有机皂市场规模、份额和成长分析（按形态、产品类型、生产製程、有机含量、肤质、类别和地区划分）－2026-2033年产业预测

预计到 2024 年，全球固态皂市场规模将达到 21.5 亿美元，到 2025 年将达到 23.3 亿美元，到 2033 年将达到 43.7 亿美元，在预测期（2026-2033 年）内，复合年增长率为 8.2%。

市场分析显示，全球消费者日益增强的健康意识是推动有机固态产业成长的主要动力。美容和个人护理行业的趋势正在推动消费者转向有机和环保产品，因为越来越多的消费者将健康益处和永续性放在首位。公众健康意识的提高促使消费者偏好天然替代品，这为零售商和製造商创造了在新的消费群体中培养品牌忠诚度的机会。目前，消费者对纯素、天然、有机、清洁和环保产品的需求旺盛，尤其註重成分透明度和永续包装。创新品牌正积极回应这些趋势，推出创造性产品，例如色彩鲜艳、香气怡人的植物来源香皂，同时确保采用环保包装，最大限度地减少对环境的影响。

全球固态皂市场驱动因素

随着消费者对天然有机个人保健产品（尤其是固态）的健康和环保益处的认识不断提高，全球固态香皂市场正经历显着增长。这种日益增强的环保意识正推动消费者转向更清洁、更环保的选择，他们追求不含任何有害化学物质和合成成分的产品。随着对环保和永续产品需求的成长，越来越多的消费者在购买决策中优先考虑自身健康和地球环境。这种对有机固态日益增长的偏好反映了消费者行为意识的提升这一更广泛的趋势，并最终重塑了个人护理行业的格局。

限制全球固态皂市场发展的因素

全球固态香皂市场的主要阻碍因素之一是固态香皂的价格普遍高于传统产品。这种价格溢价可能会让注重预算、寻求更实惠选择的消费者望而却步。因此，潜在买家可能会选择价格通常较低但缺乏有机产品所宣称的健康益处的传统香皂。这种价格敏感性可能会限制市场的成长潜力，最终影响销售和市场渗透率，因为一些消费者更重视价格而非使用有机配方产品所带来的益处。

全球固态皂市场趋势

随着消费者对天然有机产品的健康和​​环境益处的认识不断提高，全球固态皂市场正经历显着增长。这种趋势体现在消费者对永续和环保产品的日益青睐上，他们优先考虑不含任何有害化学物质且原料来源可靠的产品。随着消费者在购买决策中更加重视环保，采用可生物降解包装和无动物实验生产工艺的固态皂越来越受欢迎。消费者行为的这种转变预示着人们的生活方式将长期朝着更环保的方向发展，从而巩固了有机固态在个人护理领域的地位。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 客户和购买标准分析

全球有机皂市场规模（按类型及复合年增长率划分）（2026-2033 年）

• 固态的
• 液体

全球有机皂市场规模（依产品类型划分）及复合年增长率（2026-2033 年）

• 固态
• 液体肥皂
• 纸皂

全球有机皂市场规模（依生产製程划分）及复合年增长率（2026-2033 年）

• 手工製作的
• 机械製造

全球有机皂市场规模（依有机含量及复合年增长率划分）（2026-2033 年）

• 70%有机成分
• 95% 有机成分
• 100% 有机

全球有机皂市场规模（依肤质划分）及复合年增长率（2026-2033 年）

• 敏感肌肤
• 干性皮肤
• 油性肌肤
• 正常皮肤
• 混合性肌肤

全球有机皂市场规模（按类别划分）及复合年增长率（2026-2033 年）

• 高端价格分布
• 热门价格分布
• 超高端价格分布

全球有机皂市场规模（按包装和复合年增长率划分）（2026-2033 年）

• 硬包装
• 软包装

全球有机皂市场规模（依分销通路划分）及复合年增长率（2026-2033 年）

• 超级市场/大卖场
• 专卖店
• 线上零售商
• 其他的

全球有机皂市场规模（依应用领域划分）及复合年增长率（2026-2033 年）

• 卫生和医疗领域
• 个人及护肤

全球有机皂市场规模（依最终用途划分）及复合年增长率（2026-2033 年）

• 家用
• 商业的

全球有机皂市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Unilever（United Kingdom）
• Procter & Gamble（United States）
• Colgate-Palmolive Company（United States）
• Johnson & Johnson Services, Inc.（United States）
• ITC Limited（India）
• Godrej Consumer Products Limited（India）
• Reckitt Benckiser Group Plc.（United Kingdom）
• Himalaya Wellness（India）
• The Body Shop International Limited（United Kingdom）
• Lush Retail Ltd.（United Kingdom）
• Dr. Bronner's Magic Soaps（United States）
• Kao Corporation（Japan）
• Beiersdorf AG（Germany）
• Henkel AG & Co. KGaA（Germany）
• L'Occitane en Provence（France）
• Avon Products, Inc.（United Kingdom）
• Oriflame Holding AG（Switzerland）
• The Honest Company, Inc.（United States）
• Neal's Yard Remedies（United Kingdom）

结论与建议

Global Organic Bar Soap Market size was valued at USD 2.15 Billion in 2024 and is poised to grow from USD 2.33 Billion in 2025 to USD 4.37 Billion by 2033, growing at a CAGR of 8.2% during the forecast period (2026-2033).

Market insights reveal that the increasing global consumer focus on wellbeing significantly propels the growth of the organic bar soap sector. Trends in beauty and personal care highlight a shift toward organic and eco-friendly products, with consumers prioritizing health benefits and sustainability. The heightened awareness around public health has shifted preferences toward natural alternatives, creating opportunities for retailers and manufacturers to foster brand loyalty among new consumers. Current demand favors products that are vegan, natural, organic, clean, and environmentally conscious, with emphasis on transparency in ingredients and sustainable packaging. Innovative brands are responding to these trends with creative offerings, such as plant-based soaps that feature vibrant colors and appealing scents, all while ensuring eco-friendly packaging alternatives to minimize environmental impact.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Organic Bar Soap market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Organic Bar Soap Market Segments Analysis

Global Organic Bar Soap Market is segmented by Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use and region. Based on Form, the market is segmented into Solid and Liquid. Based on Product, the market is segmented into Bar Soap, Liquid Soap and Paper Soap. Based on Process Type, the market is segmented into Handmade and Machine made. Based on Organic Level, the market is segmented into 70% Organic, 95% Organic and 100% Organic. Based on Skin Type, the market is segmented into Sensitive, Dry, Oily, Normal and Combination Skin. Based on Category, the market is segmented into Premium Price, Popular Price and Super Premium Price. Based on Packaging, the market is segmented into Rigid Packaging and Flexible Packaging. Based on Distribution Channel, the market is segmented into Supermarkets/ Hypermarkets, Specialty Stores, Online Retailers and Others. Based on Application, the market is segmented into Hygiene and Healthcare and Personal and Skincare. Based on End Use, the market is segmented into Household and Commercial. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Organic Bar Soap Market

The Global Organic Bar Soap market is experiencing significant growth as consumers increasingly recognize the health and environmental advantages associated with natural and organic personal care products, particularly bar soaps. This heightened awareness drives a shift towards cleaner, greener alternatives, as individuals seek products free from harmful chemicals and synthetic ingredients. As the demand for eco-friendly and sustainable options rises, more consumers are prioritizing their well-being and the planet's health in their purchasing decisions. This growing preference for organic bar soaps reflects a broader trend towards conscious consumerism, ultimately shaping the landscape of the personal care industry.

Restraints in the Global Organic Bar Soap Market

One significant restraint in the Global Organic Bar Soap market is the generally elevated price of organic bar soaps compared to their conventional counterparts. This premium cost can discourage budget-conscious consumers who are seeking more affordable options. As a result, potential buyers may opt for traditional soaps, which often offer lower pricing without the perceived health benefits associated with organic products. This price sensitivity can limit the market's growth potential, as a segment of consumers prioritizes cost over the perceived advantages of using organic formulations, ultimately impacting sales and market penetration.

Market Trends of the Global Organic Bar Soap Market

The Global Organic Bar Soap market is experiencing a notable surge as consumers increasingly gravitate towards natural and organic products, driven by heightened awareness of health and environmental benefits. This trend is reflected in the growing preference for sustainable and eco-friendly options, as consumers prioritize ingredients that are free from harmful chemicals and sourced responsibly. As people become more conscious of their purchasing decisions, the appeal of organic bar soaps, which often boast biodegradable packaging and cruelty-free practices, intensifies. This shift in consumer behavior suggests a long-term movement towards a greener lifestyle, solidifying the position of organic bar soaps within the personal care sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Organic Bar Soap Market Size by Form & CAGR (2026-2033)

• Market Overview
• Solid
• Liquid

Global Organic Bar Soap Market Size by Product & CAGR (2026-2033)

• Market Overview
• Bar Soap
• Liquid Soap
• Paper Soap

Global Organic Bar Soap Market Size by Process Type & CAGR (2026-2033)

• Market Overview
• Handmade
• Machine made

Global Organic Bar Soap Market Size by Organic Level & CAGR (2026-2033)

• Market Overview
• 70% Organic
• 95% Organic
• 100% Organic

Global Organic Bar Soap Market Size by Skin Type & CAGR (2026-2033)

• Market Overview
• Sensitive
• Dry
• Oily
• Normal
• Combination Skin

Global Organic Bar Soap Market Size by Category & CAGR (2026-2033)

• Market Overview
• Premium Price
• Popular Price
• Super Premium Price

Global Organic Bar Soap Market Size by Packaging & CAGR (2026-2033)

• Market Overview
• Rigid Packaging
• Flexible Packaging

Global Organic Bar Soap Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets/ Hypermarkets
• Specialty Stores
• Online Retailers
• Others

Global Organic Bar Soap Market Size by Application & CAGR (2026-2033)

• Market Overview
• Hygiene and Healthcare
• Personal and Skincare

Global Organic Bar Soap Market Size by End Use & CAGR (2026-2033)

• Market Overview
• Household
• Commercial

Global Organic Bar Soap Market Size & CAGR (2026-2033)

• North America (Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use)
  • US
  • Canada
• Europe (Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Form, Product, Process Type, Organic Level, Skin Type, Category, Packaging, Distribution Channel, Application, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Unilever (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson Services, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ITC Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Godrej Consumer Products Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reckitt Benckiser Group Plc. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Himalaya Wellness (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Body Shop International Limited (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lush Retail Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Bronner's Magic Soaps (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Occitane en Provence (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Holding AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Honest Company, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Neal's Yard Remedies (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations