墨西哥玉米片市场规模、份额、成长分析（按产品、类型、分销管道和地区）—2025-2032 年产业预测

2023 年墨西哥玉米片市场规模价值 281 亿美元，预计将从 2024 年的 297.3 亿美元成长到 2032 年的 466.7 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.8%。

墨西哥玉米片市场正在蓬勃发展，这得益于消费者健康意识的增强以及对低脂、有机和无麸质等更健康零食的需求激增。这一趋势促使品牌透过使用替代谷物和提高营养价值来创新其产品配方，以吸引註重健康的消费者。不断演变的便利性和偏好偏好进一步加强了墨西哥玉米片作为流行零食选择的地位，扩大了其烹饪应用和风味范围。随着优质化的持续，各公司正在推出迎合美食偏好的手工产品。此外，包括直接面向消费者模式在内的电子商务的成长凸显了购物行为的显着变化，预计这将在未来几年推动市场强劲扩张和製造业永续性的融合。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究

墨西哥玉米片市场规模（按产品和复合年增长率） (2025-2032)

• 市场概览
• 有机的
• 传统的

墨西哥玉米片市场规模（按类型及复合年增长率）（2025-2032）

• 市场概览
• 烤
• 炒

墨西哥玉米片市场规模（依通路划分）及复合年增长率（2025-2032）

• 市场概览
• 在线的
• 离线

墨西哥玉米片市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• PepsiCo（Frito-Lay）（USA）
• Mondelez International（Ritz）（USA）
• Grupo Bimbo（Barcel）（Mexico）
• Campbell Soup Company（Cape Cod）（USA）
• General Mills（Old El Paso）（USA）
• Herr's Snacks（USA）
• San Miguel Corporation（Purefoods）（Philippines）
• Intersnack Group（Germany）
• J&J Snack Foods（USA）
• Tyson Foods（USA）
• Utz Brands（USA）
• Hain Celestial Group（TERRA Chips）（USA）

结论和建议

Tortilla Chips Market size was valued at USD 28.1 billion in 2023 and is poised to grow from USD 29.73 billion in 2024 to USD 46.67 billion by 2032, growing at a CAGR of 5.8% during the forecast period (2025-2032).

The tortilla chips market is thriving, driven by escalating consumer health awareness and a surge in demand for healthier snack options like low-fat, organic, and gluten-free varieties. This trend has prompted brands to innovate product formulations, employing alternative grains and enhancing nutritional profiles to appeal to health-conscious consumers. Convenience and evolving tastes have further bolstered tortilla chips' status as a popular snacking choice, with diverse culinary applications and an expanding array of flavor profiles. Premiumization is on the rise, with companies launching artisanal products that cater to gourmet preferences. Additionally, the growth of e-commerce, including direct-to-consumer models, underscores a notable shift in shopping behaviors, promising robust market expansion and the integration of sustainability in manufacturing over the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Tortilla Chips market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Tortilla Chips Market Segments Analysis

Global Tortilla Chips Market is segmented by Product, Type, Distribution Channel and region. Based on Product, the market is segmented into Organic and Conventional. Based on Type, the market is segmented into Baked and Fried. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Tortilla Chips Market

The growth of the global tortilla chips market is significantly fueled by the rising demand for healthier snacking options, as consumers increasingly seek low-fat, organic, and gluten-free alternatives. This trend has prompted brands to respond by launching healthier versions of traditional tortilla chips, effectively meeting the evolving preferences of health-conscious customers. As a result, the market for tortilla chips is expanding, driven by the desire for better-for-you snack choices that do not compromise on taste or texture. This shift towards nutritious snacking options is playing a pivotal role in propelling market growth in the tortilla chips segment.

Restraints in the Tortilla Chips Market

The global tortilla chips market faces notable challenges due to increasing health concerns surrounding the high sodium levels commonly found in many traditional products. As health-conscious consumers seek out heart-healthy and low-sodium alternatives, companies are compelled to innovate and create healthier versions of tortilla chips to meet this evolving demand. This shift puts pressure on manufacturers to reformulate their offerings, balancing flavor and texture with nutritional considerations. The need to address these health-related issues presents a significant restraint for the market, as brands strive to appeal to a consumer base that prioritizes wellness and healthier eating choices.

Market Trends of the Tortilla Chips Market

The tortilla chips market is experiencing a significant shift driven by the health and wellness trend, as consumers increasingly seek nutritious snacking options. This shift has prompted brands to innovate by introducing low-fat, gluten-free, and organic varieties of tortilla chips that cater to health-conscious shoppers. The demand for clean-label products made with wholesome ingredients is on the rise, reflecting a broader change in eating habits and lifestyle choices among today's consumers. As a result, companies are investing in research and development to create innovative snacks that not only satisfy taste preferences but also align with the growing desire for healthful, guilt-free indulgence.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global Tortilla Chips Market Size by Product & CAGR (2025-2032)

• Market Overview
• Organic
• Conventional

Global Tortilla Chips Market Size by Type & CAGR (2025-2032)

• Market Overview
• Baked
• Fried

Global Tortilla Chips Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Tortilla Chips Market Size & CAGR (2025-2032)

• North America (Product, Type, Distribution Channel)
  • US
  • Canada
• Europe (Product, Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• PepsiCo (Frito-Lay) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondelez International (Ritz) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grupo Bimbo (Barcel) (Mexico)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campbell Soup Company (Cape Cod) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (Old El Paso) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Herr's Snacks (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• San Miguel Corporation (Purefoods) (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intersnack Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• J&J Snack Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Utz Brands (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hain Celestial Group (TERRA Chips) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations