电热毯市场规模、份额、成长分析，按类型、尺寸、材料、分销管道、最终用户、地区 - 行业预测，2025-2032

2023年全球电热毯市场规模为11亿美元，从2024年的11.9亿美元成长到2032年的21.6亿美元，复合年增长率预计为7.8%。

全球电热毯市场的成长是由生活水准的提高和可支配收入的增加所推动的，特别是在疫情后的低收入群体中。这款电动床罩由耐用的聚酯和丙烯酸混合物製成，并配有整合式布线系统，可调节热量以增加舒适度。随着消费者选择豪华睡眠产品，需求激增，而电热毯具有缓解寒冷天气疼痛的治疗功效。儘管最初因 COVID-19 遭受挫折，包括原材料短缺和工厂关闭，但随着限制的放鬆，市场正在復苏。随着消费者偏好转向舒适和健康，电热毯行业正在不断扩张，凸显家用纺织品整合技术的显着趋势。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024）
• PESTEL分析
• 宏观经济指标
• 价值链分析
• 价格分析
• 客户和购买标准分析
• 案例研究
• 监管分析
• 原料分析

电热毯市场规模：依类型

• 市场概况
• 电动床毯
• 电热毯

电热毯市场规模：依规模划分

• 市场概况
• 单一尺寸
• 双尺寸
• 特大号

电热毯市场规模：依材料分类

• 市场概况
• 羊毛
• 棉布
• 聚酯纤维
• 丙烯酸纤维
• 其他的

电热毯市场规模：按分销管道划分

• 市场概况
• 超级市场和大卖场
• 专卖店
• 网路商店
• 其他的

电热毯市场规模：依最终用户划分

• 市场概况
• 商业的
  • 饭店
  • 医院
  • 其他的
• 住宅

电热毯市场规模

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2022-2024）

主要企业简介

• Beurer GmbH（Germany）
• Sunbeam Products Inc.（US）
• Biddeford Blankets（US）
• SoftHeat（US）
• Shavel Home Products（US）
• ElectroWarmth（US）
• Sleepwell（India）
• Morphy Richards（UK）
• Beautyrest（US）
• Therapedic（US）
• Comfort Spaces（US）
• Breville Group Limited（Australia）
• Groupe SEB（France）
• Tefal（France）
• Hamilton Beach Brands Holding Company（US）
• Newell Brands Inc.（US）

结论和建议

Global Electric Blankets Market size was valued at USD 1.1 billion in 2023 and is poised to grow from USD 1.19 billion in 2024 to USD 2.16 billion by 2032, growing at a CAGR of 7.8% during the forecast period (2025-2032).

The global electric blanket market is poised for growth, driven by rising living standards and increasing disposable incomes, particularly among lower-income families post-pandemic. These electric bedspreads, made from durable polyester and acrylic blends, feature integrated wiring systems that regulate heat for enhanced comfort. Demand is surging as consumers opt for luxurious sleep products, with electric blankets offering therapeutic benefits for pain relief during colder months. Despite initial setbacks from COVID-19, including raw material shortages and factory closures, the market is rebounding as restrictions ease. As consumer preferences shift towards comfort and wellness, the electric blanket industry is set to expand, highlighting a notable trend towards integrated technology in home textiles.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Electric Blankets market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Electric Blankets Market Segmental Analysis

Global Electric Blankets Market is segmented by Type, Size, Material, Distribution Channel, End User and region. Based on Type, the market is segmented into Electric Under Blankets and Electric Over Blankets. Based on Size, the market is segmented into Single Size, Double Size and King Size. Based on Material, the market is segmented into Wool, Cotton, Polyester, Acrylic and Others. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Specialty Stores, Online Stores and Others. Based on End User, the market is segmented into Commercial and Residential. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Electric Blankets Market

The global electric blankets market is significantly driven by their practicality and affordability, particularly in regions experiencing prolonged and harsh winter conditions. As an alternative to traditional heating methods, electric blankets offer effective warmth and comfort at a lower cost. Manufacturers are focusing on producing high-quality products, featuring well-insulated layers made from thick fleece. Innovations like portable and machine-washable options, such as Medisana's microfibre fleece blanket with four heat settings, are drawing consumer interest. Other notable products, like the Imetec 16175 and Klarstein Dr. Watson XL, showcase unique features, encouraging market expansion while enhancing energy efficiency and cost-effectiveness.

Restraints in the Global Electric Blankets Market

One of the key factors hindering the growth of the global electric blankets market is the concern surrounding safety issues. Overheating poses significant risks, especially for vulnerable populations like pregnant women, who might be adversely affected by the heat generated by these devices. Additionally, electric blankets emit low-frequency electromagnetic fields, which raise alarms about potential dangers to developing fetuses. There are ongoing concerns regarding the long-term exposure to these extremely low frequencies, as it has been linked to serious health risks, including the possible development of brain tumors in adults and an increased risk of childhood leukemia. These apprehensions may deter consumers from purchasing electric blankets.

Market Trends of the Global Electric Blankets Market

The Global Electric Blankets market is witnessing significant growth driven by consumers' increasing preference for luxurious and comfortable bedding products, alongside the ongoing trend of urbanization. This growth is further amplified by the aging population, which often seeks solutions to combat harsh winter conditions. Electric blankets provide warmth and relief for the elderly and those suffering from chronic pain conditions like arthritis, fibromyalgia, and sinus problems. Moreover, innovations such as lightweight, battery-powered models and water- and stain-resistant fabrics are enhancing product appeal and functionality, positioning electric blankets as an essential item for comfort and wellness in a rapidly evolving market landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer And Buying Criteria Analysis
• Case Studies
• Regulatory Analysis
• Raw Material Analysis

Global Electric Blankets Market Size by Type & CAGR (2025-2032)

• Market Overview
• Electric Under Blankets
• Electric Over Blankets

Global Electric Blankets Market Size by Size & CAGR (2025-2032)

• Market Overview
• Single Size
• Double Size
• King Size

Global Electric Blankets Market Size by Material & CAGR (2025-2032)

• Market Overview
• Wool
• Cotton
• Polyester
• Acrylic
• Others

Global Electric Blankets Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets and Hypermarkets
• Specialty Stores
• Online Stores
• Others

Global Electric Blankets Market Size by End User & CAGR (2025-2032)

• Market Overview
• Commercial
  • Hotels
  • Hospitals
  • Others
• Residential

Global Electric Blankets Market Size & CAGR (2025-2032)

• North America (Type, Size, Material, Distribution Channel, End User)
  • US
  • Canada
• Europe (Type, Size, Material, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Size, Material, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Size, Material, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Size, Material, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Beurer GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunbeam Products Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Biddeford Blankets (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SoftHeat (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shavel Home Products (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ElectroWarmth (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sleepwell (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Morphy Richards (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beautyrest (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Therapedic (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Comfort Spaces (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Breville Group Limited (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groupe SEB (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tefal (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hamilton Beach Brands Holding Company (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Newell Brands Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations