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市场调查报告书
商品编码
1716444
2032 年直接成型印表机市场预测:按类型、墨水类型、列印技术、应用、最终用户和地区进行的全球分析Direct To Shape Printer Market Forecasts to 2032 - Global Analysis By Type (Single Pass Printers and Multi-Pass Printers), Ink Type, Printing Technology, Application, End User and By Geography |
根据 Stratistics MRC 的数据,全球直接成型印表机市场预计在 2025 年将达到 31 亿美元,到 2032 年将达到 56 亿美元,预测期内的复合年增长率为 8.6%。
直接成形 (DTS) 列印机是一种先进的技术,可将图像、文字和图形直接列印到三维物体上,而无需标籤或额外的包装。使用特殊的喷墨或雷射方法,我们可以在各种表面(例如瓶子和容器)上进行精确、高品质的列印。 DTS印刷提高了品牌推广效率,减少了材料浪费,并支持食品饮料、化妆品和製药等行业的快速设计变更。该技术透过消除多余的标籤和简化生产,在永续包装中发挥关键作用。随着数位印刷的发展,DTS 列印机越来越塑造现代产品个人化和包装解决方案。
自订客製化包装的需求不断增加
公司正在转向客製印刷方案来客製化包装,而无需依赖传统标籤,从而减少材料浪费并提高生产灵活性。直接在不规则表面上列印的能力为製造商提供了更强的设计能力,可以实现复杂的图形和个性化的品牌。消费者对独特且视觉上吸引人的包装的偏好进一步推动了对 DTS 印表机的需求,尤其是在食品和饮料、化妆品和药品等领域。
与传统标籤相比,列印速度有限
虽然凹版印刷和柔版印刷等传统印刷技术可以实现更快、更大的大量生产,但 DTS 印刷需要将油墨细緻地涂抹到各种表面上。对于需要大规模包装和快速週转时间的行业来说,这种缓慢的吞吐量可能是一个限制。此外,将直接列印对准弯曲或有纹理的表面的复杂性进一步减慢了这一进程,并需要专门的设备和软体解决方案。
智慧包装与可变资料印刷 (VDP) 集成
透过将 RFID 标籤、二维码和互动式数位元素整合到直接列印表面,企业可以增强客户参与并有效地追踪产品。可变数据列印 (VDP) 支援即时定制,使品牌能够根据消费者偏好和促销活动创建动态设计。 DTS 列印能够将串列资料直接嵌入到产品表面,从而提高可追溯性,这为製药和物流等行业带来了许多益处。此外,向永续、数位优先包装的转变正在加速那些减少材料浪费和寻求创新品牌解决方案的行业采用 DTS 印表机。
与混合或数位标籤系统竞争
许多製造商更喜欢混合方法,提供经济高效、快速的标籤应用,同时仍利用 DTS 列印进行专门设计。此外,数位标籤印表机的进步现在可以实现与 DTS 列印品质相符的高速、多层客製化。一些行业,尤其是饮料和製药行业,由于监管要求而依赖预印标籤,限制了直接列印解决方案的应用。
COVID-19 疫情扰乱了全球的製造业业务,影响了原材料的可得性并推迟了 DTS 印表机的生产时间表。供应链中断导致油墨配方和印字头组件成本增加,从而推迟了印刷业新产品的发布。随着疫情后供应链趋于稳定,化妆品、食品饮料、製药等产业已恢復对DTS技术的投资,以满足不断变化的消费者期望。
预计多通道印表机市场在预测期内将占据最大份额
由于能够在各种包装材料上提供高解析度和复杂的设计,多程印表机领域预计将在预测期内占据最大的市场占有率。与单一途径系统不同,多程印表机允许应用多层墨水,从而提高列印的耐用性和视觉品质。需要精细图形、优质包装和改进品牌美感的行业青睐多通道 DTS 印表机以获得卓越的效果。
喷墨列印领域预计将在预测期内实现最高复合年增长率
由于印表头精度和油墨配方的不断进步,预计喷墨列印领域将在预测期内实现最高成长率。基于喷墨的DTS印表机可实现精细列印、快速变色和扩充性,从而提高了其在各个行业的适用性。随着紫外线固化油墨和表面黏附技术的改进,喷墨 DTS 列印在玻璃、金属和塑胶等难以列印的材料上变得可行。
在预测期内,亚太地区预计将占据最大的市场占有率,这得益于其强大的製造能力和数位印刷技术的日益普及。中国、日本和韩国等国家正大力投资化妆品、饮料和製药等产业的先进印刷解决方案。支持永续包装和创新的优惠政府政策正在鼓励企业整合 DTS 印刷以获得按需和自订包装解决方案。
在预测期内,由于个人化消费品和智慧包装解决方案中 DTS 印刷的应用日益广泛,预计北美将呈现最高的复合年增长率。化妆品、食品和饮料行业的公司正在转向 DTS 数位印刷,以提高品牌效率并减少包装废弃物。此外,环保油墨配方的进步和永续性法规的满足正在推动对 DTS 印刷技术的持续投资。
According to Stratistics MRC, the Global Direct To Shape Printer Market is accounted for $3.1 billion in 2025 and is expected to reach $5.6 billion by 2032 growing at a CAGR of 8.6% during the forecast period. Direct-to-Shape (DTS) printer is an advanced technology that directly prints images, text, and graphics onto three-dimensional objects without requiring labels or additional packaging. Using specialized inkjet or laser methods, it ensures precise, high-quality prints on diverse surfaces like bottles and containers. DTS printing enhances branding efficiency, reduces material waste, and supports quick design modifications for industries such as food & beverage, cosmetics, and pharmaceuticals. This technology plays a crucial role in sustainable packaging by eliminating excess labels and streamlining production. As digital printing evolves, DTS printers are increasingly shaping modern product personalization and packaging solutions.
Rising demand for on-demand, custom packaging
Businesses are shifting towards on-demand printing solutions to customize packaging without relying on traditional labels, reducing material waste and improving production flexibility. The ability to print directly onto irregular surfaces provides manufacturers with enhanced design capabilities, allowing for intricate graphics and personalized branding. Consumer preferences for unique, visually appealing packaging have further propelled the demand for DTS printers, particularly in sectors such as food & beverage, cosmetics, and pharmaceuticals.
Limited printing speed compared to traditional labeling
Traditional printing techniques such as rotogravure and flexography allow for mass production at significantly higher speeds, whereas DTS printing requires meticulous ink application on diverse surfaces. This slower throughput can be a limitation for industries requiring large-scale packaging with rapid turnaround times. Additionally, the complexity of aligning direct prints on curved or textured surfaces further slows down the process, necessitating specialized equipment and software solutions.
Integration with smart packaging & variable data printing (VDP)
The integration of RFID tags, QR codes, and interactive digital elements into direct-print surfaces enables businesses to enhance customer engagement and track products efficiently. Variable data printing (VDP) allows for real-time customization, enabling brands to implement dynamic designs based on consumer preferences or promotions. Industries such as pharmaceuticals and logistics benefit from DTS printing's capability to incorporate serialized data directly onto product surfaces, improving traceability. Additionally, the shift towards sustainable and digital-first packaging accelerates the adoption of DTS printers in industries seeking minimal material waste and innovative branding solutions.
Competition from hybrid or digital labeling systems
Many manufacturers prefer hybrid approaches, allowing for cost-effective and rapid label application while leveraging DTS printing for specialty designs. Additionally, advancements in digital label printers provide high-speed, multi-layered customization that rivals the quality of DTS prints. Some industries, particularly beverage and pharmaceutical sectors, rely on pre-printed labels due to regulatory requirements, limiting the applicability of direct printing solutions.
The COVID-19 pandemic disrupted manufacturing operations globally, affecting the availability of raw materials and slowing production timelines for DTS printers. Supply chain interruptions led to increased costs in ink formulations and printhead components, delaying new product launches in the printing industry. As supply chains stabilized post-pandemic, industries such as cosmetics, food & beverage, and pharmaceuticals renewed investments in DTS technology to meet changing consumer expectations.
The multi-pass printers segment is expected to be the largest during the forecast period
The multi-pass printers segment is expected to account for the largest market share during the forecast period due to its ability to deliver high-resolution, intricate designs on diverse packaging materials. Unlike single-pass systems, multi-pass printers allow for layered ink application, improving print durability and visual quality. Industries requiring detailed graphics, premium packaging, and enhanced brand aesthetics prefer multi-pass DTS printers for superior outcomes.
The inkjet printing segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the inkjet printing segment is predicted to witness the highest growth rate due to continuous advancements in printhead precision and ink formulations. Inkjet-based DTS printers enable fine-detail printing, rapid color transitions, and scalability, making them highly adaptable across industries. With improvements in UV-curable inks and surface adhesion techniques, inkjet DTS printing is becoming more viable for hard-to-print materials such as glass, metal, and plastic.
During the forecast period, the Asia Pacific region is expected to hold the largest market share driven by strong manufacturing capabilities and rising adoption of digital printing technologies. Countries such as China, Japan, and South Korea are investing heavily in advanced printing solutions across industries including cosmetics, beverages, and pharmaceuticals. Favourable government policies supporting sustainable packaging and technological innovation have encouraged businesses to integrate DTS printing for on-demand and custom packaging solutions.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR fueled by increasing adoption of DTS printing in personalized consumer goods and smart packaging solutions. Companies across the cosmetics, food, and beverage sectors are transitioning toward direct-to-shape digital printing to enhance branding efficiency and reduce packaging waste. Additionally, advancements in eco-friendly ink formulations and compliance with sustainability regulations drive continued investment in DTS printing technology.
Key players in the market
Some of the key players in Direct To Shape Printer Market include 3D Systems Corporation, Agfa-Gevaert Group, Brother Industries, Ltd., Canon Inc., Durst Group, EFI (Electronics For Imaging, Inc.), HP Development Company, L.P., Konica Minolta, Inc., Kornit Digital Ltd., Markforged, Inc., Mimaki Engineering Co., Ltd., Ricoh Company, Ltd., Roland DG Corporation, Seiko Epson Corporation, Stratasys Ltd., Voxeljet AG, Xaar plc and Xerox Corporation.
In June 2024, Velox Ltd. unveiled its Micro-Pixel Drop Shape Control technology, aimed at providing high-quality direct-to-shape digital printing for extruded plastic and laminated tubes. This innovation allows each ink drop to be precisely regulated, enabling photorealistic accuracy in images and ultra-sharp text and lines.
In August 2023, Memjet partnered with OPM Europa BV to create the LabelSaver, a robotic direct-to-shape printer integrating Memjet's VersaPass technology. The LabelSaver can print high-quality color directly on various objects, including metal paint cans and plastic containers, at a rate of 500 jerry cans per hour.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.