市场调查报告书
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1447133
2030 年感压标籤市场预测:按产品类型、材料、印刷技术、应用、最终用户和地区进行的全球分析Pressure Labels Market Forecasts to 2030 - Global Analysis By Product Type (Release Liners and Linerless Labels), By Material (Face Stock, Adhesive, Liner and Other Materials), Printing Technology, Application, End User and By Geography |
根据 Stratistics MRC 的数据,2023 年全球感压标籤市场规模为 996.7 亿美元,预测期内复合年增长率为 5.7%,到 2030 年将达到 1,469.3 亿美元。
感压标籤是设计用于在压力下黏附到各种表面的不干胶标籤。广泛应用于包装、零售、物流等产业的品牌推广、产品识别、资讯展示等。这些标籤是透过压力施加的,因此不需要额外的热量或溶剂来黏合,使其方便且多功能,适用于各种应用。
印度包装研究所 (IIP) 的数据显示,过去 10 年印度的包装消费量激增了 200%,从 2010 财年的人均年消费量(pppa) 4.3 公斤增长到 2020 财年的 8.6 公斤 pppa。
各产业需求不断扩大
食品和饮料和饮料、药品、消费品和物流等多种行业都严重依赖感压标籤来进行品牌推广、包装和产品识别。由于消费者意识的增强、严格的标籤法规以及高效库存管理的需要,对感压标籤的需求持续增长。这一趋势是由标籤的多功能性、耐用性和粘附于各种表面的能力推动的,满足了各个行业不断变化的需求。
原物料价格波动
感压标籤依赖纸张、薄膜、黏剂和被覆剂等材料。这些原材料价格的变动直接影响生产成本。原物料价格的急剧上涨可能会对标籤製造商的报酬率造成压力,并导致最终用户的价格上涨。此外,不透明的原材料成本使公司难以有效预测和规划预算,这可能会影响投资决策和整体市场稳定性。
数位印刷技术的进步
数位印刷具有多种优势,包括快速週转印刷的成本效益、客製化功能和快速週转时间。该技术使标籤製造商能够生产具有复杂设计和可变资料的高品质、客製化感压标籤,以满足各行业最终用户的多样化需求。总体而言,在感压标籤市场中采用数位印刷提高了竞争力并开闢了新的成长途径。
与替代标记方法的衝突
直接印刷、套标和套模贴标等替代方法具有降低材料成本和改善美观等优点。此外,数位印刷和标籤设备的技术进步进一步加剧了竞争。这迫使标籤製造商透过提供独特的功能来创新和差异化他们的产品。我们无法满足不断变化的市场需求并与替代标籤方法进行有效竞争,这可能会减少感压标籤製造商的市场占有率并降低盈利。
COVID-19 大流行感压标籤市场产生了重大影响,导致供应链中断、生产放缓以及消费行为的变化。由于关闭和限制影响了世界各地的行业,对感压标籤的需求出现波动,特别是在食品和饮料和饮料、製药和物流等行业。然而,在大流行的挑战中,对卫生和安全标籤的日益关注为抗菌和防篡改标籤解决方案创造了机会。
预计面材细分市场在预测期内将是最大的
在感压标籤市场中,面材部分在标籤的性能和美观方面发挥关键作用,预计将成为预测期内最大的部分。面材,例如纸张、薄膜或特殊基材,形成标籤的最外层,直接影响列印品质、耐用性和视觉吸引力。随着各行业对高品质、可自订标籤的需求不断增加,面材领域预计将在未来几年持续成长并推动市场扩张。
预计医疗保健产业在预测期内复合年增长率最高
由于全球对药品、医疗设备和保健产品的需求不断增长,预计医疗保健领域将在感压标籤市场中实现最高成长率。由于严格的监管要求以及对患者安全和合规性的准确标籤的需求,医疗保健行业正在优先考虑高品质的感压标籤。人口老化、医疗保健支出增加以及医疗程序的进步等因素进一步推动了医疗保健行业对感压标籤的需求,并促进了其快速增长。
由于成熟的行业格局、强劲的製造业以及对包装商品的高消费需求,北美在感压标籤市场中占有最大的市场占有率。此外,严格的标籤法规以及对产品安全性和真实性的日益重视进一步推动了市场成长。由于先进标籤技术的日益采用以及主要市场参与者的强大影响力,北美预计将保持其在感压标籤市场的主导地位。
由于工业化不断扩大、消费者对包装商品的需求不断增长以及基础设施和製造能力投资的增加,亚太地区预计将成为感压标籤市场成长最快的地区。另一个好处是,该地区拥有庞大且多样化的消费群,推动了各产业对创新标籤解决方案的需求。由于有利的政府政策和先进标籤技术的日益采用,亚太地区在未来几年提供了巨大的市场扩张机会。
According to Stratistics MRC, the Global Pressure Labels Market is accounted for $99.67 billion in 2023 and is expected to reach $146.93 billion by 2030 growing at a CAGR of 5.7% during the forecast period. Pressure labels are adhesive labels designed to adhere to various surfaces under pressure. They are widely used in industries such as packaging, retail, and logistics for branding, product identification, and information display. These labels are applied using pressure, requiring no additional heat or solvents for adhesion, making them convenient and versatile for a range of applications.
According to the Indian Institute of Packaging (IIP), packaging consumption in India has surged by 200% over the last decade, from 4.3 kilograms per person per annum (pppa) in FY10 to 8.6 kg pppa in FY20.
Growing demand from various industries
Various sectors, such as food and beverage, pharmaceuticals, consumer goods, and logistics, rely heavily on pressure-sensitive labels for branding, packaging, and product identification purposes. With the rise in consumer awareness, stringent labeling regulations, and the need for efficient inventory management, the demand for pressure labels continues to grow. This trend is fueled by the labels' versatility, durability, and ability to adhere to various surfaces, meeting the evolving needs of different industries.
Price fluctuations in raw materials
Pressure-sensitive labels rely on materials like paper, film, adhesives, and coatings. Any volatility in the prices of these inputs directly impacts production costs. Sudden increases in raw material prices can squeeze profit margins for label manufacturers and may lead to price hikes for end-users. Moreover, uncertain material costs make it challenging for companies to forecast and plan their budgets effectively, potentially affecting investment decisions and overall market stability.
Advancements in digital printing technology
Digital printing offers several advantages, including cost-effectiveness for short print runs, customization capabilities, and quick turnaround times. This technology enables label manufacturers to produce high-quality, customized pressure-sensitive labels with intricate designs and variable data, meeting the diverse needs of end-users across industries. Overall, the adoption of digital printing in the pressure label market enhances competitiveness and opens new avenues for growth.
Competition from alternative labeling methods
Alternative methods such as direct printing, sleeves, and in-mold labeling offer advantages like reduced material costs and enhanced aesthetics. Additionally, technological advancements in digital printing and labeling equipment further intensify competition. This pressures label manufacturers to innovate and differentiate their products by offering unique features. Failure to adapt to changing market demands and effectively compete with alternative labeling methods could result in a loss of market share and decreased profitability for pressure label manufacturers.
The COVID-19 pandemic significantly impacted the pressure label market, causing disruptions in supply chains, production slowdowns, and shifts in consumer behavior. With lockdowns and restrictions affecting industries worldwide, demand for pressure labels fluctuated, particularly in sectors like food and beverage, pharmaceuticals, and logistics. However, increased emphasis on hygiene and safety labeling led to opportunities for anti-microbial and tamper-evident label solutions amidst the pandemic's challenges.
The face stock segment is expected to be the largest during the forecast period
In the pressure label market, the face stock segment is anticipated to dominate during the forecast period due to its crucial role in label performance and aesthetics. Face stock materials, such as paper, film, and specialty substrates, form the outermost layer of labels and directly impact print quality, durability, and visual appeal. With increasing demand for high-quality and customizable labels across various industries, the face stock segment is expected to experience sustained growth, driving market expansion in the coming years.
The healthcare segment is expected to have the highest CAGR during the forecast period
The healthcare segment is forecasted to achieve the highest growth rate in the pressure label market due to rising demand for pharmaceuticals, medical devices, and healthcare products globally. With stringent regulatory requirements and the need for accurate labeling for patient safety and compliance, the healthcare industry prioritizes high-quality pressure labels. Factors such as population aging, increased healthcare spending, and advancements in medical treatments further drive the demand for pressure labels in the healthcare sector, contributing to its rapid growth.
North America is positioned to capture the largest market share in the pressure label market due to the region's mature industrial landscape, robust manufacturing sector, and high consumer demand for packaged goods. Additionally, stringent labeling regulations and a growing emphasis on product safety and authenticity further drive market growth. With the increasing adoption of advanced labeling technologies and the strong presence of key market players, North America is expected to maintain its leadership position in the pressure label market.
The Asia Pacific region is estimated to experience rapid growth in the pressure label market due to expanding industrialization, rising consumer demand for packaged goods, and increasing investments in infrastructure and manufacturing capabilities. Additionally, the region benefits from a large and diverse consumer base driving demand for innovative labeling solutions across various industries. With favorable government policies and the growing adoption of advanced labeling technologies, the Asia-Pacific region presents significant opportunities for market expansion in the coming years.
Key players in the market
Some of the key players in Pressure Labels Market include 3M Company, Americk Packaging Group, Avery Dennison Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Duraco Specialty Materials, Fuji Seal International, Inc., Huhtamaki Group, Inland Packaging, Labelcraft Products Ltd., LINTEC Corporation, MCC Label, Mondi plc, Multi-Color Corporation, Reflex Labels Ltd., RR Donnelley, Sato Holdings Corporation, UPM-Kymmene Corporation and WS Packaging Group, Inc.
In May 2023, Duraco Specialty Materials ("Duraco" or "Company"), a leading manufacturer of specialty materials including pressure sensitive tapes and labels, coated films, and release liners, announced that it has acquired Strata-Tac, Inc. ("Strata-Tac"), a leading manufacturer of custom engineered pressure sensitive self-adhesive products and top coated films, from private sellers. Terms of the transaction were not disclosed.
In March 2022, Avery Dennison Corporation announced that it had launched a new range of linerless labels for the food and beverage industry. The labels are made from a compostable material and can be printed with high-quality graphics and branding.
In February 2022, 3M Company announced that it had introduced a new line of durable label materials for the automotive and industrial markets. The materials are designed to withstand harsh environments and are resistant to chemicals, abrasion, and extreme temperatures.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.