美容科技市场规模、份额及成长分析（按类型、行动装置性别、操作模式、通路、应用及地区划分）－2026-2033年产业预测

预计到 2024 年，全球美容科技市场规模将达到 739.2 亿美元，到 2025 年将成长至 879.6 亿美元，到 2033 年将成长至 3,537.4 亿美元，在预测期（2026-2033 年）内复合年增长率为 19%。

随着消费者寻求能够改善肌肤外观、兼顾美容和健康的设备，全球美容科技市场正经历显着成长。许多人正在使用这些技术有效治疗痤疮和牛皮癣等皮肤问题，从而推动了市场需求的成长。除毛设备也越来越受欢迎，反映出人们对身体美容的普遍需求。此外，能够减少皱纹和皮肤鬆弛等老化征兆的美容产品也显着增加。这一趋势表明，消费者对能够满足各种护肤需求的创新美容设备的兴趣日益浓厚，也预示着美容科技行业将持续扩张。

全球美容科技市场驱动因素

全球美容科技市场预计将迎来显着成长，其主要驱动力包括人口老化加剧、皮肤疾病显着增加以及人们生活方式日益注重健康。现代生活方式的特征是过度暴露于环境污染物和紫外线，导致光老化、皮肤弹性丧失和脱髮等皮肤问题激增。饮酒量增加、污染和吸烟等因素进一步加剧了这些问题。痤疮、色素沉着和异位性皮肤炎等各种皮肤疾病的日益普遍，促使人们更多地使用美容科技解决方案进行治疗。对高效护肤技术日益增长的需求预计将推动该行业的发展。

限制全球美容技术市场的因素

全球美妆科技市场面临的一大挑战是缺乏化妆品监管法规。许多成分仍未受到监管，引发了人们对环境和安全标准的担忧。这种监管真空使得企业得以在产品中使用有害化学物质，并常常导致误导性标籤。这不仅为消费者带来风险，也限制了某些产品的市场接受度。此外，缺乏科学证据支持行销宣传也造成了消费者的困惑。消费者对透明度和改进标籤的日益增长的需求迫使各大品牌调整其产品组合。同时，线上线下销售环境的复杂性以及40岁以上消费者选择有限也阻碍了市场成长。这限制了产品多元化和市场扩张的机会。

全球美容技术市场趋势

全球美容科技市场呈现出显着的发展趋势，尤其以雷射除毛技术的创新和市场推广为驱动，推动了除毛设备产业的蓬勃发展。随着消费者越来越重视兼具便利性和有效性的长期除毛解决方案，该产业持续成长。更聪明、更易用的设备，以及安全性和皮肤相容性的提升，正吸引越来越多的关注。此外，人工智慧 (AI) 和个人化治疗的日益普及有望重塑消费者体验，使除毛设备产业成为推动整个美容科技产业成长和发展的关键力量。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 客户和购买标准分析

全球美容科技市场规模（按类型及复合年增长率划分）（2026-2033 年）

• 痤疮治疗设备
• 除毛设备
• 生髮装置
• 脸部清洁设备
• 氧气蒸汽机设备
• 再生设备
• 其他类型

全球美妆科技市场规模：行动端性别及复合年增长率（2026-2033）

• 携带式装置
• 固定的

全球美容科技市场规模（依营运模式及复合年增长率划分）（2026-2033 年）

• 电动式的
• 电池供电
• 手动输入

全球美容科技市场规模（依分销管道划分）及复合年增长率（2026-2033 年）

• 直销
• 零售
• 在线的

全球美容科技市场规模（依应用领域及复合年增长率划分）（2026-2033 年）

• 沙龙
• 温泉
• 家
• 其他用途

全球美容科技市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• L'Oreal SA（France）
• The Estee Lauder Companies Inc.（USA）
• Unilever PLC（UK）
• Procter & Gamble Co.（USA）
• Coty Inc.（USA）
• Beiersdorf AG（Germany）
• Amorepacific Corporation（South Korea）
• Kao Corporation（Japan）
• Johnson & Johnson（USA）
• Revlon, Inc.（USA）
• LVMH Moet Hennessy-Louis Vuitton SE（France）
• Avon Products, Inc.（UK）
• Mary Kay Inc.（USA）
• Oriflame Holding AG（Switzerland）
• Ulta Beauty, Inc.（USA）
• elf Beauty, Inc.（USA）
• Sephora（LVMH subsidiary）（France）
• Perfect Corp.（Taiwan）
• Oddity Tech Ltd.（Israel）

结论与建议

Global Beauty Tech Market size was valued at USD 73.92 Billion in 2024 and is poised to grow from USD 87.96 Billion in 2025 to USD 353.74 Billion by 2033, growing at a CAGR of 19% during the forecast period (2026-2033).

The global beauty tech market is experiencing significant growth, driven by consumers seeking devices that enhance skin appearance for cosmetic and personal health purposes. Many individuals utilize these technologies to effectively address skin concerns like acne and psoriasis, contributing to increased market demand. Hair removal devices also see substantial adoption, reflecting a widespread desire for body beautification. Additionally, there is a notable rise in the popularity of aesthetic products aimed at mitigating signs of aging, such as wrinkles and sagging skin. This trend highlights the growing consumer interest in innovative beauty gadgets that cater to a variety of skin care needs, underscoring the potential for continued expansion in the beauty tech sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Beauty Tech market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Beauty Tech Market Segments Analysis

Global Beauty Tech Market is segmented by Type, Portability, Mode Of Operation, Distribution Channel, Application and region. Based on Type, the market is segmented intoAcne Devices, Hair Removal Devices, Hair Growth Devices, Cleansing Devices, Oxygen Steamer Devices, Rejuvenation Devices and Other Types. Based on Portability, the market is segmented into Handheld Device and Fixed. Based on Mode Of Operation, the market is segmented into Electric, Battery Operated and Manual. Based on Distribution Channel, the market is segmented into Direct Sales, Retail and Online. Based on Application, the market is segmented into Salon, Spa, Home and Other Applications. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Beauty Tech Market

The global Beauty Tech market is poised for significant growth driven by an expanding elderly population, a noticeable rise in skin-related disorders, and a shift toward a higher lifestyle focus. Contemporary lifestyles, marked by excessive exposure to environmental pollutants and ultraviolet radiation, have led to a surge in skin issues such as photo-aging, diminished skin elasticity, and hair loss. Contributing factors like high alcohol consumption, pollution, and tobacco use further exacerbate these conditions. Various skin disorders, including acne, hyperpigmentation, and atopic dermatitis, are becoming increasingly prevalent, prompting a rise in the utilization of Beauty Tech solutions for treatment. This growing demand for effective skincare technologies is expected to propel the industry forward.

Restraints in the Global Beauty Tech Market

One significant challenge facing the global beauty tech market is the lack of regulation governing cosmetic products. Many ingredients remain unregulated, raising concerns regarding environmental and safety standards. This regulatory gap allows companies to utilize harmful chemicals in their products, often leading to misleading labeling, which poses risks to consumers and restricts acceptance of certain items. Additionally, the absence of scientific validation for marketing claims creates confusion among customers. The demand for transparency and improved labeling is pressuring major brands to adapt their offerings. Market growth is also hindered by the complexities of navigating both online and offline sales environments, along with limited options for consumers over 40, which restricts product diversification and market expansion opportunities.

Market Trends of the Global Beauty Tech Market

The Global Beauty Tech market is witnessing a significant trend driven by the dominance of the hair removal device sector, particularly through the innovation and marketing of advanced laser hair removal technologies. This segment is thriving as consumers increasingly prioritize long-term hair removal solutions that offer convenience and effectiveness. The emergence of smart and user-friendly devices, alongside enhanced safety features and skin compatibility, is attracting a broader audience. Furthermore, the integration of artificial intelligence and personalized treatments is poised to reshape consumer experiences, positioning the hair removal device sector as a key contributor to the overall growth and evolution of the beauty tech industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Beauty Tech Market Size by Type & CAGR (2026-2033)

• Market Overview
• Acne Devices
• Hair Removal Devices
• Hair Growth Devices
• Cleansing Devices
• Oxygen Steamer Devices
• Rejuvenation Devices
• Other Types

Global Beauty Tech Market Size by Portability & CAGR (2026-2033)

• Market Overview
• Handheld Device
• Fixed

Global Beauty Tech Market Size by Mode Of Operation & CAGR (2026-2033)

• Market Overview
• Electric
• Battery Operated
• Manual

Global Beauty Tech Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Direct Sales
• Retail
• Online

Global Beauty Tech Market Size by Application & CAGR (2026-2033)

• Market Overview
• Salon
• Spa
• Home
• Other Applications

Global Beauty Tech Market Size & CAGR (2026-2033)

• North America (Type, Portability, Mode Of Operation, Distribution Channel, Application)
  • US
  • Canada
• Europe (Type, Portability, Mode Of Operation, Distribution Channel, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Portability, Mode Of Operation, Distribution Channel, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Portability, Mode Of Operation, Distribution Channel, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Portability, Mode Of Operation, Distribution Channel, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• L'Oreal S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever PLC (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coty Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy - Louis Vuitton SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Holding AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ulta Beauty, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• e.l.f. Beauty, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sephora (LVMH subsidiary) (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perfect Corp. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oddity Tech Ltd. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations