视讯处理平台市场规模、份额、成长分析（按内容类型、应用、垂直领域和地区）－2025 年至 2032 年产业预测

Video Processing Platform Market Size, Share, and Growth Analysis, By Content Type (Real-Time/Live, On-Demand), By Application (Video Upload & Ingestion, Video Transcoding & Processing), By Vertical, By Region - Industry Forecast 2025-2032

出版日期: 2025年04月08日 | 出版商:

SkyQuest | 英文 192 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计视讯处理平台市场将从 2024 年的 87.8 亿美元成长到 2032 年的 227 亿美元，预测期内（2025-2032 年）的复合年增长率为 12.6%。

截至 2023 年 10 月，人们越来越依赖影片作为关键参与工具，这推动了对能够执行编辑和个人化交付等任务的高级影片处理平台的需求。该技术正在提高搜寻排名、产生自然流量并扩大影片在 YouTube、TikTok 和 Instagram 等平台上的重要性。视讯消费领域正在蓬勃发展，尤其是在直播和会议领域，但面临着低延迟和跨不同网路统一品质等挑战。 Akamai 等公司正在提供具有低延迟处理和即时分析功能的创新服务，而 Vimeo 则正在发展成为企业和内容创作者的以企业为中心的视讯解决方案。同时，收购了迪士尼印度媒体部门的信实产业正将自己定位为印度娱乐业的一股强大力量，将其通讯基础设施与全球内容存取权结合起来。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业市场定位（2024年）
主要市场参与者所采取的策略
近期市场趋势
公司市场占有率分析（2024年）
主要企业简介
- 公司详情
- 产品系列分析
- 公司分部份额分析
- 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

Akamai Technologies（US）
Amazon Web Services（AWS）（US）
Google Cloud（US）
Vimeo（US）
Harmonic Inc.（US）
Kaltura, Inc.（US）
IBM Watson Media（US）
Wowza Media Systems（US）
ATEME（France）
Cisco Systems, Inc.（US）

结论和建议

简介目录

Product Code: SQMIG50I2009

Video Processing Platform Market size was valued at USD 7.8 billion in 2023 and is poised to grow from USD 8.78 billion in 2024 to USD 22.7 billion by 2032, growing at a CAGR of 12.6% during the forecast period (2025-2032).

As of October 2023, the increasing reliance on video as a key engagement tool has spurred demand for sophisticated video processing platforms capable of tasks like editing and personalized distribution. This technology enhances search rankings and generates organic traffic, amplifying the significance of video on platforms such as YouTube, TikTok, and Instagram. The video consumption sector is thriving, particularly in live streaming and conferencing, though it faces challenges like low latency and quality uniformity across diverse networks. Companies like Akamai are innovating with low-latency processing and real-time analytics, while Vimeo evolves into an enterprise-centric video solution, catering to businesses and content creators. Meanwhile, Reliance Industries' acquisition of Disney's Indian media arm positions it as a formidable force in India's entertainment landscape, combining telecom infrastructure with global content access.

Top-down and bottom-up approaches were used to estimate and validate the size of the Video Processing Platform market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Video Processing Platform Market Segments Analysis

Global Video Processing Platform Market is segmented by Content Type, Application, Vertical and region. Based on Content Type, the market is segmented into Real-Time/Live and On-Demand. Based on Application, the market is segmented into Video Upload & Ingestion, Video Transcoding & Processing, Video Hosting, Dynamic Ad Insertion, Content Rendering and Other Applications. Based on Vertical, the market is segmented into BFSI, Education, Government & Defense, Healthcare & Life Sciences, IT & Telecommunications, Manufacturing, Media & Entertainment, Retail & Consumer Goods and Other Verticals. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Video Processing Platform Market

The video processing platform market is primarily driven by the rising adoption of over-the-top (OTT) services like Netflix, Disney+, and Amazon Prime Video, which has escalated the demand for advanced video processing solutions. These platforms necessitate the ability to deliver high-quality, personalized content across multiple devices, requiring features such as low-latency video delivery, adaptive streaming, and AI-enhanced content recommendations. This transition from traditional television to digital streaming formats highlights a significant trend that fuels the growth of video processing platforms, as providers strive to meet the evolving expectations of increasingly discerning viewers.

Restraints in the Video Processing Platform Market

The Video Processing Platform market faces significant restraints primarily due to the considerable investments required in various aspects such as storage, bandwidth, and processing capabilities. Companies must also allocate substantial resources towards AI analytics, cloud applications, and advanced processing units, which poses a barrier for small- and mid-cap businesses seeking to enter the market. Furthermore, the expenses associated with content delivery networks, encoding processes, and compliance with security standards add to the challenges, making it difficult for new entrants to compete effectively in this space. Consequently, these financial constraints limit the market's overall growth potential and accessibility.

Market Trends of the Video Processing Platform Market

The video processing platform market is experiencing a significant shift toward AI-driven innovations, which are transforming video enhancement and personalization. With advancements in machine learning, features like automated captioning, intelligent content recommendations, object recognition, and real-time metadata tagging have become standard. This integration of AI enriches video content and empowers personalized advertising through deep learning algorithms, thereby improving viewer engagement and satisfaction. As major streaming and broadcasting companies increasingly adopt these technologies to differentiate themselves in a competitive landscape, AI integration stands out as a pivotal trend, driving growth and shaping the future landscape of video processing solutions.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technology Analysis
Case Studies

Global Video Processing Platform Market Size by Content Type & CAGR (2025-2032)

Market Overview
Real-Time/Live
On-Demand

Global Video Processing Platform Market Size by Application & CAGR (2025-2032)

Market Overview
Video Upload & Ingestion
Video Transcoding & Processing
Video Hosting
Dynamic Ad Insertion
Content Rendering
Other Applications

Global Video Processing Platform Market Size by Vertical & CAGR (2025-2032)

Market Overview
BFSI
Education
Government & Defense
Healthcare & Life Sciences
IT & Telecommunications
Manufacturing
Media & Entertainment
Retail & Consumer Goods
Other Verticals

Global Video Processing Platform Market Size & CAGR (2025-2032)

North America (Content Type, Application, Vertical)
- US
- Canada
Europe (Content Type, Application, Vertical)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Content Type, Application, Vertical)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Content Type, Application, Vertical)
- Brazil
- Rest of Latin America
Middle East & Africa (Content Type, Application, Vertical)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Akamai Technologies (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amazon Web Services (AWS) (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Google Cloud (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vimeo (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Harmonic Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kaltura, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
IBM Watson Media (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wowza Media Systems (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ATEME (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco Systems, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments