WaaS（Wi-Fi 即服务）市场规模、份额、成长分析、按解决方案、按服务、按位置类型、按组织规模、按行业垂直、按地区 - 2025 年至 2032 年行业预测

预计 2023 年 Wi-Fi 即服务 (WaaS) 市场规模将达到 71.7 亿美元，从 2024 年的 87.1 亿美元增长到 2032 年的 413.7 亿美元，预测期内（2025-2032 年）的复合年增长率为 21.5%。

Wi-Fi 即服务 (WaaS) 市场因其经济实惠和可扩展性而经历显着增长，尤其对寻求高效网路解决方案的企业具有吸引力。对高速网路的需求不断增长以及对空气间隙服务和云端管理 Wi-Fi 系统的日益增长的偏好正在加速 WaaS 的采用。包括 BFSI、製造业、零售业和运输业在内的多个行业正在积极采用公共 Wi-Fi 网络，推动 WaaS 的发展。企业可从用于即时监控、安全性和 BYOD 计划的经济高效的託管解决方案中受益。 WaaS 提供强大的基础架构、软体和託管服务，以有效管理网路连线需求，同时确保跨多个位置的安全无线存取。这一趋势凸显了企业向数位转型的持续转变。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 技术分析

WaaS（Wi-Fi 即服务）市场规模（按解决方案和复合年增长率）（2025-2032）

• 市场概览
• 网路基地台
• WLAN控制器

WaaS（Wi-Fi 即服务）市场规模（按服务划分）及复合年增长率（2025-2032 年）

• 市场概览
• 专业服务
  • 建议和实施
  • 支援和维护
  • 训练
• 託管服务

按地点类型和复合年增长率分類的 WaaS（Wi-Fi 即服务）市场规模（2025-2032 年）

• 市场概览
• 室内的
• 户外的

WaaS（Wi-Fi 即服务）市场规模：依组织规模和复合年增长率（2025-2032 年）

• 市场概览
• 大公司
• 小型企业

按产业分類的 WaaS（Wi-Fi 即服务）市场规模及复合年增长率（2025-2032 年）

• 市场概览
• 教育
• 零售
• 旅游与饭店
• 医疗保健和生命科学
• 製造业
• 银行、金融服务和保险
• 服务供应商
• 运输/物流
• 政府和公共部门
• 其他垂直

WaaS（Wi-Fi 即服务）市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

    主要企业简介

    • 思科系统（美国）
    • HPE (阿鲁巴) (美国)
    • 康普（美国）
    • 瞻博网路（美国）
    • 爱立信（瑞典）
    • 华为技术有限公司（中国）
    • Extreme Networks（美国）
    • Fortinet（美国）
    • 阿尔卡特朗讯企业（法国）
    • TP-Link (中国)
    • 博通（美国）
    • 康卡斯特商业（美国）
    • 沃达丰（英国）
    • 澳洲电信（Telstra）
    • 富士通（日本）
    • AT&T1（美国）
    • Ubiquiti公司（美国）
    • D-Link（台湾）
    • Orange Business Services（法国）
    • 新加坡电信（新加坡）

结论和建议

Wi-Fi as a Service Market size was valued at USD 7.17 billion in 2023 and is poised to grow from USD 8.71 billion in 2024 to USD 41.37 billion by 2032, growing at a CAGR of 21.5% during the forecast period (2025-2032).

The market for Wi-Fi as a Service (WaaS) is experiencing significant growth, driven by its affordability and scalability, appealing particularly to businesses seeking efficient networking solutions. As demand for high-speed network coverage increases, WaaS adoption is further fueled by rising preferences for air-gapped services and cloud-managed Wi-Fi systems. Multiple sectors, including BFSI, manufacturing, retail, and transportation, are actively deploying public Wi-Fi networks, enhancing WaaS growth. Organizations benefit from cost-effective, managed solutions that offer real-time monitoring, security, and the ability to navigate through BYOD policies. WaaS provides robust infrastructure, software, and managed services, ensuring secure wireless access across various locations while efficiently managing network connectivity needs. This trend underscores the ongoing shift towards digital transformation in enterprises.

Top-down and bottom-up approaches were used to estimate and validate the size of the Wi-Fi as a Service market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Wi-Fi as a Service Market Segments Analysis

Global Wi-Fi as a Service Market is segmented by Solution, Service, Location Type, Organization Size, Vertical and region. Based on Solution, the market is segmented into Access Points and WLAN Controllers. Based on Service, the market is segmented into Professional Services and Managed Services. Based on Location Type, the market is segmented into Indoor and Outdoor. Based on Organization Size, the market is segmented into Large Enterprises and Small and Medium-Sized Enterprises. Based on Vertical, the market is segmented into Education, Retail, Travel and Hospitality, Healthcare and Life Sciences, Manufacturing, Banking, Financial Services, and Insurance, Service Providers, Transportation and Logistics, Government and Public Sector and Other Vertical. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Wi-Fi as a Service Market

A significant factor propelling the expansion of the Wi-Fi as a Service (WaaS) market is the escalating need for extensive and high-speed network coverage. Organizations across diverse sectors are striving for dependable and rapid wireless connectivity to enhance their operations. As cloud-managed Wi-Fi services gain traction and the necessity for uninterrupted connectivity intensifies in our increasingly digital world, the demand for WaaS solutions continues to grow. This evolving landscape compels WaaS providers to deliver scalable, secure, and cost-efficient Wi-Fi services that cater to the rising expectations of the market, further driving the sector's development.

Restraints in the Wi-Fi as a Service Market

While the Wi-Fi as a Service (WaaS) market presents considerable growth opportunities, it encounters several obstacles that could hinder its advancement. A primary concern revolves around data security and privacy, as organizations are apprehensive about storing sensitive information in the cloud and utilizing wireless networks, which increases vulnerability to cyber threats and data breaches. Moreover, the intricate landscape of regulatory compliance and legalities regarding data protection adds another layer of complexity that could obstruct market expansion. To address these challenges effectively, WaaS providers need to implement strong security protocols, ensure compliance with regulations, and adopt transparent practices for data management and handling.

Market Trends of the Wi-Fi as a Service Market

The Wi-Fi as a Service (WaaS) market is experiencing a significant trend towards the adoption of cloud-managed Wi-Fi solutions. Organizations are increasingly favoring these cloud-based services for their inherent flexibility, scalability, and streamlined management capabilities. This trend is fueled by the demand for simplified network administration and cost-effective solutions that can quickly adapt to dynamic business needs. Cloud-managed WaaS allows businesses to centrally monitor and control their wireless networks, ensuring seamless connectivity while enhancing security and reliability. As more enterprises embrace digital transformation, cloud-managed WaaS emerges as a vital component for maintaining efficient and secure wireless connectivity in an evolving technological landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis

Global Wi-Fi as a Service Market Size by Solution & CAGR (2025-2032)

• Market Overview
• Access Points
• WLAN Controllers

Global Wi-Fi as a Service Market Size by Service & CAGR (2025-2032)

• Market Overview
• Professional Services
  • Advisory and Implementation
  • Support and Maintenance
  • Training
• Managed Services

Global Wi-Fi as a Service Market Size by Location Type & CAGR (2025-2032)

• Market Overview
• Indoor
• Outdoor

Global Wi-Fi as a Service Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Large Enterprises
• Small and Medium-Sized Enterprises

Global Wi-Fi as a Service Market Size by Vertical & CAGR (2025-2032)

• Market Overview
• Education
• Retail
• Travel and Hospitality
• Healthcare and Life Sciences
• Manufacturing
• Banking, Financial Services, and Insurance
• Service Providers
• Transportation and Logistics
• Government and Public Sector
• Other Vertical

Global Wi-Fi as a Service Market Size & CAGR (2025-2032)

• North America (Solution, Service, Location Type, Organization Size, Vertical)
  • US
  • Canada
• Europe (Solution, Service, Location Type, Organization Size, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Solution, Service, Location Type, Organization Size, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Solution, Service, Location Type, Organization Size, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Solution, Service, Location Type, Organization Size, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Cisco Systems (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HPE (Aruba) (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CommScope (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Juniper Networks (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ericsson (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei Technologies (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Extreme Networks (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fortinet (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alcatel-Lucent Enterprise (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TP-Link (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Broadcom (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Comcast Business (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vodafone (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telstra (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fujitsu (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AT&T1 (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ubiquiti Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• D-Link (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orange Business Services (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Singtel (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations