糙米市场规模、份额和成长分析（按品质、类型、米粒长度、分销管道和地区划分）—产业预测（2026-2033 年）

预计到 2024 年，全球糙米市场规模将达到 109.4 亿美元，到 2025 年将成长至 115.1 亿美元，到 2033 年将成长至 172.6 亿美元，在预测期（2026-2033 年）内，复合年增长率为 5.2%。

由于糙米营养价值高，且消费者健康饮食意识日益增强，预计全球糙米市场将持续成长。作为全谷谷物，糙米保留了麸皮和胚芽层，富含膳食纤维、维生素和矿物质等必需营养素，但与其他谷物相比，其蛋白质和纤维含量较低。此外，糙米淀粉和碳水化合物含量高，因此深受注重健康的消费者以及糖尿病和肥胖症患者的青睐。从儿童到成人，偏好转向更健康的食品，这也推动了对糙米的需求。包装技术的创新、新品牌的涌现以及已烹调产品的推出，预计将重振市场动态，并促进糙米消费量的成长。

全球糙米市场成长要素

全球糙米市场的成长主要得益于消费者对益生元和整体健康益处的日益关注。随着人们越来越注重饮食选择，全谷谷物（如糙米）因其营养价值而偏好。这种健康饮食习惯的转变推动了对高纤维食品的需求，而高纤维食品有助于消化健康。此外，人们对维持肠道菌丛平衡重要性的认识不断加深，这与糙米消费量的增加不谋而合，使其成为注重健康、希望透过饮食改善健康的消费者的首选。

全球糙米市场限制因素

全球糙米市场面临许多挑战，其中糙米价格固有的波动性特别突出，这可能对市场动态产生重大影响。价格波动为生产者和消费者都带来了不确定性，进而影响购买决策和整体需求。这种波动性可能导致从农民到零售商的整个供应链相关人员在规划和预算方面遇到困难。与价格波动相关的风险也构成市场壁垒，阻碍潜在投资者进入市场。因此，价格相关的限制因素可能会阻碍全球糙米市场的整体成长和扩张。

全球糙米市场趋势

受消费者日益增长的健康意识推动，全球糙米市场正经历强劲成长。人们对糙米营养价值的认识不断提高，促使生产商创新，推出糙米片、糙米糖浆和糙米麵等多种产品形式。机能性食品，尤其是具有潜在抗糖尿病功效的发酵糙米，也进一步激发了消费者对糙米的兴趣。此外，研发投入的增加也推动了糙米产品种类的多样化，以满足注重健康的消费者的需求，预计这将推动市场在不久的将来持续成长。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 一手和二手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管环境
• 用例
• 技术进步
• 贸易分析
• 客户和购买标准分析

全球糙米市场规模：按类型和复合年增长率划分（2026-2033 年）

• 有机的
• 传统的

全球糙米市场规模（按类型及复合年增长率划分）（2026-2033 年）

• 甜品种
• 巴斯马蒂

全球糙米市场规模：以粒长和复合年增长率划分（2026-2033 年）

• 长粒
• 中等粒度

全球糙米市场规模（依通路划分）及复合年增长率（2026-2033 年）

• 超级市场/大卖场
• 专卖店
• 便利商店
• 线上零售

全球糙米市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • GCC
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

  主要企业简介

  • 埃布罗食品（西班牙）
  • SunRice（澳洲）
  • Lotus Foods（美国）
  • Riviana Foods, Inc.（美国）
  • KRBL有限公司（印度）
  • LT Foods Ltd.（印度）
  • Kohinoor 食品有限公司（印度）
  • 伦德伯格家族农场（美国）
  • 海恩天体集团（美国）
  • 龟甲万株式会社（日本）
  • Sukoyaka糙米（日本）
  • TK 碾米厂和灰烬厂（泰国）
  • 亚洲黄金米有限公司（泰国）
  • Amira Nature Foods Ltd.（阿拉伯联合大公国）
  • 印度昌德里卡纺织集团
  • Agrocorp International Pte Ltd.（新加坡）
  • 首都稻米集团有限公司（泰国）
  • SunFoods LLC（美国）
  • Tarbani Foods（巴基斯坦）

结论与建议

Global Brown Rice Market size was valued at USD 10.94 Billion in 2024 and is poised to grow from USD 11.51 Billion in 2025 to USD 17.26 Billion by 2033, growing at a CAGR of 5.2% during the forecast period (2026-2033).

The global brown rice market is poised for growth, driven by its nutritional benefits and increasing consumer awareness of healthy eating. As a whole grain, brown rice retains its bran and germ layers, making it rich in essential nutrients such as fiber, vitamins, and minerals while offering low protein and fiber compared to other cereals. Its high starch and carbohydrate content appeal to fitness-conscious consumers and those managing diabetes and obesity. The demand for brown rice is further bolstered by shifting preferences towards healthier food options for children and adults alike. Innovations in packaging, the rise of new brands, and the introduction of convenient ready-to-cook products are anticipated to enhance market dynamics and boost overall consumption.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Brown Rice market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Brown Rice Market Segments Analysis

Global Brown Rice Market is segmented by Nature, Type, Length, Short-GrainDistribution Channel and region. Based on Nature, the market is segmented into Organic and Conventional. Based on Type, the market is segmented into Sweet and Basmati. Based on Length, the market is segmented into Long-Grain and Medium-Grain. Based on Short-GrainDistribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores and Online Retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa. Brown Rice Market Segments Analysis

Driver of the Global Brown Rice Market

The global brown rice market is experiencing growth driven by a rising consumer awareness of the benefits of prebiotics and overall gut health. As individuals become more conscious of their dietary choices, there is an increasing preference for whole grains like brown rice, known for their nutritional advantages. This shift toward healthier eating habits is promoting the demand for high-fiber foods that support digestive health. Furthermore, the expanding knowledge surrounding the importance of maintaining a balanced gut microbiome aligns with the consumption of brown rice, thus positioning it as a favorable option for health-conscious consumers seeking to enhance their well-being through diet.

Restraints in the Global Brown Rice Market

The Global Brown Rice market faces certain challenges due to the inherent volatility in brown rice prices, which can significantly influence market dynamics. Fluctuating prices may create uncertainty for both producers and consumers, impacting purchasing decisions and overall demand. This instability can lead to difficulties in planning and budgeting for stakeholders across the supply chain, from farmers to retailers. Such price variations can also discourage potential investors from entering the market, as the risk associated with these fluctuations becomes a deterrent. Consequently, the overall growth and expansion of the Global Brown Rice market can be hindered by these price-related constraints.

Market Trends of the Global Brown Rice Market

The Global Brown Rice market is witnessing a robust trend driven by a rising consumer focus on health and wellness. As awareness of the nutritional benefits of brown rice increases, manufacturers are innovating by introducing products like thin brown rice and alternative forms such as syrups and noodles. The incorporation of functional foods into this segment, notably fermented varieties with potential anti-diabetic properties, is further stimulating interest. Additionally, heightened investment in research and product development is anticipated to enhance the diversity of brown rice offerings, catering to health-conscious consumers and propelling overall market growth in the foreseeable future.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement
• Trade Analysis
• Customer & Buying Criteria Analysis

Global Brown Rice Market Size by Nature & CAGR (2026-2033)

• Market Overview
• Organic
• Conventional

Global Brown Rice Market Size by Type & CAGR (2026-2033)

• Market Overview
• Sweet
• Basmati

Global Brown Rice Market Size by Length & CAGR (2026-2033)

• Market Overview
• Long-Grain
• Medium-Grain

Global Brown Rice Market Size by Short-GrainDistribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retail

Global Brown Rice Market Size & CAGR (2026-2033)

• North America (Nature, Type, Length, Short-GrainDistribution Channel)
  • US
  • Canada
• Europe (Nature, Type, Length, Short-GrainDistribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Nature, Type, Length, Short-GrainDistribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Nature, Type, Length, Short-GrainDistribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Nature, Type, Length, Short-GrainDistribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Ebro Foods (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SunRice (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lotus Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Riviana Foods, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KRBL Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LT Foods Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kohinoor Foods Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lundberg Family Farms (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hain Celestial Group (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kikkoman Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sukoyaka Brown Rice (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TK Rice Mill and Ash (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Asia Golden Rice Co., Ltd. (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amira Nature Foods Ltd. (United Arab Emirates)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chandrika Group of Mills (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Agrocorp International Pte Ltd. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capital Rice Group Co., Ltd. (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SunFoods LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tarbani Foods (Pakistan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations