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无头CMS软体市场规模、份额和成长分析（按部署类型、组件、应用、最终用户和地区划分）－2026-2033年产业预测

市场调查报告书

商品编码

1919131

无头CMS软体市场规模、份额和成长分析（按部署类型、组件、应用、最终用户和地区划分）－2026-2033年产业预测

Headless CMS Software Market Size, Share, and Growth Analysis, By Deployment Type (Cloud-Based, On-Premises), By Component (Solutions, Services), By Application, By End User, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月30日 | 出版商:

SkyQuest | 英文 191 Pages | 商品交期: 3-5个工作天内

价格

简介目录

全球无头CMS软体市场规模预计在2024年达到36亿美元，从2025年的43.8亿美元成长到2033年的209.3亿美元，在预测期（2026-2033年）内复合年增长率为21.6%。

全球无头CMS软体市场正经历显着成长，这主要得益于市场对柔软性、扩充性且跨平台的内容传送解决方案的需求。传统的CMS通常将内容与其呈现方式过度耦合，这在当今消费者跨多个装置和平台进行互动的多元化数位环境中构成了挑战。无头CMS技术将内容创建与呈现方式分离，使企业能够有效率地管理和交付跨多个管道的内容，包括网站、行动应用、物联网设备和数位助理。随着各行各业的组织努力在整个客户旅程中提供一致且个性化的数位体验，无头CMS市场竞争日益激烈，既有成熟企业，也有创新型Start-Ups，它们提供各种独特的功能。

全球无头CMS软体市场驱动因素

无头CMS软体市场的扩张是由对跨多管道多样化内容传送日益增长的需求所驱动的。各行各业的组织都在摒弃传统的、静态的内容管理系统，这些系统仅限于单一的展示层，例如网站。取而代之的是，市场对动态系统的需求日益增长，这些系统允许内容一次创建即可发布到包括Web、行动应用程式、社交媒体和物联网(IoT)设备在内的各种平台。无头架构实现了内容管理和前端展示的分离，从而能够以敏捷性和扩充性交付客製化的客户体验，且不受内容格式的限制。

限制全球无头CMS软体市场的因素

儘管无头CMS模式具有诸多优势，但其技术复杂性也可能构成重大障碍。与提供内建视觉化编辑器的传统CMS平台不同，无头CMS需要开发人员建立独立的前端，这会增加初始成本并耗费大量精力。此外，此模式的学习曲线也更为陡峭，可能需要组建专门的开发团队，这对小规模的组织或技术专长和资源有限的组织而言都是挑战。因此，这些因素可能会限制其在各个细分市场的普及，并阻碍整个无头CMS软体市场的成长。

全球无头CMS软体市场趋势

全球无头CMS软体市场正经历着向可组合式数位体验平台（DXP）的显着转变，这类平台策略性地整合了多种同类最佳工具，而非依赖单一的单体系统。这趋势将无头CMS定位为中央内容枢纽，成为跨数位管道的权威内容资讯来源。透过利用API，企业可以无缝整合电子商务、个人化和分析等专业应用程序，从而提升整体数位体验。这种模组化方法不仅提高了柔软性和扩充性，还允许企业客製化解决方案，以更好地满足其独特的客户参与需求。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 墨西哥
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Contentful
Strapi
Sanity
Ghost
Prismic
ButterCMS
Agility CMS
Directus
Kentico Kontent
Contentstack
GraphCMS
Bloomreach
Amplience
Core dna
Crafter Software
Magnolia
Pantheon
KeystoneJS
Zesty.io
Forestry

结论与建议

简介目录

Product Code: SQMIG45E2539

Global Headless CMS Software Market size was valued at USD 3.6 billion in 2024 and is poised to grow from USD 4.38 billion in 2025 to USD 20.93 billion by 2033, growing at a CAGR of 21.6% during the forecast period (2026-2033).

The global headless CMS software market is experiencing significant growth driven by the demand for flexible, scalable, and cross-platform content delivery solutions. Traditional content management systems often overly associate content with its presentation, which poses challenges in today's multifaceted digital landscape where consumers interact with various devices and platforms. Headless CMS technology decouples content creation from presentation, enabling businesses to efficiently manage and distribute content across multiple channels such as websites, mobile apps, IoT devices, and digital assistants. As organizations across diverse industries strive to offer consistent and personalized digital experiences throughout the customer journey, the headless CMS market has become increasingly competitive, featuring a mix of established players and innovative startups providing a diverse range of unique features.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Headless CMS Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Headless CMS Software Market Segments Analysis

Global Headless CMS Software Market is segmented by Deployment Type, Component, Application, End User and region. Based on Deployment Type, the market is segmented into Cloud-Based, On-Premises and Hybrid. Based on Component, the market is segmented into Solutions, Services, Platforms & Tools, API Integration Tools and Analytics & Support. Based on Application, the market is segmented into Web Content Management, Mobile & App Content Delivery, E-commerce Content, Digital Experience Management and Multi-channel. Based on End User, the market is segmented into Large Enterprises, Small and Medium Enterprises (SMEs), Startups, Government & Public Sector and Educational & Non-Profit. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Headless CMS Software Market

The expansion of the headless CMS software market can be attributed to the increasing need for versatile content delivery across multiple channels. Various organizations across diverse sectors are moving away from traditional, static content management systems that constrain them to a single presentation layer, such as websites. Instead, there is a growing demand for dynamic systems that allow content to be authored once and published across an array of platforms, including web, mobile applications, social media, and Internet of Things (IoT) devices. The headless architecture facilitates the decoupling of content management from front-end presentation, enabling agile and scalable delivery of tailored customer experiences without limitations imposed by content format.

Restraints in the Global Headless CMS Software Market

Despite its advantages, the headless CMS model introduces a degree of technical complexity that can serve as a considerable barrier. Unlike traditional CMS platforms that offer built-in visual editors, a headless CMS requires developers to construct a separate front end, potentially leading to increased initial costs and demanding extensive effort. This model also presents a steeper learning curve, which may necessitate the recruitment of a dedicated development team, posing challenges for smaller organizations or those with limited technical expertise and resources. Consequently, these factors can restrict adoption among various market segments, hindering overall growth in the headless CMS software market.

Market Trends of the Global Headless CMS Software Market

The Global Headless CMS Software market is witnessing a significant trend towards composable Digital Experience Platforms (DXP), characterized by the strategic integration of multiple best-in-class tools rather than relying on monolithic systems. This trend positions the headless CMS as the central content hub, serving as the authoritative source for content across various digital channels. By leveraging APIs, organizations can seamlessly connect specialized applications for e-commerce, personalization, and analytics, thus enhancing the overall digital experience. This modular approach not only promotes flexibility and scalability but also empowers businesses to tailor solutions that better meet their unique customer engagement needs.

Introduction

Objectives of the Study
Market Definition & Scope

Research Methodology

Research Process
Secondary & Primary Data Methods
Market Size Estimation Methods

Executive Summary

Global Market Outlook
Key Market Highlights
Segmental Overview
Competition Overview

Market Dynamics & Outlook

Macro-Economic Indicators
Drivers & Opportunities
Restraints & Challenges
Supply Side Trends
Demand Side Trends
Porters Analysis & Impact
- Competitive Rivalry
- Threat of Substitute
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers

Key Market Insights

Key Success Factors
Market Impacting Factors
Top Investment Pockets
Ecosystem Mapping
Market Attractiveness Index, 2025
PESTEL Analysis
Value Chain Analysis
Pricing Analysis
Case Studies
Regulatory Landscape
Technology Assessment
Technology Assessment
Regulatory Landscape

Global Headless CMS Software Market Size by Deployment Type & CAGR (2026-2033)

Market Overview
Cloud-Based
On-Premises
Hybrid

Global Headless CMS Software Market Size by Component & CAGR (2026-2033)

Market Overview
Solutions
Services
Platforms & Tools
API Integration Tools
Analytics & Support

Global Headless CMS Software Market Size by Application & CAGR (2026-2033)

Market Overview
Web Content Management
Mobile & App Content Delivery
E-commerce Content
Digital Experience Management
Multi-channel

Global Headless CMS Software Market Size by End User & CAGR (2026-2033)

Market Overview
Large Enterprises
Small and Medium Enterprises (SMEs)
Startups
Government & Public Sector
Educational & Non-Profit

Global Headless CMS Software Market Size & CAGR (2026-2033)

North America (Deployment Type, Component, Application, End User)
- US
- Canada
Europe (Deployment Type, Component, Application, End User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Deployment Type, Component, Application, End User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Deployment Type, Component, Application, End User)
- Mexico
- Brazil
- Rest of Latin America
Middle East & Africa (Deployment Type, Component, Application, End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Contentful
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Strapi
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sanity
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ghost
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Prismic
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ButterCMS
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Agility CMS
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Directus
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kentico Kontent
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Contentstack
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
GraphCMS
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bloomreach
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amplience
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Core dna
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Crafter Software
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Magnolia
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pantheon
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
KeystoneJS
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zesty.io
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Forestry
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments