网球设备市场规模、份额和成长分析（按产品类型、分销管道和地区）- 产业预测 2025-2032

2023 年网球设备市场规模价值 50.8 亿美元，预计将从 2024 年的 53.6 亿美元成长到 2032 年的 82.2 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.5%。

随着网球日益普及以及温布顿网球公开赛和澳洲网球公开赛等大满贯赛事的推动，全球网球装备市场预计将显着成长。消费者健康意识的增强推动了人们参与网球运动，研究表明球拍运动可以帮助人们延年益寿。但昂贵的设备以及不可预测的天气和仿冒品等挑战可能会阻碍市场扩张。值得注意的趋势包括设备设计技术的兴起以及时尚与功能的融合，例如 Vogue 的独家网球系列和新运动服品牌 Rallee 的推出等合作。 ASICS 的 COURT FF 3 NOVAK 鞋等创新产品进一步彰显了市场对高性能运动装备的承诺。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 客户和购买标准分析

网球设备市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概况
• 球拍
• 球
• 衣服
• 鞋
• 包包
• 配件
• 肠道

网球设备市场规模（按分销管道和复合年增长率） (2025-2032)

• 市场概况
• 在线的
• 离线

网球设备市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Wilson Sporting Goods Company（USA）
• Babolat VS SA（France）
• HEAD Sport GmbH（Austria）
• Yonex Co., Ltd.（Japan）
• Dunlop Sports（UK）
• Prince Global Sports, LLC（USA）
• Tecnifibre（France）
• Volkl Tennis（Germany）
• Slazenger（UK）
• Gamma Sports（USA）
• Pacific Sports International（Germany）
• ProKennex（Taiwan）
• Solinco Sports（USA）
• Luxilon Industries NV（Belgium）
• Fischer Sports GmbH（Austria）
• Teloon（China）
• Li-Ning Company Limited（China）
• Lotto Sport Italia（Italy）
• Asics Corporation（Japan）
• New Balance Athletics, Inc.（USA）

结论和建议

Tennis Equipment Market size was valued at USD 5.08 billion in 2023 and is poised to grow from USD 5.36 billion in 2024 to USD 8.22 billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The global tennis equipment market is poised for significant growth, driven by the increasing popularity of tennis and a surge in sports-related activities, fueled by major Grand Slam events like Wimbledon and the Australian Open. Rising health consciousness among consumers has heightened participation in tennis, supported by research linking racquet sports to lower premature death risks. However, challenges such as unpredictable weather conditions and counterfeit products, alongside high-priced equipment, may hinder market expansion. Noteworthy trends include the rise of technology in equipment design and the blending of fashion with functionality, exemplified by collaborations like Vogue's limited tennis collection and the launch of Rallee, a new sportswear brand. Innovations such as ASICS' COURT FF 3 NOVAK shoes further underscore the market's commitment to high-performance athletic gear.

Top-down and bottom-up approaches were used to estimate and validate the size of the Tennis Equipment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Tennis Equipment Market Segments Analysis

Global Tennis Equipment Market is segmented by Product Type, Distribution Channel and region. Based on Product Type, the market is segmented into Racquets, Balls, Apparel, Shoes, Bags, Accessories and Strings. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Tennis Equipment Market

The Tennis Equipment market is being driven by the growing popularity of tennis as both a recreational and competitive activity, fueled by an increasing awareness of the importance of maintaining a healthy and active lifestyle. Educational institutions, clubs, and training academies worldwide are making concerted efforts to promote tennis as a sport suitable for all ages, motivating both adults and children to participate. Additionally, grassroots initiatives, a focus on well-being, and the numerous cardiovascular benefits associated with playing tennis are significantly boosting the demand for premium tennis equipment, ultimately expanding the market's consumer base and driving sales.

Restraints in the Tennis Equipment Market

The Tennis Equipment market faces several restraints primarily due to the high costs associated with premium products such as rackets, balls, and apparel. The steep prices of professional-grade equipment make it difficult for aspiring athletes and educational institutions to afford them, limiting access and participation in the sport. Furthermore, the elevated retail prices, driven by supply chain disruptions and rising raw material costs, deter casual and entry-level players from investing in high-quality gear. This financial barrier creates a significant challenge for the market, as it restricts growth and discourages broader engagement among potential players.

Market Trends of the Tennis Equipment Market

The Tennis Equipment market is witnessing a significant trend towards eco-friendly products, propelled by increasing consumer awareness of sustainability. Manufacturers are responding to this demand by innovating sustainable tennis gear, including biodegradable tennis balls, recycled polyester apparel, and rackets made from eco-conscious materials. Prominent brands like Wilson and Babolat are at the forefront, adopting carbon-neutral production processes to minimize their environmental footprint. As sustainability becomes a priority for consumers, the market is shifting to meet these expectations, driving growth in eco-friendly tennis equipment as players seek to align their purchases with global climate initiatives and environmentally responsible practices.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Tennis Equipment Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Racquets
• Balls
• Apparel
• Shoes
• Bags
• Accessories
• Strings

Global Tennis Equipment Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Tennis Equipment Market Size & CAGR (2025-2032)

• North America (Product Type, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Wilson Sporting Goods Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Babolat VS S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HEAD Sport GmbH (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yonex Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dunlop Sports (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Prince Global Sports, LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tecnifibre (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Volkl Tennis (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Slazenger (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gamma Sports (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pacific Sports International (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ProKennex (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Solinco Sports (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luxilon Industries NV (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fischer Sports GmbH (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teloon (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Li-Ning Company Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lotto Sport Italia (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Asics Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Balance Athletics, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations