战
• 波特分析与影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 监管环境
• 专利分析
• 案例研究

按需列印市场规模：依平台和复合年增长率（2024-2031）

• 市场概况
• 软体
  • 独立的
  • 融合的
• 服务

按需列印市场规模：依产品及复合年增长率（2024-2031）

• 市场概况
• 服饰
  • T恤
  • 连帽衫
  • 贴身裤
• 居家装饰
  • 艺术墙
  • 软垫
  • 毯子
• 饮具
  • 马克杯
  • 瓶子
• 配件
  • 包包
  • 行动电话壳
• 其他的
  • 静止的
  • 海报

按需列印市场规模：按应用和复合年增长率（2024-2031）

• 市场概况
• 商业的
• 个人

按需列印市场规模：依最终用户和复合年增长率（2024-2031）

• 市场概况
• 个人
• 公司

按需列印市场规模：按地区和复合年增长率（2024-2031）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Printful Inc.
• Canva
• Cimpress
• CustomCat
• Gooten
• Teespring
• Zazzle
• Redbubble
• Society6
• TeePublic
• Spreadshirt
• Gelato
• Apliiq
• T-Pop
• SunFrog Solutions
• Threadless
• Bonfire
• Print Aura
• Scalable Press
• Lulu Direct

结论和建议

Global Print on Demand Market size was valued at USD 6.18 billion in 2022 and is poised to grow from USD 7.77 billion in 2023 to USD 48.77 billion by 2031, growing at a CAGR of 25.8% during the forecast period (2024-2031).

The print-on-demand (POD) market is poised for robust growth, driven by rapidly evolving fashion trends, advancements in printing technology, and increased purchasing power in the wake of the pandemic. POD services cater to diverse customer needs by offering customizable designs on apparel, shoes, and more. E-commerce platforms like Shopify, Etsy, and Amazon are expanding rapidly, prompting businesses to adopt POD technologies that enable at-home manufacturing without inventory. This growth is further fueled by rising e-commerce sales and heightened smartphone penetration. Innovations in digital printing, such as direct-to-garment methods, enhance product quality and cost-efficiency. Additionally, as consumers prioritize sustainability, POD companies are responding by utilizing eco-friendly materials and processes, aligning with the growing demand for environmentally conscious options in the market.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Print On Demand market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Print On Demand Market Segmental Analysis

Global Print on Demand Market is segmented by platform, product, application, end user and region. Based on platform, the market is segmented into software (stand-alone, integrated) and service. Based on product, the market is segmented into apparel (t-shirts, hoodies, leggings), home decor (wall art, cushions, blankets), drinkware (mugs, bottles), accessories (bags, phone cases) and others (stationery, posters). Based on application, the market is segmented into commercial and personal. Based on end user, the market is segmented into individuals and businesses. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Print On Demand Market

The Global Print On Demand (POD) market is experiencing significant growth, primarily fueled by the rapid expansion of the e-commerce industry. As online shopping continues to gain traction, consumers increasingly seek unique and customized products that POD services readily offer. This innovative approach enables businesses to provide personalized merchandise without the burden of holding extensive inventories. Furthermore, POD solutions seamlessly integrate with leading e-commerce platforms, enhancing the accessibility and convenience of creating tailored items. As a result, the convergence of rising consumer demand for distinct products and the efficiency of POD technology positions the market for sustained growth in the coming years.

Restraints in the Global Print On Demand Market

The Global Print On Demand market faces significant challenges stemming from the substantial initial setup costs required to launch a business in this sector. Entrepreneurs looking to establish a Print on Demand venture must allocate considerable financial resources toward acquiring advanced printing equipment, integrating necessary software solutions, and implementing effective inventory management systems. Such high upfront expenses can deter startups and small enterprises from entering the market, subsequently limiting competition and hindering the potential for innovation. As a result, these economic barriers may restrict market growth and reduce opportunities for new players to flourish within the Print on Demand landscape.

Market Trends of the Global Print On Demand Market

The Global Print On Demand market is experiencing a significant shift towards sustainability, driven by increasing consumer demand for eco-friendly products. Businesses are increasingly adopting sustainable materials and energy-efficient technologies to minimize their environmental footprint, thereby attracting a growing segment of environmentally conscious customers. This trend not only aligns with regulatory requirements but also enhances brand identity and customer loyalty. Companies are investing in audits, certifications, and transparent practices to substantiate their commitment to sustainability, creating a competitive edge in the market. As awareness around sustainability continues to rise, this trend is set to accelerate, paving the way for innovative, green solutions in the print on demand sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Patent Analysis
• Case Studies

Global Print on Demand Market Size by Platform & CAGR (2024-2031)

• Market Overview
• Software
  • Stand-alone
  • Integrated
• Service

Global Print on Demand Market Size by Product & CAGR (2024-2031)

• Market Overview
• Apparel
  • T-shirts
  • Hoodies
  • Leggings
• Home Decor
  • Wall Art
  • Cushions
  • Blankets
• Drinkware
  • Mugs
  • Bottles
• Accessories
  • Bags
  • Phone Cases
• Others
  • Stationery
  • Posters

Global Print on Demand Market Size by Application & CAGR (2024-2031)

• Market Overview
• Commercial
• Personal

Global Print on Demand Market Size by End User & CAGR (2024-2031)

• Market Overview
• Individuals
• Businesses

Global Print on Demand Market Size & CAGR (2024-2031)

• North America, (Platform, Product, Application, End User)
  • US
  • Canada
• Europe, (Platform, Product, Application, End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Platform, Product, Application, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Platform, Product, Application, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Platform, Product, Application, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Printful Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canva
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cimpress
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CustomCat
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gooten
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teespring
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zazzle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Redbubble
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Society6
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TeePublic
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Spreadshirt
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gelato
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Apliiq
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• T-Pop
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SunFrog Solutions
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Threadless
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bonfire
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Print Aura
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Scalable Press
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lulu Direct
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation