野生动物园旅游市场规模、份额及成长分析（按类型、住宿类型、团体、预订模式和地区）－2025-2032 年产业预测

2023 年，狩猎旅游市场规模价值 321 亿美元，预计将从 2024 年的 339.6 亿美元成长到 2032 年的 533.2 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.8%。

由于部落客和社群媒体影响者的影响力日益增强，他们透过引人入胜的体验和内容吸引追踪者，因此狩猎旅游经历了显着的成长。这一趋势是由中阶和中上阶层对独特旅行体验日益增长的需求以及不断增强的消费者信心所推动的。然而，高成本、基础设施有限和安全问题等挑战可能会阻碍市场扩张。儘管如此，仍有足够的成长机会，尤其是以壮观的野生动物邂逅而闻名的非洲狩猎之旅。新进者正在透过融入当地文化元素来增强狩猎旅行体验，社群媒体也继续激发人们的兴趣。热门目的地包括非洲以及泰国、印度和巴西等热门国家，而欧洲游客主要来自英国、德国和法国。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究
• 技术进步

野生动物园旅游市场规模（按类型及复合年增长率） (2025-2032)

• 市场概览
• 探险之旅
• 私人狩猎之旅
• 其他的

野生动物园旅游市场规模（依住宿类型及复合年增长率）(2025-2032)

• 市场概览
• 游猎度假村和旅馆
• 狩猎营地
• 树屋
• 其他的

野生动物园旅游市场规模（按类别划分）及复合年增长率（2025-2032）

• 市场概览
• 朋友
• 家庭
• 夫妻
• 独奏

野生动物园旅游市场规模（按预订模式和复合年增长率） (2025-2032)

• 市场概览
• 直接预订
• 代理商和加盟商帐户
• 市集预订

野生动物园旅游市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Toyota（Japan）
• Land Rover（United Kingdom）
• Jeep（United States）
• Ford（United States）
• Nissan（Japan）
• Mercedes-Benz（Germany）
• Mitsubishi（Japan）
• Isuzu（Japan）
• Suzuki（Japan）
• Mahindra & Mahindra（India）
• Tata Motors（India）
• Volkswagen（Germany）
• Chevrolet（United States）
• Fiat（Italy）
• Renault（France）
• Peugeot（France）
• Hyundai（South Korea）
• Kia（South Korea）
• Subaru（Japan）
• GMC（United States）

结论和建议

Safari Tourism Market size was valued at USD 32.1 billion in 2023 and is poised to grow from USD 33.96 billion in 2024 to USD 53.32 billion by 2032, growing at a CAGR of 5.8% during the forecast period (2025-2032).

Safari tourism is experiencing significant growth, driven by the rising influence of bloggers and social media influencers who entice their followers with captivating experiences and content. An increasing demand for unique travel experiences, coupled with heightened spending from the middle and upper-middle classes, is propelling this trend. However, challenges such as high costs, infrastructure limitations, and security concerns may hinder market expansion. Despite this, there are ample opportunities for growth, particularly in African safaris, renowned for their stunning wildlife encounters. New market entrants are enhancing the safari experience by incorporating local cultural elements, while social media continues to amplify interest. Top destinations include Africa, alongside popular countries like Thailand, India, and Brazil, with European tourists mainly hailing from the UK, Germany, and France.

Top-down and bottom-up approaches were used to estimate and validate the size of the Safari Tourism market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Safari Tourism Market Segments Analysis

Global Safari Tourism Market is segmented by Type, Accommodation Type, Group, Booking Mode and region. Based on Type, the market is segmented into Adventure Safari, Private Safari and Others. Based on Accommodation Type, the market is segmented into Safari Resorts & Lodges, Safari Camps, Treehouses and Others. Based on Group, the market is segmented into Friends, Families, Couples and Solos. Based on Booking Mode, the market is segmented into Direct Booking, Agents And Affiliates Account and Marketplace Booking. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Safari Tourism Market

A primary catalyst for the growth of the global safari tourism market is the rising desire among travelers for unique and authentic experiences. Safari tourism offers an unparalleled chance to observe wildlife in its natural environment while also immersing oneself in the rich cultures and traditions of various destinations. Furthermore, the increasing prevalence of the middle and upper-middle-class demographic, who typically exhibit a greater willingness to allocate funds towards travel, is further propelling market growth. As the thirst for immersive and adventurous experiences continues to rise, the demand for safari tourism is anticipated to flourish over the coming years.

Restraints in the Safari Tourism Market

One major constraint facing the global safari tourism market is the considerable expense linked to safari tours, which restricts the size of the potential customer base. The high costs arise from various elements, including transportation, lodging, and required permits. Additionally, inadequate infrastructure in certain regions, characterized by subpar road networks and a scarcity of lodging options, can impede market expansion. Moreover, safety issues, such as the risk of wildlife encounters and political instability in some areas, may deter prospective travelers, further adversely affecting the growth of the safari tourism sector. Overall, these factors collectively pose significant challenges to the market.

Market Trends of the Safari Tourism Market

The global safari tourism market is witnessing a significant trend towards sustainable and responsible tourism, driven by an increasingly environmentally conscious consumer base. Travelers are actively seeking safari experiences that prioritize conservation and support local communities, pushing companies to adopt eco-friendly practices. This shift has led to enhanced offerings, including sustainable lodges, wildlife conservation programs, and initiatives that engage with indigenous cultures. Operators are also emphasizing experiential travel, blending adventure with cultural immersion, to deliver more meaningful and authentic experiences. As demand for these conscientious options grows, the industry is adapting to meet the expectations of eco-conscious travelers, ensuring a positive impact on wildlife and communities.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Safari Tourism Market Size by Type & CAGR (2025-2032)

• Market Overview
• Adventure Safari
• Private Safari
• Others

Global Safari Tourism Market Size by Accommodation Type & CAGR (2025-2032)

• Market Overview
• Safari Resorts & Lodges
• Safari Camps
• Treehouses
• Others

Global Safari Tourism Market Size by Group & CAGR (2025-2032)

• Market Overview
• Friends
• Families
• Couples
• Solos

Global Safari Tourism Market Size by Booking Mode & CAGR (2025-2032)

• Market Overview
• Direct Booking
• Agents And Affiliates Account
• Marketplace Booking

Global Safari Tourism Market Size & CAGR (2025-2032)

• North America (Type, Accommodation Type, Group, Booking Mode)
  • US
  • Canada
• Europe (Type, Accommodation Type, Group, Booking Mode)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Accommodation Type, Group, Booking Mode)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Accommodation Type, Group, Booking Mode)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Accommodation Type, Group, Booking Mode)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Toyota (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Land Rover (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jeep (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ford (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nissan (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mercedes-Benz (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mitsubishi (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Isuzu (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suzuki (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mahindra & Mahindra (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Motors (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Volkswagen (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chevrolet (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fiat (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Renault (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peugeot (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyundai (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kia (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Subaru (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GMC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations