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市场调查报告书
商品编码
1899238
智慧型手机萤幕保护贴市场规模、份额和成长分析(按材料类型、保护膜类型、价格分布、销售管道和地区划分)—2026-2033年产业预测Smartphone Screen Protector Market Size, Share, and Growth Analysis, By Material Type (Tempered Glass, Polyethylene Terephthalate (PET)), By Protector Type, By Price Range, By Sales Channel, By Region - Industry Forecast 2026-2033 |
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预计到 2024 年,智慧型手机萤幕保护贴市场规模将达到 550.3 亿美元,到 2025 年将达到 588.8 亿美元,到 2033 年将达到 1011.7 亿美元,在预测期(2026-2033 年)内,复合年增长率为 7%。
智慧型手机萤幕保护贴市场正经历显着成长,这主要得益于价格亲民的产品日益增多。玻璃与塑胶结合的保护涂层越来越受欢迎,因为使用者希望保护设备免受刮擦、灰尘和指纹的侵害。由于萤幕使用时间延长以及人们对蓝光有害健康的认识不断提高,对高品质、防碎裂萤幕保护贴的需求也在不断增长。游戏手机的流行(这类手机容易被误用和损坏)进一步增加了对耐用萤幕保护贴的需求,尤其是那些由钢化玻璃等坚韧材料製成的萤幕保护贴。翻新智慧型手机价格分布实惠,其需求的成长也推动了市场的发展。显示技术的进步,例如折迭式萤幕,将继续塑造该领域的未来发展。
全球智慧型手机萤幕保护贴市场按保护膜类型、材质、覆盖范围、价格分布区间、尺寸、相容性、销售管道和地区进行细分。保护膜类型分为强化玻璃萤幕保护贴、隐私萤幕保护贴、防眩光/磨砂萤幕保护贴、防蓝光萤幕保护贴、透明薄膜保护贴等类型。保护膜材质分为PET(聚对苯二甲酸乙二醇酯)、TPU(热塑性聚氨酯)、水凝胶膜、PMMA(聚甲基丙烯酸甲酯/丙烯酸酯膜)及其他材质。覆盖范围分为2D、2.5D、3D、5D/6D/9D和其他类型。价格分布区间分为经济型、中檔和高端。尺寸分为小于0.21毫米、0.21毫米至0.26毫米、0.3毫米至0.33毫米和大于0.33毫米。相容性分为iOS和Android设备。根据销售管道,市场可分为线上、线下(大卖场/超级市场、经销商、专卖店、零售店)和其他通路。根据地理区域,市场可分为北美、欧洲、亚太、中东和非洲以及拉丁美洲。
智慧型手机萤幕保护贴市场驱动因素
各国政府为促进国内智慧型手机製造业发展而推出的各项倡议,可望提振智慧型手机萤幕保护贴的需求。由于进口成本不断上涨,智慧型手机普及面临许多障碍,许多国家已推出相关政策和激励措施,鼓励智慧型手机及其零件的国内生产。这种推动国内生产的措施不仅能提升消费者的购买管道,还能扩大萤幕保护贴等相关产品的整体市场潜力,最终促进该领域的成长。此类扶持政策有望促进创新,并在包括萤幕保护贴在内的智慧型手机配件领域建立更强大的生态系统。
限制智慧型手机萤幕保护贴市场的因素
智慧型手机萤幕保护贴市场面临许多挑战,阻碍其发展。其中一个主要问题是贴膜时出现的「光晕」效应,即边缘出现明显的缝隙,降低萤幕的灵敏度和可视性,从而降低使用者满意度。此外,这些萤幕保护贴所使用的黏合剂在压力下容易失效,如果操作不当,会增加萤幕破损或造成人身伤害的风险。强化玻璃萤幕保护贴由于其黏合剂的特性,更换起来较为麻烦;而塑胶材质的萤幕保护贴则会随着时间的推移而失去透明度,变得模糊不清,影响手机的整体美观。
智慧型手机萤幕保护贴市场趋势
由于政府大力扶持国内智慧型手机製造业,智慧型手机萤幕保护贴市场呈现强劲成长趋势。这导致高阶机型供应增加,功能先进的高阶智慧型手机日益普及,消费者也越来越重视保护自己的投资,因为他们意识到萤幕损坏会严重影响手机的美观和功能。这种对智慧型手机萤幕脆弱性的日益关注,推动了对创新萤幕保护解决方案的需求。消费者积极寻求耐用、高品质的萤幕保护贴,将其视为必备配件,这使得该市场成为整个智慧型手机生态系统中至关重要的组成部分。
Smartphone Screen Protector Market size was valued at USD 55.03 Billion in 2024 and is poised to grow from USD 58.88 Billion in 2025 to USD 101.17 Billion by 2033, growing at a CAGR of 7% during the forecast period (2026-2033).
The market for smartphone screen protectors is experiencing significant growth, driven by an influx of affordable options. As users seek to safeguard their devices from scratches, dust, and smudges, protective coatings combining glass and plastic have become increasingly popular. The demand for high-quality shatterproof versions is on the rise, fueled by longer screen time and heightened awareness of blue light's adverse health effects. The popularity of gaming phones, which are prone to mishandling and damage, further amplifies the need for durable protectors, especially those made from tough materials like tempered glass. Additionally, the trend towards refurbished smartphones, due to their lower price points, is stimulating market demand, while advancements in display technology, such as foldable screens, continue to shape the sector's future.
Top-down and bottom-up approaches were used to estimate and validate the size of the Smartphone Screen Protector market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Smartphone Screen Protector Market Segments Analysis
Global smartphone screen protector market is segmented by screen protector type, material, coverage, price range, size, compatibility, sales channel, and region. Based on screen protector type, the market is segmented into tempered glass screen protectors, privacy screen protectors, anti-glare / matte screen protectors, anti-blue light screen protectors, clear film protectors, and others. Based on material, the market is segmented into pet (polyethylene terephthalate), TPU (thermoplastic polyurethane), hydrogel film, PMMA (polymethyl methacrylate / acrylic film), and others. Based on coverage, the market is segmented into 2D, 2.5D, 3D, 5D / 6D / 9D, and others. Based on price range, the market is segmented into economy, mid-range, and premium. Based on size, the market includes below 0.21 mm, 0.21 mm to 0.26 mm, 0.3 mm to 0.33 mm, and above 0.33 mm. Based on compatibility, the market is segmented into Ios devices, and android devices. Based on sales channel, the market is categorized into online, and offline (hypermarket/supermarket, distributors, specialty stores, retail stores), & others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America.
Driver of the Smartphone Screen Protector Market
The demand for smartphone screen protectors is likely to benefit from various government initiatives aimed at boosting local smartphone manufacturing. As rising import costs have created barriers for widespread smartphone accessibility, numerous countries are implementing measures and providing incentives to encourage domestic production of smartphones and their components. This push towards local manufacturing not only enhances accessibility for consumers but also increases the overall market potential for complementary products such as screen protectors, ultimately driving growth within this segment. Such supportive policies are expected to foster innovation and create a more robust ecosystem for smartphone accessories, including screen protectors.
Restraints in the Smartphone Screen Protector Market
The smartphone screen protector market faces several challenges that can hinder its growth. One significant issue is the "halo appearance" that occurs when a screen protector is applied, creating a visible gap around the edges. This effect can diminish both the sensitivity and visibility of the device's display, leading to user dissatisfaction. Additionally, the adhesive used in these protectors can weaken under pressure, increasing the risk of breakage and potential injury if mishandled. Replacing tempered glass protectors can be cumbersome due to their adhesive properties, while plastic alternatives tend to lose clarity over time, resulting in a cloudy appearance that detracts from the overall aesthetics of the device.
Market Trends of the Smartphone Screen Protector Market
The smartphone screen protector market is witnessing a robust upward trend driven by a surge in government initiatives aimed at bolstering domestic smartphone manufacturing, which has made premium devices more accessible. As high-end smartphones with advanced features gain popularity, consumers are increasingly prioritizing the protection of their investments, recognizing that damaged screens can significantly diminish device aesthetics and functionality. This growing awareness about the vulnerability of smartphone displays has prompted a heightened demand for innovative screen protection solutions. Consumers are actively seeking durable, high-quality screen protectors as essential accessories, transforming this market into a significant segment within the broader smartphone ecosystem.