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市场调查报告书
商品编码
1700111

2032 年扬声器市场预测：按产品、音响系统、尺寸、连接类型、应用和地区进行的全球分析

Speaker Market Forecasts to 2032 - Global Analysis by Product (Bluetooth Speakers, Smart Speakers, Portable Speakers, Home Audio Speakers and Subwoofers), Sound System, Size, Connectivity, Application and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，全球扬声器市场预计在 2025 年达到 1,078 亿美元，到 2032 年将达到 7,728 亿美元，预测期内的复合年增长率为 32.5%。

扬声器是一种将电讯号转换为声音的设备，常用于音讯系统、智慧型手机、电脑、公共广播系统等。电磁铁用于移动振膜，产生声波。扬声器有各种尺寸、设计和用途，包括用于低频的低音扬声器、用于高频的高音高音喇叭和中阶扬声器。还有使用蓝牙和 Wi-Fi 等技术的有线和无线型号。从广义上讲，演讲者可以指发表演讲或陈述的个人，例如在正式或非正式场合向观众发表演讲的公众演讲者、演讲者或政治代表。

智慧音箱需求不断成长

智慧音箱需求的不断增长极大地推动了音箱市场的成长。 Alexa、Google Assistant 和 Siri 等人工智慧和语音助理的进步正在推动消费者越来越多地采用智慧扬声器来实现免提便利、家庭自动化和娱乐。这种普及正在刺激技术创新，从而提高音讯品质、实现无缝连接和智慧家庭整合。此外，商业和汽车领域的应用不断扩大，进一步推动了市场扩张。随着采用率的提高，製造商正专注于可负担性和先进的功能，以确保市场持续成长。

高阶扬声器高成本

高端扬声器的高价格限制了消费者的购买和采用，从而阻碍了市场的成长。由于许多潜在买家选择更实惠的产品，对高阶机型的需求正在下降。这种价格障碍也减缓了市场扩张，尤其是在新兴经济体。此外，企业和活动组织者可能不愿意投资昂贵的音讯解决方案，这可能会影响销售。因此，製造商面临着扩大客户群和维持长期盈利的挑战。

无线和蓝牙连接的成长

无线和蓝牙连接的成长透过增强便利性、便携性和与智慧型装置的无缝集成，极大地推动了扬声器市场的发展。消费者越来越喜欢无线扬声器，因为它们具有更大的灵活性，并且无需复杂的布线。蓝牙技术的进步也透过改善通讯范围、音质和电池效率来促进需求。智慧家庭和语音助理的兴起进一步推动了市场扩张。这一趋势正在激发创新，从而创造出具有增强连接性和用户友好功能的紧凑型高性能扬声器。

连接和相容性问题

连接性和相容性问题是扬声器市场面临的一个主要障碍，因为它限制了与不同设备和生态系统的无缝整合。不一致的无线通讯协定、过时的韧体以及缺乏通用相容性会造成糟糕的用户体验，从而导致用户失望和退货。连线不良会导致延迟、中断和配对失败，从而导致音质不佳和用户体验不佳。由于消费者寻求简单的即插即用解决方案，这些问题会阻碍潜在的购买，损害市场成长和品牌声誉。

COVID-19的影响

新冠疫情对扬声器市场产生了重大影响，扰乱了供应链，减缓了生产速度，并减少了消费者支出。门市关闭和远距工作增加了对家庭音响解决方案的需求，但零售店关闭和经济不确定性阻碍了整体销售。随着数位娱乐的爆炸式增长，市场已经转向智慧扬声器和行动装置。在技​​术进步和可支配收入提高的推动下，后疫情时代的復苏正在逐步稳定行业。

重低音市场预计将在预测期内占据最大份额

由于家庭剧院、游戏和高传真音响系统的需求不断增长，预计低音炮部分将在预测期内占据最大的市场占有率。无线技术和紧凑设计的进步使得低音炮更容易获得，从而促进了销售。此外，消费者对智慧扬声器和汽车的高端音响解决方案的日益偏好也促进了市场的成长。随着娱乐趋势的发展，重低音领域持续提升整个扬声器产业。

预计预测期内汽车产业将以最高的复合年增长率成长。

由于对先进的车载娱乐和通讯系统的需求，预计汽车领域将在预测期内实现最高成长率。联网汽车、人工智慧语音助理和优质音讯体验的普及正在推动高性能扬声器的普及。此外，电动车和豪华汽车的日益普及也进一步加速了市场扩张。汽车製造商专注于提高车内音响效果和身临其境型音响系统，推动了车载扬声器的创新和技术进步，创造了丰厚的机会。

比最大的地区

在预测期内，由于智慧扬声器需求的增长以及消费者对身临其境型声音体验的偏好日益增长，预计北美将占据最大的市场占有率。物联网和人工智慧语音助理的兴起进一步推动了它们在家庭和企业中的应用。此外，娱乐和汽车行业正在利用高品质的音讯解决方案，进一步推动市场扩张。在持续的技术创新和不断增长的可支配收入的推动下，北美扬声器市场将对该地区的音响行业产生持久影响。

复合年增长率最高的地区

由于音讯技术的进步，预计亚太地区在预测期内将呈现最高的复合年增长率。无线和蓝牙扬声器的普及以及消费者对高端音质日益增长的兴趣推动了市场扩张。此外，该地区强大的製造业基础和快速的都市化也促进了其经济的可负担性和可用性。该市场的正面影响涵盖娱乐、教育和企业领域，改善了通讯、生产力和整体音讯体验。

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    • 主要企业的SWOT分析（最多3家公司）
  • 地理细分
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    • 透过产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 研究范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究材料
    • 主要研究资料
    • 主要研究资料
    • 先决条件

第三章市场走势分析

  • 介绍
  • 驱动程式
  • 限制因素
  • 机会
  • 威胁
  • 产品分析
  • 应用分析
  • 新兴市场
  • COVID-19的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买家的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

第五章全球扬声器市场（按产品）

  • 介绍
  • 蓝牙音箱
  • 智慧音箱
  • 可携式扬声器
  • 家庭音响
  • 专业演讲者
  • 条形音箱
  • 汽车音响扬声器
  • 重低音

第六章 全球扬声器市场（依音响系统）

  • 介绍
  • 单声道扬声器
  • 立体声扬声器
  • 环绕立体声扬声器

第七章 全球扬声器市场规模

  • 介绍
  • 袖珍的
  • 中等的
  • 大的

8. 全球扬声器市场（按连接性别）

  • 介绍
  • 有线扬声器
  • 无线扬声器

第九章 全球扬声器市场（按应用）

  • 介绍
  • 家用
  • 商务用
  • 车
  • 产业
  • 其他的

第十章 全球扬声器市场（按地区）

  • 介绍
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十一章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十二章 公司概况

  • Bose Corporation
  • Sony Corporation
  • Harman International（JBL）
  • Sonos Inc.
  • Klipsch Audio Technologies
  • Bowers & Wilkins
  • KEF
  • Bang & Olufsen
  • Yamaha Corporation
  • Pioneer Corporation
  • Sennheiser Electronic GmbH & Co. KG
  • Marshall Amplification
  • Focal-JMlab
  • Polk Audio
  • Paradigm Electronics
  • Dynaudio
  • Q Acoustics
  • Monitor Audio
  • Elac
Product Code: SMRC29014

According to Stratistics MRC, the Global Speaker Market is accounted for $107.8 billion in 2025 and is expected to reach $772.8 billion by 2032 growing at a CAGR of 32.5% during the forecast period. A speaker is a device that converts electrical signals into sound, commonly used in audio systems, smartphones, computers, and public address systems. It operates using an electromagnet that moves a diaphragm to produce sound waves. Speakers vary in size, design, and purpose, including woofers for low frequencies, tweeters for high frequencies, and mid-range speakers. They can be wired or wireless, utilizing technologies like Bluetooth or Wi-Fi. In broader terms, a speaker can also refer to an individual who delivers speeches or presentations, such as public speakers, lecturers, or political representatives addressing an audience in formal or informal settings.

Market Dynamics:

Driver:

Rising Demand for Smart Speakers

The rising demand for smart speakers is significantly driving growth in the speaker market. With advancements in AI and voice assistants like Alexa, Google Assistant, and Siri, consumers are increasingly adopting smart speakers for hands-free convenience, home automation, and entertainment. This surge fuels innovation, leading to enhanced audio quality, seamless connectivity, and smart home integration. Additionally, expanding applications in commercial and automotive sectors further boosts market expansion. As adoption rises, manufacturers focus on affordability and advanced features, ensuring sustained market growth.

Restraint:

High Cost of Premium Speakers

The high cost of premium speakers significantly hinders market growth by limiting consumer accessibility and adoption. Many potential buyers opt for budget-friendly alternatives, reducing demand for high-end models. This price barrier also slows market expansion, particularly in emerging economies. Additionally, businesses and event organizers may hesitate to invest in costly audio solutions, impacting sales. As a result, manufacturers face challenges in widening their customer base and sustaining long-term profitability.

Opportunity:

Wireless & Bluetooth Connectivity Growth

The growth of wireless and Bluetooth connectivity is significantly driving the speaker market by enhancing convenience, portability, and seamless integration with smart devices. Consumers increasingly prefer wireless speakers for their flexibility, eliminating the need for complex wiring. Advancements in Bluetooth technology, including improved range, sound quality, and battery efficiency, have fueled demand. The rise of smart homes and voice assistants further boosts market expansion. This trend is fostering innovation, leading to compact, high-performance speakers with enhanced connectivity and user-friendly features.

Threat:

Connectivity & Compatibility Issues

Connectivity and compatibility issues significantly hinder the speaker market by limiting seamless integration with various devices and ecosystems. Inconsistent wireless protocols, outdated firmware, and lack of universal compatibility reduce user convenience, leading to frustration and returns. Poor connectivity can cause lag, interruptions, or pairing failures, diminishing audio quality and user experience. As consumers demand effortless plug-and-play solutions, these issues deter potential buyers, slowing market growth and brand reputation.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the speaker market, disrupting supply chains, delaying production, and reducing consumer spending. Lockdowns and remote work increased demand for home audio solutions, but retail closures and economic uncertainty hindered overall sales. The market saw a shift toward smart speakers and portable devices as digital entertainment surged. Post-pandemic recovery, driven by technological advancements and rising disposable incomes, is gradually stabilizing the industry.

The subwoofers segment is expected to be the largest during the forecast period

The subwoofers segment is expected to account for the largest market share during the forecast period due to rising demand for home theaters, gaming, and high-fidelity audio systems fuels its expansion. Advancements in wireless technology and compact designs make subwoofers more accessible, boosting sales. Additionally, increasing consumer preference for premium sound solutions in smart speakers and automobiles contributes to market growth. As entertainment trends evolve, the subwoofer segment continues to elevate the overall speaker industry.

The automotive segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the automotive segment is predicted to witness the highest growth rate owing to demand for advanced in-car entertainment and communication systems. The surge in connected vehicles, AI-powered voice assistants, and premium audio experiences has boosted the adoption of high-performance speakers. Additionally, the growing popularity of electric and luxury vehicles further accelerates market expansion. Automakers' focus on enhancing in-cabin acoustics and immersive sound systems is creating lucrative opportunities, driving innovation and technological advancements in automotive-grade speakers.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share because of rising demand for smart speakers, and increasing consumer preference for immersive sound experiences. The proliferation of IoT and AI-powered voice assistants has further boosted adoption in homes and businesses. Additionally, the entertainment and automotive industries are leveraging high-quality audio solutions, fueling market expansion. With continuous innovation and growing disposable incomes, the North American speaker market is set to make a lasting impact on the region's audio industry.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to advancements in audio technology. The proliferation of wireless and Bluetooth speakers, along with growing consumer interest in premium sound quality, fuels market expansion. Additionally, the region's strong manufacturing base and rapid urbanization contribute to affordability and accessibility. The market's positive impact extends to the entertainment, education, and corporate sectors, enhancing communication, productivity, and overall audio experiences.

Key players in the market

Some of the key players in Speaker Market include Bose Corporation, Sony Corporation, Harman International (JBL), Sonos Inc., Klipsch Audio Technologies, Bowers & Wilkins, KEF, Bang & Olufsen, Yamaha Corporation, Pioneer Corporation, Sennheiser Electronic GmbH & Co. KG, Marshall Amplification, Focal-JMlab, Polk Audio, Paradigm Electronics, Dynaudio, Q Acoustics, Monitor Audio and Elac.

Key Developments:

In January 2025, Siemens Digital Industries Software collaborated with Sony Corporation, announced that it is delivering on its next-generation immersive engineering roadmap that brings together Siemens' NX software for product engineering with Sony's breakthrough head-mounted display (HMD) to enable the industrial meta verse.

In May 2024, Siemens and Sony Corporation are partnered to introduce a new solution that combines the Siemens Xcelerator portfolio of industry software with Sony's new XR head-mounted display (HMD), SRH-S1 - designed using Siemens' NX software, a core solution used across Sony to design its industry leading products.

Products Covered:

  • Bluetooth Speakers
  • Smart Speakers
  • Portable Speakers
  • Home Audio Speakers
  • Professional Speakers
  • Soundbars
  • Car Audio Speakers
  • Subwoofers

Sound Systems Covered:

  • Mono Speakers
  • Stereo Speakers
  • Surround Sound Speakers

Sizes Covered:

  • Small
  • Medium
  • Large

Connectivities Covered:

  • Wired Speakers
  • Wireless Speakers

Applications Covered:

  • Residential
  • Commercial
  • Automotive
  • Industrial
  • Other Applications

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Application Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Speaker Market, By Product

  • 5.1 Introduction
  • 5.2 Bluetooth Speakers
  • 5.3 Smart Speakers
  • 5.4 Portable Speakers
  • 5.5 Home Audio Speakers
  • 5.6 Professional Speakers
  • 5.7 Soundbars
  • 5.8 Car Audio Speakers
  • 5.9 Subwoofers

6 Global Speaker Market, By Sound System

  • 6.1 Introduction
  • 6.2 Mono Speakers
  • 6.3 Stereo Speakers
  • 6.4 Surround Sound Speakers

7 Global Speaker Market, By Size

  • 7.1 Introduction
  • 7.2 Small
  • 7.3 Medium
  • 7.4 Large

8 Global Speaker Market, By Connectivity

  • 8.1 Introduction
  • 8.2 Wired Speakers
  • 8.3 Wireless Speakers

9 Global Speaker Market, By Application

  • 9.1 Introduction
  • 9.2 Residential
  • 9.3 Commercial
  • 9.4 Automotive
  • 9.5 Industrial
  • 9.6 Other Applications

10 Global Speaker Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Bose Corporation
  • 12.2 Sony Corporation
  • 12.3 Harman International (JBL)
  • 12.4 Sonos Inc.
  • 12.5 Klipsch Audio Technologies
  • 12.6 Bowers & Wilkins
  • 12.7 KEF
  • 12.8 Bang & Olufsen
  • 12.9 Yamaha Corporation
  • 12.10 Pioneer Corporation
  • 12.11 Sennheiser Electronic GmbH & Co. KG
  • 12.12 Marshall Amplification
  • 12.13 Focal-JMlab
  • 12.14 Polk Audio
  • 12.15 Paradigm Electronics
  • 12.16 Dynaudio
  • 12.17 Q Acoustics
  • 12.18 Monitor Audio
  • 12.19 Elac

List of Tables

  • Table 1 Global Speaker Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Speaker Market Outlook, By Product (2024-2032) ($MN)
  • Table 3 Global Speaker Market Outlook, By Bluetooth Speakers (2024-2032) ($MN)
  • Table 4 Global Speaker Market Outlook, By Smart Speakers (2024-2032) ($MN)
  • Table 5 Global Speaker Market Outlook, By Portable Speakers (2024-2032) ($MN)
  • Table 6 Global Speaker Market Outlook, By Home Audio Speakers (2024-2032) ($MN)
  • Table 7 Global Speaker Market Outlook, By Professional Speakers (2024-2032) ($MN)
  • Table 8 Global Speaker Market Outlook, By Soundbars (2024-2032) ($MN)
  • Table 9 Global Speaker Market Outlook, By Car Audio Speakers (2024-2032) ($MN)
  • Table 10 Global Speaker Market Outlook, By Subwoofers (2024-2032) ($MN)
  • Table 11 Global Speaker Market Outlook, By Sound System (2024-2032) ($MN)
  • Table 12 Global Speaker Market Outlook, By Mono Speakers (2024-2032) ($MN)
  • Table 13 Global Speaker Market Outlook, By Stereo Speakers (2024-2032) ($MN)
  • Table 14 Global Speaker Market Outlook, By Surround Sound Speakers (2024-2032) ($MN)
  • Table 15 Global Speaker Market Outlook, By Size (2024-2032) ($MN)
  • Table 16 Global Speaker Market Outlook, By Small (2024-2032) ($MN)
  • Table 17 Global Speaker Market Outlook, By Medium (2024-2032) ($MN)
  • Table 18 Global Speaker Market Outlook, By Large (2024-2032) ($MN)
  • Table 19 Global Speaker Market Outlook, By Connectivity (2024-2032) ($MN)
  • Table 20 Global Speaker Market Outlook, By Wired Speakers (2024-2032) ($MN)
  • Table 21 Global Speaker Market Outlook, By Wireless Speakers (2024-2032) ($MN)
  • Table 22 Global Speaker Market Outlook, By Application (2024-2032) ($MN)
  • Table 23 Global Speaker Market Outlook, By Residential (2024-2032) ($MN)
  • Table 24 Global Speaker Market Outlook, By Commercial (2024-2032) ($MN)
  • Table 25 Global Speaker Market Outlook, By Automotive (2024-2032) ($MN)
  • Table 26 Global Speaker Market Outlook, By Industrial (2024-2032) ($MN)
  • Table 27 Global Speaker Market Outlook, By Other Applications (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.