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市场调查报告书
商品编码
1453925
至 2030 年杏仁奶市场预测:按类型、包装类型、类别、分销管道、应用和地区进行的全球分析Almond Milk Market Forecasts to 2030 - Global Analysis By Type (Plain and Flavored), Packaging Type (Carton, Glass and Other Packaging Types), Category, Distribution Channel, Application and By Geography |
根据Stratistics MRC预测,2023年全球杏仁奶市场规模将达96亿美元,预计2030年将达到241亿美元,预测期内复合年增长率为14.05%。
杏仁奶是传统乳製品的一种流行的植物来源替代品,由磨碎的杏仁和水製成。杏仁奶因其奶油质地、坚果风味和众多健康益处而广受欢迎。杏仁奶天然不含乳糖,适合乳糖不耐症或乳製品过敏的人。杏仁奶可以用作烹饪和糖果零食的替代,也可以单独作为饮料享用。杏仁奶是一种永续的选择,与乳製品相比,生产所需的水和资源更少,使其受到具有环保意识的消费者的欢迎。
根据美国国立卫生研究院的报告,大多数乳糖不耐症患者来自东亚。因此,杏仁奶生产商进入这些地区的机会增加。
便利性和可用性
杏仁奶市场的便利性和可用性驱动因素与消费者对容易取得且方便的植物来源替代品不断增长的需求有关。随着人们越来越多地采取更健康的生活方式和饮食偏好,杏仁奶因其公认的健康益处和多功能性而成为流行的选择。杏仁奶在超级市场、保健食品、线上平台等广泛销售,进一步推动了市场成长。
与其他植物奶的竞争
来自大豆、燕麦和椰子等其他植物奶的竞争是杏仁奶市场的主要限制。随着消费者越来越多地寻求乳製品替代品,除了杏仁奶之外,还有很多选择。每种替代品都有独特的风味、质地和营养成分,让潜在的杏仁奶消费者望而却步。此外,对永续性和环境影响的担忧,特别是杏仁种植的用水量,导致一些消费者选择更环保的选择。这加剧了竞争并挑战杏仁奶市场的主导地位。
多种口味和混合物
多样化口味和混合物的机会在于能够满足不同消费者的偏好和饮食需求。透过提供香草、巧克力和抹茶等多种口味,以及杏仁椰子和杏仁燕麦等创新混合物,该品牌吸引了各种口味偏好,并提供了冰沙和糖果零食等一系列口味。这种方法不仅提高了消费者的满意度,而且开拓了注重健康的食品植物来源品日益增长的需求。
杏仁价格波动
杏仁价格波动是指杏仁价格随时间的波动,受到天气、全球需求和收穫量等因素的影响。这种波动对杏仁奶市场构成威胁,因为它依赖稳定且负担得起的杏仁供应。杏仁价格的大幅上涨可能会导致杏仁奶製造商的生产成本上升,推高零售价格并减少消费者需求。此外,杏仁价格波动可能会阻碍对杏仁奶生产和创新的投资,从而阻碍市场成长和永续性。
COVID-19 大流行在多个方面对杏仁奶市场产生了重大影响。首先,随着消费者的优先考虑转向健康和保健,对杏仁奶等植物来源食品的需求激增,推动了市场成长。然而,停工造成的供应链和物流中断导致暂时短缺和价格上涨。此外,经济不确定性导致一些消费者选择更实惠的替代品和自製产品,从而影响了销售。儘管面临最初的挑战,但市场很快就适应了线上销售的增加和创新的行销策略,最终在大流行期间稳定并持续了其成长轨迹。
预计瓶装市场在预测期内将是最大的市场
由于向环保包装的转变,杏仁奶市场的瓶装市场正在显着增长,消费者更喜欢瓶子而不是纸盒和利乐包装,而且瓶子更容易回收。瓶子方便携带,适合许多消费者忙碌的生活方式。此外,瓶装杏仁奶具有新鲜和优质的形象,这也有助于其受欢迎。此外,随着消费者寻求更健康、更永续的选择,对植物来源的需求不断增长也推动了瓶装杏仁奶的成长。
预计传统细分市场在预测期内的复合年增长率最高。
传统产业的成长是由于对由传统杏仁而非有机种植杏仁製成的传统杏仁奶产品的需求增加。这种成长归因于多种因素,包括负担能力、广泛的可用性以及消费者对传统产品的熟悉程度。製造商通常专注于增强传统杏仁奶的味道、质地和营养成分,以吸引更广泛的消费者。此外,随着杏仁奶作为乳製品替代品继续受到欢迎,由于其具有竞争力的价格和可用性,传统细分市场经历了稳定增长,并且许多寻求植物来源替代品的人正在经历稳定增长,它已成为消费者的首选。
由于健康和环境问题,植物性饮食和传统乳製品替代品的趋势不断增长,推动了北美杏仁奶市场的成长。杏仁奶被认为是一种营养丰富且永续的选择,吸引了注重健康的消费者。人群中乳糖不耐症和乳製品过敏的增加刺激了对杏仁奶等非乳製品替代品的需求。此外,各种口味和强化食品的供应正在扩大消费者基础。强调杏仁奶好处的积极行销宣传活动也促进了其受欢迎程度,进一步推动了该地区的市场成长。
随着消费者健康意识的增强,亚太地区将出现显着增长,导致人们转向杏仁奶等植物来源替代品,与牛奶相比,杏仁奶被认为是更健康的选择。乳糖不耐症和乳製品过敏的增加正在推动对杏仁奶等非乳製品替代品的需求。此外,印度和中国等国家素食者数量的增加也推动了市场的发展。此外,分销管道的改善、製造商积极的营销策略以及产品创新也促进了亚太地区杏仁奶消费的快速成长。
According to Stratistics MRC, the Global Almond Milk Market is accounted for $9.60 billion in 2023 and is expected to reach $24.10 billion by 2030 growing at a CAGR of 14.05% during the forecast period. Almond milk is a popular plant-based alternative to traditional dairy milk, made from ground almonds and water. It has gained popularity due to its creamy texture, nutty flavor, and numerous health benefits. Almond milk is naturally lactose-free, making it suitable for those with lactose intolerance or dairy allergies. It can be used as a substitute in cooking, baking, or enjoyed on its own as a beverage. Almond milk is a sustainable option, requiring less water and resources to produce compared to dairy milk, making it a favorite among environmentally conscious consumers.
According to a National Institutes of Health report, the majority of lactose-intolerant people are from Eastern Asia. This gives almond milk producers more opportunities to reach these regions.
Convenience and availability
The convenience and availability driver in the almond milk market pertains to the growing consumer demand for easily accessible and convenient plant-based milk alternatives. As people increasingly adopt healthier lifestyles and dietary preferences, almond milk emerges as a popular choice due to its perceived health benefits and versatility. The widespread availability of almond milk across supermarkets, health food stores, and online platforms further fuels its market growth.
Competition from other plant-based milks
Competition from other plant-based milks, such as soy, oat, and coconut, presents a significant restraint on the almond milk market. As consumers increasingly seek dairy alternatives, they have a plethora of options beyond almond milk. Each alternative offers unique flavors, textures, and nutritional profiles, diverting potential almond milk consumers. Moreover, concerns regarding sustainability and environmental impact, particularly related to almond cultivation's water usage, have prompted some consumers to opt for more eco-friendly options. This intensifies competition and challenges almond milk's market dominance.
Variety of flavors and blends
The Variety of Flavors and Blends opportunity lies in its ability to cater to diverse consumer preferences and dietary needs. By offering a wide range of flavors, such as vanilla, chocolate, and matcha, along with innovative blends like almond-coconut or almond-oat, brands can attract different taste preferences and provide versatility in usage, such as for smoothies or baking. This approach not only enhances consumer satisfaction but also taps into the growing demand for plant-based alternatives among health-conscious individuals and those with lactose intolerance or dairy allergies.
Price volatility of almonds
Price volatility of almonds are fluctuations in the cost of almonds over time, influenced by factors such as weather conditions, global demand, and crop yields. This volatility poses a threat to the almond milk market due to its reliance on a stable and affordable almond supply. Sudden spikes in almond prices can lead to increased production costs for almond milk manufacturers, potentially driving up retail prices and reducing consumer demand. Moreover, uncertainty in almond prices may discourage investment in almond milk production and innovation, hindering market growth and sustainability.
The COVID-19 pandemic significantly impacted the almond milk market in several ways. Firstly, as consumer priorities shifted towards health and wellness, there was a surge in demand for plant-based alternatives like almond milk, driving market growth. However, disruptions in the supply chain and logistics due to lockdowns led to temporary shortages and increased prices. Additionally, economic uncertainties prompted some consumers to opt for more affordable alternatives or homemade options, impacting sales. Despite initial challenges, the market quickly adapted with increased online sales and innovative marketing strategies, ultimately stabilizing and continuing its growth trajectory amidst the pandemic.
The bottles segment is expected to be the largest during the forecast period
The bottle segment within the almond milk market has experienced significant growth due to the shift towards environmentally friendly packaging that has led consumers to prefer bottles over cartons or Tetra Paks, as bottles are more easily recyclable. Bottles offer greater convenience and portability, catering to the on-the-go lifestyle of many consumers. Moreover, the perception of freshness and quality associated with bottled almond milk has contributed to its popularity. Additionally, the rise in demand for plant-based alternatives to dairy has also boosted the growth of almond milk in bottles as consumers seek healthier and more sustainable options.
The conventional segment is expected to have the highest CAGR during the forecast period
Conventional segment growth is because of the increasing demand for traditional almond milk products made from conventionally grown almonds rather than organic ones. This growth can be attributed to several factors, such as affordability, widespread availability, and familiarity with conventional products among consumers. Manufacturers often focus on enhancing the taste, texture, and nutritional profile of conventional almond milk to appeal to a broader audience. Furthermore, as almond milk continues to gain popularity as a dairy alternative, the conventional segment is witnessing steady growth due to its competitive pricing and accessibility, making it a preferred choice for many consumers seeking plant-based alternatives.
The growth of the almond milk market in North America can be attributed to growing trend towards plant-based diets and alternatives to traditional dairy products due to health and environmental concerns. Almond milk is seen as a nutritious and sustainable option, appealing to health-conscious consumers. Increasing lactose intolerance and dairy allergies among the population have fueled the demand for non-dairy alternatives like almond milk. Moreover, the availability of a variety of flavors and fortified options has widened the consumer base. Aggressive marketing campaigns highlighting almond milk's benefits have also contributed to its popularity, further driving market growth in the region.
The Asia-Pacific region has experienced significant growth due to increasing health consciousness among consumers has led to a shift towards plant-based alternatives, like almond milk, which is perceived as a healthier option compared to dairy milk. Rising lactose intolerance and dairy allergies have driven demand for non-dairy alternatives like almond milk. Moreover, the growing vegan population in countries like India and China has fuelled the market. Furthermore, improved distribution channels, aggressive marketing strategies by manufacturers, and product innovations have also contributed to the surge in almond milk consumption across the Asia-Pacific region.
Key players in the market
Some of the key players in Almond Milk market include Blue Diamond Growers , Califia Farms LLC, Campbell Soup Company, Daiya Foods Inc, Danone SA, Earth's Own Food Company Inc, Ecotone, Hiland Dairy Foods , Malk Organics LLC, Nestle SA, Pacific Foods of Oregon LLC, Sanitarium, SunOpta Inc, The Hain Celestial Group Inc and The WhiteWave Foods Company.
In January 2024, Daiya, a leading dairy-free brand, has launched "Fromage Forgery," a marketing campaign to promote the newly launched formula, introducing its newly revamped dairy-free cheese to a wider audience in collaboration with actor Lionel Boyce, known for his work on the award-winning series "The Bear".
In December 2023, Almond producer Blue Diamond Growers is launching a new plant-based milk product for health-conscious consumers. The beverage is formulated from an oat and almond base, and each 1-cup serving contains 45 calories, 450 mgs of calcium and 4 grams of sugar. Blue Diamond's Almond Breeze Original Almond & Oat Blend joins the company's dairy alternative portfolio that includes a variety of almond-based creamers, shelf-stable milks, and blended milk offerings.