人造奶油市场规模、份额和成长分析（按类型、分销管道、最终用户和地区）- 2025-2032 年行业预测

2023 年全球人造奶油市场规模价值 221 亿美元，预计将从 2024 年的 227.6 亿美元成长到 2032 年的 288.4 亿美元，预测期内（2025-2032 年）的复合年增长率为 3.0%。

烘焙点心和糖果零食市场预计将在未来几年出现良好的增长，因为它对所有年龄段的人都具有广泛的吸引力。越来越注重健康的消费者被人造奶油所吸引，因为它具有降低低密度脂蛋白（LDL）水平等益处，而且它是植物性的、不含乳糖，这对乳糖不耐症患者来说是一个有吸引力的选择。随着消费模式转向更健康的替代品，特别是随着人口老化，全球对人造奶油的需求预计将大幅增加。根据联合国的数据，到 2050 年，人口老化将增加一倍。此外，该产品低脂肪、低热量和低胆固醇的特性满足了注重健康的消费者的偏好。中国和印度等市场的价格敏感性进一步推动了对人造奶油的需求，而寻求经济和永续成分的食品製造商也在采用人造奶油。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究

人造奶油市场规模（按类型和复合年增长率） （2025-2032）

• 市场概况
• 难的
• 柔软的
• 液体

人造奶油市场规模（按分销管道和复合年增长率） (2025-2032)

• 市场概况
• 超级市场/大卖场
• 专卖店
• 便利商店
• 网路零售
• 其他的

人造奶油市场规模（按最终用户和复合年增长率） (2025-2032)

• 市场概况
• 家
• HoReCa
• 产业

人造奶油市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Upfield（Netherlands）
• BRF SA（Brazil）
• Grupo Bimbo（Mexico）
• Emmi AG（Switzerland）
• Unilever（United Kingdom）
• Fjordland（Norway）
• Land O'Lakes（United States）
• Conagra Brands（United States）
• Bunge Limited（United States）
• Wilmar International（Singapore）
• NMGK Group（Russia）
• Fuji Oil Holdings（Japan）
• Mewah International（Singapore）
• Yildiz Holding（Turkey）
• Kerry Group（Ireland）
• Orkla ASA（Norway）
• AarhusKarlshamn（Sweden）
• Vandemoortele（Belgium）
• Puratos Group（Belgium）
• Cargill（United States）

结论和建议

Global Margarine Market size was valued at USD 22.1 billion in 2023 and is poised to grow from USD 22.76 billion in 2024 to USD 28.84 billion by 2032, growing at a CAGR of 3.0% during the forecast period (2025-2032).

The baked goods and confections market is poised for favorable growth in the coming years, driven by their widespread appeal across all age segments. Health-conscious consumers are increasingly drawn to margarine due to its benefits, including lower levels of low-density lipoprotein (LDL) and its plant-based, lactose-free nature, making it an appealing choice for lactose-intolerant individuals. The global demand for margarine is expected to rise significantly, particularly as the aging population, projected to double by 2050 according to the UN, shifts consumption patterns towards healthier alternatives. Additionally, the product's attributes of being low in fat, calories, and cholesterol align well with the preferences of health-oriented consumers. Price sensitivity in markets like China and India further fuels the demand for margarine, which is also being adopted by food manufacturers seeking economical and sustainable ingredients.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Margarine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Margarine Market Segments Analysis

Global Margarine Market is segmented by Type, Distribution Channel, End User and region. Based on Type, the market is segmented into Hard, Soft and Liquid. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores, Online Retails and Others. Based on End User, the market is segmented into Household Consumers, HoReCa and Industrial. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Margarine Market

The global margarine market is experiencing significant growth driven by heightened awareness of heart health and the negative impacts of trans fats. Consumers are increasingly seeking healthier margarine options, leading to a rising demand for products that feature minimal saturated fats and incorporate plant-based oils. Additionally, there is a growing interest in functional ingredients, such as omega-3 fatty acids, that enhance the nutritional profile of these spreads. As a result, individuals are prioritizing health-conscious choices when purchasing margarine, reinforcing the trend towards healthier alternatives in the market and contributing to its overall expansion.

Restraints in the Global Margarine Market

The global margarine market faces significant constraints due to its relatively high pricing compared to conventional fats like vegetable oils. This affordability issue poses challenges, especially in developing regions where cost sensitivity is a major factor in consumer purchasing decisions. In these markets, consumers often gravitate toward more budget-friendly and accessible alternatives for cooking and baking, which limits margarine's market penetration. As a result, manufacturers and marketers must navigate these economic barriers, finding ways to position margarine as a cost-effective option while appealing to the price-conscious preferences of consumers in these competitive environments.

Market Trends of the Global Margarine Market

The global margarine market is witnessing a notable trend towards healthier alternatives, driven by the increasing consumer demand for nutritious and health-conscious options. As consumers become more aware of dietary impacts, manufacturers are actively developing margarine products that are trans-fat reduced, lower in calories, and infused with plant-based ingredients. This shift is aimed at not only appealing to health-conscious individuals but also positioning margarine as a staple for everyday consumption without compromising on health. The focus on clean labels and transparent ingredient sourcing further enhances consumer trust, leading to a robust growth trajectory for healthier margarine varieties in the market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies

Global Margarine Market Size by Type & CAGR (2025-2032)

• Market Overview
• Hard
• Soft
• Liquid

Global Margarine Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retails
• Others

Global Margarine Market Size by End User & CAGR (2025-2032)

• Market Overview
• Household Consumers
• HoReCa
• Industrial

Global Margarine Market Size & CAGR (2025-2032)

• North America (Type, Distribution Channel, End User)
  • US
  • Canada
• Europe (Type, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Upfield (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BRF S.A. (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grupo Bimbo (Mexico)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emmi AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fjordland (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Land O'Lakes (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conagra Brands (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bunge Limited (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilmar International (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NMGK Group (Russia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fuji Oil Holdings (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mewah International (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yildiz Holding (Turkey)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orkla ASA (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AarhusKarlshamn (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vandemoortele (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Puratos Group (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cargill (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations