市场调查报告书
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2030 年远端照护市场预测:按组成部分、护理模式、模式、交付模式、技术、应用、最终用户和地区进行的全球分析Telemedicine Market Forecasts to 2030 - Global Analysis By Component, Care Model, Modality, Delivery Mode, Technology, Application, End User and Geography |
根据Stratistics MRC预测,2024年全球远端照护市场规模将达到1,221亿美元,预计2030年将达到3,330亿美元,预测期内复合年增长率为18.2%。
通讯是利用通讯技术从远端位置提供医疗保健服务。患者可以透过视讯通话、电话和安全通讯平台咨询医疗保健专业人员。远端照护用于多种目的,包括慢性病的诊断、治疗、后续观察和监测。远端照护可以帮助改善获得照护的机会,减少旅行时间和成本,并更有效地管理医疗资源,特别是对于农村地区或行动不便的患者。
根据美国疾病管制与预防美国(CDC) 的数据,从 2019 年到 2021 年,医师远端照护的使用率从 15.4% 增加到 86.5%。
对具有成本效益的医疗保健的需求不断增长
远端照护透过最大限度地减少医院就诊次数、交通成本和医疗机构的负担来降低整体医疗成本。医疗资源可以得到更有效的利用,患者可以在自己舒适的家中接受治疗。远端查看和监控的能力可以使慢性病管理更加有效,并减少昂贵的紧急干预措施的需要。这种成本效益对患者和医疗保健提供者都特别有吸引力,并且正在推动远端照护解决方案的广泛使用。
资料安全和隐私问题
远端照护涉及敏感患者资讯的传输和存储,存在资料外洩和未授权存取的风险。医疗保健提供者必须确保遵守 HIPAA 等法规,这在数位环境中可能很困难。由于担心个人健康资讯的安全,患者可能会犹豫是否使用远端照护服务。解决这些问题需要强而有力的网路安全措施和明确的隐私权政策,但实施起来成本高且复杂,可能会减缓市场成长。
扩大新兴国家的采用
远端照护在新兴国家的日益普及为市场扩张提供了重大机会。这些地区在获得医疗保健方面经常面临挑战,特别是在农村地区。远端照护可以透过提供远距咨询和专业访问来填补这一空白。在开发中国家,智慧型手机的日益普及和网路基础设施的改善正在促进远端照护的采用。这些国家的政府和医疗机构越来越认识到远端照护在有效改善医疗服务方面的潜力。这一趋势为远端照护提供者和技术开闢了新市场,推动了全球市场的创新和成长。
技术限制
网路连线不良等问题可能会影响视讯咨询和资料传输的质量,尤其是在农村和偏远地区。有些患者,尤其是老年人,可能难以使用远端照护技术,这限制了其采用。远端照护平台缺乏标准化以及不同系统之间的互通性问题可能会导致护理服务的分散。此外,无法远端进行体检可能会限制远端照护在某些医学专业的覆盖范围,从而降低整体影响和采用率。
COVID-19 大流行大大加速了远端照护的采用。锁门和社交距离措施使得远距医疗服务成为必要,远端照护的使用量激增。监管障碍已经放鬆,报销政策也已调整,以促进远端照护的发展。这项变化可能会对医疗保健提供模式产生持久影响,凸显远端照护在危机时期维持医疗保健服务的潜力。
预计实时(同步)部分在预测期内将是最大的
由于患者和医疗保健提供者之间的即时面对面互动,即时(同步)部分预计将主导远端照护市场。这种方式非常模仿面对面咨询,并允许即时诊断、治疗决策和患者教育。它对于紧急医疗护理、心理健康服务和专家就诊特别有效。对按需医疗服务的需求不断增长,以及透过视讯会议技术提高患者和医疗保健提供者的舒适度,都有助于该细分市场的主导地位。
预计软体产业在预测期内的复合年增长率最高。
由于技术的快速进步和医疗保健数位化的不断发展,软体领域预计将在远端照护市场中实现最高的复合年增长率。虚拟咨询平台、电子健康记录整合和人工智慧诊断工具等软体解决方案正变得越来越复杂且用户友好。这些创新将提高远端照护服务的效率和有效性,并改善医疗保健提供者和患者的体验。此外,医疗保健领域对资料分析和人工智慧的日益关注正在推动对先进远端照护软体的投资,进一步加速该领域的成长。
有几个因素促成了北美在远端照护市场的主导地位。该地区拥有发达的医疗基础设施和较高的技术采用率。特别是在美国,有利的政府法规和报销政策极大地鼓励了远端照护的使用。主要远端照护公司的存在以及医疗保健 IT 领域的大量投资正在推动市场成长。该地区慢性病的高盛行率和人口老化增加了对远距医疗服务的需求。此外,COVID-19 大流行可能会加速远端照护在北美的采用,并在可预见的未来巩固其在市场的主导地位。
预计亚太地区的远距远端照护市场成长率最高。这是由于技术的快速进步、互联网普及率的上升、医疗保健成本的上升以及对远端照护解决方案的需求不断增长,特别是在印度和中国等人口稠密的国家。在 COVID-19 大流行期间,政府推动数位医疗保健和采用远端照护服务的倡议也加速了市场成长,使亚太地区成为扩大远端照护服务的关键地区。
According to Stratistics MRC, the Global Telemedicine Market is accounted for $122.1 billion in 2024 and is expected to reach $333.0 billion by 2030 growing at a CAGR of 18.2% during the forecast period. Telemedicine is the practice of providing healthcare services remotely using telecommunications technology. It allows patients to consult with healthcare professionals via video calls, phone calls, or secure messaging platforms. Telemedicine is used for various purposes, including diagnosis, treatment, follow-ups, and monitoring chronic conditions. It improves access to care, especially for those in rural areas or with mobility issues, reduces travel time and costs, and helps manage healthcare resources more efficiently.
According to the Centers for Disease Control and Prevention (CDC), from 2019 to 2021, telemedicine use among physicians increased from 15.4% to 86.5%.
Rising demand for cost-effective healthcare
Telemedicine reduces overall healthcare costs by minimizing hospital visits, travel expenses, and the burden on healthcare facilities. It allows for more efficient use of medical resources and enables patients to receive care from the comfort of their homes. The ability to provide remote consultations and monitoring helps manage chronic conditions more effectively, reducing the need for expensive emergency interventions. This cost-effectiveness is particularly appealing to both patients and healthcare providers, driving widespread adoption of telemedicine solutions.
Data security and privacy concerns
As telemedicine involves the transmission and storage of sensitive patient information, there are risks of data breaches and unauthorized access. Healthcare providers must ensure compliance with regulations like HIPAA, which can be challenging in a digital environment. Patients may be hesitant to use telemedicine services due to fears about the security of their personal health information. Addressing these concerns requires robust cybersecurity measures and clear privacy policies, which can be costly and complex to implement, potentially slowing market growth.
Growing adoption in developing countries
The growing adoption of telemedicine in developing countries presents a significant opportunity for market expansion. These regions often face challenges in healthcare access, particularly in rural areas. Telemedicine can bridge this gap by providing remote consultations and specialized access. Increasing smartphone penetration and improving internet infrastructure in developing nations facilitate telemedicine adoption. Governments and healthcare organizations in these countries are increasingly recognizing telemedicine's potential to improve healthcare delivery efficiently. This trend opens up new markets for telemedicine providers and technologies, driving innovation and growth in the global market.
Technological limitations
Issues such as poor internet connectivity, especially in rural or remote areas, can hinder the quality of video consultations and data transmission. Some patients, particularly older adults, may struggle with using telemedicine technologies, limiting adoption. The lack of standardization in telemedicine platforms and interoperability issues between different systems can create fragmentation in care delivery. Additionally, the inability to perform physical examinations remotely may limit the scope of telemedicine in certain medical specialties, potentially reducing its overall impact and adoption rate.
The COVID-19 pandemic significantly accelerated telemedicine adoption. Lockdowns and social distancing measures necessitated remote healthcare delivery, leading to rapid growth in telemedicine usage. Regulatory barriers were eased, and reimbursement policies were adjusted to facilitate telemedicine. This shift highlighted telemedicine's potential in maintaining healthcare access during crises and is likely to have a lasting impact on healthcare delivery models.
The real-time (Synchronous) segment is expected to be the largest during the forecast period
The real-time (synchronous) segment is expected to dominate the telemedicine market due to its ability to provide immediate, face-to-face interactions between patients and healthcare providers. This modality closely mimics in-person consultations, allowing for real-time diagnosis, treatment decisions, and patient education. It's particularly effective for urgent care, mental health services, and specialist consultations. The increasing demand for on-demand medical services and the growing comfort of both patients and providers with video conferencing technologies contribute to this segment's dominance.
The software segment is expected to have the highest CAGR during the forecast period
The software segment is anticipated to experience the highest CAGR in the telemedicine market due to rapid technological advancements and increasing digitalization in healthcare. Software solutions, including virtual consultation platforms, electronic health record integration, and AI-powered diagnostic tools, are becoming increasingly sophisticated and user-friendly. These innovations enhance the efficiency and effectiveness of telemedicine services, improving both provider and patient experiences. Additionally, the growing focus on data analytics and AI in healthcare is driving investment in advanced telemedicine software, further accelerating this segment's growth.
North America's dominance in the telemedicine market is driven by several factors. The region has a well-developed healthcare infrastructure and high technology adoption rates. Favorable government regulations and reimbursement policies, especially in the United States, have significantly boosted telemedicine usage. The presence of major telemedicine companies and substantial investments in healthcare IT contribute to market growth. The region's high prevalence of chronic diseases and an aging population increase the demand for remote healthcare services. Additionally, the COVID-19 pandemic has accelerated telemedicine adoption in North America, likely cementing its market leadership position for the foreseeable future.
The Asia Pacific region is poised to show the highest growth rate in the telemedicine market. This is due to rapid technological advancements, increasing internet penetration, rising healthcare expenditure, and the growing demand for remote healthcare solutions, especially in densely populated countries like India and China. Government initiatives promoting digital healthcare and the adoption of telehealth services amid the COVID-19 pandemic have also accelerated market growth, making Asia Pacific a pivotal region for expanding telemedicine services.
Key players in the market
Some of the key players in Telemedicine market include Teladoc Health, Inc., American Well Corporation (Amwell), Doctor On Demand, Inc., MDLive Inc., GlobalMed, Vidyo, Inc., Dictum Health, Inc., Koninklijke Philips N.V., GE Healthcare, Cerner Corporation, Medtronic plc, Siemens Healthineers, BioTelemetry, Inc., InTouch Health, Iron Bow Technologies, VSee Lab, Inc., SOC Telemed, and Cisco Systems, Inc.
In May 2024, Medical device giant Siemens Healthineers has announced a $250m investment in a new UK production facility aimed at manufacturing superconducting magnets to be used in Magnetic Resonance Imaging (MRI) devices. Siemens Healthineers has said that the North Oxfordshire facility will both support more than 1,300 jobs in the area and minimise the use of limited and unsustainable materials in making MRIs, such as helium. The facility will be the UK's first-ever home for what the company calls DryCool technology, which reduces the amount of helium required in an MRI scanner from 1,500 litres to under a single litre.
In April 2024, ColonPRO software was introduced for the GI Genius endoscopy system, utilizing artificial intelligence (AI) to improve polyp detection. This latest generation software for the GI Genius intelligent endoscopy system marks a significant leap forward in AI-driven polyp detection.
In January 2024, GlobalMed, a pioneer in virtual care solutions, is pleased to announce the expansion of its CostSimplified virtual healthcare rental program, catering to organizations seeking cost-effective and comprehensive telehealth solutions. The program includes newly added telehealth delivery stations and medical devices, further enhancing GlobalMed's commitment to accessible and affordable virtual care.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.