行动化运营服务市场规模、份额及成长分析（按类型、部署、组织规模、最终用途产业和地区）－2025 年至 2032 年产业预测

预计到 2023 年，行动化运营服务市场规模将达到 326.7 亿美元，从 2024 年的 415.2 亿美元成长到 2032 年的 2827.9 亿美元，预测期内（2025-2032 年）的复合年增长率为 27.1%。

在行动技术进步和远端办公转变的推动下，全球行动化运营服务市场正在经历显着成长。智慧型手机和平板电脑等行动装置的日益普及，导致对有效行动管理解决方案的需求激增。关键驱动因素包括增强连接性的需求以及管理多样化行动生态系统的挑战。行动装置管理、应用程式管理、安全合规等领域都在蓬勃发展。云端基础的服务的出现增加了部署模型的多样性和扩充性。大型和小型企业均可从 IT、医疗保健、金融和製造等行业量身定制的解决方案中受益。虽然北美和欧洲在采用方面处于领先地位，但亚太地区代表着巨大的成长机会，因为 IBM 和 AT&T 等主要企业集中其策略性倡议来提高其竞争地位。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 监管格局

行动化运营服务市场规模（按类型）

• 市场概览
• 设备管理
  • 行动装置管理 (MDM)
  • 行动应用程式管理 (MAM)
  • 行动内容管理 (MCM)
• 应用程式管理
  • 应用程式开发和部署
  • 应用程式效能管理
  • 应用程式支援和维护
• 安全管理
  • 行动安全解决方案
  • 资料加密服务
• 身分和存取管理
  • 维护和支援
  • 技术支援服务
  • 系统更新和补丁
  • 帮助台服务

行动化运营服务市场规模（按部署）

• 市场概览
• 云
• 本地

行动化运营服务市场规模（按组织规模）

• 市场概览
• 中小型企业
• 大型企业

行动化运营服务市场规模（依最终用途产业划分）

• 市场概览
• 资讯科技和通讯
• 银行、金融服务和保险（BFSI）
• 卫生保健
• 製造业
• 零售
• 教育
• 其他最终用户产业

行动化运营服务市场规模

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• IBM Corporation（USA）
• AT&T Inc.（USA）
• Wipro Ltd.（India）
• Fujitsu Ltd.（Japan）
• Deutsche Telekom AG（Germany）
• Vodafone Group PLC（UK）
• Singtel（Singapore）
• Orange SA（France）
• Hewlett Packard Enterprise Co.（USA）
• Accenture（Ireland）
• Telefonica SA（Spain）
• PLDT Inc.（Philippines）
• Maxis Bhd（Malaysia）
• StarHub Ltd.（Singapore）
• Celcom Axiata（Malaysia）
• Kyndryl Holdings, Inc.（USA）
• Infosys Ltd.（India）
• Tech Mahindra Ltd.（India）
• Tata Consultancy Services Ltd.（India）
• Capgemini SE（France）

结论和建议

Managed Mobility Services Market size was valued at USD 32.67 billion in 2023 and is poised to grow from USD 41.52 billion in 2024 to USD 282.79 billion by 2032, growing at a CAGR of 27.1% during the forecast period (2025-2032).

The global managed mobility services market is experiencing significant growth, fueled by advancements in mobile technology and the shift towards remote work. As sectors increasingly adopt smartphones, tablets, and other mobile devices, the demand for effective mobility management solutions has surged. Key drivers include the need for improved connectivity and the challenges of managing diverse mobile ecosystems. All areas, including mobile device management, application management, and security compliance, are thriving. The emergence of cloud-based services adds versatility and scalability to deployment models. Both large enterprises and SMEs benefit from tailored solutions across industries such as IT, healthcare, finance, and manufacturing. North America and Europe lead in adoption, while Asia-Pacific presents substantial growth opportunities, with key players like IBM and AT&T focusing on strategic initiatives for competitiveness.

Top-down and bottom-up approaches were used to estimate and validate the size of the Managed Mobility Services market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Managed Mobility Services Market Segments Analysis

Global Managed Mobility Services Market is segmented by Type, Deployment, Organization Size, End-Use Industry and region. Based on Type, the market is segmented into Device Management, Application Management, Security Management and Identity and Access Management. Based on Deployment, the market is segmented into Cloud and On-Premise. Based on Organization Size, the market is segmented into Small and Medium Enterprises (SMEs) and Large Enterprises. Based on End-Use Industry, the market is segmented into IT and Telecom, Banking, Financial Services, and Insurance (BFSI), Healthcare, Manufacturing, Retail, Education and Other End-User Industries. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Managed Mobility Services Market

The evolution of 5G technology, alongside advancements in edge computing and sophisticated mobile devices, serves as a significant catalyst for the Managed Mobility Services sector. Companies are compelled to adopt cutting-edge solutions to maintain their competitive edge and effectively address the demands of a progressively digitized and mobile-centric business landscape. The integration of emerging technologies within managed mobility services enhances capabilities such as real-time data processing, improved connectivity, and superior user experiences, all of which contribute to the robust growth of this market. Consequently, organizations are prioritizing these services to adapt and thrive in a rapidly changing environment.

Restraints in the Managed Mobility Services Market

The Managed Mobility Services market faces notable challenges stemming from the intricate nature of implementing these solutions, especially within existing IT infrastructures. Organizations, particularly those reliant on legacy systems, encounter significant hurdles when attempting to integrate mobility solutions without disrupting current operational processes. The wide array of mobile devices and platforms further complicates this implementation, making it difficult to maintain consistent management practices. Additionally, employees often need substantial training, and there can be resistance to changing established routines. Consequently, while businesses recognize the benefits of managed mobility services for enhancing productivity, these integration complexities hinder the pace of adoption and deployment, underscoring the need for the market to address these challenges effectively.

Market Trends of the Managed Mobility Services Market

The Managed Mobility Services (MMS) market is witnessing a significant shift towards the adoption of the Zero Trust Security model, driven by the escalating complexity of cyber threats and the rise of remote workforces. This model eliminates reliance on traditional perimeter defenses, urging organizations to continuously verify user identities and device security status. Implementing Zero Trust principles enhances the protection of sensitive corporate data while mitigating risks associated with unauthorized access. Consequently, MMS providers are increasingly incorporating advanced security functionalities, including multi-factor authentication, continuous monitoring, and sophisticated encryption techniques, to meet evolving security demands. This transformation is positioning managed mobility services as critical components in the global security landscape, fostering an environment of resilience and trust.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape

Global Managed Mobility Services Market Size by Type & CAGR (2025-2032)

• Market Overview
• Device Management
  • Mobile Device Management (MDM)
  • Mobile Application Management (MAM)
  • Mobile Content Management (MCM)
• Application Management
  • Application Development and Deployment
  • Application Performance Management
  • Application Support and Maintenance
• Security Management
  • Mobile Security Solutions
  • Data Encryption Services
• Identity and Access Management
  • Maintenance and Support
  • Technical Support Services
  • System Updates and Patches
  • Help Desk Services

Global Managed Mobility Services Market Size by Deployment & CAGR (2025-2032)

• Market Overview
• Cloud
• On-Premise

Global Managed Mobility Services Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Small and Medium Enterprises (SMEs)
• Large Enterprises

Global Managed Mobility Services Market Size by End-Use Industry & CAGR (2025-2032)

• Market Overview
• IT and Telecom
• Banking, Financial Services, and Insurance (BFSI)
• Healthcare
• Manufacturing
• Retail
• Education
• Other End-User Industries

Global Managed Mobility Services Market Size & CAGR (2025-2032)

• North America (Type, Deployment, Organization Size, End-Use Industry)
  • US
  • Canada
• Europe (Type, Deployment, Organization Size, End-Use Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Deployment, Organization Size, End-Use Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Deployment, Organization Size, End-Use Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Deployment, Organization Size, End-Use Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• IBM Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AT&T Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wipro Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fujitsu Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deutsche Telekom AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vodafone Group PLC (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Singtel (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orange S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hewlett Packard Enterprise Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telefonica S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PLDT Inc. (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maxis Bhd (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• StarHub Ltd. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Celcom Axiata (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kyndryl Holdings, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infosys Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tech Mahindra Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Consultancy Services Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capgemini SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations