豪华 SUV 市场规模、份额、成长分析（按类型、燃料、车辆价格、销售管道和地区）- 2025-2032 年产业预测

豪华 SUV 市场规模预计将在 2023 年达到 79 亿美元，并从 2024 年的 87.5 亿美元增长到 2032 年的 198.8 亿美元，预测期内（2025-2032 年）的复合年增长率为 10.8%。

截至 2023 年 10 月，由于可支配收入的提高和全球富裕人口的增加，豪华 SUV 市场预计将大幅成长。创新高阶 SUV 车型的推出，加上人们对越野探险的兴趣日益浓厚，预计将进一步刺激需求。此外，向电动 SUV 的转变和对永续性的日益关注为供应商创造了新的成长机会。此外，汽车製造业的扩张和汽车销售的成长可能会对豪华 SUV 市场产生积极影响。然而，高昂的拥有成本、经济不确定性、跨界车日益激烈的竞争以及电动 SUV 基础设施的缺乏等挑战可能会阻碍高端 SUV 製造商在 2032 年以后的成长前景。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究

豪华 SUV 市场规模（按类型和复合年增长率） (2025-2032)

• 市场概况
• 袖珍的
• 中型
• 全尺寸

豪华 SUV 市场规模：以燃料和复合年增长率（2025-2032 年）

• 市场概况
• 汽油
• 柴油引擎
• 混合动力/电动

豪华 SUV 市场规模：车辆价格和复合年增长率（2025-2032 年）

• 市场概况
• 3万至6万美元
• 60,000 - 90,000 美元
• 90,000 - 120,000 美元
• 超过12万美元

豪华 SUV 市场规模（销售管道和复合年增长率） (2025-2032)

• 市场概况
• 专利权经销商
• 独立经销商

豪华 SUV 市场规模：按地区及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Mercedes-Benz（Germany）
• BMW（Germany）
• Audi（Germany）
• Porsche（Germany）
• Lexus（Japan）
• Land Rover（United Kingdom）
• Jaguar（United Kingdom）
• Volvo（Sweden）
• Lincoln（United States）
• Infiniti（Japan）
• Acura（Japan）
• Genesis（South Korea）
• Maserati（Italy）
• Bentley（United Kingdom）
• Rolls-Royce（United Kingdom）
• Lamborghini（Italy）
• Ferrari（Italy）
• Aston Martin（United Kingdom）
• Alfa Romeo（Italy）

结论和建议

Luxury SUV Market size was valued at USD 7.9 billion in 2023 and is poised to grow from USD 8.75 billion in 2024 to USD 19.88 billion by 2032, growing at a CAGR of 10.8% during the forecast period (2025-2032).

As of October 2023, the luxury SUV market is poised for significant growth driven by rising global disposable incomes and an increasing number of high net-worth individuals. The introduction of innovative luxury SUV models, coupled with a growing interest in off-road adventures, is expected to further boost demand. Additionally, the shift towards electric SUVs and a heightened focus on sustainability present new growth opportunities for vendors. Moreover, the expansion of automotive manufacturing and increased vehicle sales will positively influence the luxury SUV market. However, challenges such as high ownership costs, economic uncertainties, intense competition from crossover vehicles, and inadequate infrastructure for electric SUVs could hinder growth prospects for luxury SUV manufacturers through 2032 and beyond.

Top-down and bottom-up approaches were used to estimate and validate the size of the Luxury Suv market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Luxury Suv Market Segments Analysis

Global Luxury SUV Market is segmented by Type, Fuel, Car Price, Sales Channel and region. Based on Type, the market is segmented into Compact, Mid-size and Full-size. Based on Fuel, the market is segmented into Gasoline, Diesel and Hybrid/electric. Based on Car Price, the market is segmented into USD 30K-60K, USD 60K-90K, USD 90K-120K and Over USD 120K. Based on Sales Channel, the market is segmented into Franchised dealer and Independent dealer. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Luxury Suv Market

The global luxury SUV market is being significantly driven by the rapid increase in disposable income among consumers worldwide, enhancing their purchasing power and altering their preferences. As people enjoy greater financial freedom, affluent buyers are increasingly attracted to luxury vehicles that offer advanced features, superior performance, and a prestigious status. This growing affinity for luxury SUVs reflects a broader shift in consumer behavior, where individuals seek more than just transportation; they desire vehicles that embody sophistication and exclusivity. Consequently, the landscape of the luxury SUV market is expected to flourish in response to these evolving demands and preferences.

Restraints in the Luxury Suv Market

The luxury SUV market faces significant restraints primarily due to the high costs associated with these vehicles. Luxury SUVs, by their very nature, incorporate premium features that elevate their prices beyond those of conventional SUVs and other vehicles. In addition to the initial purchase price, the ongoing maintenance and operational expenses are considerably elevated, further discouraging potential buyers, particularly in price-sensitive markets. As a result, the financial burden associated with luxury SUVs can hinder their widespread adoption among consumers who may prioritize affordability and practicality over luxury and status. This high cost factor acts as a barrier to entry for many prospective customers.

Market Trends of the Luxury Suv Market

As of October 2023, the luxury SUV market is witnessing a significant shift towards electrification, driven by stringent emission regulations and evolving consumer preferences for sustainable vehicles. Luxury manufacturers are increasingly investing in electric and hybrid powertrains, responding to the high demand for eco-friendly options without compromising on performance or luxury. This trend not only aligns with global sustainability goals but also enhances brand appeal among eco-conscious consumers. As technological advancements continue to improve battery efficiency and charging infrastructure, the integration of electric and hybrid systems is set to redefine the luxury SUV segment, positioning it as a leader in the transition towards greener mobility solutions.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies

Global Luxury SUV Market Size by Type & CAGR (2025-2032)

• Market Overview
• Compact
• Mid-size
• Full-size

Global Luxury SUV Market Size by Fuel & CAGR (2025-2032)

• Market Overview
• Gasoline
• Diesel
• Hybrid/electric

Global Luxury SUV Market Size by Car Price & CAGR (2025-2032)

• Market Overview
• USD 30K-60K
• USD 60K-90K
• USD 90K-120K
• Over USD 120K

Global Luxury SUV Market Size by Sales Channel & CAGR (2025-2032)

• Market Overview
• Franchised dealer
• Independent dealer

Global Luxury SUV Market Size & CAGR (2025-2032)

• North America (Type, Fuel, Car Price, Sales Channel)
  • US
  • Canada
• Europe (Type, Fuel, Car Price, Sales Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Fuel, Car Price, Sales Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Fuel, Car Price, Sales Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Fuel, Car Price, Sales Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Mercedes-Benz (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Audi (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Porsche (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lexus (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Land Rover (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jaguar (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Volvo (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lincoln (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infiniti (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Acura (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genesis (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maserati (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bentley (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rolls-Royce (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lamborghini (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ferrari (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aston Martin (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alfa Romeo (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations