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市场调查报告书
商品编码
1423711
到 2030 年统一通讯 (UC) 和商用耳机市场预测:按产品、类型、价格、分销管道、应用程式、最终用户和地区进行的全球分析Unified Communication (UC) And Business Headsets Market Forecasts to 2030 - Global Analysis By Product (Headphones, Earphones and Other Products), Type, Price, Distribution Channel, Application, End User and By Geography |
根据 Stratistics MRC 预测,到 2023 年,全球统一通讯 (UC) 和商务耳机市场规模将达到 38 亿美元,预测期内复合年增长率为 16.2%,到 2030 年将达到 110 亿美元。
统一通讯 (UC) 和商用耳机市场是一个充满活力的行业,涵盖针对商业环境量身定制的通讯解决方案和专业音讯设备的生产、分销和使用。统一通讯涉及将语音、视讯、讯息传递和协作平台等各种通讯工具整合到统一系统中,以提高组织效率和连接性。商务耳机在这个生态系统中发挥着至关重要的作用,它提供免持的高品质音讯体验,并促进职场内的无缝通讯和协作。
根据印度最新电子产品新闻线上供应商 FoneArena 2022 年 5 月的报告,2022 年第一季印度真无线耳机市场年增 66%。此外,高阶设备市场同期年增53%。因此,无线设备的日益普及正在推动统一通讯 (UC) 和商务耳机市场的成长。
更多使用协作平台
随着 Microsoft Teams、Zoom 和 Slack 等平台的普及,组织越来越依赖这些工具来促进分散式团队之间的无缝沟通和协作。商务耳机在增强这些平台上的用户体验以及为虚拟会议、简报和讨论提供清晰、高品质的音讯方面发挥着关键作用。随着公司转向远端和混合工作模式,对与这些协作平台无缝整合的耳机的需求正在激增。此外,商务耳机与各种通讯工具的相容性保证了一致可靠的通讯体验,从而加速了统一通讯解决方案的采用。
安全和隐私问题
随着组织越来越依赖统一通讯解决方案进行统一通信,由于敏感资讯在这些平台之间传输,资料安全性日益受到关注。统一通讯系统中的潜在漏洞可能会使企业面临未授权存取、资料外洩和隐私侵犯的风险。人们对网路安全威胁的认识不断增强,导致决策者在部署统一通讯解决方案和相关商务耳机时变得谨慎。然而,对拦截敏感资讯或未经授权的窃听的恐惧也会阻止组织充分采用这些技术。
统一通讯 (UC) 的采用率不断提高
随着组织优先考虑简化的整合式通讯解决方案,统一通讯平台正成为统一各种通讯管道(包括语音、视讯、讯息传递和协作)的综合工具。统一通讯解决方案的广泛采用产生了对相容的高级商务耳机的需求,这些耳机可以补充这些平台并为使用者提供最佳的音质和功能。这些耳机有助于无缝通信,使业务互动更加高效和有效,无论是在办公室还是远端。随着全球劳动力的分布日益分散,对与 UC 平台无缝整合的商务耳机的需求不断增加。
缺乏意识
儘管统一通讯解决方案和高阶商务耳机提供了变革性的优势,但潜在用户和决策者的理解和认识有限仍然是一个重大挑战。许多企业,尤其是中小型企业,可能并没有完全理解采用统一通讯平台和相应的商务耳机的好处。这种意识的缺乏可能会阻碍采用率,因为组织可能会犹豫是否要投资于他们不完全理解的技术。此外,缺乏适当的员工教育和培训计划可能会进一步阻碍统一通讯解决方案的无缝整合和商务耳机的有效使用。
由于关门和社交距离措施,远端工作成为必需,对统一通讯解决方案和商务耳机的需求前所未有地激增。组织正在迅速采用这些技术来保持无缝沟通和协作,从而推动市场扩张。在新的远端工作环境中,对由商务耳机提供支援的高品质音讯和视讯通讯工具的需求已变得至关重要。这次疫情起到了催化剂的作用,鼓励企业投资与统一通讯平台相容的耳机,以确保业务连续性。
耳机细分市场预计将成为预测期内最大的细分市场
预计耳机细分市场在预测期内将占据最大份额。向远端和混合工作模式的转变正在推动对超越传统办公耳机的多功能音讯解决方案的需求。员工现在正在寻找能够与 UC 平台无缝整合并为虚拟会议和协作提供高品质音讯的耳机。此外,越来越多的专业人士不断增加对能够在工作和休閒之间轻鬆切换的多功能耳机的需求。
在预测期内,无线领域的复合年增长率最高。
预计无线领域在预测期内将出现最高的复合年增长率。向灵活的远距工作型态的转变正在推动无线耳机的普及,这种耳机可以在不牺牲音质的情况下提供行动自由。这些耳机采用先进的蓝牙和其他无线技术,消除了传统有线设定的限制。此外,无线通讯的便利性,加上与多个装置的无缝连接和延长的电池寿命等功能,使得无线耳机在商业环境中非常受欢迎。
COVID-19 大流行进一步加速了远距工作策略的快速采用,促使北美组织大力投资统一通讯解决方案和先进的商务耳机,以促进无缝沟通和协作。因此,北美地区占据了最大的份额整个估计期间的市场占有率。该地区强大的IT基础设施和技术进步发挥着重要作用,为统一通讯平台的整合提供了坚实的基础。此外,对员工生产力的关注和音讯技术的持续创新也促进了商务耳机需求的增加。
北美地区在一段可行的时间内正在快速成长。有关资料安全、隐私和通讯标准的严格法规正在推动企业投资合规的统一通讯解决方案和商用耳机。合规性要求,例如 HIPAA(健康保险互通性与课责法案)和 GDPR(通用资料保护条例)等法规中概述的要求 需要标准化通讯工具。此外,遵守这些法规可以鼓励企业采用符合指定标准的统一通讯平台和耳机,从而创建合规的通讯环境。这些因素正在推动该地区的成长。
According to Stratistics MRC, the Global Unified Communication (UC) And Business Headsets Market is accounted for $3.8 billion in 2023 and is expected to reach $11.0 billion by 2030 growing at a CAGR of 16.2% during the forecast period. Unified Communication (UC) and Business Headsets Market refers to the dynamic industry that encompasses the production, distribution, and utilization of communication solutions and professional audio devices tailored for business environments. UC involves integrating various communication tools like voice, video, messaging, and collaboration platforms into a unified system to enhance organizational efficiency and connectivity. Business headsets play a pivotal role in this ecosystem by providing a hands-free, high-quality audio experience, facilitating seamless communication and collaboration within the workplace.
According to a report by FoneArena, an India-based online publisher of news on the latest gadgets, in May 2022, the true wireless earphone market in India grew by 66% year over year in Q1 2022. Further, the premium devices market registered 53% YoY growth in the same period. Therefore, the increasing adoption of wireless devices is driving the growth of the unified communication and business headset market.
Increased use of collaboration platforms
With the proliferation of platforms like Microsoft Teams, Zoom, and Slack, organizations are increasingly relying on these tools to facilitate seamless communication and collaboration among distributed teams. Business headsets play a crucial role in enhancing the user experience on these platforms, providing clear and high-quality audio for virtual meetings, presentations, and discussions. As businesses transition to remote and hybrid work models, the demand for headsets that seamlessly integrate with these collaboration platforms has surged. Furthermore, the compatibility of business headsets with various communication tools ensures a consistent and reliable communication experience, driving the adoption of UC solutions.
Security and privacy issues
As organizations increasingly rely on UC solutions for integrated communication, the transmission of sensitive information across these platforms raises apprehensions about data security. Potential vulnerabilities in UC systems can expose businesses to the risk of unauthorized access, data breaches, and compromised privacy. This heightened awareness of cybersecurity threats influences decision-makers to approach the adoption of UC solutions and associated business headsets with caution. However, the fear of confidential information interception or unauthorized eavesdropping may hinder organizations from fully embracing these technologies.
Rising adoption of unified communication
As organizations prioritize streamlined and integrated communication solutions, UC platforms emerge as comprehensive tools that amalgamate various communication channels such as voice, video, messaging, and collaboration. This widespread adoption of UC solutions necessitates compatible and advanced business headsets to complement these platforms, providing users with optimal audio quality and functionality. These headsets facilitate seamless communication, whether in-office or remote, enhancing the efficiency and effectiveness of business interactions. With the global workforce becoming more dispersed, the demand for business headsets that integrate seamlessly with UC platforms is escalating.
Lack of awareness
Despite the transformative benefits offered by UC solutions and advanced business headsets, a significant challenge lies in the limited understanding and awareness among potential users and decision-makers. Many businesses, particularly smaller enterprises, may not fully grasp the advantages of adopting integrated communication platforms and the corresponding business headsets. This lack of awareness can impede the adoption rate as organizations may be hesitant to invest in technologies they don't fully comprehend. Additionally, the absence of proper education and training programs for employees can further hinder the seamless integration of UC solutions and the effective use of business headsets.
With widespread remote work becoming a necessity during lockdowns and social distancing measures, there has been an unprecedented surge in demand for UC solutions and business headsets. Organizations swiftly adopted these technologies to maintain seamless communication and collaboration, driving the market's expansion. The need for high-quality audio and video communication tools, as facilitated by business headsets, became paramount in the new remote work landscape. The pandemic acted as a catalyst, pushing businesses to invest in UC platforms and compatible headsets to ensure business continuity.
The headphones segment is expected to be the largest during the forecast period
Headphones segment is expected to hold the largest share during the projection period. The shift towards remote and hybrid work models has intensified the demand for versatile audio solutions that go beyond traditional office headsets. Employees now seek headphones that seamlessly integrate with UC platforms, providing high-quality audio for virtual meetings and collaboration. Additionally, the rise of on-the-go professionals has fueled the need for multipurpose headphones that can transition effortlessly between work and leisure.
The wireless segment is expected to have the highest CAGR during the forecast period
Wireless segment is expected to have the highest CAGR during the forecast period. The shift towards flexible and remote work arrangements has propelled the popularity of wireless headsets, offering freedom of movement without compromising audio quality. These headsets use advanced Bluetooth and other wireless technologies, eliminating the constraints of traditional wired setups. Moreover, the convenience of wire-free communication, coupled with features like seamless connectivity to multiple devices and extended battery life, makes wireless headsets highly sought after in the business environment.
Due to the rapid adoption of remote work strategies, further accelerated by the COVID-19 pandemic, has led organizations in North America to invest heavily in UC solutions and advanced business headsets to facilitate seamless communication and collaboration, North America region dominated the largest share of the market throughout the extrapolated period. The region's robust IT infrastructure and technological advancements play a crucial role, providing a solid foundation for the integration of UC platforms. In addition, the emphasis on employee productivity and the continuous innovation in audio technology contribute to the increasing demand for business headsets.
North America region is growing at a rapid pace over the feasible period. Stringent regulations regarding data security, privacy, and communication standards are pushing organizations to invest in compliant UC solutions and business headsets. Compliance requirements, such as those outlined in regulations like HIPAA (Health Insurance Portability and Accountability Act) and GDPR (General Data Protection Regulation), necessitate secure and standardized communication tools. Moreover, the adherence to these regulations is driving businesses to adopt UC platforms and headsets that meet the specified criteria, fostering a regulatory-compliant communication environment. These elements are boosting the regions growth.
Key players in the market
Some of the key players in Unified Communication (UC) And Business Headsets market include Masternaut Limited, TomTom Telematics BV, Sierra Wireless, Agero Inc, Cisco Systems Inc, Logitech International S.A., Meta System S.p.A, Logitech International S.A., Audio-Technica Corporation, Bose Corporation, Dell Technologies Inc, HP Development Company L.P and Microsoft Corporation.
In February 2023, Zoho Corporation Pvt. Ltd. launched Trident, a unified communications platform. Trident is Zoho's inaugural desktop native application, integrating collaboration, productivity, and communication into a single location. Alongside this launch, the company has bolstered its collaboration technologies to provide businesses with simplified communication across various channels, diminishing tool confusion and enhancing overall digital adoption within organizations.
In January 2023, Mitel Networks Corp. acquired Unify, a subsidiary of the Atos group. This strategic transaction enables Mitel to gain ownership of Unify's voice platforms, collaboration and contact centre products, device and endpoint portfolio, and associated intellectual property. Furthermore, Unify's Managed Services division, known for assisting enterprises in digitally transforming their communication systems, will enhance Mitel's capabilities in providing diverse options for unified communication customers.
In September 2022, Sony Corporation launched next-gen and premium headphones, WH-1000XM5, in India. Sony has integrated its widely acclaimed noise-canceling technology into the WH-1000XM5.
In July 2022, Ericsson acquired Vonage Holdings Corp. to bolster its mobile network business and enter the enterprise market. This strategic move equips Ericsson with the essential elements to deliver a wide range of communication solutions. Ericsson intends to expand Vonage's unified communications as a service and contact centre as a service solution by increasing investments in research and development and offering these solutions to communications service providers.