脑健康补充剂市场规模、份额、增长分析（按产品类型、补充剂形式、年龄组、销售管道和地区）—2025 年至 2032 年行业预测

全球大脑健康补充剂市场规模预计在 2023 年达到 61 亿美元，从 2024 年的 66.3 亿美元增长到 2032 年的 129.2 亿美元，预测期内（2025-2032 年）的复合年增长率为 8.7%。

近年来，由于老年人口的增长和人们对认知健康的认识的提高，全球大脑健康补充剂市场经历了显着增长。随着预期寿命的增加，与老龄化相关的认知能力下降的盛行率也会增加，导致对增强注意力、记忆力和整体大脑功能的补充剂的需求激增。此外，对心理健康和健康生活方式的日益重视也推动了市场的成长，反映了消费者对认知健康的正面态度。然而，国际法规差异以及对某些产品的安全性和有效性的担忧等挑战可能会阻碍新品牌进入市场。然而，有机产品需求、个人化解决方案合作伙伴关係以及继续教育计画等机会预计将继续推动市场扩张。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究
• 客户和购买标准分析

大脑健康补充品市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概览
• 草本萃取物
• 维生素和矿物质
  • 维生素B
  • 维生素C和E
  • 其他维生素和矿物质
• 天然分子

大脑健康补充剂市场规模（按补充剂类型和复合年增长率） (2025-2032)

• 市场概览
• 药片
• 胶囊
• 其他的

大脑健康补充品市场规模（依年龄层及复合年增长率）(2025-2032)

• 市场概览
• 孩子
• 成人
• 老年人

大脑健康补充品市场规模（按销售管道和复合年增长率） (2025-2032)

• 市场概览
• 超级市场和大卖场
• 药局
• 网路商店
• 其他的

大脑健康补充品市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Natural Factors Nutritional Products Ltd
• Onnit Labs, Inc.
• Purelife Bioscience Co., Ltd
• Intelligent Labs
• Accelerated Intelligence Inc.
• NOW Foods
• HVMN Inc.
• Teva Pharmaceutical Industries Ltd.
• Peak Nootropics
• Alternascript
• Aurobindo Pharma Limited（Natroll, LLC）
• Quincy Bioscience, LLC
• Onnit Labs, LLC
• Liquid Health, Inc.
• KeyView Labs, Inc.

结论和建议

Global Brain Health Supplements Market size was valued at USD 6.1 billion in 2023 and is poised to grow from USD 6.63 billion in 2024 to USD 12.92 billion by 2032, growing at a CAGR of 8.7% during the forecast period (2025-2032).

The global brain health supplements market has experienced significant growth in recent years, driven by an increasing geriatric population and heightened awareness of cognitive health. As life expectancy rises, so does the prevalence of age-related cognitive decline, leading to a surge in demand for supplements that enhance focus, memory, and overall brain function. Additionally, a growing emphasis on mental health and healthy lifestyles is propelling market growth, reflecting a proactive approach among consumers toward cognitive wellness. However, challenges such as varying international regulations and concerns regarding the safety and efficacy of certain products could hinder market entry for new brands. Nevertheless, opportunities like the demand for organic products, collaborations for personalized solutions, and ongoing educational initiatives are expected to continue driving market expansion.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Brain Health Supplements market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Brain Health Supplements Market Segments Analysis

Global Brain Health Supplements Market is segmented by Product Types, Supplement Form, Age Group, SalesChanneland region. Based on Product Types, the market is segmented into Herbal Extract,Vitamins & Mineralsand Natural Molecules. Based on Supplement Form, the market is segmented into Tablets, Capsules and Others. Based on Age Group, the market is segmented into Children, Adults and Elderly. Based on Sales Channel, the market is segmented into Supermarkets & Hypermarkets, Drug Stores, Online Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, LatinAmericaand Middle East & Africa.

Driver of the Global Brain Health Supplements Market

The Global Brain Health Supplements market is being propelled by the evolving modern work environment, where increasing stress levels and various demands are driving a heightened focus on mental wellness. As individuals face high-pressure situations, both professionally and personally, concerns such as anxiety and cognitive fatigue are on the rise. This growing awareness is prompting consumers to seek out supplements that enhance memory, concentration, and overall cognitive performance. Consequently, there is a noticeable shift towards incorporating brain health supplements into daily routines, reflecting a broader trend of prioritizing mental clarity and cognitive resilience amid the challenges of contemporary life.

Restraints in the Global Brain Health Supplements Market

The Global Brain Health Supplements market faces significant challenges due to inadequate quality control measures, which can lead to inconsistencies in product safety and effectiveness. Such variations may undermine consumer confidence, ultimately hindering market expansion. Issues like contamination and misleading labeling could trigger regulatory sanctions and pose health hazards to users. These factors not only threaten the well-being of consumers but also jeopardize the reputation and credibility of brands within the industry. As a result, the lack of stringent oversight in this sector can have a detrimental impact on both consumer trust and overall market growth.

Market Trends of the Global Brain Health Supplements Market

The global brain health supplements market is increasingly influenced by the rising focus on nootropics, or 'smart drugs,' which cater to a broad demographic seeking cognitive enhancement. These products, formulated with both synthetic and natural ingredients, promise improvements in creativity, memory, and overall cognitive function. As the demand for cognitive support rises among not just older adults but also professionals and students aiming to optimize performance, the market sees a surge in innovative formulations. This trend highlights a shift toward preventive health measures and cognitive wellness, driving significant growth and diversification in brain health supplement offerings.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Brain Health Supplements Market Size by Product Types & CAGR (2025-2032)

• Market Overview
• Herbal Extract
• Vitamins & Minerals
  • Vitamin B
  • Vitamin C & E
  • Other vitamins & minerals
• Natural Molecules

Global Brain Health Supplements Market Size by Supplement Form & CAGR (2025-2032)

• Market Overview
• Tablets
• Capsules
• Others

Global Brain Health Supplements Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• Children
• Adults
• Elderly

Global Brain Health Supplements Market Size by Sales Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets & Hypermarkets
• Drug Stores
• Online Stores
• Others

Global Brain Health Supplements Market Size & CAGR (2025-2032)

• North America (Product Types, Supplement Form, Age Group, Sales Channel)
  • US
  • Canada
• Europe (Product Types, Supplement Form, Age Group, Sales Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Types, Supplement Form, Age Group, Sales Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Types, Supplement Form, Age Group, Sales Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Types, Supplement Form, Age Group, Sales Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Natural Factors Nutritional Products Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Onnit Labs, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Purelife Bioscience Co., Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intelligent Labs
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accelerated Intelligence Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Foods
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HVMN Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teva Pharmaceutical Industries Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peak Nootropics
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alternascript
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aurobindo Pharma Limited (Natroll, LLC)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Quincy Bioscience, LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Onnit Labs, LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Liquid Health, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KeyView Labs, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations