笔记型电脑便携包市场规模、份额及成长分析（按产品、通路和地区）－2025-2032 年产业预测

2023 年全球笔记型电脑手提箱市场规模为 17 亿美元，预计将从 2024 年的 18.2 亿美元成长到 2032 年的 30.7 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.8%。

由于笔记型电脑在个人、教育和商业应用中的使用日益增多，全球笔记型电脑便携包市场正在经历强劲增长。随着远距工作和线上学习的兴起，消费者越来越重视轻巧、便捷的笔记型电脑保护解决方案。设备配件个性化的趋势推动了对时尚、独特的外壳的需求，这些外壳不仅具有功能性，而且还能反映个人的时尚偏好。同时，商务旅行者和学生数量的增加也使得针对频繁旅行而设计的耐用保护套的需求日益增长。市场上的创新，例如新秀丽的环保选择、Targus 为混合工作者提供的人体工学设计以及 SwissGear 的防水和抗菌产品，都体现了对品质、功能和永续性的承诺，并满足了多样化的消费者需求。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究分析
• 客户和购买标准分析

笔记型电脑便携包市场规模（依产品划分）及复合年增长率（2025-2032）

• 市场概览
• 背包
• 邮差包
• 袖袋
• 公事包
• 带滚轮的箱子

笔记型电脑便携包市场规模（依分销管道划分）及复合年增长率（2025-2032）

• 市场概览
• 在线的
• 离线

笔记型电脑便携包市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Lenovo Group Limited（China）
• Dell Technologies Inc.（United States）
• HP Inc.（United States）
• ASUS Tek Computer Inc.（Taiwan）
• SwissGear（Switzerland）
• Case Logic（The Thule Group）（Sweden）
• Everki USA Inc.（United States）
• Moshi（Aevoe Group Ltd.）（United States）
• STM Goods（Australia）
• AmazonBasics（Amazon.com, Inc.）（United States）

结论和建议

Global Laptop Carry Case Market size was valued at USD 1.7 billion in 2023 and is poised to grow from USD 1.82 billion in 2024 to USD 3.07 billion by 2032, growing at a CAGR of 6.8% during the forecast period (2025-2032).

The global laptop carry case market is experiencing significant growth driven by the increasing use of laptops across individual, educational, and business sectors. As remote work and online learning gain momentum, consumers are prioritizing lightweight and convenient solutions for laptop protection. The trend towards personalization in device accessories is prompting demand for stylish, unique cases that reflect individual fashion preferences, extending beyond mere functionality. Alongside this, the rise in business travelers and students is fueling the need for durable, protective cases designed for frequent mobility. Innovations within the market, such as environmentally friendly options from Samsonite, ergonomic designs from Targus for hybrid workers, and waterproof, antibacterial offerings from SwissGear, showcase a commitment to quality, functionality, and sustainability, addressing diverse consumer needs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Laptop Carry Case market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Laptop Carry Case Market Segments Analysis

Global Laptop Carry Case Market is segmented by Product, Distribution Channel and region. Based on Product, the market is segmented into Backpack, Messenger Bags, Sleeves, Briefcase and Rollers. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Laptop Carry Case Market

A significant factor propelling the global laptop carry case market is the rising usage of computers across households, businesses, and educational institutions. The shift towards remote work, online learning, and hybrid work arrangements has heightened the demand for secure and dependable carry bags. Today, consumers are seeking laptop bags that prioritize safety, mobility, lightweight design, and aesthetic appeal. This growing preference for functional and stylish protective solutions for laptops is fueling the expansion of the industry, as individuals increasingly require reliable and versatile bags to accommodate their diverse needs in an evolving technological landscape.

Restraints in the Global Laptop Carry Case Market

The Global Laptop Carry Case market faces significant challenges due to the prevalence of low-cost and counterfeit carry cases that are widely available. These inferior products often compromise on essential aspects such as design, security, and durability, leading to consumer dissatisfaction. As a result, established brands struggle to maintain their sales and reputation amidst the onslaught of unbranded or subpar options. Additionally, the presence of counterfeit items erodes customer trust, making it increasingly difficult for reputable manufacturers to differentiate themselves in a competitive landscape. Consequently, these market restraints hinder growth and innovation within the sector.

Market Trends of the Global Laptop Carry Case Market

The Global Laptop Carry Case market is experiencing a significant trend towards environmentally friendly and sustainable options, as consumers increasingly prioritize eco-conscious products. This shift is driving demand for laptop bags crafted from recycled plastics, vegan leather, and biodegradable materials. Businesses are responding by launching green product lines to tap into this burgeoning demographic. Heightened awareness of corporate social responsibility and compliance with evolving government regulations on sustainability are propelling investments in greener manufacturing practices. As a result, eco-friendly laptop carry bags are emerging as a leading market trend, reflecting a collective commitment to reducing environmental impact while meeting consumer expectations for quality and style.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Study Analysis
• Customer And Buying Criteria Analysis

Global Laptop Carry Case Market Size by Product & CAGR (2025-2032)

• Market Overview
• Backpack
• Messenger Bags
• Sleeves
• Briefcase
• Rollers

Global Laptop Carry Case Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Laptop Carry Case Market Size & CAGR (2025-2032)

• North America (Product, Distribution Channel)
  • US
  • Canada
• Europe (Product, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Lenovo Group Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell Technologies Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HP Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ASUS Tek Computer Inc. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SwissGear (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Case Logic (The Thule Group) (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Everki USA Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Moshi (Aevoe Group Ltd.) (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• STM Goods (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AmazonBasics (Amazon.com, Inc.) (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations