市场调查报告书
商品编码
1447147
2030 年肤色调理产品市场预测:按产品类型、活性成分、分销管道、应用、最终用户和地区进行的全球分析Skin Lightening Products Market Forecasts to 2030 - Global Analysis By Product Type, Active Ingredient, Distribution Channel, Application, End User and By Geography |
根据 Stratistics MRC 的数据,2023 年全球肤色调理产品市场规模为 114 亿美元,预计在预测期内将以 7.5% 的复合年增长率增长,并在 2030 年达到 189 亿美元。
肤色调理产品是一种旨在减少黑色素生成和提亮肤色的美容解决方案。这些产品通常含有对苯二酚、曲酸和熊果苷等成分,可抑制黑色素的合成。有些人用它来解决色素沉着和黑斑,但它的广泛使用引起了人们的担忧。
根据 SkinStore 的报告,美国人每年平均在护肤上花费 322.88 美元。因此,预计该地区的市场在短期内将显着成长。
不断提高的美容标准
随着消费者寻求产品来实现其理想肤色,社会压力和媒体影响力正在促进市场扩张。这种趋势推动创新,製造商开发先进的配方。然而,对提倡不切实际理想的公平标准的担忧也在增加,导致社会态度改变。此外,一些消费者现在优先考虑整体性,崇尚多样化的肤色,并挑战传统美白化妆品的主导地位。
有害的副作用
包括皮肤刺激和损伤在内的副作用会削弱消费者的信心,进而对市场需求产生负面影响。人们对健康风险的认识不断增强以及对氢醌等成分的监管审查进一步降低了产品的可靠性。消费者目前优先考虑安全,转向天然替代品,并引导美容行业转向更道德和永续的做法,这阻碍了市场成长。
对天然和有机化妆品的需求不断增长
随着消费者越来越关注健康和环境,他们要求产品含有更少的化学物质。这种转变正在推动护肤行业对天然和有机替代品的需求增加。因此,随着消费者优先考虑更安全、更永续的选择,含有刺激性化学物质的传统美白化妆品面临挑战。市场正在透过融入天然成分、提高透明度和强调道德实践来适应。
缺乏长期疗效
提供暂时效果的产品会导致用户幻灭,进而导致市场需求下降。随着消费者寻求永久解决方案,市场正在努力保持其吸引力。挑战在于解决短期成果和持久影响之间的差距。该行业要取得成功,必须创新地开发能够提供持续效果的配方,并满足消费者不断变化的期望,这些消费者优先考虑能够随着时间的推移提供一致和持续效果的产品。
COVID-19 的影响
封锁、经济不确定性以及健康意识的增强减少了对化妆品(包括肤色调理产品)的需求。供应链中断、生产延误和消费者支出减少进一步阻碍了市场成长。此外,疫情也促使人们重新思考社会美容标准,并提倡采用更全面、更自然的护肤方法。
酪胺酸酶抑制剂领域预计将成为预测期内最大的市场
由于酪胺酸酶抑制剂在抑制黑色素生成方面发挥关键作用,因此预计将出现良好的增长。结果是肤色较亮,可以解决色素沉淀和肤色不均匀等问题。酪胺酸酶抑制剂的使用为寻求更明亮、更均匀皮肤的个人提供了有效的解决方案,对皮肤线条调理产品市场产生了重大影响。随着消费者越来越重视护肤,对这些产品的需求激增,推动了市场成长。
预计色素沉淀领域在预测期内复合年增长率最高
随着消费者寻求有效的解决方案来解决肤色不均、老年斑和变色问题,色素沉着领域预计将在预测期内实现最高的复合年增长率,从而促进市场扩张。製造商正在透过开发针对色素沉着的创新配方来应对,其中含有对苯二酚、曲酸和维生素 C 等成分。
由于该地区对更安全、侵入性较小的整容手术的偏好不断增强以及美容意识不断增强,预计亚太地区将在预测期内占据最大的市场占有率。印度和中国的护肤品支出正在增加,预计这将提振市场。中国女性对美丽的意识非常高,这是因为她们的皮肤负责许多与皮肤相关的问题。许多女性消费者将年收入的40%花在奢华护肤品上。
北美是宝洁和联合利华等知名皮肤调理产品製造商的所在地,并且拥有充足的零售商基础设施,预计将支持该地区的市场增长,预计该地区的复合年增长率最高。此外,美国和加拿大的消费者愿意为年轻的外表以及更明亮、更有光泽的皮肤支付高价。
According to Stratistics MRC, the Global Skin Lightening Products Market is accounted for $11.4 billion in 2023 and is expected to reach $18.9 billion by 2030 growing at a CAGR of 7.5% during the forecast period. Skin lightening products are cosmetic solutions designed to reduce melanin production, aiming to lighten skin tone. These products often contain ingredients like hydroquinone, kojic acid, and arbutin, which inhibit melanin synthesis. While some people use them to address hyperpigmentation or dark spots, their widespread use raises concerns.
According to a SkinStore report, on average, Americans spend USD 322.88 on skincare per year. Hence, the market in the region will witness substantial growth in the foreseeable future.
Growing beauty standards
Social pressures and media influence contribute to the market's expansion as consumers seek products to achieve a perceived ideal complexion. This trend drives innovation, with manufacturers developing advanced formulations. However, there's a simultaneous rise in concerns about fairness standards promoting unrealistic ideals, leading to a shift in societal attitudes. Additionally, some consumers now prioritize inclusivity and celebrate diverse skin tones, challenging the traditional dominance of skin lightening products.
Harmful side effects
Adverse reactions, including skin irritation and damage, have eroded consumer trust, resulting in a negative impact on market demand. Increasing awareness of health risks and regulatory scrutiny on ingredients like hydroquinone further contribute to a decline in product credibility. Consumers are now prioritizing safety, shifting towards natural alternatives, and steering the beauty industry towards more ethical and sustainable practices which is hampering the market growth.
Growing demand for natural and organic cosmetics
Consumers, increasingly conscious of health and environmental concerns, seek products with fewer chemicals. This shift has prompted a rise in the demand for natural and organic alternatives in the skincare industry. Consequently, traditional skin lightening products containing harsh chemicals face challenges as consumers prioritize safer and sustainable options. The market adapts by incorporating natural ingredients, promoting transparency, and emphasizing ethical practices.
Lack of long-term efficacy
Products offering temporary results contribute to disillusionment among users, leading to diminished market demand. As consumers seek enduring solutions, the market struggles to retain its appeal. The challenge lies in addressing the gap between short-term outcomes and sustained effectiveness. To thrive, the industry must innovate and develop formulations that deliver lasting results, meeting the evolving expectations of consumers who prioritize products capable of providing consistent and enduring benefits over time.
Covid-19 Impact
Lockdowns, economic uncertainties, and increased awareness of health and wellness led to a decline in demand for cosmetic products, including skin lightening products. Disruption in the supply chain, production delays, and reduced consumer spending further hampered market growth. Additionally, the pandemic prompted a societal reevaluation of beauty standards, promoting a more inclusive and natural approach to skincare.
The tyrosinase inhibitors segment is expected to be the largest during the forecast period
The tyrosinase inhibitors segment is estimated to have a lucrative growth, due to its pivotal role in inhibiting melanin production. This results in a lighter skin tone, addressing issues like hyperpigmentation and uneven skin tone. The use of tyrosinase inhibitors has significantly impacted the skin lightening products Market by offering effective solutions for individuals seeking brighter and more uniform skin. As consumers increasingly prioritize skincare, the demand for these products has surged, driving market growth.
The hyperpigmentation segment is expected to have the highest CAGR during the forecast period
The hyperpigmentation segment is anticipated to witness the highest CAGR growth during the forecast period, as consumers seek effective solutions to address uneven skin tone, dark spots, and discoloration, contributing to the market's expansion. Manufacturers respond by developing innovative formulations targeting hyperpigmentation, incorporating ingredients like hydroquinone, kojic acid, and vitamin C. As awareness and societal emphasis on skin aesthetics increase, the skin lightening products Market
Asia Pacific is projected to hold the largest market share during the forecast period owing to the rising preference for safer and less invasive choices to cosmetic surgeries, and increasing beauty awareness in the region. India and China are expected to boost the market as spending on skin care products is increased in these countries. The Chinese women are more conscious about their beauty and this is due to that their skin is attentive to many skin-related issues. Many female consumers are dropping until 40% of their annual salary on high-end skincare products.
North America is projected to have the highest CAGR over the forecast period, owing to the presence of established skin-lightening product manufacturers in North America, such as Procter & Gamble and Unilever, along with the growing infrastructure facilities for retailers, is expected to support the growth of the market in the region. Further, consumers from the U.S. and Canada are willing to pay a high price for a youthful appearance along with brighter and glowing skin.
Key players in the market
Some of the key players in the Skin Lightening Products Market include Beiersdorf AG, L'Oreal S.A., Unilever, Himalaya Global Holdings Ltd., Lotus Herbals Pvt. Ltd., VLCC Health Care Limited, Avon Products, Inc., Kanebo Cosmetics Inc., Procter & Gamble, Shiseido Co., Ltd., KAO Corporation, Estee Lauder, Revlon In, Oriflame Cosmetics S.A, Kaya Skin Clinic., Kiehls, Rozge Cosmeceutical, Civant LLC, Emami ltd and Bio Veda Action Research Co.
In January 2024, L'Oreal to acquire Gjosa, environmental water tech startup behind breakthrough Water Saver innovations, the patented water fragmentation technology in the L'Oreal Professionnel Water Saver by Gjosa allows hair salons to reduce water consumption at the backbar
In January 2024, L'Oreal Groupe unveils Airlight Pro, a breakthrough professional-grade hair drying tool that cares for the hair and for the planet at CES(R) 2024. AirLight Pro uses a combination of infrared-light technology and wind to care for the hair with visually smoother and hydrated hair.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.