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市场调查报告书
商品编码
1625302
至 2030 年冻干水果和蔬菜市场预测:按产品类型、形状、技术、应用、分销管道和地区进行的全球分析Freeze-Dried Fruits & Vegetables Market Forecasts to 2030 - Global Analysis By Product Type (Fruits, Vegetables and Product Types), Form, Technology, Application, Distribution Channel and By Geography |
根据Stratistics MRC的数据,2024年全球冻干水果和蔬菜市场规模为94亿美元,预计到2030年将达到162亿美元,预测期内复合年增长率为9.5%。
冷冻干燥水果和蔬菜是透过称为冷冻干燥的保存过程保留其营养价值、风味和结构的保存食品。该过程包括在极低的温度下冷冻食物,然后施加真空将冰昇华成蒸气。这个过程可以让食物保持其原有的形状、颜色和味道,同时减少其重量和体积。冷冻干燥水果和蔬菜保质期长且易于运输,因此非常适合背包旅行、紧急食品、太空旅行等。
根据美国农业部的数据,与其他欧洲国家相比,英国的素食者比例最高,预计到 2023 年人口将达到 250 万人。
提高消费者健康意识
冷冻水果和蔬菜作为健康零食越来越受欢迎,因为它们热量低,维生素、矿物质和抗氧化剂含量高。向有机和植物性饮食的转变对市场产生了积极影响,许多冷冻干燥产品现在有有机和非基因改造品种。这与植物性饮食和素食主义的日益普及相吻合,素食主义强调水果和蔬菜等天然食品,这是一种促进清洁和永续饮食习惯的饮食转变。
质地和味道的差异
冷冻干燥水果和蔬菜通常耐嚼或易碎,这对于希望获得与生鲜食品相同口感的消费者来说可能是不愉快的。儘管可以对冷冻干燥水果和蔬菜进行再水化,但加水可能无法使它们恢復到原来的质地。冷冻干燥产品对于寻求新鲜代餐和烹饪原料的消费者来说吸引力较小,因为冷冻蔬菜不太熟悉,并且不具有与新鲜蔬菜相同的稠度和质地,导致市场成长受到阻碍。
保质期长且方便
冷冻干燥水果和蔬菜可以保存数月至数年而不会失去营养价值,为食物浪费提供了永续的解决方案。这种便利性使消费者可以长期储存产品,而不必担心过期日期。由于冻干产品保质期长且重量轻,因此也可用于紧急准备和救生套件。冻干产品对于注重自给自足、生存和户外活动的消费者来说至关重要,从而扩大了这些产品在这些领域的市场。
与其他储存方法的衝突
罐装和冷藏水果和蔬菜因其价格实惠、保质期长和营养价值而成为冷冻干燥的流行替代品。罐头加工对食品进行加热和密封,会导致营养成分劣化,尤其是维生素C的流失。冷藏生鲜食品保质期短、价格便宜且容易取得。脱水会导致维生素和抗氧化剂的大量损失,但具有成本效益,并广泛应用于食品工业。儘管冻干产品具有卓越的品质和营养保留能力,但在性价比方面却难以竞争。
COVID-19 的影响
由于对保质期长的不易生鲜食品的需求增加,COVID-19 大流行显着提振了冻干水果和蔬菜市场。冷冻干燥产品在紧急准备和家庭消费中变得流行,因为消费者优先考虑储存并在封锁期间寻求方便、耐储存的选择。此外,对生鲜食品短缺和供应链中断的担忧增加了人们对替代保存方法的兴趣,并提高了消费者对健康、方便和永续食品选择的认识和偏好。
预计蔬菜市场在预测期内将是最大的市场
由于其高营养价值和便利性,蔬菜部分预计将在预测期内占据最大的市场占有率。这些蔬菜透过冷冻干燥保存,使其成为注重健康的人们的热门选择。蔬菜也被纳入即食和即食套件中,提供了一种快速、简单的方式来享用蔬菜,而无需清洗、去皮或套件。这一趋势导致不断发展的餐套件行业对冷冻干燥蔬菜的需求激增。
真空冷冻干燥产业预计在预测期内复合年增长率最高
在预测期内,真空冷冻干燥领域预计将以最高的复合年增长率成长。该技术有效保留了食品中的大部分维生素、矿物质和抗氧化剂,使其成为注重健康的消费者的热门选择。该过程包括冷冻产品并施加真空使冰昇华,从而在不增加热量的情况下保留营养成分。这使得真空冻干水果和蔬菜成为消费者优先考虑食品营养价值的市场中的关键卖点。
由于保质期长和营养保留,北美地区预计在预测期内将占据最大的市场份额。洁净标示产品和健康饮食习惯的兴起也推动了对冷冻干燥水果和蔬菜的需求。以植物为基础的天然饮食,如素食者、纯素和弹性素食者也越来越受欢迎,这使得冷冻干燥水果和蔬菜成为遵循这些饮食的人的理想选择。这些产品迎合了健康饮食习惯和洁净标示产品日益增长的趋势。
预计亚太地区在预测期内将呈现最高的复合年增长率,其中中国、印度和东南亚的成长尤其迅速。为了方便和多样化,消费者越来越多地在网路上购买冷冻干燥水果和蔬菜。阿里巴巴和亚马逊等线上零售商正在增加偏远地区的准入,并将其市场扩展到城市中心之外。订阅服务和直接面向消费者的品牌的兴起也推动了市场的发展,尤其是在重视饮食便利性和多样性的年轻消费者中。
According to Stratistics MRC, the Global Freeze-Dried Fruits & Vegetables Market is accounted for $9.4 billion in 2024 and is expected to reach $16.2 billion by 2030 growing at a CAGR of 9.5% during the forecast period. Freeze-dried fruits and vegetables are preserved foods that retain their nutritional value, flavor, and structure by undergoing a preservation process called freeze-drying. This process involves freezing the food at extremely low temperatures, then placing it under a vacuum to allow the ice to sublimate into vapor. This process preserves the food's original shape, color, and taste while reducing its weight and volume. Freeze-dried fruits and vegetables are commonly used for long shelf life and portability, such as backpacking, emergency food supplies, or space travel.
According to the U.S. Department of Agriculture, the U.K. witnessed the maximum rate of veganism compared to other European countries, with the population reaching up to 2.5 million individuals in 2023.
Growing health consciousness in consumers
Frozen fruits and vegetables are becoming a popular healthier snack option due to their low-calorie nature and high content of vitamins, minerals, and antioxidants. The shift towards organic and plant-based diets has positively impacted the market, with many freeze-dried products available in organic and non-GMO varieties. This aligns with the growing popularity of plant-based and vegan diets, which emphasize whole, natural foods like fruits and vegetables this shift in diets is promoting clean and sustainable eating.
Texture and taste differences
Freeze-dried fruits and vegetables often have a crunchy or brittle texture, which can be off-putting for consumers who expect the same mouthfeel as fresh produce. Rehydrating freeze-dried fruits and vegetables is possible, but they may not return to their original texture once water is added. The change in texture can also be problematic in cooking, as frozen vegetables may not blend well or provide the same consistency and texture as fresh vegetables, making freeze-dried products less appealing to consumers seeking fresh meal replacements or cooking ingredients hampering the market growth.
Long shelf life & convenience
Freeze-dried fruits and vegetables offer a sustainable solution to food waste, as they last months or years without losing their nutritional value. This convenience allows consumers to store items for extended periods without worrying about expiration. Freeze-dried products are also used in emergency preparedness and survival kits due to their long shelf life and lightweight nature. They are essential for consumers focused on self-sufficiency, survivalism, or outdoor activities, expanding the market for these products in these sectors.
Competition from other preservation methods
Canning and refrigerated fruits and vegetables are popular alternatives to freeze-dried options due to their affordability, long shelf life, and perceived nutritional value. Canning, which involves heating and sealing food, can lead to nutrient degradation, particularly vitamin C loss. Refrigerated fresh produce is cheaper and more accessible, despite shorter shelf life. Dehydration, a process that results in greater vitamin and antioxidant loss, is cost-effective and widely used in the food industry. Despite their superior quality and nutrient retention, freeze-dried products may struggle to compete in terms of perceived value for money.
Covid-19 Impact
The COVID-19 pandemic significantly boosted the freeze-dried fruits and vegetables market due to increased demand for long-shelf-life, non-perishable food items. As consumers prioritized stockpiling and sought convenient, shelf-stable options during lockdowns, freeze-dried products gained popularity for emergency preparedness and at-home consumption. Additionally, concerns over fresh food shortages and supply chain disruptions drove interest in alternative preservation methods and with increased consumer awareness and preference for healthy, convenient, and sustainable food options.
The vegetables segment is expected to be the largest during the forecast period
The vegetables segment is expected to account for the largest market share during the projection period due to their nutritional value and convenience. These vegetables are preserved through freeze-drying, making them a popular choice for health-conscious individuals. They are also being incorporated into ready-to-eat and ready-to-cook meal kits, providing a quick and easy way to enjoy vegetables without the hassle of washing, peeling, and chopping. This trend has led to a surge in demand for freeze-dried vegetables in the growing meal kit industry.
The vacuum freeze-drying segment is expected to have the highest CAGR during the forecast period
During the anticipated period, the vacuum freeze-drying segment is expected to grow at the highest CAGR because this technique effectively preserves most of a food's vitamins, minerals, and antioxidants, making it a popular choice for health-conscious consumers. This process involves freezing the product and applying a vacuum to sublimate the ice, preserving nutrients without heat. This makes vacuum freeze-dried fruits and vegetables a significant selling point in markets where consumers prioritize the nutritional value of their food.
The North America region is expected to hold the largest share of the market during the forecast period owing to their long shelf life and nutrient retention. The rise of clean-label products and healthier eating habits has also boosted the demand for freeze-dried fruits and vegetables. The popularity of plant-based and natural diets, such as vegetarian, vegan, or flexitarian lifestyles, is also increasing, making freeze-dried fruits and vegetables ideal for those following these diets. These products cater to the growing trend of healthier eating habits and clean-label products.
Over the forecasted timeframe, the Asia Pacific region is anticipated to exhibit the highest CAGR particularly in China, India, and Southeast Asia, is experiencing rapid growth. Consumers are increasingly shopping for freeze-dried fruits and vegetables online due to convenience and variety. Online retailers like Alibaba and Amazon are increasing accessibility in remote areas, expanding the market beyond urban centers. The rise of subscription services and direct-to-consumer brands has also boosted the market, particularly among the younger demographic who value convenience and variety in their diets.
Key players in the market
Some of the key players in Freeze-Dried Fruits & Vegetables market include Asahi Group Holdings, Ltd., Aum Agri Freeze Foods, Berrifine AS, Binder International, Chaucer Foods Ltd, Dohler Group SE, European Freeze Dry, Fujian Lixing Foods Co. Ltd., Mercer Foods LLC., Naturz Organics, Nestle, Paradise Fruits Solutions GmbH & Co. KG, R. J. Van Drunen & Sons, Inc., Saraf Foods Ltd, The Greenyard Group and Totally Pure Fruits Pty Ltd.
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Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.